Hengyu's New Year's meeting lasted for two days.

After discussion, the main business divisions, subsidiaries and holding companies of the group submitted a development plan.

Among many departments and companies, Fang Ziheng is most concerned about Hengyu Cinema Line and Tudou Video.

Wang Dong, the general manager of Hengyu Cinema Line, and Wang Wei of Tudou Video both submitted an unusual development and operation model to him.

Hengyu Building, 24th floor, top floor.

Chairman's office, hospitality area.

Fang Ziheng sat on a pure black luxurious sofa, frowning and staring at the document in his hand, speechless for a long time.

On the sofa opposite, Wang Dong carefully held the teacup and looked at him with great expectation.

"I don't know if the chairman will agree, this plan is a big step, but it can definitely be operated."

Wang moved his mind and waited quietly for Fang Ziheng.

After a while, Fang Ziheng put down the file, lit a cigarette, and said to Wang Dong: "I remember, the new store of Hengyu Cinema Line has planned a lot of e-sports rooms and indoor children's entertainment venues, how is the business?" ”

"Business is very good, and many young people go to the esports room to play a few games while they wait for the movie."

"Oh, what kind of game are they?"

"There are PUBG, League of Legends produced by the group, and QQ Dance produced by Tengxun, and the audience plays the game a few times, and the movie will be released.

Chairman, theaters with e-sports rooms and children's places not only attract more customers, the audience is more sticky, and the revenue is almost three times that of the theaters in the old area. ”

Wang Dong said with a smile, and dragged out the situation reported by the theaters in various places.

Fang Ziheng nodded slightly and said, "I don't pay much attention to the theater line, but judging from the quarterly reports, the operation is really good." ”

The development of Hengyu Cinema Line, on the one hand, has the help of Wanda, on the other hand, it is driven by the blockbuster movies produced by the group, and many audiences will subconsciously choose to go to Hengyu Cinema of the same company to watch when they hear the movies produced by Hengyu Media.

In this way, it has added space to the operation of the cinema chain and gradually become a brand in the market.

However, although the situation of Hengyu Cinema Line is not bad, there are more than 40 cinema chains in the country, and the capital behind each cinema chain can see the development prospects of the film market, so that theaters across the country have been taking the highway in recent years, and the competition is getting bigger and bigger.

Fortunately in the past two years, when the film market reaches saturation after 2017, the growth rate will definitely slow down.

As a result, the audience has more choices, and the business of major theaters is bound to decline.

At the same time, once there are industry fluctuations, major theaters will also face the embarrassing situation of having no films to play.

The film market has a good environment, targeting producers and entertainers, and there are also many disadvantages for theaters.

The total box office of the whole year seems to be growing every year, but the growth of Suyuan Theater is not as fast as the number of theaters and screens.

For example, at this point in time, the overall cake is so big, and many new theaters open every month.

The audience is diverted and the competition is fierce!

In addition to some well-located and well-decorated theaters, the single-store profitability of some old theaters has declined.

The plan proposed by Wang Dong to expand the scale of development, increase the business around the cinema chain, and enhance the flow and stickiness of the audience is not generally big.

Fang Ziheng fell silent, thinking about the feasibility of the plan.

Cinema, e-sports area, children's playground, mobile phone store, women's makeup store, maternal and child life hall, digital 3C experience hall, wine, tobacco and alcohol area.

I'm going to go!

If you put on clothes and snacks, it's almost a big supermarket!

I have to say that Wang Dong is very ambitious, and his plans are also very ambitious, not limited to one business in the theater.

But how to say it, construction is not destruction, it needs to take out real money.

What's more, the flow of visitors brought by movies alone is far from being able to support so many projects.

Fang Ziheng vaguely remembered that Xingmei Cinema Line took this kind of road later.

The movie-going group is younger, and many audiences are a family of three or four entering the cinema for the Chinese New Year, Spring Festival, and summer holidays.

Xingmei learned from Ali and thought that the business of children, women, and young couples was the best, so she launched a series of supporting peripherals for the theater, and finally lost all her pants.

According to Wang Dong's plan, he is ready to let Hengyu embark on the road of Xingmei in advance.

Fang Ziheng's eyes flashed, and the more he thought about it, the more he felt that something was wrong.

He hurriedly stopped the other party's thoughts, and said in a deep voice: "This plan will be shelved first, don't expand randomly, stabilize the number and scale of theaters, and improve the national layout to talk about other things."

There is no precedent for the diversified operation model of cinemas in China, and we have only added e-sports and children's parks, Manager Wang, don't worry, wait and see first, and find out the situation clearly. ”

"Understand, chairman, I'm too anxious."

