After reading Li Kun's live broadcast data, Li Chuan clicked on the company's backstage again and learned about the situation of other anchors.

Up to now, Miki Media has a total of 23 anchor accounts, 22 of which are normally broadcasting, and 21 of which are Li Kun.

The overall data of the 21 anchor accounts is as follows:

Average start time: 7 hours and 31 minutes

Average turnover:5312.6 (RMB)

The company's total background turnover: 112,000 (yuan)

As for the start of the broadcast, Miki Media has clear regulations.

Each offline anchor (referring to the anchor who broadcasts live in the company's offline live broadcast room) can get a basic salary, the amount varies, the minimum is 3500, the maximum is 20000, and the specific amount can be taken depends mainly on the popularity, flow, talent, experience and other conditions of each anchor, and is determined by comprehensive consideration.

The basic salary is not a non-responsible basic salary, and you need to complete the corresponding conditions to get it.

The conditions are as follows:

If the live broadcast is completed for six hours a day, it will be counted as an effective live broadcast day; If you have 26 valid live broadcast days per month, you can get the full basic salary; If the standard is not met, part of the basic salary will be deducted according to the corresponding standard standard.

This system is not a special case of Miki Media, almost every live broadcast union is in use, which is the most reasonable and effective management and operation system obtained by all parties after years of practice and verification.

Of course, the system is mainly aimed at rookie anchors, as well as small anchors who are not well-known.

As for those popular and flowing big anchors, the contracts are basically set separately, and their salary payment standards need to be done according to the contract.

Today, under Miki Media, there is only Li Kun who is a popular and flowing big anchor.

Except for Li Kun, all other anchors are within the framework of the system.

This is also the main reason why the average live broadcast time of 21 anchor accounts can reach "7 hours and 31 minutes".

One might ask, why more than an hour and a half?

The reason is simple, because it is too profitable!

[Average turnover:5312.6(RMB)】

According to the 45% sharing ratio, the average amount of each anchor is 2390.7 yuan!

I earned more than 2,000 yuan in one day, which is too tempting for people who have never made a lot of money.

It is because of this that many anchors do not want to go off the air.

For example: There is a female anchor named "Xiao Feifei", who has been live broadcasting from 10 o'clock in the morning to now, more than ten hours have passed, she is still broadcasting, and she is not listening to the operation persuasion, so the state is ...... It's like being enchanted.

The hard-working "Little Feifei" was duly rewarded, her account originally only had more than 20,000 fans, but after the broadcast in one day, it rose to 30,000, and at the same time harvested more than 10,000 turnover and was discharged into the company (excluding Li Kun).

Of course, not all streamers are hard-working.

There are also some anchors who are very Buddhist, and as soon as the six hours arrive, they will be broadcast immediately, and some will not even reach the sixth hour.

For example, there is a female anchor named "Liuliu", who broadcast for more than an hour in the afternoon and earned more than 200 yuan.

There is nothing the operation can do about it.

Some anchors listen to persuasion and can be cultivated; Some anchors are free and casual, and they don't take anyone's words seriously.

Li Chuan didn't do anything for those Buddhist and casual anchors, he just asked Yu Jie to keep a list and sort out these people.

These people will definitely be kicked out of the offline live broadcast room in the future.

The number of offline live broadcast rooms is limited, and it can only be reserved for those anchors with suitable conditions.

[The company's total background turnover: 112,000 (yuan)]

According to the 10% turnover share ratio, the company's net profit is 11,000.

11,000 ...... It's a little less, and it's not even as much as some streamers earn.

There are many reasons for this phenomenon, but there is only one main reason - the number of anchors is too small.

This is a critical issue that needs to be solved urgently.

Li Chuan did not delay, after reading the data, he immediately summoned the leaders of the four operation teams to the office for a meeting.

The theme of the conference is to recruit anchors.

Previously, Miki Media was very restrained in recruiting anchors, and the recruitment conditions were relatively high.

It's not because they want to do this, but Miki Media at that time didn't have an offline live broadcast room, nor did it make any achievements in entertainment live broadcast, plus Douyin live broadcast has not yet been fully opened, and hardware and software are not good, so they have nowhere to show it, and they don't dare to take too big a step.

Now, the situation is different.

Miki Media has an offline live broadcast room, and Douyin live broadcast has also been fully opened, and the problem of hardware has been solved.

As for the software...... Miki Media has also made some achievements in entertainment live broadcasting.

What achievements have been made?

Li Kun's Douyin debut!

Li Kun's Douyin debut tonight has outstanding results, and the influence is definitely sensational, if it is combined with some publicity, it is not difficult to become popular on Douyin.

With this example, Miki Media is no longer an unknown person in the entertainment live broadcast industry.

Now that the hardware and software are available, it's time for them to let go and expand!

"Group 2, Group 3, Group 4, you have only one task next - recruit anchors...... Remember, it is necessary to focus on female anchors, and the recruitment conditions are lowered across the board, as long as you are beautiful, you can pull it to try......"

Why is it mainly female anchors?

Because as long as the female anchor is beautiful, she can attract gold; Male anchors don't have any special talents, it's difficult to grow up, and the training cost is huge.

Why lower the recruitment requirements?

Because now is the bonus period of Douyin live broadcast, just a random anchor can make money, and the more anchors, the more money you make, so there is no need to make the conditions too dead.

"To recruit anchors, first consider more than 10,000 fans, you look everywhere on Douyin, and if you see a suitable one, hurry up and grab it...... If there are less than 10,000 fans, the recruitment conditions shall be appropriately raised......"

Why do you consider more than 10,000 fans in the first place?

Because of Douyin's policy at this stage, it is only possible to start broadcasting with more than 10,000 fans, and directly recruiting anchors with more than 10,000 fans can effectively reduce the cost of training.

Of course, those with less than 10,000 fans can't give up completely, because the Douyin policy is adjusted very quickly, and it may not be long before the limit of 10,000 fans will become fans, 2,000 fans, 1,000 fans, 100 fans, etc., and it may even be canceled directly.

"When recruiting anchors, they must also be screened, and if they encounter particularly good conditions, they will be pulled offline; If the conditions are not good, they will all be put online......"

There is an essential difference between offline anchors and online anchors.

Offline anchors, similar to the direct employees of Company M, have a basic salary to get, and can get all aspects of the company's training - someone helps shoot short videos, someone helps with review, someone helps adjust equipment, someone helps plan live content, etc.

Online anchors, and M company is more like a cooperative relationship, there is no basic salary to get, although you can also get the company's training, but because it is an online relationship, the training is not timely and comprehensive - no one helps shoot short videos, no one helps to adjust the equipment, and only gets some help in live content planning.

Of course, there is also a difference between the gift sharing of offline anchors and online anchors.

The gift share of offline anchors is 45%, which is 5% less than that of individual anchors, which is the training cost that the company needs to charge; The gift share of online anchors is 50%, which is exactly the same as that of individual anchors, and the company does not charge training costs, but will make money through platform rebates.

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Chapter 130: The Timing of the Expansion Boom Free Read.