In late April, the reorganization of the media group was completed, opening a new chapter.

After the reorganization, the 'media group' has an annual turnover of more than 30 billion Hong Kong dollars and an annual profit of more than 7 billion Hong Kong dollars.

Television communication, entertainment films, news and animation, software games, the four core major business sectors, in fact, include dozens of small fields, comprehensive and comprehensive development.

The headquarters of the media group is set up in the Media Building (formerly the News Building) in North Point, which is also the headquarters of Wanhui Media and Wanhui Comics.

The media group has four major business segments, each with four headquarters:

the headquarters of News & Comics, the 'Media Building' in North Point;

the headquarters of television broadcasting, located at the 'ATV Centre' in Tseung Kwan O;

Entertainment Films' headquarters at YG Entertainment & DreamWorks Building, Broadcasting Road, Kowloon;

The headquarters of Software Games, located in some of the office buildings of Cyberport.

Meeting room in Media Building.

Lin Zuhui attended the first executive meeting after the restructuring of the 'media group', and it can be seen that the senior management is very excited, because they know that the restructuring of the business means that the group will usher in a new chapter and the group will have more development prospects.

The president of the news media group, Lin Zuhui chose Long Jingchang, who has been his assistant for many years, that is, the original president of Wanhui Media; The reason why he was chosen was mainly because Long Jingchang had extensive business contacts from media, comics, to software games, and his management ability was increasing day by day, and he was favored by Lin Zuhui.

After Long Jingchang became the president of the group, he gave the president of the 'media animation' business to Leung Guanhui, who was originally born in the magazine field, and Long Jingchang managed the media group full-time and acted as Lin Zuhui's assistant.

Under Long Jingchang, Lin Zuhui promoted the original ATV 'God of Wealth' Li Baoan to be the vice president of the group, specializing in the group's finances.

The other vice president is a talent recruited from outside, named Guo Changhong.

Next, there are the presidents of the four major sectors, namely: Liang Guanhui (media comics), Liu Songcheng (software games), Zhou Liang Shuyi (TV communication), Yu Xiaoming (entertainment films).

In fact, the presidents of the four major sectors enjoy a lot of independence and autonomy, and the biggest power of the group is finance, followed by more intermediary and nanny roles, for example, some businesses of several subsidiaries can be cooperated, and the group can be matched.

The meeting begins.

Lin Zuhui first said: "This merger, the media group has more international influence and competitiveness, which is what I want to see. Hong Kong has a population of only 6 million, so what I have always emphasized is to jump out of the circle of Hong Kong, and we have done it over the years. For example, ATV Group has more than 800 million audience customers, and its value is the highest in Asia. ”

In fact, ATV's more than 800 million viewers are many of the credit of the satellite TV group. However, Asia Television has also entered the cable television network in the three southeastern provinces, and it is also the fourth largest TV station in Taiwan, which is a very good result. Although Asia Satellite TV also achieved such results in the previous life, it still didn't grasp it well during this period, and was kicked out one after another.

In fact, it is not that Lin Zuhui has a strong relationship, but the content exported overseas by ATV Group, the core of which is the entertainment industry, so it can meet in the mainland and Taiwan. And this is what Lin Zuhui wants to see, because the purpose of his TV station is to export 'Hong Kong culture'.

The subordinates showed proud expressions, the media group is too large, and the business is also developing very well.

"However, we also need to see a sense of crisis! The cultural industry is under pressure from competition from South Korea and Japan, and a 'bubble crisis' has erupted on the Internet. ”

Everyone looked awe-inspired, knowing that the boss had always been known for his long-term vision and viciousness, so they were naturally convinced.

"President Liang, ATV Group should deeply cultivate the 'Hong Kong culture', rely on the foundation we established in the early stage, innovate, and come up with more popular models, remember not to stand still."

Zhou Liang Shuyi hurriedly said: "Boss, rest assured, ATV Group's system is perfect and full of talents, and it will definitely be able to come up with better works." For example, "Meteor Garden" has become a hit drama in Asia, and the production department of ATV Group has seen the potential of campus idol dramas, and this year it strives to come up with one or two more high-quality works of this genre "X-man" and "Love Letter" (premiered in March), which has opened the door to 'Hong Kong Stream Variety Show', and we have also organized a special PD department to cultivate excellent writers (screenwriters) and seriously develop such new works."

When everyone heard Zhou Liang Shuyi's report, they couldn't help but sigh at the rapid changes of ATV Group.

