For a TV series, the first few episodes are the most important, as long as the first few episodes make the audience sticky, as long as the later plots do not collapse, the ratings will not be bad.

Of course, if you want to have a bumper harvest of ratings and word-of-mouth, you must have to reach the top level of the whole show.

However, for TV stations, what they want to buy is not word-of-mouth dramas, but good dramas with guaranteed ratings.

In fact.

TV stations choose dramas, sometimes a drama has a very poor reputation, and there are many voices complaining on the Internet, and the score may only be 5 or 6 points, but the ratings are very good.

In fact, for TV stations, this kind of drama is sometimes no worse than the king of dramas.

Because the price of this kind of drama is usually not too high, but the ratings are real, and the drama is scolded and scolded, as long as the ratings are high, the TV station will not lose.

And the drama king is different.

has been favored by the industry from the beginning, and dramas with the potential of drama kings, don't think about it, they must be sky-high.

However, even if it is a sky-high TV series, there is a risk of hitting the street.

Even if it doesn't hit the street, the ratings are good, but the purchase price is high, and the income of the TV station may not be higher than the previous drama.

……

Wei Shurong understands the psychology of TV audiences very well, so when he watched the finished film of "Do You Know", he personally watched the first ten episodes.

In the next 63 episodes, four other groups were arranged to be responsible for watching the show in one day, and a general evaluation was summarized after the show.

After Wei Shurong watched the first ten episodes in person, he actually had a number in his heart.

Although this drama is not Fang Xing himself in charge as the director, the quality is not low, just watch the first ten episodes, you know that there is potential to compete for the king of dramas.

After the viewing group finished watching all of them, each group began to rate "Do You Know".

The director of film selection summarized the scores, and then replied to Wei Shurong: "Weitai, the scores are out, five groups, with an average score of 8.93 points." ”

When Wei Shurong heard this score, he knew that this drama would definitely be robbed again.

Donghai Satellite TV's viewing group is relatively professional.

Under normal circumstances, the rating of the film group is above 8 points, which is a very gunman drama, and the ratings can basically break one steadily.

And dramas with more than 9 points may only have one or two a year, or even none.

When I participated in the "Langya Bang" viewing party, the score given by the film viewing group of Donghai Satellite TV was just over 9 points.

Now this "Know or Not, It Should Be Green, Fat, Red and Thin", the average score is 8.93 points, which is not much worse than 9 points.

Of course, the film viewing group only watched it for one day, and it was divided into five groups to watch the show, so there will definitely be some errors in the rating.

However, you can't be wrong about the overall texture of the TV series.

can reach this score, which shows that the film group recognizes this drama very much.

When Wei Shurong heard this score, he already knew in his heart that the price of 3 million episodes would definitely not be available.

After thinking about it for a while, he arranged: "You continue to stay here to attend the viewing meeting, and come up with the completed viewing report as soon as possible, and I will go back to the stage for a meeting first." ”

Today, I was divided into five groups, and I finished reading "Do You Know" in one day, and I could only read a rough idea and give a rough score.

The detailed report of the viewing meeting needs to be watched again and the evaluations of all the members of the viewing group can be taken out.

Therefore, the viewing group of Donghai Satellite TV still needs to continue to participate in the viewing party.

Wei Shurong returned to Taiwan for a meeting the next day to discuss the purchase plan of "Do You Know".

meeting.

Wei Shurong was personally in charge of this project, so he took the lead in speaking: "Leaders in Taiwan, before the meeting, I just received news that Jiang Minghe, deputy director of Xiangjiang Satellite TV, will fly to the East China Sea this morning.

"If it's not surprising, I should go to Fang Xing to talk about the premiere rights of "Do You Know", so we don't have much time.

"Yesterday, I personally watched the first ten episodes of "Do You Know", the quality is very high, and the texture of the whole drama is not inferior to the drama filmed before Fang Xing.

The group was divided into five groups, and the final score was 8.93 points.

"It's just a preliminary score, but I don't think the error is too big.

"Therefore, this drama has the potential to compete for the king of dramas.

"A few days ago, we held a meeting to discuss, and the price set for 3 million episodes may not be enough."

A deputy director frowned and said: "3 million level 1 is not cheap, and this is not a play directed by Fang Xing himself, neither director has ever filmed a star drama, this price is already very appropriate." ”

Wei Shurong shook his head and replied: "I saw Fang Xing yesterday and chatted with him, he attaches great importance to this drama.

"Moreover, according to the information I heard from the crew, Fang Xing once re-filmed a few scenes because he was dissatisfied with some of the shots.

From this point, it can be seen that Fang Xing is indeed fulfilling the duties of a producer, not just a name.

In addition, Lin Yingxue, the heroine of this drama, and Wang Kai, the male protagonist, are all popular Hua Dan and Xiaosheng now

"The supporting actors' acting skills are even more solid, Guo Shi has just been nominated for the Jinhua Award for Best Actor with "Crazy Stone", and now he is only playing a supporting role in the play.

