Xu Xiuwen had already let people spread the rumors, claiming that the Bright Distillery had discovered a new wine-making process.

And he also asked Xu Qian to contact the advertising production company in advance and made an advertisement.

Now it's just a matter of launching, and you can start officially marketing the new wine.

Xu Xiuwen called Xu Qian and asked her to contact the TV station.

Ads are ready to run.

This is positive publicity.

Xu Xiuwen also thought of a way, which was to promote the new wine through rumors and gossip.

Sometimes rumors and gossip can be promoted better than advertising on TV stations.

Xu Xiuwen's approach was to notify two female employees of the office department to come to his office to look for him.

The two girls came to the door of Xu Xiuwen's office.

It was found that there was a gap in the door of Xu Xiuwen's office.

This gap is just enough to see what's going on inside the room.

One of the female employees was about to knock on the door.

In the room, the new boss and the new director sat facing each other.

Xu Qian was also there.

This is not surprising.

The strange thing is that Xu Qian is not standing aside, but sitting on the lap of the new boss openly.

The new boss's hands were still around Xu Qian's waist, looking extremely intimate.

The female employee immediately stopped knocking on the door.

There have always been rumors in the distillery: Xu Qian is the new boss's woman, and her father Xu Chengde relied on his daughter to sit in the position of factory director.

The scene in front of her suddenly made the female employee understand that the rumors were true.

At this time, the voice of the new boss sounded in the room.

The new boss said, "Father-in-law, fortunately, you discovered the aging wine cellar first and asked me to buy it secretly, otherwise this winery would not have fallen into my hands."

Father-in-law?

Both female employees have their eyes wide open!

If seeing is not necessarily believing, hearing is always true!

The new boss is called the father-in-law of the new factory director, doesn't this personally admit his relationship with Xu Qian!

And the cellar for aging?

The two female employees seem to have discovered some shocking secret.

in the room.

Xu Xiuwen continued: "The taste of the wine stored in this old wine cellar is really amazing, and the quality of the new wine produced now is really too high, the winery is about to come back to life, hahaha, now the winery belongs to us."

Xu Chengde reminded in a low voice: "Don't be so loud, in case someone knows about the aging cellar and our relationship, won't you know that I leaked the secret of the winery?" When our new wine is completely established in the market, and when I have complete control of the winery, I will not be afraid."

Xu Xiuwen nodded and said, "Father-in-law, you're right, I'll keep quiet for now, and then wait."

Xu Qian, who was sitting on Xu Xiuwen's lap, suddenly said, "Dad, even the people in the winery don't know about the existence of the aging wine cellar, but fortunately, with you, Xiuwen can pick up the leak."

Xu Chengde nodded and said, "In the future, you are not allowed to mention the matter of the aging wine cellar in the factory, be careful that the partition wall has ears."

Xu Qian snorted, "I know Dad, don't worry, I'm not a big mouth."

Xu Xiuwen suddenly asked, "Why haven't the people in the office come yet?"

Xu Qian said, "I'll urge it."

Xu Xiuwen said: "Thank you for your hard work, baby."

Xu Qian smiled and said, "It's not hard."

After Xu Qian finished speaking, she got up and walked towards the door of the room.

She sighed in surprise, "Why is the door open?"

Xu Xiuwen immediately asked nervously, "No one will hear what we just said, right?"

Xu Qian walked quickly towards the door, she opened the door, glanced at the corridor outside the door, and saw no one.

Xu Qian turned to the two and said, "No one."

Xu Chengde's face was not very good-looking, and he said, "Don't mention the fact that I found an aged wine cellar in the factory in the future!"

"Got it, Dad."

Then Xu Chengde got up and left.

Xu Qian also twisted her waist and left Xu Xiuwen's office.

After both are gone.

in the next room.

Two female employees in the office had their backs against the door, their faces full of expressions of the aftermath of the disaster.

One of the female employees, A, whispered, "Fortunately, we weren't discovered, and if they found out we knew their secrets, we would definitely be fired."

Another female employee, B, was extremely excited: "I said that no one was willing to take over the winery, so why was someone suddenly willing to take over, it turned out that Director Xu had discovered the aging wine cellar. The director was so cunning that he secretly told his son-in-law to buy the distillery, so that the aging cellar would become their home."

Employee A: "I heard that the new wine produced this time is of high quality, and it turns out that it is because of the discovery of the aging cellar, no wonder."

Employee B: "Do you think we're going to tell someone about this?"

Employee A: "You're crazy, you tell others that if the boss and the factory manager find out, we will definitely be fired!"

Employee B disagreed: "Are you stupid, how do they know that we leaked it."