Before the boss did not settle in ATV, TVB has always been the overlord of Xiangjiang, but through TVB 1967~1990 for more than 20 years, there is almost no big innovation, at least not to innovate the 'genre'.

In the early 90s, ATV Group started the road of innovation, first of all, 'Hong Kong stream drama' and 'reality talent show', forming two major genres, and then the current 'Hong Kong stream variety show', once again forming a new genre of variety shows.

Lin Zuhui nodded, he was very relieved of Zhou Liang Shuyi, of course he was more at ease with himself. The management and production department of ATV Group are like pigs, and Lin Zuhui can also let them take off.

Hong Kong stream dramas, port stream variety shows, there are many more in his mind, this is confidence; Of course, the production department implemented by ATV Group - PD responsibility system - writer (screenwriter) is also very competitive.

To put it simply, PD is in charge of a show, and if he achieves great success, he can gain fame and fortune, which can stimulate everyone's creative enthusiasm.

So far, ATV Group still does not accept the cooperation of external production companies, and still implements one-stop production; The reason is actually very simple, with Lin Zuhui's hanging, there is no reason to go that way.

Lin Zuhui said: "DreamWorks wants to come up with funds to set up the 'DreamWorks Fund', which is used to support Hong Kong's local filmmakers, 'take money and don't interfere' is the purpose of this foundation, and the investment direction is the kind of excellent works similar to "Infernal Affairs" full of philosophy and humanity. ”

Pan Cheng was overjoyed and hurriedly said, "Okay, boss!" ”

In recent years, many excellent Xiangjiang movies have emerged, including the "Matrix" series, "Infernal Affairs", "Resident Evil", etc., to reproduce the glory of Xiangjiang movies.

At this time, DreamWorks has combined 60% of the cinemas and cinemas in Hong Kong into 'DreamWorks Cinemas', and has also established joint ventures in the mainland and developed cinemas in Southeast Asia. It can be described as a large enterprise with a one-stop chain from production, distribution, and theaters.

Lin Zuhui has his own plan for Xiangjiang films, that is, he hopes to win more international awards and improve his influence; The benchmark he benchmarked for Xiangjiang movies was the Korean movies of his previous life, of course, limited to those Korean films that could be remade, such as Bong Joon-ho's "Snowpiercer" and "Parasite". Of course, such a movie can't be released too early, at least when the video site is up.

After a meeting, the media group officially kicked off.

Lin Zuhui sat in his office and summoned Pan Cheng from DreamWorks alone, and first listened to Pan Cheng's work report.

DreamWorks is now a big business, not only spending hundreds of millions of dollars to invest in "Kung Fu Panda", but also participating in film investment in the mainland, and at the same time, it also produces 4~5 excellent movies every year.

After listening to the report, Lin Zuhui expressed his affirmation, and then he said: "You shoot another subject, the content is probably that the morgue of the former British army stationed in Hong Kong violated the rules and wanted to pour a large amount of deteriorated formaldehyde into Victoria Harbor, resulting in the pollution of the surrounding sea water quality and the mutation of aquatic organisms. The movie is called "Monsters in Victoria Harbour", inviting Hollywood to join in the special effects, adding Hong Kong film elements, with an ordinary family as the protagonist, reflecting human nature. Therefore, there are not only monsters, but also the test of human nature, which is what I hope will always have deeper elements in Hong Kong films. ”

Since "The Matrix" and "Infernal Affairs", the overall atmosphere of Xiangjiang movies has begun to change, and directors and screenwriters have begun to pay attention to deep-seated elements. Of course, the most representative is of course the head of DreamWorks.

Pan Cheng nodded seriously while recording.

"Rest assured, DreamWorks has formed a system through the development of the past few years, and we strive to make persistent efforts to get a share of the international film history."

"Well, confidence is very good, the box office is important, but it is more important to open the window of the world. I also have a dream, which is to let people all over the world listen to our music regularly, watch our dramas occasionally, and watch one or two Hong Kong movies a year. ”

Pan Cheng was immediately in awe, in fact, the boss had almost done it.

After sending Pan Cheng away, Du Huide, president of Sina.com, came to Lin Zuhui's office.

