Chapter 130, Printing Money-level Business

Among the people who came, the most were local to Yanjing.

Liu Qiangdong shook his head: "Yanjing does not have a general agent, only a district and county agent. If you want to be the general agent of the district and county, whether you are going to develop dealers or open your own stores, there are sales requirements, and you must pay the corresponding deposit according to this sales requirements. The machine is easy to sell, the account period cannot be given for so long, and the longest account period is also to settle the payment once a quarter. ”

"What about the general agent of Ji Province?"

"Provincial general agent, you have to set up a special company. For Hebei Province, next year's sales target is 15,000 units. ”

“…… Isn't that a deposit to pay 1.5 million? ”

"Mr. Fei, Bodao has determined to invest 3 million next year, including CCTV, and advertising across the country will be rolled out." Liu Qiangdong has been practicing for so many days, and the posture has been a little, "The provincial general agent takes the price of 650 units, the municipal general agent takes the price of 950 units, and the goal of 15,000 units is completed, and you will earn 4.5 million next year." Tens of millions of payments, this proportion of the margin is necessary, this money we Xinke business will not move, the contract expiration fee will always be if you don't do this business, you can withdraw it. ”

As he spoke, someone came to the store with a shopping voucher.

Liu Qiangdong said to Lin Jin: "Brother Lin, you can receive it." ”

Lin Jin nodded, someone came over so soon.

The person who wanted to become an agent in Yanjing saw that the person over there paid 1,000 yuan, took a BP machine and then took two coupons, and then went to the Shenzhou paging station to get into the network first.

“…… Manager Liu, do you only sell 1000 in your direct store? ”

Liu Qiangdong shook his head: "I'm mainly responsible for after-sales here." This batch is part of the previous event reservation, the number is very small, mainly giveaways. ”

At the end of the point, he continued: "To be the agent of our channel BP machine, in addition to the manufacturer will invest heavily in publicity, there is also an advantage. Look at this, everybody! ”

After that, he took out the channel marketing strategy guide manual that Jiaoyang Advertising helped do: "You are a regional agent, and our general agent is a marketing guide to help you plan activities." Just like this event, how to expand your influence and how to promote, you don't just rely on your own network to do it......"

This is the difference between Song Yang's general agent in North China and the agents of other products.

The marketing strategy and the supply of promotional materials under the unified guidance from top to bottom will save too much effort for local agents who lack marketing and publicity skills.

This model will not mature until many years later.

And Song Yang has his own special advertising company, and he also knows this set of skills.

Throughout the 90s, many small places got the agent of a certain product and made a fortune. Their approach back then was extremely extensive, nothing more than just opening a store and keeping it slowly, without much publicity. The publicity and promotion done by manufacturers at the top level should sink to the terminal market, and the conversion rate is really worrying.

But even so, when the CCTV standard king appeared, there were still reckless heroes from all over the country who took the money and went directly to the manufacturer to sign an agent.

The approach taken by ST Trading at this time can be called considerate and thoughtful.

Liu Qiangdong talked with them with confidence, strictly abiding by the policies formulated by Song Yang and not relaxing.

ST Trading is the party that has the initiative.

The regulations, management methods, and procedures for picking up and settling payments in each agency area are not allowed...... A lot of it is very complete.

Extensive has the benefit of being extensive, and specification has the charm of standardization.

Now the Bodao manufacturers have made it clear that the major regions only recognize the general agent, and they have to come to negotiate directly with Xinke Commerce.

Judging from the current situation: it will operate and manage in an orderly manner, and Xinke Trading is a reliable general agent who can make money with everyone.

Seeing that people kept coming, and the phone in the office kept ringing, Lin Jin felt that Xinke Business had to start recruiting.

Now that the holiday is over, Manager Liu, who is still studying at the National University of China, can top it, but it seems that he is about to go on a business trip to the provinces.

What about when he starts school?

Lin Jin is not capable of doing many things well at present, but at least there must be people who sell machines in the store like now.

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In the evening, Liu Qiangdong called Xu Guang, who had returned to Zhejiang Province.

"Mr. Xu, don't stop work during the New Year." Liu Qiangdong opened his mouth and said, "Now the dealers in North China are very enthusiastic, we have to shop the goods as soon as possible!" ”

“…… It took two months for the new plant to start production in October, and now it has a production capacity of less than 4,000 units a month. ”

"I suggest finding a way to expand production capacity as soon as possible." Liu Qiangdong said, "When it is advertised on CCTV after the Chinese New Year, don't run out of stock." Mr. Song said, according to the current situation, 100,000 units will really not take three years, maybe you will soon have to prepare for an annual shipment of one million. ”

"Million-level ......" Xu Guang said in a complicated tone on the phone.

One million units a year, isn't the output value hundreds of millions?

