Chapter 10 Peer Rivalry There must be an injury

Qin Feng's success has also attracted the attention of some peers in Jecheng, and the heads of many companies are very envious of Qin Feng's house marketing company, but the saying that peers are enemies is not in vain.

On this day, Yang Lei hurriedly found Qin Feng, "Mr. Qin, since late April, the number of our customers has decreased sharply recently, and there are several groups of people from other projects intercepting customers at our door, so it's not okay to go on like this." ”

In later generations, such a competitive product interception is a very common marketing method, but it is also not very recognized, it may be that there are no customers for other projects, and there are many customers for the Yicheng Mountain project, so they began to send their sales staff to the sales department of Yicheng Mountain to intercept customers.

It is convenient and fast to intercept customers, and it is still a prospective customer, at this time, the customer's mind does not think so much, they all think that it is a similar project, and they all go, but the project visit of Yicheng Mountain will be reduced a lot, which will affect the transaction of the project.

Qin Feng knew about this, he wanted to observe the situation for a few more days, and after another three days, Yang Lei ran over to Qin Feng again and said directly, "Mr. Qin, the fight is up, the fight is up, our Liu Bo is fighting with them, you go and take a look." ”

Qin Feng called and reported to Boss Li as soon as possible, and then hurriedly took Yang Lei to the scene. A few days ago, Qin Feng had asked Boss Li to communicate with the community police in the residential area in advance, so the first thing Qin Feng did when he arrived was to call the police.

After the police arrived at the scene, they actually questioned a few people, and then educated several sales employees of other projects on the spot, saying that this was an immoral behavior, and when they saw that no one was injured, they went back.

The employees of several other projects were also a little worried after seeing Qin Feng call the police, but they didn't expect the boss of the agency company to call the police, just to cut the matter of a few customers.

said that it was a fight, but in fact, it was just a simple push and shove, after all, it was just a customer's problem, and it was not a deep hatred, Qin Feng's purpose of calling the police was very simple to warn the peers of the surrounding projects to intercept the customer, next time he couldn't be like this, he was not polite in this way. But Qin Feng's consideration is also relatively long-term.

At the same time, Qin Feng is also brewing new things out, there will be more and more of this situation in the future, it is inevitable to do some things, the establishment of real estate marketing agency industry association is imperative, can not disrupt the market, this is for the sake of the development of Jicheng, but also for Qin Feng to expand the market in the later period to pave the way.

"Boss Zhang, your old man has nothing to do recently, I made an appointment in the past two days, called Boss Li, Boss Wang, how about we get together at the Blue Mountain Hotel?" Qin Feng took out his mobile phone and called Boss Zhang.

"It's okay, Xiao Qin, I haven't seen you for a few months, you can still think of me as an old man, I'll bring Mao wine, although you kid doesn't drink much, don't forget to bring things over" Mr. Zhang still said to Qin Feng like an elder.

"No problem, Boss Zhang, we are not stingy when we are so fast in dealing with people" After listening to Boss Zhang's words, Qin Feng bought 4 more teas, and a few cigarettes, and took them to the Blue Mountain Hotel.

Although there are more than 200 real estate projects in the whole Jicheng, there are less than 50 bosses of the actual development enterprises, and some are the bosses of foreign enterprises, so everyone is familiar with each other, Qin Feng shouted the purpose of these bosses is very clear, that is, to borrow their momentum, the establishment of the marketing agency industry association, Qin Feng as the secretary general, let Boss Zhang, Boss Li they operate as the president of the industry association, vice president and other positions, we jointly maintain some rules of the marketing agency industry, at least the next three or two years Qin Feng can spend smoothly, The development behind was something Qin Feng hadn't expected.

"Mr. Zhang, Mr. Li, two Mr. Wang, today through Boss Wang's place to ask the bosses to drink is for a small thing, but also to enhance the influence of our bosses, I want to set up a marketing agency industry association, I don't know if you are interested in listening to the kid to tell you about it?" Qin Feng was very modest and made a brief report to the bosses before the start of the wine shop.

"Xiao Qin, what kind of association are you talking about, what are you doing?" The old Wang of the Blue Mountain Hotel was very curious.

"That's right, you said Xiao Qin, your brain is active, do you have any new ideas?" Boss Li said to Qin Feng.

"You," Boss Zhang didn't say much.

"In this way, bosses, the purpose of my association is very simple, invite you bosses to be the president, and I will be the secretary general to serve several bosses, and then I want to establish some rules in the marketing agency industry in Jecheng, and I think Boss Li should also know that there has been a small situation in the Yicheng mountain project in the past two days, and now it has been resolved." After Qin Feng introduced the situation to the bosses in detail, he said to Boss Li.

Boss Li looked at everyone, "That's true, my project was pulled by children from several other projects a few days ago, isn't it a mess?"

Mr. Zhang also took over the topic, "My new plot is preparing for the procedures, and the rules of this sale can't be messed up, otherwise everyone's profits will not be so much in the later stage, and the house will not be easy to sell, don't you say?" ”

Jingtian's boss Wang also said, "Indeed, the industry has rules, everyone is good to develop." ”

Boss Li said to everyone, "The cause of this matter is on my side of the project, so I will handle this matter, and you wait for the results." Everyone voted by a show of hands on whether or not to form an association."

The five people present all raised their hands in unison, and everyone looked at each other and laughed.

The establishment process of the association is very simple, at the invitation of several bosses, the leaders of the Housing and Urban-Rural Development Bureau of Jicheng attended the meeting together, and nearly 60 agency companies in the entire Jicheng came, and then under the guidance of the leaders of the civil affairs department, the house Jicheng Association organized by Qin Feng was successfully established, and some articles of association and rules were also sent to everyone one by one.

The peers who participated in the meeting had no opinion on the establishment of the association, and everyone was more concerned about what Qin Feng, the recently famous owner of house marketing, looked like, and why he held two famous activities in less than a year.

Qin Feng specially arranged for his peers to dine together in the evening, and the way of dining was also like a tea conversation, which was also Qin Feng's quick access to the contact information of the boss of the marketing agency, and he could also have an external assistance force in the next period of time, which would help to take over real estate projects.

Whether it is real estate development or marketing agency, multiple friends and multiple roads, try to have fewer enemies, after all, only peers can know where the pain points of your development project are, where your marketing weaknesses are, what kind of information your employees can sell your customers, etc., this is the rule that Qin Feng already knew in later generations.