Lin Zuhui said directly: "Sina.com wants to imitate Netflix in the United States and set up a movie/drama DVD rental website, adopt a membership system, and then how many movies and series can a member watch us every month." ”

Du Huide was stunned for a moment, and said tentatively: "Is the Xiangjiang market too small?" And there are still some piracy in Xiangjiang! ”

Lin Zuhui said with a smile: "What if the monthly membership fee is cheaper than buying pirated discs? Then people are naturally willing to rush our members. As for the problem that Hong Kong is too small and the market is limited, in fact, I am a drunkard who does not mean to drink, and I plan to make a video website in the future."

After listening to this, Du Huide couldn't help but admire the boss's long-term vision.

This website for renting DVDs is actually to occupy a pit first and enjoy some popularity on the Xiangjiang Internet; When the Internet speed is sufficient, this website will immediately become an online video website, and it will naturally come to fruition.

Lin Zuhui finally said: "This project needs to cooperate with ATV Group and DreamWorks, they will invest in copyright, and Sina.com will be responsible for technology and operation. ”

Du Huide nodded and said, "No problem, I will definitely come up with a plan as soon as possible!" ”

Lin Zuhui said: "The follow-up development is the development of technology, and if we want to develop overseas in the future, we must rely on the Hong Kong culture of Hong Kong, but also rely on advanced Internet technology." ”

"Okay, I see, I must take this website very seriously."

"Well, this website is called Sina Video!"

"Yes, boss!"

After Du Huide left, Lin Zuhui fell into thinking again.

This Sina video will develop to a certain extent in the future, and it will definitely take the lead in implementing the 'self-made program' model, and it will inevitably form a business confrontation with ATV Group at that time. Of course, it is more about cooperation, after all, it is a brother company, and ATV Group will also take a stake in Sina Video.

But having said that, in the previous life, the reason why Netflix broke through and started a self-made show, in the early years, there was also a technical competition, inviting the global technical team to solve technical problems for him, and then coming up with $10 billion. As a result, the popularity has not been gained, and the technology has been far ahead.

Sina Video must also be positioned globally, so it is natural to learn from the footsteps of Netflix in the previous life and advance step by step. After all, Sina Video is a part of Hong Kong Stream Culture going to sea, which is very important.

And Sina Video, at least like ATV Group, has to go to dozens of countries overseas with hundreds of millions of users in order to succeed in the real sense.

Technology, or technology!

The establishment of the media group has affected not only Hong Kong, but the whole world, among which there is naturally a stick country that also proposed a cultural establishment in 1998.

For nearly a year and a half, South Korea has been desperately trying to develop its cultural industry, but they have found that there is a stronger opponent that is blocking the development of Korean culture: Hong Kong.

For example, TV dramas shot in South Korea are not very popular in the mainland because of the influence of Hong Kong dramas in the mainland; The mainland officials only introduced one or two for the sake of the relationship between the two countries, but soon the TV station found that the effect was not good, so they were more keen to introduce Hong Kong dramas.

For example, when a Korean idol group performs in the mainland, it is far from the kind of scene in the previous life, and it can only be said to be so-so; On the contrary, the combination of Hong Kong and Stream has entered the whole of Asia, and the mainland is even more of the entertainment industry, which is occupied by half of the country.

Even South Korea's mainland has been affected by the Hong Kong Stream, and the Hong Kong Stream groups and celebrities have gone to South Korea to hold concerts, staging, and endorsements, which can be described as a slap in the face.

Therefore, the establishment of the media group has released a signal that the port stream culture has opened a new chapter.

Of course, the Hong Kong government has also done a lot of work to promote Hong Kong culture, including formulating a strategy for rejuvenating Hong Kong through culture and a series of cultural policies. At the same time, the establishment of 'Hong Kong Stream Experience Centers' in various parts of Asia, and the formation of the 'Asian Cultural Exchange Association' by non-governmental experts and scholars to control the export of cultural content and prevent the outflow of inferior cultural products, so as to reduce the trust of the outside world in the cultural products of the 'Port Stream', and set up official units and stationing cultural officials in countries and regions where the 'Port Stream' is prevalent

A series of measures have formed a virtuous circle.

Even ATV's rival TVB has now become a large enterprise exporting cultural products and a listed company with a market value of 10 billion yuan.

The reason is actually very simple, TVB is not stupid, in the early years, he had already learned from ATV, established Gangliu Entertainment Company, and then began to shoot Gangliu dramas.

At the same time, the trainees in Xiangjiang have reached tens of thousands, forming a crazy industrial chain, which is even more cruel; The trainees who can make their debut are all very good artists.

(End of chapter)