"Over there in Ji Province, the sales of 15,000 units, and now the alternative general agent is full of confidence. I'll start running to other provinces and cities tomorrow, and if we have to ask for 100,000 units next year, you can't supply them. ”

“…… I know. Don't worry, we've got you covered! ”

Liu Qiangdong hung up the phone and looked forward to the business trip that would start tomorrow.

called Song Yang to report today's situation, but he advised: "Dongzi, if you go to someone else's hospitality, you still have to look at the other party's strength and character, don't be stunned by the hospitality." ”

“…… Yes? Liu Qiangdong thought to himself, shouldn't I go to find someone else? A place like the Mongolian District of Jin Province may not be as closely watched as Yanjing as Ji Province.

"Let me ask you, the last time I was in the Buckingham Baths, was the girl beautiful?"

“…… Pretty. Liu Qiangdong didn't know what he was asking for.

"What about Yao Peihua?"

“…… What exactly do you want to ask? ”

"Nothing." Song Yang's tone on the phone was overwhelmed, "Don't drop the price when you go, don't ask others." After arriving, I stayed in a hotel, according to what I said, first find the office of the provincial city government and sponsor a BP machine, the cost of 100 units is only tens of thousands, but the value is nearly 200,000. The provincial generation must have strength and a way. Show off your strength, and then ask someone to help you introduce people. It's a matter of benefiting many parties, and it will go well. On this trip, I only know people. Remember, you are a wealthy businessman who went to Yanjing, and the business represented behind it is hundreds of millions. ”

Liu Qiangdong's mood fluctuated after he put down the phone.

The price...... Can you keep it short? It seems impossible to have the same mental quality as him.

In Li Confucian's courtyard, Song Yang put down the eldest brother.

This was given by Tong Gang, and today is a celebration banquet.

He asked Liu Qiangdong like that, in addition to reminding him not to be confused by the wine-colored offensive after he passed, he also wanted to confirm whether Brother Dong was really face blind.

Of course not.

It can only be said that Dongzi has experienced a lot, and after seeing all kinds of charms, when he looks at others, he really no longer worries about what is beautiful or not.

Because it's all beautiful.

"Coming from behind!" Tong Gang was very excited, "Although it has only been open for a few days, 5,000 people have entered the network at once, and other people have listened to our radio programs and also come to our Shenzhou station to access the network." In this batch of private stations, the number of our customers has climbed to the front. If you pay the paging fee for two years in advance, you will be exempted from the network fee, and if you come to the network together to pay for one year, you will be free of the network fee, which is a good trick! ”

"The main thing is to grab the market!" Song Yang was also in a good mood, because after Tong Gang and they received the credit loan, the advertising expenses were also paid, "Brother Tong, immediately like Brother Li when he was in the beauty pageant, recruit more paging ladies and expand the scale of the room." Don't worry, it is very important to answer quickly, send calls in a timely manner, and have a sweet voice. Strive to put up some big billboards in the city before the Chinese New Year! ”

"It's all up to Mr. Song to help expand his popularity!"

After staggering, Li Ru looked at him and asked, "Can you do it?" Just ask Yang Ying to be the spokesperson for the paging station? ”

"People have a sweet voice." Song Yang Zhengse said, "Brother Li, momentum is very important. Big platform, good service, many activities, and the paging station with many users will definitely be open for cross-provincial operation! The market potential of BP machines is at least tens of millions of units, if there is a one-tenth of the market share, how much is the annual paging fee? ”

Tong Gang gasped: "Tens of millions? How many people can afford it? ”

"So you still make a lot of money." Song Yang toasted, "The price of the BP machine will come down, and the paging fee will come down sooner or later after the open competition, so the foundation must be laid well." Not to mention anything else, strive to help you make the number of users 100,000 next year! ”

100,000 users, a year's paging fee can be tens of millions smaller.

Tong Gang's heart moved, and after drinking, he said: "Mr. Song, why don't you hand over the agent of Yanjing here in Bodao to us, anyway, we have to open outlets, why are you busy yourself?" Just supply good goods. ”

Song Yang looked at him, and then smiled: "Then Yanjing must achieve at least 30,000 sales, and the margin must not be less!" ”

"With you advertising, what are you worried about?"

Song Yang gave a thumbs up: "Brother Tong will definitely be able to make Shenzhou Taiwan bigger!" ”

The paging station and BP machine are sold, and it is natural to bundle the operation.

Song Yang knew that he had quietly contacted Xu Lihua and Xu Guang of Bodao.

But Song Yang easily brought the ability of funds to Bodao, as well as the "energy" behind him that Xu Lihua couldn't understand, or let Bodao hand over the general agent in North China to Song Yang.

Now, ST Commerce, Waveway, and Cage Communications are all about to start printing money.