Jiang Hong is a pioneer in the advertising industry.

Putting aside the position of competitors at the moment, Jiang Hong is now skeptical about Song Yang's achievements in advertising and marketing.

I was surprised: Damn, there are some things in his booklet, some of the things he said, and I was quite inspired and benefited a lot after reading it.

There are many doubts.

At this moment, everyone in the audience counted him as having the most doubts about Song Yang.

The professor of Yan University, Jiang Hong is not unknowable.

With his understanding of the industry, Yan University does not have a serious advertising major at the moment, and there is no academic master specializing in this direction.

So the question is, where did this Song Yang come from?

Now this question is not difficult to answer, and Song Yang only confirmed with him again with a smile.

Jiang Hong had a sophisticated smile on his face: "I don't know which professor organized and founded your Sunshine Advertisement?" If you have trouble getting a license, I can refer some friends to help. The industry has just been liberalized now, and the more people who open the market together, the better. Are you interested in joining the Advertising Association? ”

Song Yang immediately smiled innocently: "I don't have to worry about these things, the teacher's side...... To be honest, I don't really want to come forward, and I am still looking for a suitable general manager. ”

Jiang Hong felt that he was even more difficult. Didn't you talk and laugh calmly just now, and now you are pretending to be a simple student?

Seeing that he seemed to want to keep his distance, Jiang Hong only smiled politely: "I am also very inspired by your company's plan, Director Song will definitely become an excellent advertising person after graduation." ”

Although he is called Director Song, the whole sentence makes people feel weird, Song Yang thinks to himself, is his buddy not an advertising person now?

But he also replied politely: "Thank you Mr. Jiang for your affirmation, the brand name of Silk Road is also very atmospheric!" ”

After the business courtesy, Yuan He, Yuan Kun and other factory leaders also sent the leaders back.

"It's been a hard day!" Yuan He shook hands one by one warmly, "We must stay for a light lunch at noon, and it will also give us more opportunities to ask for advice!" ”

No one cares about that, they just want to know which of the three options they tend to choose right now.

If they have difficulty in choosing, then today they also invited some other expert teachers to help them score.

On occasions like this, inviting people in, a meal at noon is indispensable.

Song Yang and the others were greeted by Yuan He and Yuan Kun's subordinates to go to the hotel first, and on the side of the woolen factory, the final decision had to be made.

"The judges' scores, Yelia is third, Profilus is second, and Silk Road is first." Yuan He looked at the core four people and asked, "What do you think?" Do you follow the judges' scores, or do you have other opinions? ”

Yuan Kun's previous favorite Yelia was lackluster in today's face-to-face competition, and now she herself hesitated: "Dacheng has rich experience in advertising, and Mr. Jiang's face-to-face explanation today is also very reasonable." If you want to say that the homonym is ugly, there is a death in the names Profisi and Silk Road. ”

"One or not dead!" One person said, "Since the Silk Road is ranked first, let's set this, and the leader will not refute face." ”

"I don't agree with the Silk Road! The name depends on how it is interpreted, and the young man is right, the brand image should be in line with our main business. Besides, it's better to bring a little foreign atmosphere, which you don't know! The brand name of Silk Road, to be honest, is a bit pleasing to the leaders, but it is not necessarily beneficial for us to expand our business! ”

"The director of Sunshine Advertising is actually a student, and I look like a leather bag company."

"It's visible whether the family is a grass platform team or borrowing a reputation from themselves, how careful the plan is and how professional the content is!"

Yuan He raised his hand to stop the argument, and then asked Yuan Kun, "Which one do you prefer?" ”

Although the woolen factory now has a core backbone and "executives", it is still a family business in essence.

Yuan Kun's opinion is important.

She looked at the other three people, the business is not small anymore, and it is normal for them to have their own relationships and tendencies.

So she said: "I asked Mr. Jiang before, like this whole case planning, can they Dacheng Advertising also produce a copy for our factory." ”

"Oh? What did he say? Yuan He asked.