"Please rest assured, I will first do more detailed research in the major city centers to understand the business thoroughly."

Wang Donglang responded, and secretly said in his heart that it was a pity.

It seems that the preparation is not enough, and the chairman is not optimistic about my plan.

He originally thought that if Fang Ziheng agreed, Hengyu Cinema Line would first open a dozen flagship stores in first-tier cities and provincial capitals, and then lay them out to the whole country one by one according to experience.

He is sure that it will be an instant hit in first-tier cities and provincial capitals, and with the blockbuster movies produced by Hengyu, the flagship store with diversified operations can recover its costs in a short period of time, which has become the focus of Hengyu Cinemas' brand blessing.

Fang Ziheng glanced at Wang Dong, who looked helpless, and nodded lightly: "Go ahead, let me go here with the plan first, and you go back to investigate more." ”

"Okay, chairman, I'll take my leave first!" Wang Dong put down the teacup and got up to leave.

A few minutes later.

Wang Wei, the president of Tudou Video, knocked on the door and came in, also holding a plan in his hand.

"Chairman, excuse me."

"Come here, what kind of tea do you drink?"

Fang Ziheng got up to greet him, pointed to the sofa on the left hand side and smiled.

"Thank you, chairman, green tea is fine."

Wang Wei smiled and sat down safely, and his demeanor was more than a step higher than Wang Dong just now.

He and Fang Ziheng are old friends and have known each other for almost three years.

Since staying in Tudou Video, he has developed the film and television business for Hengyu at the same time, and at the same time developed his favorite animation and short video business, and he lived a very comfortable life.

For Fang Ziheng, Wang Wei is very grateful, if it weren't for Hengyu pulling the potato video once, he would probably have sold this website a long time ago.

Last year, he re-established his family, and the woman is a school sister who knows her roots, and the relationship between the husband and wife is very good.

"Lao Wang, this potato video held the first grand ceremony, where do you think it is better?"

Fang Ziheng brewed a cup of hot green tea, came to the original position and sat down, handed it to Wang Wei and asked softly.

"Just the imperial capital, I think the National Center for the Performing Arts is very suitable, our group has held premieres there many times, rich experience, not easy to make mistakes."

Wang Wei took the teacup, thanked him, and expressed his opinion.

If Fang Ziheng thinks about it, he also thinks that the National Centre for the Performing Arts is good, and it is very suitable for holding large-scale events.

The infield of the Grand Theater is fan-shaped, around the center of the stage, with an extremely wide view and venue, which can accommodate up to 3,000 people.

As early as 09 years, Tengxun, Southern Metropolis Daily, and Imperial TV Station held the first selection of the four little flowers and the four big students.

Last year, Hengyu led the second selection, and has had a good experience in the Imperial Capital Olympic Sports Center.

At the Tudou Video Festival, the guests are more people in the entertainment industry, and the proportion of the audience is not large, and it will be presented in live broadcast mode at that time.

Fang Ziheng nodded, didn't think much about this issue, let Tudou Video fully preside, and the group headquarters only needed to support it silently.

After a few pleasantries.

Wang Wei presented the plan he brought, and said solemnly: "Chairman, Optoelectronics issued an industry standard for online video websites at the end of last year, and we have discussed internally that video websites will be subject to stricter regulations in the next two years."

After discussion, we believe that if we want to seek long-term development, we must have a TV license. ”

"TV license, I remember that there are only 7 photoelectric units issued at present, right?"

Fang Ziheng's eyes froze, and he sat up straight and asked.

"Yes, since 2005, Optoelectronics has only issued 7 TV licenses, which is not much!"

"How many of them have gotten it?"

"There are Modu Media Group, CCTV International Network, Guangdong Southern Broadcasting Media Group, Huaguo International Radio, Zhedong TV, Sujiang TV, and Huaguo Network TV, which was only acquired last year."

Wang Wei pointed to the plan that Fang Ziheng had opened, and spoke eloquently, with a slightly dignified tone.

Seven TVs,Except for the last one that has the word network,The others are all enterprises and institutions with government backgrounds。

Even Huaguo Network Station was able to successfully obtain a license at the end of last year, because there were two bigwigs standing behind it, Yang Ma International Network Wuxi Co., Ltd. and Modu Radio and Television Station.

Modu Radio and Television Station has made a face, and the investor behind it is BesTV Technology Co., Ltd., and several parties have jointly invested in the establishment of an IPTV joint venture company "Aishang TV Media Co., Ltd.", which has completed industrial and commercial registration and was officially established.

None of them are easy to get along!

Ten minutes.

