Starting from the 5th, the starring role of "Furong Tent Warm Spring Festival" took turns to interact with the audience on major video platforms.

Do everything you can to increase the popularity of the show.

The starring lineup of "Hibiscus Tent Warm Spring Festival" is indeed a traffic star, even a top stream.

The effect of the interactive live broadcast is also very obvious, and when the interactive live broadcast is carried out, it attracts a huge fan base and brings a high degree of popularity to the show.

It's just that the heat can only last until the end of the interactive live broadcast.

When the interactive live broadcast ended, the popularity and broadcast volume of the show also fell off a cliff.

Moreover, the further the episode goes, the lower the number of views.

Even the 24-hour broadcast volume of the latest episode is gradually difficult to break 20 million.

According to market standards, the number of single episodes of S-level TV dramas must reach 40 million to be considered passing.

With the current broadcast volume of "Hibiscus Tent Warm Spring Festival", it is already very difficult to reach the passing line.

Moreover, part of the 20 million views is the traffic of the leading actor in the form of interactive live broadcast.

Not only the number of online broadcasts, but also the ratings of "Furong Tent Warm Spring Festival" have also been declining.

From 1.35% on the air, to the seventh and eighth episodes, the ratings of Jiangnan Satellite TV's Golden Theater have dropped to 0.76%.

is almost cut in half, and the degree of decline in ratings makes the senior management of Jiangnan Satellite TV feel numb in their fingers.

……

"Langya Bang" is just the opposite.

The ratings have been rising, and the ratings of the seventh and eighth episodes of Xiangjiang Satellite TV have risen to 1.89%.

According to this rating, breaking two is just around the corner.

Not only the ratings, but also the online broadcast volume of "Langya Bang" has also been rising.

The latest episode has exceeded 70 million views, and according to this trend, the average viewership is likely to exceed 100 million.

If the average ratings exceed 100 million, according to the length of 54 episodes of "Langya Bang", the total number of broadcasts will exceed 5.4 billion.

Unless the later plot collapses to the point that you can't watch it, it is a sure thing that "Langya Bang" will become a super hit.

saw that the ratings data of "Langya Bang" went all the way up.

The senior management of Donghai Satellite TV and Xiangjiang Satellite TV have been smiling from ear to ear.

Especially Wei Shurong and Jiang Minghe.

The project of "Langya Bang" is personally docked by them, and whether the project can succeed is very important to them, and may even affect whether they can go up.

Now, the ratings are going all the way up, which is enough to show the power of "Langya Bang".

Although the price of 3.6 million episodes is already sky-high for a TV series with a total investment of 180 million, "Langya Bang" handed over a satisfactory answer sheet with beautiful ratings data.

Wei Shurong and Jiang Minghe both knew that this time they bet on the right bet again.

According to the ratings performance of "Langya Bang", as long as the plot does not collapse, let alone 3.6 million episodes, even if it rises by another 50%, it is worth it.

Of course, before a drama officially meets the audience, no one knows whether the ratings will be good.

If Jiangnan Satellite TV and Kyoto Satellite TV knew that the ratings of "Langya Bang" would be so fierce, they would definitely not give up so early, at least not at least when it was 3.6 million.

It's a pity that there are no ifs in this world.

……

It's January 7th.

The first 10 episodes of "Furong Tent Warm Spring Festival" have been broadcast, and the ratings of the 10th episode broadcast by Jiangnan Satellite TV hit a new low, falling to 0.67%.

This rating has fallen below the lowest rating of Jiangnan Satellite TV's TV series last year.

The director of Jiangnan Satellite TV held an emergency meeting to discuss coping strategies.

"The TV series that is being broadcast in our Golden Theater has very bad ratings, and if it continues like this, it will exceed the lowest ratings last year. Something has to be done to change that. The director of Jiangnan Satellite TV poked his fingers hard at the conference table, and set the tone of the meeting in a serious tone.

The senior executives of Jiangnan Satellite TV present all had serious expressions.

Ratings are the lifeblood of a TV station.

Moreover, in recent years, the online video platform has had a very big impact on TV stations.

Now, if it can't keep the ratings, the TV station will be in a very embarrassing situation.

Seeing that the leaders of the station were silent.

Cao Sanchun knew that this meeting would be a criticism meeting for him.

He is the director of the editor-in-chief office of Jiangnan Satellite TV, and "Furong Tent Warm Spring Festival" is the film purchase plan he submitted.

From the perspective of the theme and starring lineup of this TV series, this drama should be a very safe drama.

Theoretically, this drama may not be a big hit, but a small fire should not be difficult.

