At 5:56 p.m. on December 12, Miki Media live broadcast room.

Li Chuan had already sat in front of the camera in advance, and there was another person next to him, who was Wu Jinyan.

"Is it the first time for Mr. Wu to do a live broadcast?" Li Chuan casually threw out a topic and chatted with Wu Jinyan.

"Hmm." Wu Jinyan nodded, looking a little nervous.

"As actors, do you still feel nervous when you face the camera every day?" Li Chuan said with a smile.

"It's live, it's different."

"What's the difference?"

"Live streaming is easy...... Make a mistake. ”

"Oh, that's sure, but it doesn't matter, the audience in the live broadcast room is very generous, unless the performance is too clumsy, they won't care."

“……”

In the midst of small talk, time passed slowly.

At 5:59, Wang Chengyong came over to remind him.

Li Chuan understood and pressed the button of "Start Live Broadcast".

The screen uploaded, and a melodious music sounded.

"Gently fall on my palm, freeze quietly in the palm, meet is destined in the previous life, pain and taste the happiness, obviously the words are so chilling, pretend that it is just a reminder ......"

This song is called "The Sound of Snow Falling", which is the interlude and ending song of "Yanxi Raiders".

Anyone who has watched "Yanxi Raiders" will be familiar with the melody of this song.

Li Chuan chose to use this song as the opening, firstly to cater to the arrival of Wu Jinyan, and secondly, to create an atmosphere that evokes the memories of the audience in order to attract traffic.

"I listened slowly, the sound of snow falling, closed my eyes and imagined that it would not stop, you can't get close, it's not too affectionate, it's just greedy for the good scenery outside the window......"

At the same time as the music sounded, the clip of "Yanxi Raiders" was also playing on the big screen behind him.

These are written in the cooperation agreement and do not involve copyright issues.

"I tasted slowly, the sound of snow falling, as if you were sticking to me called Qingqing, opened my eyes, the snow in the sky is ruthless, you accompany me in a good life......"

Li Chuan and Wu Jinyan didn't speak the whole time, just followed the music and slowly shook their bodies.

During Li Chuan's performance, a pair of eyes were staring at the popularity value in the upper right corner of the live broadcast room.

One minute, 21,000 people.

Two minutes, 76,000 people.

Three minutes, 164,000 people.

Four minutes, 225,000 people.

Five minutes, 293,000 people.

"The Sound of Snow Falling" was played, and the popularity of the live broadcast room just exceeded 300,000.

The influence of "Double 12" is far less than that of "Double 11", so Taobao's traffic is not particularly large, and the popularity of the live broadcast room can reach 300,000, which is already a very amazing achievement.

Such results can be achieved, mainly thanks to the early publicity.

The morning before yesterday, Li Chuan released a promotional video with Wu Jinyan.

Due to the hype of the previous few days, as soon as the video was released, the data showed an explosive growth.

In the past two days, the video has received more than 60 million views on Douyin, with 1.812 million likes, 74,000 comments, 53,000 retweets and 36,000 favorites.

In addition to Douyin, the popularity of the video on Weibo is not small, with more than 3 million views, 102,000 likes, 2,031 comments and 1,106 retweets, which is not much worse than the average hot search topic.

Several platforms are superimposed, and the number of effective publicity people is at least 30 million!

The live broadcast room of "300,000 plus" achieved in this way is also unique in the entire Taobao, more than twice as much as Sister Ya, who is in second place!

However, Li Chuan was not very satisfied.

There are celebrities in his live broadcast room, and it is normal for him to be popular, although "300,000 plus" is good enough, it cannot satisfy his appetite.

He wants to make the live broadcast room more popular, and for this, he is ready to do something.

Bang Bang Bang ......

When the music fell, Li Chuan took the lead in applauding: "Welcome Wei Yingluo!" ”

"Hello everyone." Wu Jinyan smiled and waved at the camera, his movements were a little restrained.

"It's really a great honor to have Concubine Ling today......

Li Chuan finished his opening remarks at the teleprompter, and then looked at the barrage in the live broadcast room.

At this time, there are many people in the live broadcast room who are rhythmic, brushing words such as "big names".

This is very understandable, Wu Jinyan's reputation is not very good now, although it has been two or three months since the "big name incident", many viewers have not forgotten this matter, and it is normal to scold and bring rhythm.

It's also easy to deal with, just ask the center console to block keywords, and the rhythm will soon subside.

However, Li Chuan did not intend to do so.