"I said I could do it, but at least I wanted it." Yuan Kun compared a cross, "One hundred thousand." ”

The four of them were in disbelief.

"Mr. Jiang said that this time it was just a collection of brand names, logos, and slogans, and Jiaoyang Advertising took a so-called whole case planning, which is not such a title in the industry." Yuan Kun paused, "What CI theory is described in it is true, but other contents are up for debate." ”

"Since Mr. Jiang said so, it means that the Jiaoyang advertisement is tricky!"

"No!" Yuan Kun looked at Yuan He, "Although Mr. Jiang said it lightly, he cares about that Song Yang very much. Brother, have you noticed? ”

Yuan He nodded silently: "Xiaolu told me that when we went to see off the leaders, Mr. Jiang took the initiative to talk to him." ”

The other three had different expressions, and at this time they had already understood that Yuan Kun should be inclined to Profisi now.

"One hundred thousand! Even if we talk about it a little more, if Mr. Jiang comes up with a complete set of development plans for our new brand, the cost is not low, right? On the contrary, since the Sunshine Advertisement has come up with a framework, I am afraid that the rest of the content will only be kept first. If you choose them, you should get a complete set of solutions at a very small price. ”

Yuan Kun continued to say his opinion: "My opinion is that since the professionalism of Jiaoyang Advertising has been recognized by everyone, then they need us as a customer more than Mr. Jiang!" As for the leader's side, since he said those words later, I'm afraid the leader also has his own judgment in his heart. As long as our factory develops well and the scale is getting bigger and bigger, it is not important to sell personal favors in this little thing. ”

Yuan He didn't like the Silk Road in the first place, and Song Yang also reinterpreted the Chinese meaning of Profis.

That meaning, Yuan He likes it very much!

So Yuan He also nodded: "There is still a problem on the Silk Road, have you thought of it?" The traditional feeling of this word is too strong, and at first glance I thought we were making cheongsam or something. These products are brought in by foreigners. 'Silk Road clothing, national glory', let's take Western clothing, I'm afraid it's wrong to blow it like this! ”

When the other three heard this, their sisters had already made up their minds.

It sounded like a discussion, and then they all went along the way.

"I heard that the Sunshine Advertisement is not for bonuses, but for suits, and to help do a brand promotion? It's very sincere. ”

"There is also a bit of a problem with the foreign language of the brand name Silk Road, what is it called Lao Gong?"

"Silk Road, not many foreigners know about this, right? I'm afraid that when I talk about the business of foreigners, I have to brag to others about the great achievements of my ancestors, and people think that we are bragging and unreal. Profil's professional face is very easy to understand! ”

Yuan He and Yuan Kun glanced at each other and nodded slowly.

Speaking of a thousand ways and ten thousand, Profilus is a little more modest. Not as completely exotic as Yelia, nor as distinctly lofty as the Silk Road.

But the most important thing is that in fact, it is only half written in the plan, and the good conditions that have been opened by the Sunshine advertisement.

With the development of Weifang Woolen Garment Factory to today's scale, it still knows that it is a little truth to be able to save a little.

The actual cost of a suit with a factory price of 20,005 is not so much; And with this money to take away so many suits, the brand promotion campaign mentioned should not be small, right?

The college student said that let them see the results, and then decide whether to continue to cooperate with them in the advertising business in the future!

Yuan He made a decision: "Since everyone agrees, let's settle it." Lu Province Profisi Garment Group Co., Ltd., how does it sound? ”

"It's foreign! Every side of the profession, success can be seen, and it is also a good implication for us. ”

"Okay!" Yuan He stood up, "Eat first, and then ask them for advice, don't say that yet." ”

After that, he said to Yuan Kun: "After eating, first send a car to send Professor Li and his students, as well as Mr. Jiang, and them, leave that Song Yang behind!" ”