Chapter 210 Home Service Platform Architecture
Afternoon.
Cai Tianming and Cai Tianxing were in the hotel room, opening the mind map software and sorting out the information obtained from talking with Wei Zhijie in the morning.
The more the two of them summarized, the more energetic they became, and the inspiration was like a spring, for the module, for the underlying logic, and for the predictability of the superstructure, it was like it had been polished for several years.
Analyze from this morning's conversation.
The software aspect is divided into seven sections.
1. Home information sharing platform.
2. Home improvement service platform.
3. Home service platform.
4. Intelligent manufacturing platform.
5. Intelligent distribution platform.
6. Install the after-sales platform.
7. Home furnishing e-commerce platform.
Let's not talk about other platforms.
In terms of home service platform, it is a platform similar to that of Didi in the later generations, or Meicun.
The difference is that home service platforms require many steps to fulfill an order, while Didi and Meituan are both single processes.
If the process of home service is divided into multiple independent service items, it is actually very similar.
According to the stage of the project.
In the beginning, the customer was a renovation company, and they placed orders on the platform.
In the early stage, it is mainly based on PC computers.
The renovation company will write down the owner's name, address, contact information, service type, and approximate budget, and then place an order.
The process is like sending a courier, filling in the information.
After placing an order, the order will be uploaded to the total order pool just like Didi taking a taxi, and the total pool will be divided according to the region to match the nearest home furnishing direct store.
Orders can be manually dispatched to the designer after being received by the home furnishing store, or the designer can take the order himself.
After receiving the order, the designer contacts the customer according to the order information, comes to measure the ruler, makes a plan, and then makes an appointment for the customer to go to the store to see the model, fix the color, and sign the order.
After the completion of the design service, submit the relevant materials and complete the design process.
After the design is completed, it is submitted to the decoration company for confirmation.
The main thing is to review the plan and quotation to see if it meets the requirements.
If the requirements are met, the decoration company will confirm the order and submit it for production.
After the order is submitted for production, it will also enter the total production pool and be distributed to the nearest factory.
After the factory receives the order, the order manufacturing is completed after order splitting, optimization, material preparation, production, packaging, warehousing and delivery.
The finished products are shipped to a distribution center similar to that of a certain east.
The order can then be sent to the renovation company, which will determine the installation date.
It is also possible to arrange installation in storage.
After the order is set for installation, the order information will enter the freight department, a similar delivery link.
During the period, the software selects the means of delivery according to the number of products, and the products are delivered to the owner's house after distribution.
The handling and distribution link is over, and the installation link begins.
Similarly, in the installation pool, it can be assigned by the installation service department, or the installation master can undertake the installation task according to his actual situation.
After the installation is completed, the acceptance process begins.
The home service platform will send acceptance specialists to cooperate with decoration companies and owners to accept customized home furnishing products on site.
If the acceptance is successful, the entire process can be completed.
To sum up, the home service platform is: the decoration company places an order, the store receives the order, the designer measures the design, makes an appointment for the customer to come to the store, sets the design, selects the material, signs the contract, sends the decoration company to determine, places the order for production, manufactures the product, and completes it.
Sent to the distribution center, door-to-door delivery, product installation, and final acceptance.
Complete a closed loop.
In this closed loop, the store does not need to intersect with the customer on the amount of the order.
Because the amount of the home is bundled with the decoration company's package, the product price is settled with the decoration company.
For example, the decoration quotation of 1088 yuan per square meter contains 36 customized home furnishing products with a projection area.
What the designer has to do is to try to get closer to the 36 projection areas when designing.
It can be less than 36 projection areas, but not more than 36 projection areas, more than this number of areas.
It is up to the customer to pay for the extra part of the money themselves.
And it is charged according to the market sale price.
Doing so is beneficial to all three parties.
If the settlement with the decoration company is calculated according to a projection area of 880 yuan, then the market sales price is at least 1800 yuan a projection area.
This price is the general selling price in the market, which can prove the value of the product.
Calculated according to the package price of the renovation company.
36 projection × 1,800 yuan = 64,800 yuan.
The price settled by the decoration company with the store is only 31,680 yuan.
The decoration company has a profit of more than 30,000 yuan.
After the owner confirmed the price of the product, he also felt that he had received a big benefit.
With an additional 36 projection areas, the store can also generate revenue.
It's a triple win.
Business aside, the full-process architecture of the home service platform is actually similar to e-commerce.
E-commerce is the customer order, payment, merchant delivery, logistics distribution, receipt, settlement, order completion.
The service platform only superimposes several processes according to the characteristics of each link.
Customer link: order, confirm, payment, acceptance, payment, completion.
Design link: receiving, designing, signing, submitting, and complete.
Production link: order receiving, production, warehousing, completion.
Distribution: order-taking, delivery, completion.
Installation: order-taking, installation, acceptance, completion.
Compared with e-commerce, although the home service platform is divided into several links to complete together, there is no technical difficulty.
E-commerce transmits information throughout the process, while the home service platform needs to add file delivery.
Because the process has design drawings, quotation tables, order contract tables, installation drawings and so on.
For Cai Tianming and Cai Tianxing, such a platform construction is simply pediatrics.
They even have ready-made code that they just need to change and extend to go live.
The only difficulty is in the sub-system of the main process, such as the intelligent warehousing system.
This needs to be developed in combination with intelligent three-dimensional warehouses, of course, you can also purchase supporting systems, and then use them for secondary development.
Another example is the cargo distribution system, which also needs to be developed in combination with map navigation.
The manufacturing system, even if it does not need to be accurate to each process, but the data of warehousing and warehousing must be accurate, otherwise it is very depressing to install missing parts.
Just a home service platform, there are more than a dozen sub-systems hanging down, and it is not so simple to complete.
However, once the main process and the main system are clarified, even if there is no system, it can be run manually temporarily.
The brothers are very excited, with their keen perception, the more they improve the system framework, the more they feel that this business model is perfect.
Although it is very cumbersome, the process is also very long, and there are many technical points that need to be solved.
But because of this, technical barriers will be formed.
Once the business model is formed, it will take several years for others to imitate it, and it will take several years to build the underlying construction required for the entire business model.
And a few years is enough for the company to form a giant existence.
After the two brothers got up from their lunch break in the afternoon, they were busy until more than 21 o'clock in the evening.
When the entire system structure is completed.
The two of them were shocked to realize that they had not eaten dinner.
After glancing at each other, they all turned off the computer with a wry smile and came to the night market stall on the side of Daxihai Road to have supper.
After eating, back to the hotel, the two stared wide-eyed.
35 years old is already an old age for IT people.
Once upon a time, the brothers were also young.
Now I feel like I've been fighting all night again.