Chapter 394: The Muzi Era
"When did this question arise?"
"There were signs after a year, and then it intensified......
"Why didn't you say it earlier?"
Wu Wenfan was dumbfounded for a while, and his face was very embarrassed.
It's not that he doesn't want to say it, but he doesn't dare to say it.
He was afraid that Li Chuan would think he was hypocritical.
Under normal circumstances, the leader will not agree, but may have an opinion on the person who makes such a request because of this matter.
In addition, he was also afraid that Li Chuan would think that he had other plans.
Changing the workplace is equivalent to separating the family, and after the separation, many things will be out of the original control, which is still quite sensitive, and once the operation is not good, the consequences are very serious.
All kinds of worries kept him dragging on without saying anything.
Now I say that it is because this matter cannot be delayed.
In the past, it could be delayed, because the life of the entertainment anchors was not bad, and they usually started broadcasting, and their popularity would not be lower than three digits, and they could earn tens of thousands of yuan every month by broadcasting casually.
In this case, even if the entertainment anchor is envious of the e-commerce anchor, he will not drill into it.
Later, the situation may not be the same.
Douyin has issued an announcement to remove the limit on the number of followers of the live streaming feature. This move will inevitably lead to an influx of new anchors and intensify the competitive environment.
When the pressure of competition is high, the income of entertainment anchors will decrease. With less income, their mindset changes.
In the past, they had high incomes, and they were able to maintain a normal heart in the face of the company's e-commerce anchors; In the future, their income will drop sharply, and they may have an unbalanced mentality when they face the company's e-commerce anchors...... If this situation continues for a long time, it is likely to go wrong!
Previously, when Wu Wenfan and they had a meeting, someone raised this point.
As soon as they discussed, they all felt that they had to change their office space...... This problem cannot be postponed any longer, and the longer it is delayed, the more likely it is to have problems.
In this way, there is the "Wu Wenfan came to the door".
At this moment, Wu Wenfan faced Li Chuan's questioning, and his heart was quite entangled.
But after the struggle, he still told the truth.
After listening to his words, Li Chuan could understand in his heart, but he was still a little dissatisfied.
"In the future, if you encounter this kind of problem again, report it to me in time, I don't want to wait for me to know, the matter has reached the point of no return, do you understand?" Li Chuan looked at Wu Wenfan and said with a serious face.
"Understood." Wu Wenfan hurriedly nodded in response.
Li Chuan didn't say anything more.
He leaned back in his chair and fell into deep thought.
In fact, when he listened to Wu Wenfan's explanation just now, he had already agreed to the request of "the operation department to change the office space".
It's just that he now has an extra layer of thought.
He was wondering if he should directly separate Miki Media and let it develop on its own.
The reason why he thinks this way is because he feels that e-commerce and supply chain business are not very related to entertainment live broadcast and short video business, and the separation of the two will not have much impact, and there are certain benefits.
What's in it?
First of all, it can avoid the possible conflicts between e-commerce anchors and entertainment anchors to the greatest extent, and appease the mentality of the employees in the operation department.
Second, risks can be isolated in public opinion.
"Miki Department" is doing the Internet celebrity industry, what is the Internet celebrity industry most afraid of?
The most afraid of public opinion.
If the e-commerce and supply chain business is tied to the entertainment live broadcast and short video business, if something happens to one party, the other party will also be implicated.
For example, if there is a problem with the quality of a product on the side of e-commerce and supply chain, the anchors and short video experts on the entertainment live broadcast and short video side will also encounter some bad voices; If there is an Internet celebrity termination and tearing incident on the entertainment live broadcast and short video, there will be many people scolding in the live broadcast room of e-commerce and supply chain.
This phenomenon is what Li Chuan dislikes the most.
As the "first brother with goods" and the NO.1 in the live broadcast industry, he is on the cusp, and if something happens to the company, it will definitely be infinitely magnified.
He doesn't want public opinion to implicate the company, let alone himself, so he wants to avoid risks as much as possible.
Making Miki Media independent is a good way to avoid risks.
'My main focus is usually on e-commerce and supply chain, and Miki Media can't supervise it a bit, so if something happens there, it's difficult for me to control the situation in the first place. ’
If Miki Media is made independent, changed its name, and does some marketing, then netizens will not know that this company is mine, and even if they do, they can't be sure. ’
If I can't be sure, the risk of public opinion will not be passed on to me. ’
"I concentrate on e-commerce and supply chain, control the situation here, Miki Media is independent, and I can also get more room for development, which seems to kill two birds with one stone." ’
‘……’
The more Li Chuan thought about it, the more reliable he felt.
However, he did not make up his mind.
After all, the matter of "separating Miki Media" involves the company's structure, and there are a lot of things involved, so he can't mess around casually, he has to think carefully and consider all aspects clearly.