"The cast of this drama is unprecedentedly strong, and I hope the station can pay enough attention to it.

"With what I know about Jiang Minghe, they are likely to give a sky-high price to buy out this drama."

There has always been a competitive relationship between provincial satellite TVs.

After all, there are so many TV viewers, and if the ratings of one satellite TV rise, it will definitely lead to a decline in the ratings of other satellite TVs.

Therefore, Wei Shurong and Jiang Minghe are already old rivals.

Know each other very well.

Moreover, Xiangjiang Satellite TV is notoriously keen on satellite TV broadcasting, and even does not hesitate to buy films at sky-high prices.

……

As if to confirm Wei Shurong's judgment.

That same evening.

Jiang Minghe watched the first ten episodes of "Do You Know", and then had a small meeting with the film group to discuss the advantages and disadvantages of this drama.

Immediately called and asked Fang to wake up for dinner.

Fang Xing shirked and said that he wanted to go home for dinner, and Jiang Minghe went directly to the door of the company to block people.

No way.

Fang Xing could only go back half an hour late and sit down to drink tea with Jiang Minghe.

"Director Jiang, I promised my little father-in-law that he would go home for dinner, and at most he could only drink tea."

"I understand, they are all parents, I can understand Brother Fang. It's only half an hour, and we'll only talk for half an hour. Jiang Minghe personally poured a cup of tea for Fang Xing.

"Director Jiang, I didn't see him yesterday, I must be very busy." Fang Xing said politely.

"There is an important meeting in the station, so it's late, as long as the drama doesn't sell, it's not too late."

Jiang Minghe snorted and went straight to the point: "How is my brother's drama going to be broadcast this time?" Forget it, I'll just say it. Thinking about going solo? ”

Fang Xing had actually guessed what Jiang Minghe wanted to say.

In fact, in recent years, many dramas on Xiangjiang Satellite TV have liked to be broadcast alone.

Xiangjiang Satellite TV and Xiangguo Video will not talk about the dramas invested by Xiangguo Video, they are all broadcast exclusively.

If it encounters a suitable hit drama, Xiangjiang Satellite TV will also buy out the exclusive broadcast rights at a high price.

Fang Xing replied with a smile: "It's only been two days since the film viewing party started, and I haven't talked about it yet." ”

The viewing party has been going on for two days.

Xiangjiang Satellite TV's viewing group has begun to watch it for the second time.

And the evaluation of the second time is higher than the first time.

Jiang Minghe also watched the first ten episodes in person and was very sure of the quality of this drama.

That's why he had to talk about solo broadcasting first.

Jiang Minghe thought about it and said: "Since we haven't talked about it yet, it means that it is possible to broadcast it alone." I'm not hiding it, it's not the first time we've worked together. I am confident in the drama of Ark Culture, you look at this price, it should be enough, right? ”

He spread his five fingers with his right hand and shook it for a moment.

The meaning of this gesture is 5 million episodes.

The opening price is 2 million higher than the price of a single episode opened by Donghai Satellite TV.

I have to say that Xiangjiang Satellite TV is indeed rich and very bold.

Fang Xing didn't show any happy or unhappy expression on his face, after all, he was an actor, and his expression management was still very good.

After a pause, Fang Xing asked, "Is it just the premiere right of satellite TV?" ”

This price is indeed not low, in fact, it has reached the psychological floor price of Fang Xing.

However, it depends on whether Xiangjiang Satellite TV has other additional conditions.

Before.

Xiangjiang Satellite TV has also opened sky-high prices, but it usually requires satellite TV exclusive broadcast and network exclusive broadcast to buy together.

If it's a package, then the price is not good.

Jiang Minghe smiled and said: "Of course, it's just the premiere price of satellite TV, but Xiangguo Video will definitely have to package this drama, and the specific broadcast mode will be discussed separately." ”

There are many modes of broadcasting dramas on video platforms, including a buyout system, a guaranteed system, and a CPM account-sharing model.

In short, the video platform's drama broadcast mode is very flexible.

Xiangjiang Satellite TV bought 5 million satellite TV exclusive broadcasts, and at the same time bundled Xiangguo video, which is also an additional condition.

Of course, Xiangguo Video's drama broadcast mode can be discussed separately, and it is relatively flexible.

Fang Xing thought for a moment and asked, "Do you agree with the model of video platform simulcast?" ”

Jiang Minghe frowned and said, "If Xiangguo Video is also broadcast exclusively, of course it is better." ”

Fang Xing shook his head: "It is unlikely that the video platform will broadcast exclusively." ”

It's not, Fang Xing is unwilling, but now the video website is developing rapidly, the video platform is broadcasting exclusively, and the multi-platform simulcast is very different.

Unless Xiangguo Video also opens a sky-high buyout.

It's just that the video platform wants to buy out the exclusive broadcast rights, and the price will be very scary.

Therefore, Fang Xing said that it is unlikely that the video platform will broadcast exclusively.