In the end, employee A persuaded employee B that this matter must be rotten in the stomach and must not be spoken.

After a while.

The door to the next room to Xu Xiuwen's office opened again.

Two female employees walked out of it.

They walked to Xu Xiuwen's office and knocked on the door, hearing the sound of "come in" inside.

The two women opened the door and entered.

Xu Xiuwen explained some things.

The two female employees behaved unusually obediently and quietly in front of Xu Xiuwen.

But as soon as they left the office, the two women immediately stepped on the hot wheels and rushed back to the office.

Employee A and Employee B agreed not to tell what they heard today.

But both are big-mouthed, gossipy personalities.

Letting them keep a secret is worse than killing them.

Less than an hour.

The two of them separately told their close people what they had heard and seen today.

Fueled by the invisible push, rumors and gossip spread extremely fast.

By less than half of the factory, more than half of the people in the factory knew the secrets of the cellar.

Several important masters in the production department are aware of the whole process of new wine production.

But with the rumors raging.

Several masters also began to wonder, is there really any aging wine cellar?

The day after the rumors broke.

Xu Xiuwen thundered and was furious.

His angry roar pierced through the office door.

A lot of people are feeling the wrath of the new boss.

Subsequently, the new boss issued an order not to talk about the old wine cellar anymore, and also to investigate, once it is found that it is who is spreading rumors, it will be fired immediately.

The attitude of the new boss further confirms that the rumors seem to be true.

Otherwise, why would he be so angry!

People always believe what they want to believe!

On the third day, the secrets of the aging cellar were not only known to everyone in the factory, but also spread to the outside of the factory with lightning speed.

A week has passed in the blink of an eye.

The secret of the aging wine cellar of Guangming Distillery is not only in Guangming City, but also in the urban area of Langya City and the county-level cities below, more and more people know about the aging wine cellar.

In addition, the local TV station also officially broadcast the advertisement placed by the Bright Distillery.

The crowd is full of money, plus the private goods carried by various communicators.

For a while, rumors of the aging cellar of the Bright Distillery were spreading more and more.

Most people are convinced of the rumors of aged cellars.

Their idea is simple.

The Bright Distillery went bankrupt and was listed for sale for so long, and no one wanted to buy it!

Why did a person suddenly appear to buy the distillery, and this person was recommended by Xu Chengde, a 20-year veteran employee of the distillery.

And after buying the distillery, Xu Chengde also became the new director.

This undoubtedly adds to the veracity of the rumors.

The relationship between the new factory director Xu Chengde and the new boss, as well as the relationship between the new boss and the new director's daughter, has also become the gossip content of many people after dinner.

The sales staff in the factory are also reporting that it seems to be much easier to go to hotels, restaurants and stores to sell recently.

Many bosses even offered to buy goods.

Then Xu Xiuwen had already ordered that it should only be sold to those high-end hotels and shops, and the quantity should be strictly controlled.

Most of the bosses in Langya City are not averse to the liquor of the Guangming Distillery.

For them, it will not be easy to sell a batch of goods from the Bright Distillery, but they will definitely not be able to sell.

But it's not realistic to talk about the sake that is going to enter the Bright Distillery.

But to the surprise of this group of bosses, they couldn't even buy the goods.

Everyone is cheap!

The more you can't get something, the more you want to get it.

Xu Xiuwen's hunger marketing strategy made many inexperienced bosses think that new wine was in short supply.

Plus rumors of an aged cellar.

Many small shop owners began to make connections, trying to find ways to buy new wine from the Bright Distillery.

Advertising and rumors work together.

The Langya City unit did not disappoint Xu Xiuwen.

Xu Chengwei took a sip of wine at a dinner party and immediately said, "This wine is far worse than the new wine of Bright Distillery!"

Between words, I feel very sorry that I can't drink the new sake of the Bright Distillery.

At this time, the leaders of the Langya City unit were curious and wanted to taste the new wine of Guangming Distillery.

The deputy mayor only showed a little thought, and the people below immediately took action. The various subordinate units, as well as the counties and towns below, responded positively.

Soon, the Bright Distillery received a large number of orders.

The leaders of the Guangming City unit had already tasted the new wine in person and were full of praise for the new wine.

When they talk about new wine at the dinner table, whether it is their subordinates, or the waiters or bosses of the restaurant or hotel, they naturally secretly remember it in their hearts.

On the seventh day after the opening ceremony.

Xu Xiuwen also received a call from Vice Mayor Xu Chengwei.

Xu Chengwei asked him on the phone if the rumors about the aging distillery were true.

Xu Xiuwen denied it, but he didn't say it too much.

In a word.