"I know everything you said."
Li Chuan raised his head and said to Wu Wenfan: "I'll think about it and I'll tell you later." ”
"Oh."
"You go back first."
Li Chuan waved his hand and said, "It's not early, hurry up and go home from work, there is still work tomorrow, don't delay." ”
"Oh, good."
“……”
After Wu Wenfan left, Li Chuan leaned on the back of the chair and thought for a long time.
Then, he picked up his mobile phone and called Jiang Zeyu.
The phone rang twice and was connected.
Jiang Zeyu: "Hey." ”
Li Chuan: "Is your (work) over there?" ”
Jiang Zeyu: "It's just over, what's wrong?" ”
Li Chuan: "Wu Wenfan came to me just now and told me that he wanted the operation department to move out and change the office space. ”
Jiang Zeyu: "Huh? Why? ”
Li Chuan: "He said that the e-commerce atmosphere here is too strong, and the morale of their operation department is fluctuating, and there are many problems in management." ”
Jiang Zeyu: "Oh...... This is indeed a problem, the staff and anchors at the bottom have too much thought, and it will be difficult for the team to lead ...... What do you think? ”
Li Chuan: "I think so. ”
Jiang Zeyu: "Well, I don't have an opinion...... They move out, can solve the problem, moreover, the company side of the station is not much, need to vacate some space, the headquarters building will take more than a year to build, during this time, let them move out, temporarily find a place to settle, it is also good. ”
Li Chuan: "I didn't mean that, I meant that I wanted to take this opportunity to make Miki Media independent. ”
Jiang Zeyu: "Huh?! ”
Li Chuan: "That's what I think......"
Li Chuan shared his thoughts and thoughts.
After listening to this, Jiang Zeyu was silent for a moment, and then said: "In doing this, you can also ...... 'Miki Network' is originally a signboard in live broadcast e-commerce, and it has little to do with entertainment live broadcast and short video, and separating Miki Media will not have any impact on Miki Network." ”
Li Chuan: "Well, I think so too. ”
Jiang Zeyu: "Have you figured out the name of the company?" ”
Li Chuan: "Not yet, what do you think?" ”
Jiang Zeyu: "I don't know much about entertainment live broadcasts and short videos, but I think they should be trendy, right?" ”
Li Chuan: "Hmm. ”
Jiang Zeyu: "Since it is trendy, the name should be more fashionable." ”
Li Chuan: "How fashionable?" ”
Jiang Zeyu: "According to the usual practice, such as ...... What is an English name? ”
Li Chuan: "The English name is not good. ”
Jiang Zeyu: "Then find some fashion elements, such as modern, era or something." ”
Li Chuan: "Modern times? ”
Jiang Zeyu: "Hmm. ”
Li Chuan: "Modern Times...... Isn't it a Chaplin movie? It's been almost a hundred years, do you think the movies of a hundred years ago ...... Is it stylish? ”
Jiang Zeyu: "Huh? Modern Times...... Is it a movie? ”
Li Chuan: "Why not?" I've seen it at home before. ”
Jiang Zeyu: "Oh, it may be that I'm confused, I just said it casually, I don't have any impression, but ...... the words 'modern era', it sounds quite fashionable, don't you think?" ”
Li Chuan: "Sort of. ”
Jiang Zeyu: "It sounds fashionable enough, so let's change it according to this model." ”
Li Chuan: "How to change?" ”
Jiang Zeyu: "The easiest way is to delete the two words and replace them with something else, 'modern era' can retain 'modern' or 'era'." ”
Li Chuan: "'Modern' is not good, there was an Internet celebrity called 'Modern Brothers' before, who was very popular on Douyin, with more than 30 million fans, I still know that person, and my name can't collide with him." ”
Jiang Zeyu: "Oh, then delete 'modern' and keep 'era', what kind of era, it sounds quite fashionable." ”
Li Chuan: "What era?" ”
Jiang Zeyu: "You are the boss, you come and think." ”
Li Chuan: "I want to ...... Miki era? ”
Jiang Zeyu: "What's the difference between you and not changing?" ”
Li Chuan: "Uh, what era is that?" ”
Jiang Zeyu: "Or ...... Let's call it 'Muzi Era'. ”
Li Chuan: "Muzi era? ”
Jiang Zeyu: "Well, aren't you surnamed Li, the word 'Li' is taken apart, and it is 'Muzi'." ”
Li Chuan: "Oh. ”
Jiang Zeyu: "What do you think?" Sounds okay, right? ”
Li Chuan: "Yes, but using my surname as a name, will it be exposed again?" ”
Jiang Zeyu: "No, there are so many people surnamed Li, how do you know it's you, and besides, there are not many people on the Internet who know your real name, don't worry." ”
Li Chuan: "Yes. ”
Jiang Zeyu is right, there are indeed not many people on the Internet who know Li Chuan's real name.
