At around half past eight in the evening, Li Chuan received a message from the owner of the seafood restaurant.

[Brother Sen, I've posted the video, but my Douyin account only has a dozen fans, and no one may watch the video when it is posted, so you can help me like it or something.] 】

Li Chuan opened Douyin, followed the tips of the store owner, and found the video.

The video screen is the first view of the store owner.

At the beginning of the video, the owner of the store is standing in front of his store, communicating with several customers.

"I'm sorry, I'm sorry, there's no ingredients in the store today, and the hospitality is not good, I'm really sorry, please go back first, and come back another day."

"We came from Shanghai, more than 100 kilometers, and we didn't eat anything, so you drove us away, it's too unusual."

"I'm not driving you away." The shopkeeper scratched his head for a while and said: "I'm a restaurant owner, can I still keep my business open, it's really out of ingredients, don't you believe it, go to the kitchen to see, there are a few green vegetables left." ”

"Then what should we do, let's come all the way and go back hungry."

"This ...... Why don't you go to the barbecue restaurant in front of you, their barbecue tastes very good and the price is not expensive. Besides, in this summer, eating barbecue is more comfortable than eating seafood, what do you say? ”

"Oh, okay, okay, I'll come back another day."

"Okay, well, I'll be welcome then, I'm really sorry today...... Slow down, slow down. ”

The owner saw off the customers and turned around and walked back into the store.

At this time, there was a noise in the store.

The huge restaurant has no empty seats, and it is full of customers.

"Alas~."

The shopkeeper sighed and said:

"I really didn't expect it, a few days ago, a big Internet celebrity had a meal in our store and took a video, but I didn't expect the customer flow to explode. I prepared a week's worth of ingredients, and they were sold out in less than two days, and I'm in a hurry now.

But I still have to thank Douyin, the influence of Douyin is terrible, this is really an era of Douyin. At the same time, I would also like to thank Mr. Sen for coming to our store to eat and shoot videos, and next time you come again, I will give you a free order, eat whatever you want, eat as much as you want, and eat as much as you want.

In addition, if you want to come to our restaurant for dinner, please don't come tonight, there are really no ingredients, and I will prepare the goods tomorrow and welcome you to come. ”

At this point, the video ends.

It lasts less than a minute, there is no editing, no special effects, and even subtitles, it's like taking a random shot and then uploading and publishing, which can be described as extremely simple.

However, Li Chuan was quite satisfied, because this was the effect he wanted.

The shopkeeper basically filmed it according to his request, and the reason why he asked the shopkeeper to shoot such a video was because he wanted to pursue an authenticity.

Only if it is true enough, the audience will believe it; As long as the audience believes, nothing is a problem.

Li Chuan liked the video and commented by the way:

[Free order, right, one hundred and sixty pounds of lobster, it shouldn't be a big problem, right? ] 】

His fans will often look through his personal homepage, always pay attention to his dynamic changes, and if he likes a video, these fans will often like and comment on it.

No, not long after Li Chuan finished liking, the store owner's video increased by thousands of views, more than 200 likes, and dozens of comments and retweets.

Such an excellent data performance also made this video quickly rush to the top, and the number of views began to skyrocket.

At this time, Internet big data plays a role again.

Douyin's system detected that the video of the store owner and the video of "Mr. Sen" visiting the store had a high degree of overlap in their audiences, so the two videos began to be bundled by Douyin.

Many viewers just finished watching the video of "Mr. Sen" visiting the store, and the next one swiped the video of the store owner, or just finished the video of the store owner, and the next one swiped the video of "Mr. Sen" visiting the store.

This kind of bundling push effect is excellent, and the data of the store owner's video is rising, and it also brings a new wave of popularity to the store visit video of "Mr. Sen".

Until 12 p.m.

The store owner's video has garnered more than five million views.

The specific data is as follows:

Playback: 5.263 million

Likes: 311,000

Comments: 20,000

Collection: 8,000

Retweets: 34,000

The video of "Mr. Sen's" visit to the store has also gained a certain amount of data.

The specific data is as follows:

Playback: 30.185 million

Likes: 1.332 million

Comments: 46,000

Collection: 60,000

Retweets: 71,000

The two videos were combined to unexpectedly create a win-win situation, which made Li Chuan pleasantly surprised and completely relieved.

With such an effective promotional video, he believes that more restaurants will take the initiative to come to him in the future.

'It shouldn't be a problem to triple the number of restaurants that come to your door. ’

Li Chuan thought happily.

Just then, his phone rang suddenly.

When I took it over, it was a call from Chen Chen.

"Hello? What's wrong? How do you call in the middle of the night? ”

"I can't do it! I can't stand it! ”

"Huh? What's up to nowhere? What happened to you? What's wrong? ”

"There are too many people who add WeChat tonight, all of them are looking for you to visit the store, I haven't finished chatting yet, and the next one will come; The next one just started talking, and the next one came again, one after another, one after another, endlessly, and I was going crazy! ”

"Ugh."

Li Chuan was embarrassed for a while.

He was patronizing and happy just now, ignoring Chen Chen's workload.

In a short period of time, so many people added WeChat, and she had to chat through each one, ask the location of the restaurant, find out if the other party had the intention to pay, and sort out and record it in the future...... And so on, it's really too much work.