This is also the conclusion reached by Cao Sanchun's many years of experience.

First of all, the theme is a popular costume idol drama, and secondly, the starring role is a traffic star, and the director is also an experienced ancient puppet drama director in the industry.

When watching the film, the picture of this drama is very good, although the plot is bloody, the audience doesn't mind blood.

There are many dog blood dramas that are on the air.

All factors seem to prove that this drama is impossible to hit the streets.

However, the ratings are like a kite with a broken string, falling all the way and bottomless.

Cao Sanchun knew that instead of being criticized by the leaders of the station, it was better to take the initiative to take the blame.

He took a deep breath, stood up and said: "I want to review with the leaders here, the drama "Hibiscus" is my plan to buy films, but the ratings are dismal, and I have an unshirkable responsibility......"

He took the initiative to review it and said the criticism first.

The leaders present had nothing to say.

Moreover, the ratings of a drama hit the streets, and it is impossible to blame one person.

"Okay, okay, you sit down first, now is not the time to review, but to find a way, how to stabilize the ratings." The director of Jiangnan Satellite TV pressed his hand and asked him to sit down.

The room was quiet again.

Deputy Director Gong Changlin said loudly: "Before discussing solutions, we need to determine one thing, whether the ratings of the drama "Hibiscus" have fallen to the bottom.

"If there is a possibility that the ratings will rebound in the future, then it would be good to increase publicity, slightly increase the ratings, and survive it.

"Our station has already bought the second round of "Langya Bang", speed up the broadcast of this drama, and then immediately broadcast "Langya Bang" The ratings can be stabilized.

"Of course, there is a premise for doing this, that is, the ratings of "Hibiscus" are not likely to decline."

The question is serious.

Now the ratings of "Furong Tent Warm Spring Festival" on Jiangnan Satellite TV have fallen to 0.67%, which is already the lowest rating of Jiangnan Satellite TV's Golden Theater last year.

If this rating is the lower limit of the ratings of "Furong Tent Warm Spring Festival", then increase publicity, raise the ratings, and survive this month, and wait until the second round of "Langya Bang" starts, even if it is over.

It's just that if 0.67% is not the lower limit of the ratings of "Hibiscus Tent Warm Spring Festival", then things will be terrible.

After Gong Changlin asked this question, the conference room fell silent again.

Because no one knows the answer to this question.

If any of the leaders of the station say that 0.67% is the lower limit of the ratings of "Furong Tent Warm Spring Festival", and the ratings will fall again in a few days, then the face will be swollen.

That's when it happened.

Cao Sanchun held a pen in his hand and raised his hand, indicating that he wanted to speak.

After getting permission from the leadership, Cao Sanchun stood up and began to speak: "I am very responsible for the poor ratings of "Furong", so I have been paying close attention to the situation of this drama in the past few days.

"It's not just us who are worried about this show, but the producers of this show are also anxious.

"So, they did a lot of publicity activities to increase the number of online broadcasts of this drama.

"I paid attention to the changes in the broadcast volume of this drama for three consecutive days, and when Ma Hongcheng and other traffic stars conducted online interactive live broadcasts, the popularity and broadcast volume of the show were indeed very high, but after the live broadcast ended, the broadcast volume basically stagnated.

"In my experience, it's hard to attract passers-by.

"So the ratings of this show may still drop, and it is difficult to increase the ratings just by publicity.

"Therefore, my suggestion is to change the broadcast time, change this drama to broadcast at noon, and add another new drama to the Golden Theater."

When these words came out, the scene fell silent.

A drama that was originally broadcast in prime time in the evening, once it was changed to noon, it means that the TV station has abandoned the show.

The reason why it continues to broadcast is just to give the audience an explanation, and by the way, give full play to the last bit of value left.

After all, the TV station has spent money to buy the premiere rights of this show, and not broadcasting it is equivalent to a total loss.

In the TV industry, there are examples of TV dramas being stopped and broadcast changed because of poor ratings, but there are very few.

After all, a drama will only be broadcast on the stars after layers of screening.

After such a strict screening, it is quite rare that the final ratings can still hit the street to the extent that the leaders of the TV station can't stand it.

Cao Sanchun never thought that the ratings of "Furong Tent Warm Spring Festival" could be so bad.

In fact, for Jiangnan Satellite TV, as long as the ratings of prime-time dramas in the evening can be stabilized at more than 0.8%, it is an acceptable level.

This requirement is already very low, but "Furong Tent Warm Spring Festival" still breaks through the lower limit of Jiangnan Satellite TV's tolerance.