The new wine of the Bright Distillery was an instant hit.

The next challenge for Xu Xiuwen is whether the quality of the new wine is hard enough and whether it can withstand the test of the market.

As long as it can stand the test, it can reopen the market in Langya City.

Xu Xiuwen's goal has not been extended to the province or even outside the province for the time being.

His temporary goal is to completely open up the market in Langya City and the county-level cities and towns below, and reverse the bad impression of the previous Guangming Distillery.

After receiving a call from Vice Mayor Xu Chengwei.

Xu Xiuwen remembered the female reporter He Yingjia who came to interview today.

He took out his mobile phone and called He Yingjia and asked her to do a special program about the winery.

It's called "The Reborn Bright Distillery"

In the show, Xu Xiuwen and female reporter He Yingjia were in an interview room.

He Yingjia asked one by one according to the questions that Xu Xiuwen had discussed and arranged with her before.

Xu Xiuwen also appeared on his hometown TV for the first time.

In the program, he gave a very detailed and comprehensive introduction to the new wine of Bright Distillery.

The winery had previously invited a lot of people to taste the new wines, including sommeliers.

The program also broadcast these people's comments on the new wine.

At the end of the show, He Yingjia talked about the rumors of the aging wine cellar of Guangming Winery.

Here Xu Xiuwen shows the acting experience he accumulated when filming his first drama.

There was a moment of surprise, panic, hesitation, and hesitation on his face.

In the end, he denied the rumor.

The program also specially gave Xu Xiuwen's expression a close-up, and broadcast this paragraph without deletion.

This last close-up directly detonated the show!

All those who watched the show suddenly became more convinced of the rumors of the aging cellar.

Orders from the distillery came in like a tsunami.

The last time there were too many orders from Bright Distillery was decades ago.

The employees of the distillery are both happy and excited.

Now I finally see hope.

The winery will not go bankrupt again.

They don't have to lose their jobs either.

And those old employees who were laid off by Xu Xiuwen, many of them were red after seeing the popularity of the new wine in the winery.

Some people still want to make trouble, and some even try to steal alcohol from the winery.

But the guards of the security department are very conscientious and do not give anyone outside a chance at all.

Some quietly contacted friends and colleagues who stayed in the factory.

Xu Xiuwen was ruthless to these people, and immediately handed them over to the police station once he found them.

The new liquor of Bright Distillery is of high quality, and in the first wave of explosive craze, it fully bears the doubts of the market.

The first batch of big hotels to get the goods, the guests who drank the new wine were full of praise for the new wine.

Naturally, these hotels have to buy more.

However, there are too many orders from the winery!

There are so many that they can't be produced at all.

The distillery had to work two shifts.

Even so, production is still insufficient.

The new wine is completely popular in Langya City and the county-level cities and towns below.

Xu Qian asked Xu Xiuwen if he wanted to continue advertising.

She meant not to, because she felt it would be a waste of money to continue advertising.

Xu Xiuwen had a different opinion from him.

Is Old Platinum famous? Is the sales volume high?

People are so successful, haven't they been brainwashing advertising?

In this day and age, people have not been bombarded with advertisements to the point of fatigue.

The brainwashing and propaganda effect of advertising is undoubtedly the best.

Xu Xiuwen was not reluctant to give up this little money.

At the time when the new wine is at its hottest, he is not afraid of spending money, and he asks the local TV station to broadcast the new wine advertisement in turn.

His special program about the winery is also broadcast every day.

Brings constant attention to new wines.

The hot situation of the new wine in the distillery made Xu Xiuwen completely relieved.

What happened in the office that day was naturally a play that he planned and co-starred with Xu Qian's father and daughter.

The two female employees he called were the gossip people in the factory.

With them here, there is no fear that the conversation between the three of them will not spread.

Later facts also prove it.

The rumors worked well.

The people in the factory are convinced of the rumors of the aging cellar.

Throw plenty of dirt and some will be sure to stick.

Sometimes it doesn't matter if it's true or not, but when there are more people talking about it, it will naturally become true!

Presently.

The order in the hands of Guangming Distillery has been lined up for half a year.

With so many orders alone, the distillery can't be said to have completely turned over.

But at least there are signs of turning around.

In the eyes of the vast majority of people, the Bright Distillery is coming back to life!

The leaders of Guangming City and Langya City are very concerned about the situation of Guangming Distillery.

A small number of them felt that Xu Xiuwen had been stained with the light of the old wine cellar and had picked up the leak.

There were also people clamoring for the unit to take back the distillery.

But these people are so soft-spoken that no one pays attention to these people at all.

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Chapter 352: Distillery Rumors Free Read.