Li Chuan is not a black-hearted boss, he is just a momentary negligence.

"Well, don't talk to them yet, you change your signature and explain your work hours, huh...... Just 9 a.m. to 9 p.m., and then you'll work at that time and ignore them the rest of the time.

Wait for tomorrow morning, I will go to apply for a mobile phone card, apply for a work WeChat, hang it up together, and we will talk together at that time. ”

“……”

……

In the days since, Li Chuan and Chen Chen have been negotiating with many restaurant owners.

Affected by the promotional video, more than 300 restaurants took the initiative to come to the door, of which about a quarter had the intention to pay, and about 80 restaurants.

Li Chuan's idea is to prioritize local restaurants in Hangzhou.

There are more than 10 local restaurants in Hangzhou that have the intention to pay, and Li Chuan finally selected three of them after some careful selection.

There are three restaurants, one Western restaurant, one barbecue restaurant, and one fast food restaurant.

There is a dish called "Wellington Steak" in the western restaurant, "Wellington Steak" was popular by a TV series before, and many viewers know that it is very eye-catching to shoot videos.

The barbecue restaurant is owned by a Mongolian owner, and they have roasted whole sheep in their shop, and a whole sheep is roasted on the fire, which is very visually striking.

The fast-food restaurant has a huge burger, about the size of a basketball, enough for two or three people, and it's quite fun to photograph.

Li Chuan's selection criterion is very simple, that is, to see if this restaurant is suitable for making videos.

His current positioning is that he is a blogger who takes the boutique route, and on the premise of having a choice, he must give priority to the quality of his videos.

Once you've chosen a restaurant, the next step is to talk about commissions.

At this point in time, store bloggers have not yet been as flooded as in later generations, although there is competition between them, but it is not serious, and it has not yet reached the point of involution in the industry. Therefore, the commission that bloggers can get is still relatively generous.

According to today's market conditions, it is usually 2 to 5 cents per fan.

Li Chuan's price for himself is the highest level: 5 cents for a fan.

As of 12 noon on July 23, 2018, the number of fans of "Mr. Sen" on various platforms is as follows:

Douyin: 2.726 million

Kuaishou: 286,000

Station B: 13,000

Xiaohongshu: 1,000

Li Chuan wrote the price like this:

Douyin is the main station, and it is billed according to the standard "0.05 yuan/1 fan", which is 136,300 yuan; Kuaishou, Station B, and Xiaohongshu are sub-stations, and they are discounted in half at the standard and charged at "0.025 yuan/1 fan", which is calculated as 7,500 yuan. The two are added together, totaling 143,800 yuan.

Li Chuan took this offer and first started negotiations with the owner of the western restaurant.

The owner of the western restaurant felt that his offer was a bit high, and hoped that he would wipe the change and give him a whole number - 100,000 yuan.

In this regard, Li Chuan resolutely disagreed.

It's not that he doesn't know how to be flexible, it's because he lost the offer.

Today's "Mr. Sen" has a strong momentum on Douyin, although he only has more than 2 million fans, but five videos, each of which has more than 30 million views.

You know, this data is something that many tens of millions of big Internet celebrities can't do.

In Li Chuan's view, if he doesn't pay a premium, he is already a loss, and it is absolutely impossible to discount or something!

It's okay to erase the change, but at most it can be wiped to the thousands.

'3800 is exempt for you, the right should be a favor, and I don't lose too much, as for 43800...... Don't even think about it! ’

Li Chuan has always held such an idea, and the final result of the negotiation was not what he expected.

Commission: 140,000 yuan.

Li Chuan made a friend with the owner of the Western restaurant at a price of 3,800 yuan.

The day after the negotiation ended, Li Chuan received a deposit of 50,000 yuan.

This is also a formal contract that was negotiated and signed before.

After the contract is signed, the western restaurant must pay a deposit of 50,000 yuan; After the video shooting, the western restaurant paid another 50,000 yuan; After the video is officially released, the western restaurant will make up the last remaining 40,000 yuan.

What Li Chuan has to do here is to shoot a video, in which he wants to show the door, environment, and dishes of the western restaurant, and when he releases the video, he also has to hang the address of the western restaurant. Other than that, there is nothing else.

With 50,000 yuan in hand, Li Chuan suddenly felt refreshed.

He's been busy for more than half a month, and now it's finally paying off.

Although 50,000 yuan is not much, it also helped him get back a lot of blood, and with this money, all subsequent plans can be carried out smoothly.

In the following days, Li Chuan began to plan the script and prepare for filming.

However, in the process of preparation, he encountered an accident.

When he went to rent a car, he was told by the car rental company that Da Niu was rented out a few days ago, and the other party rented it for a week and it expired after three days.

You must know that this kind of luxury sports car is not Toyota Volkswagen, nor Mercedes-Benz BMW, there are not a few cars in Hangzhou, and the car rental company is only this one, once it is rented by others, Li Chuan can only stare dryly.

As a result, the shooting plan was postponed by three days.

Li Chuan felt very bad, he secretly made up his mind that when he had money in the future, he must buy a big bull first, so as to save trouble and avoid leakage.