After discussion, Jiangnan Satellite TV finally decided to broadcast two more episodes of "Furong Tent Warm Spring Festival" on the evening of January 7, and then changed to noon from January 8th.

For Jiangnan Satellite TV, the only thing to be thankful for is that the price of "Hibiscus Tent Warm Spring Festival" is not expensive.

Because it is a simulcast of two stations, Jiangnan Satellite TV only needs to pay half of the price of the premiere, that is, 500,000 episodes.

A total of 25 million, Jiangnan Satellite TV can't lose much even if it loses.

Of course, for Jiangnan Satellite TV, the most serious consequence is the decline in ratings.

It's easy for the ratings to go down, but it's hard to go up.

……

That night, the 11th and 12th episodes of "Furong Tent Warm Spring Festival" were broadcast.

At the end of episode 12, a notice of changing the broadcast time is attached.

The next day, the ratings of the previous night were summed up, and the ratings of Jiangnan Satellite TV's "Furong Tent Warm Spring Festival" hit a new low, falling to 0.53%.

The senior management of Jiangnan Satellite TV are very happy, fortunately, a meeting has been held to discuss and decide, and the drama has been changed to noon.

If a new drama comes up, no matter how bad the ratings are, it is impossible to fall below last year's lower limit.

As soon as the news of Jiangnan Satellite TV's change in the broadcast time of "Furong Tent Warm Spring Festival" came out, it immediately caused an uproar on the Internet.

Major entertainment Vs and self-media began to chase hot spots and vigorously retweet this news.

["Hibiscus Tent Warm Spring Festival" changed the broadcast time, and the ratings have been rotten to the extent that the TV station can't stand it? ] 】

[The latest episode has a rating of 0.53%, falling below Jiangnan Satellite TV's lowest rating last year. 】

[How much can this drama be? ] The four major traffic stars can't be moved, and they are expected to be nominated for the Golden Broom Award. 】

After this news broke out, the Internet was full of the wails of the starring fans and the carnival of sand sculpture netizens.

[Why did Jiangnan Satellite TV change the broadcast time? ] Do you know how much damage it will do to the show if you change the broadcast time? 】

[That's right, Wen Han works so hard, not only to practice the violin, but also to film and run publicity. What did he do wrong? Why do this to him? 】

[Hongcheng is so pitiful, this is the first time, and it is definitely the last time. 】

[Do the leaders of Jiangnan Satellite TV have dog eyes? "Hibiscus" is so good-looking, why did it change to noon? 】

[There must be an error in the ratings statistics, my family's TV is on Jiangnan Station every night, how can the ratings be so low? ] 】

In addition to the wailing of fans, there are countless passers-by, sand sculpture netizens, and fun people watching the excitement:

[I haven't been paying attention for two days, have I pounced to this extent? 】

[It's so bad that it's going to be broadcast at noon, how bad does this have to be? ] 】

[As a passerby, there is one thing to say, in fact, the drama "Hibiscus" is a little worse for passers-by and audiences, but 50 points should be there. If it was broadcast at a different time, maybe the ratings would not be so miserable, but it's a pity that it was born at the wrong time. 】

[Indeed, my girlfriend was chasing "Hibiscus" at first, but I took her to watch an episode of "Langya Bang", and she felt that nothing was right when she watched "Hibiscus" again. The brightly colored picture looks too greasy when compared with the soft and simple picture of "Langya Bang". 】

[The wailing of fans is much better than the drama, and I am full of melons. 】

[Fans don't say anything about the innocence of "Hibiscus", look at the ratings next door, it has already broken two in a single station. 】

[As expected, the home time of Ark Culture is purgatory on earth for other TV series. 】

Due to the news that "Hibiscus Tent Warm Spring Festival" was rescheduled to be broadcast on the hot search, the accompanying "Langya Bang" as a competing product naturally followed the hot search.

It's just that the hot search style of "Langya Bang" is completely different.

[The ratings of a single station broke two, what else can stop "Langya Bang" from competing for this year's drama king? ] 】

[Stable output, five dramas, five different themes, what else can't be filmed by Ark Culture? ] 】

[Mei Changsu, the leader of the Jiangzuo League, is a humble gentleman, gentle as jade, this is what a costume drama should look like. 】

[An acting school buried by singing? Take stock of Fang Xing's performance in five dramas. 】

The ratings and online broadcasts of the two dramas are already worlds apart.

Netizens began to dig out the content of Chen Wenhan's interview two months ago.

Two months ago, Chen Wenhan made a bold statement that he would use "Furong Tent to Warm the Spring Festival" to step on the "Langya List".

Now, the results have come out, and Chen Wenhan has become the biggest joke in the hot search.

(End of chapter)