Chapter 11: Yu Jie
Yu Jie is Chinese New Year's Eve, graduated from the directing department of BJ Film Academy in his early years, his original dream was to be a film director, but after graduating from university, he has been in the film and television industry for many years, but he has never made a film.
has no money and no background, it's really hard to mix in the film and television industry.
Three years ago, the short video industry was on the rise.
Yu Jie had a playful attitude and posted a video on Kuaishou, but he unexpectedly received millions of views, and then he released a few more videos, and soon made some achievements.
So, he no longer had hope in the film and television industry, and he decisively changed careers and started self-media.
Last spring, Yu Jie joined Worry-Free Media and became a full-time short video operator. Due to his outstanding work performance, he was promoted to the leader of the second short video team (known as "operation director") half a year later.
At present, worry-free media is in the stage of vigorous development, and Yu Jie has a lot of burden, his main task is to recruit potential short video talents and cultivate them into Internet celebrities.
Ten days ago, Yu Jie discovered a short video expert named "Mr. Sen".
At the right time, "West Lake Travel Diary" has just appeared on the Douyin hot list, and the video has already gained some popularity, but it has not exploded yet, and the number of fans of "Mr. Sen" account is less than 100,000.
At that time, Yu Jie was keenly aware that this "Mr. Sen" was not ordinary!
The video of "Mr. Sen" is not brilliant in terms of shooting and editing, and there is no difficulty at all, but the style, rhythm, content, soundtrack, and character setting of the video are all very consistent with the short video platform.
It's a short video that looks simple but is actually very professional.
As a professional, Yu Jie can even learn something from it after watching this video.
"Mr. Sen? Who are they? ”
Yu Jie's interest increased greatly, he clicked on the personal homepage of "Mr. Sen" and watched the graduation video released before.
After reading it, he became more interested in "Mr. Sen".
Graduated from a prestigious school, a rich generation, handsome, fashionably dressed, so many labels converge on one person, what will happen?
"This is an absolute potential stock! There is a high probability of growing into a top Internet celebrity! ”
Yu Jie thought so, of course, he knew that these labels might be fake, but he didn't care. Internet celebrities need to be packaged, if everything is true, then what do they need these operations to do.
"If this account is operated by me, it can at least achieve more than 10 million fans, but it's a pity that ......"
Although Yu Jie is very optimistic about "Mr. Sen", he is also like a mirror in his heart.
The account of "Mr. Sen", from the person setting to the video style, reveals a professional atmosphere everywhere. He was sure that there must be someone behind this account.
This "master" may be a very outstanding operation staff or a very professional operation team, no matter which one of the two, it shows one point: this "Mr. Sen" has [organization]!
Since there is an [organization], it is unlikely that he will recruit it.
As for whether "Mr. Sen" will not have an [organization], but [an individual], the "master" behind it is himself...... Yu Jie felt that it was not impossible to do so, but it was very unlikely.
"There is a high probability that this account is launched by which peer, but I don't know which one it is."
Thinking of this, Yu Jie's interest in "Mr. Sen" was greatly reduced, and he no longer dwelled on this, but instead looked for other goals.
But what he didn't expect was that "Mr. Sen" didn't seem to want to disappear from his world.
As a professional short video operator, he has to visit the Douyin hot list several times a day. However, every time he opens the Douyin hot list, he can see the topic of "West Lake Travel Diary".
At first, he didn't pay much attention to it, but over time, his mentality changed.
"West Lake Travel Diary" stayed on the Douyin hot list for nearly a week, and he was directly stunned, and he watched "Mr. Sen" explode in three consecutive videos, and the number of fans skyrocketed from less than 100,000 to more than 2 million.
"Mr. Sen" is on fire, and it's on fire right under his nose!
This time, Yu Jie was not calm at all.
'What if! ’
If "Mr. Mori" is really [a person] and he doesn't even ask, and just gives up, won't he regret dying in the future!" ’
So, Yu Jie added Mr. Sen's WeChat.
After his friend passed the verification, he simply said hello and couldn't wait to ask:
[Hello, Mr. Mori, I have admired the daimyo for a long time. 】
[Do you have a brokerage company?] 】
After about half an hour, the other party replied with two words:
[None]
Seeing these two words, Yu Jie almost collapsed with excitement, and hurriedly typed again:
【We are a very professional MCN company...... Our company is in Hangzhou, you can come and have a look if you have time, just inspect it......]
He sent this message like a stone in the sea, and he didn't get a reply for half a day.
During this period, Yu Jie was very tormented in his heart, and he felt that "Mr. Sen" was likely to visit other MCN companies now and was being brainwashed by those annoying peers.
It's no wonder he thinks about it, after all, "Mr. Sen" is the hottest new Internet celebrity at the moment, and he is the sweetheart in the eyes of all Internet celebrity companies, and the competition between peers has always been very fierce.
waited until the evening, Yu Jie couldn't help it, and directly called a WeChat phone.
Outcome...... Rejected in seconds.
Immediately afterwards, the other party sent a message:
[Don't call, send a message directly if you have something, and I'll reply when you're not busy.] 】
Seeing this, Yu Jie didn't dare to call, he was afraid that the other party would block and delete him, so he could only type:
[Mr. Sen, do you have time to come to our company for a while? Or you tell you where it is, and I'll go find you. 】
The other party replied in seconds:
[I've been busy lately, so I don't have time. 】
Yu Jie scratched his head and typed again:
[So when do you have time?] 】
Counterpart:
[I don't know.] 】
Looking at this obvious prevarication, Yu Jie didn't know what to say.
"Alas, it seems that this 'Mr. Sen' is a hard stone, and it is unlikely that he will be able to take it quickly."
Yu Jie felt a little helpless in his heart, but he didn't plan to give up, he was really optimistic about the other party's development potential, and he would not choose to give up because of a little difficulty.
"The other party is a hard stone, what can I do to impress him?"
"Perhaps...... I should first apply for a signing fee from the company. ”
The signing fee is also relatively common in the Internet celebrity industry, but this is only for those Internet celebrities who have a certain reputation or have already formed, and the new beginners will definitely not get the signing fee.
Although "Mr. Sen" is also a newcomer, he is already popular, and his more than two million fans are not comparable to those little white sprouts.
Objectively speaking, "Mr. Sen" is already a real Internet celebrity, famous, influential, although it has not yet taken shape, but the potential is huge, and it is impossible to sign such a person without paying a little price.
"I'll report to the company tomorrow and see how much I can come up with for the signing fee."
Yu Jie estimated that it would be at least one million, otherwise it would be difficult to impress the other party.
And he thinks that it is not enough to rely on the signing fee alone, after all, they are definitely not the only ones who are willing to pay the signing fee, and he has to come up with some real things to make the other party feel that it is beneficial to sign his own company, and he can really help him develop better.
Thinking of this, Yu Jie carefully watched the video released by "Mr. Sen" before, and he tried to find something that could be improved, and he felt that this move could help him gain the trust of the other party.
As long as the other party is willing to believe him, then everything is easy to talk about.
Yu Jie looked at it very carefully, almost analyzing it frame by frame.
He has to admit that there is a reason for the popularity of "Mr. Sen", although there are factors in the platform to vigorously push the stream, but the iron still needs its own hardness, the "Mr. Sen" video shooting is really good, all aspects are very professional, it is still difficult to pick bones in eggs.
But as the saying goes, "hard work pays off", under Yu Jie's careful research, he finally found a flaw.