This is mainly influenced by "Sister Wei's Workplace Diary".
In "Sister Wei's Workplace Diary", the character played by Li Chuan is called "Wan Sen".
The name "Vincent" is particularly deceptive.
Think about it, a person, whose real name is "Wan Sen", gave himself an Internet celebrity called "Mr. Sen...... Isn't this set of logic particularly reasonable?
Because it is reasonable, it is deceptive.
Most viewers who have watched "Sister Wei's Workplace Diary" will subconsciously think that Mr. Sen's real name is "Wansen".
"Sister Wei's Workplace Diary" has a very high number of broadcasts and a wide range of people, so "Mr. Sen's real name is Wan Sen" has formed a consensus on the Internet.
Although those die-hard fans who know Mr. Sen's true information have begun to popularize "Mr. Sen's real name is not Wansen, but Li Chuan", but because the time is still short, it has not been completely corrected.
So far, the vast majority of netizens who think that Mr. Sen's real name is "Wansen".
Thinking of this, Li Chuan was relieved and said, "Okay, it's called 'Muzi Era'." ”
Jiang Zeyu: "The name is confirmed, what about the person in charge?" Do you want Wu Wenfan to be the general manager? ”
Li Chuan: "Yu Jie, he has old qualifications and his ability is not bad, let him be the general manager and Wu Wenfan be the deputy general manager, which is more suitable." ”
Jiang Zeyu: "Yu Jie...... Isn't it reluctant to do entertainment live broadcasts? ”
Li Chuan: "If he doesn't let him do it, he will be in charge of short videos, and Wu Wenfan will still be in charge of the live broadcast of entertainment." ”
Jiang Zeyu: "Then who is responsible for the coordination?" ”
Li Chuan: "The two businesses are separated, and the finances are independent, and Yu Jie and Wu Wenfan report to me separately. ”
Jiang Zeyu: "Isn't this equivalent to two companies?" ”
Li Chuan: "It's about the same, but there is a connection between them." ”
Jiang Zeyu: "How to get in touch?" ”
Li Chuan: "Connect in a cooperative way. ”
Jiang Zeyu: "That's it, is Yu Jie still the general manager?" ”
Li Chuan: "Special affairs, he doesn't want to do live broadcasts, so he is willing to make short videos, so according to his intentions, don't be reluctant." ”
Jiang Zeyu: "That's ...... Won't there be a mess? ”
Li Chuan: "Probably not, Yu Jie is Master Wu Wenfan, they have a good personal relationship, and their cooperation is also very good, and there will be no problems in general." ”
Jiang Zeyu: "What if something goes wrong?" ”
Li Chuan: "If there is a problem, then adjust, as long as it is found early, it will be too late." ”
Jiang Zeyu paused and said, "I don't think you can do it like this, it will leave hidden dangers." ”
Li Chuan: "I know, I don't want to do this, but I can't help it, Yu Jie is the old man of the company, and he has just made achievements, so he can't let him live under Wu Wenfan." ”
Jiang Zeyu was silent for a while.
Li Chuan: "Okay, this matter is decided, tomorrow, I will talk to them, and then have a meeting to study it, and when the time comes, I will call you." ”
Jiang Zeyu: "What time is it?" ”
Li Chuan: "It's about ten o'clock in the morning." ”
Jiang Zeyu: "Okay, I know. ”
Li Chuan: "Well, then let's do it first." ”
“……”
Hanging up the phone, Li Chuan shook his head helplessly.
"Alas~."
He sighed, put down his phone, then took the lunch box and started to eat dinner.
……
The next morning, Li Chuan called Yu Jie and Wu Wenfan to his office respectively and chatted for half an hour.
After chatting, they summoned the team leaders of the operation department and the short video department to the conference room and held a meeting.
From 10 a.m. to 12 p.m., the meeting lasted two hours.
During this period, they established the planning plan of the "Muzi Era".
Miki Media will be renamed Muzi Times, separated from the Miki network system, and become a wholly-owned subsidiary of Miki Holdings.
The equity change will be completed within two days, but the equity and personnel information will be hidden, and in the future, their external propaganda will be "Muzi Times was reorganized from Miki Media, and the shareholding structure has undergone major changes, but it still maintains a high degree of contact with Miki Network".
Muzi Times will adopt a new logo, and the related design will be responsible for the brand department.
In addition, Muzi Times will also look for new office space, tentatively targeting landmark office buildings in Hangzhou such as Raffles, China Resources Building, Sino-Ocean International Center, and Dixin International Building.