Jiang Minghe certainly understood the reason and said: "It's okay, we can talk about it later." ”

……

Meanwhile.

The director of film selection of Donghai Satellite TV found that Jiang Minghe was stopping Fang Xing from drinking tea, so he hurriedly called Wei Shurong to report the situation here.

Wei Shurong had just persuaded the leaders of the station to increase the purchase budget of "Do You Know", but before he could talk to Fang Xing, he was taken the lead by Jiang Minghe.

Fang Xing was still drinking tea with Jiang Minghe.

The phone rang.

Fang Xing picked it up and looked at it, a little helpless, and directly held it up to Jiang Minghe to see: "Weitai called, I can't answer it now, and I can't answer it." ”

Jiang Minghe saw Wei Shurong chasing so closely, and knew that the competition in this drama might be more fierce than expected.

"It's okay, Brother Fang will take it first." Jiang Minghe made a generous appearance and asked Fang Xing to answer the phone first.

Now after all, he was drinking tea with Jiang Minghe, Fang Xing hung up the phone first, and then sent a message to Wei Shurong, saying that he would call him back later.

We chatted for a while.

Fang Xing looked at the time and said, "It's a little late today, or I'll talk to the company tomorrow, otherwise the phone call from home should come." ”

As expected, as soon as he finished saying this, the phone rang again.

After connecting, a soft and glutinous, milky voice came out: "Dad, when are you coming home, my stomach is growling." ”

Fang Xing hurriedly coaxed: "If you are hungry, eat first, let grandma serve you food, and Dad will go back immediately." ”

After making the call, he looked at Jiang Minghe helplessly.

Jiang Minghe also knew that this matter could not be settled today, and said: "Then let's do this first, and we will talk in our company tomorrow." ”

……

After Fang Xing got in the car, he first called Wei Shurong back: "I'm sorry, Wei Tai, it's inconvenient to answer the phone just now." ”

"You're drinking tea with Director Jiang, right?" Wei Shurong doesn't go around in circles.

"Haha, Weitai is really hand-eyed, I know this." Fang Xing snorted.

"I won't say much else, what time will you arrive at the company tomorrow, and I will wait for you in the company." Wei Shurong made a direct appointment with the time.

"This ......"

Fang Xing has promised Jiang Minghe to talk in the company tomorrow, but he has not made an appointment for a specific time, and now Wei Shurong will also make an appointment tomorrow.

It would be embarrassing if the two families collided in time.

Thereupon.

Fang Xing transferred this matter to Qiao Yinghong and asked her to arrange the time and ask the two satellite TVs to talk separately.

……

The next day.

Morning.

Fang Xing received Qiao Yinghong's work information.

Donghai Satellite TV's Wei Shurong was about 10 o'clock in the morning, and Jiang Minghe of Xiangjiang Satellite TV was about half past two in the afternoon.

It was supposed to be one morning, one afternoon, and the time was staggered.

The two satellite TVs will not meet, and the arrangement is quite appropriate.

As a result, when Fang Xing arrived at the company at 9:45 in the morning, he saw three people in the reception area on the first floor.

Wei Shurong, deputy director of Donghai Satellite TV, Jiang Minghe, deputy director of Xiangjiang Satellite TV, and Gong Changlin, deputy director of Jiangnan Satellite TV, are all there.

Coupled with Fang Xing, he just made up a mahjong.

Fang Xing originally wanted to stagger the time of several people, but he didn't expect all of them to come.

"This ......"

Fang Xing was a little embarrassed and looked at Qiao Yinghong, who was receiving him.

Qiao Yinghong showed a helpless expression towards Fang Xing.

When Fang Xing saw her appearance, he knew that she must have arranged the time, but the deputy directors of several satellite TV stations had to come over in advance, and it was impossible to really stop them from entering.

"A few directors, come so early." Fang Xing smiled and said hello first.

Jiang Minghe also laughed and said: "Yes, I originally came in the afternoon, come over in the morning to see the progress of the film group, and come over to see it by the way, it's not a coincidence." ”

He said so, but he actually knew that Wei Shurong's appointment was in the morning, so he came over in advance to prevent Donghai Satellite TV from snatching this drama away by relying on the relationship between Ningyun District of Donghai.

The registered address and headquarters building of Ark Culture are in the East China Sea, and it is the leading enterprise of the East China Sea Ningyun Cultural Industrial Park.

Therefore, Donghai Satellite TV is indeed close to the water.

If you really ask the leaders of Ningyun District to come and help, Ark Culture basically has no way to refuse.

"Since we're all here, let's have a cup of tea together?" Fang Xing saw that things were already like this, so he sat down and drank tea together.

In fact, the fierce competition is a good thing for Ark culture.

The more competitive it is, the higher the value of "Know".

The employees of Ark Culture have not seen this situation for a long time.

The last time I saw this kind of situation was when "Mountains and Seas" was broadcast three years ago.

Therefore, the company's employees are very excited and deeply feel the strength of the company's boss to return to filming.