Fang Ziheng finished reading Tudou Video's plan for the development of TVbusiness,Raised his head and said in a condensed voice:"Lao Wang,This plan is very good,Tudou Video wants to develop better,You must have a TV license in hand,In the future,Internet home smart TV,It is also one of the development channels。 ”

"Let's talk about it, which one did you like as a result of your internal discussions?"

"Jack-of-all-trades!"

Wang Wei's sonorous voice sounded, and in Fang Ziheng's gaze, he took out a mobile phone from his pocket and clicked on the screen and memo.

"Chairman, you see, according to the latest internal information, we have learned that Media Media Group intends to reorganize Besitong Technology Company and Oriental Pearl Media this year, and reintroduce investment and stock placement."

Jack-of-all-trades!

Media Group!

Oriental Pearl Media!

On the screen of the mobile phone, the three companies met Fang Ziheng's eyes, and his thoughts instantly flew to the previous life.

Yes!

In the last life, there was a major event in the media industry that can be called an earthquake.

Under the leadership of the Modu government, at the end of 2014, the Media Group integrated its major companies and various businesses to create a large-scale cultural aircraft carrier with pan-entertainment as the core, covering film and television, tourism, variety shows, TV shopping, online shopping, Internet, real estate, finance, technology, value-added services, games, smart TVs and other aspects.

It's called the Oriental Pearl!

With a total market value of more than 200 billion soft sister coins, its business covers the whole country, making it the first real media empire in China.

Fang Ziheng was a little surprised that what happened at the end of the previous life could have started so quickly.

He returned the mobile phone to Wang Wei, frowned and asked: "The TV business is the core of Everything, they will not spin off the TV business, and if they want to rub their TV license, they can only acquire the shares of their parent company, Oriental Pearl." ”

"Yes, Chairman."

Wang Wei smiled bitterly, spread his hands and said: "I made an appointment with Ms. Wang Jianyun, the president of the Media Group, twice before, but they ignored me. ”

People have a clear mind about you, and it's strange that they can take care of you!

Fang Ziheng smiled faintly, handed a cigarette to Wang Wei, and then helped him light it, comforting: "After all, he is the leader of the hall, and it is inevitable to be reserved." ”

""The God of Medicine" will be restarted immediately, and I will find an opportunity to visit the magic capital, and I will see it when the time comes, and if we have the opportunity, we will participate in the Oriental Pearl."

"Ah, chairman, as long as we successfully inject capital into the new media Co., Ltd. of Oriental Pearl, we can connect with our Besitong and obtain the right to use the TV license."

Wang Wei slapped his thigh and said with joy.

If it was two years ago, he would never be so interested in potato video, and two years later, he has already walked out of the predicament of his previous marriage and regained his career spirit.

Tudou Video's market value is now as high as more than 38 billion, and if you get the right to use the TV license, you can easily rush to the height of 40 billion.

He owns 7% of the shares and is on his way to the rank of a tycoon.

And the total market value of Beston and the current Oriental Pearl Media is only 30 billion, which is not as high as Tudou Video.

The so-called Media and Broadcasting Group, specifically referring to the Modu Culture Broadcasting News Group, is a state-owned news media with a huge volume and a wide range of businesses, which is completely different from ordinary private film and television media companies.

After chatting about some details, Fang Ziheng glanced at the gradually darkening sky outside the floor-to-ceiling window, got up and said with a smile: "Lao Wang, let's talk about this today, let's go, call Minghui from the investment department, and let's have dinner together." ”

"No problem, I'll pay for it today!"

"Tang Detective 2" 1.064 billion in 8 days and 1.22 billion in 12 days, creating a domestic movie box office miracle!"

"Tang Detective 2" VS "Havoc in Heaven", the plot vs. special effects, who is the work of domestic conscience!"

"Strong Amway "Tang Detective 2", the perfect combination of comedy elements and suspense elements, the ticket price is worth the price, it is simply beating "Havoc in Heaven"!"

"Hengyu Media once again dominates the Spring Festival files, since the rise of Fang Ziheng, every time there is an important movie file, there are always movies directed or produced by this genius filmmaker released, creating a new high in film history again and again."

"Havoc in the Heavenly Palace" has a box office of 650 million in 8 days, 740 million in 12 days, director Zheng Baorui slapped himself in the face, and the bull criticism blew it up!"

"Havoc in the Heavenly Palace, except for the special effects, the film is useless, and the rest is useless, a big bad movie!"

"If you want to rank a list of bad movies, "Havoc in Heaven" must have a place!"

"Tang Detective 2, the best comedy movie of the year!"

February 13th, the day before the Lantern Festival.

Fang Ziheng took care of the group's affairs, climbed out of the gentle township and boarded the plane to the magic capital, and started the new year's film shooting journey.