"'Such a big-name star can be invited, you have a bigger face than CCTV'."

Li Chuan saw such a barrage and read it out directly.

Wu Jinyan's face changed instantly, and his gaze at Li Chuan was also full of anger and incomprehension.

She didn't expect Li Chuan's EQ to be so low, just look at this kind of barrage, can she read it out in public?

It's just a pot that can't be opened!

Next to her, the female assistant who came with Wu Jinyan saw that the situation was not right, so she was about to rush forward, but was stopped by Wang Chengyong and others, who were quick with eyes.

Li Chuan turned a blind eye and smiled at the camera: "Brother, what you said is a bit too much, the malice towards Teacher Wu is too great, Teacher Wu is not the kind of person you think." ”

When Li Chuan said this, Wu Jinyan and her female assistant's expressions were much more relaxed.

However, the excitement is yet to come.

"Mr. Wu, I'm also quite curious, what was going on at that time, how did it get to that level?" Li Chuan turned his head to look at Wu Jinyan and asked without any scruples.

Wu Jinyan's nerves tensed again, and he was speechless in a daze.

"Is it that after the fire, it swells?"

Li Chuan's words were not shocking, and one sentence directly made the whole scene fall silent.

At this moment, Wu Jinyan wanted to turn around and leave, but she was afraid that she wouldn't be able to close the scene, so she sat there dumbfounded and didn't know what to do.

"Don't be nervous, Mr. Wu."

Li Chuan said with a smile: "Actually, there is nothing to hide, people become famous in a short period of time, or make a lot of money in a short period of time, they will be more or less inflated, including me." ”

"Huh?" Wu Jinyan looked puzzled.

"Some time ago, on Double Eleven, I sold 100 million."

Li Chuan held up a finger and said proudly: "Mr. Wu, you may not know what 100 million represents in our industry...... So far, there are very few sales of 100 million in a single day, I say this, can you understand? ”

Wu Jinyan nodded stunned.

"At that time, I had only been doing live broadcasts for two months, and the number of live broadcasts could be counted on one hand, and I was a newcomer who was able to achieve a single-day sales of 100 million, which broke my pen at that time, and I felt that I would be able to make a lot of money in the future, and when I got home, I began to inquire about the land price in Hangzhou, and planned to build a building by myself, and at the same time began to study the listing process of the NASDAQ, and was ready to run over and ring the bell tomorrow, and it was so inflated that it was simply boundless."

"Haha~...... Hahahaha......"

I don't know who it was, but I laughed out loud, and everyone at the scene laughed along.

The tense atmosphere was swept away, and it became relaxed and pleasant.

In such an atmosphere, Wu Jinyan and her little assistant gradually settled down.

When the laughter died down, Li Chuan began to say seriously: "Psychologically speaking, after people achieve success, there will be an expansion period, under normal circumstances, the duration of the expansion period is inversely proportional to the difficulty of success, that is: the easier it is to succeed, the longer the expansion period lasts; The more difficult it is to succeed, the shorter the expansion period lasts...... During the expansion period, it is easy to fall behind, and we must be vigilant in time and make adjustments in order to get through this stage without danger. ”

Wu Jinyan nodded again and again and asked, "How did you adjust?" ”

"Off the air."

Li Chuan said calmly: "After the end of the 'Double Eleven Special', I didn't broadcast live again, and during the period when the broadcast was suspended, I did a lot of psychological construction, held a business promotion conference, and also made large-scale adjustments to the company's overall structure and live broadcast team, until I felt that it was almost over, and then I started broadcasting again." ”

"So you're not inflated now?" Wu Jinyan asked again.

"It's still a little inflated, otherwise I wouldn't have asked you this kind of question just now."

There was another burst of laughter.

Wu Jinyan was speechless, but then let out a sigh: "Alas~, you are lucky." ”

"You are lucky, we all survived on our own, you are different, you have the help of CCTV dad, and the speed of sobering up is much faster than ours, you were just a few days old at that time, as soon as CCTV dad made a move, it wilted in an instant, and your expansion period is so short, you can apply for Guinness World Records."

Li Chuan's ridicule made the laughter at the scene even louder.

Wu Jinyan was embarrassed, and stretched out her hand to pinch Li Chuan, but after all, it was in the live broadcast room, and hundreds of thousands of viewers watched, she still had some scruples, and she didn't really do it at the moment.

Li Chuan's face was full of smiles, and his afterglow unconsciously swept over the upper right corner of the live broadcast room.

Popularity: 639,000!