The company's best screen was named the R3 screen.

This screen has a better screen display effect, and at the same time, it also has a very good performance in terms of brightness and power consumption.

The brightness of the screen is basically at the level of 800 to 900 nits, and even the peak brightness of the screen can reach an industry-leading 1000 nits.

From this point of view, Rouyu already has the strength to call Sansang.

The level of this newly developed screen has been able to compete with the screen on the note7 released by Sansang last year.

Of course, this screen has just been developed and the corresponding yield rate is low,The cost is high,At present, the company's temporary pricing for this screen is1000 yuan。

After all, the level of this screen can compete with Sansang's top flagship screens, not to mention those slightly inferior OLED screens of Sansang takeaway.

Now Sansang takeaway's OLED screen is still set at about 750 yuan, and the screen of Rouyu's latest level is only 250 yuan more expensive than the opposite, but there will be a qualitative improvement in experience.

"Make a corresponding introduction manual for the company's three different levels of screens and send them to each manufacturer!"

After doing a good job in the classification of the corresponding screens, Zhou Zhen also instructed people to customize special samples of different levels of screens into manuals and send them to various manufacturers.

After all, with a new screen, it is natural to send a letter to downstream manufacturers to facilitate the sales of screen panels in the future.

Even if the price of the latest screen is relatively high, Zhou Zhen believes that manufacturers still know the goods.

Maybe at that time, there will be manufacturers in need to come to the door and cooperate with their own companies.

Rice Company!

As the mobile phone manufacturer most closely related to Rouyu Company, Rice also received the screen manual sent by Rouyu Company for the first time.

"R1 and R2,The name of Rouyu Company is really interesting,But now the OLED screen used on our rice mobile phone 6 should be R2 screen,This R3..."

Rebus was very interested when he first read the manual, but when he saw the latest R3 screen, he couldn't sit still at all.

The parameters introduced next to the R3 screen and the technology used on this screen really shocked Rebus.

Judging from the parameters of this screen, Rebus can be sure that Rouyu's screen has surpassed Sansang's takeaway screen, and it is even very likely to be similar to Sansang's top flagship screen.

In the midst of this surprise, Rebus hurriedly asked people to get an engineering prototype that was ready to test the screen, and planned to connect an engineering prototype to test the display effect of Rouyu's top R3 screen.

"This screen effect is so thorough and colorful, is this really a screen panel produced by a domestic technology company?"

Rebus looked at the screen lit up in front of him, and at this time he also let out a burst of emotion.

Obviously, the display of this screen has completely exceeded Rebus's expectations, in his opinion, the display of this screen has completely surpassed all the current domestic screens, and even surpassed the top screen of Sansang's takeaway.

Rebus looked at the screen in front of him and couldn't calm down for a long time.

Glad!

Agitated!

Astound!

A variety of different emotions are intertwined.

To tell the truth, Zhou Guangping, the head of the supply chain of the rice company, offended Sansang and put the supply chain system of the rice company in a difficult situation.

In the midst of such a predicament, the rice company also began to reform the supply chain system.

On the one hand, Rebus and the supply chain team took the initiative to go to the country of sticks to seek re-cooperation with Sansang.

It's just a pity that in the past few months, Sansang has chosen to ignore the rice company, so the rice company is a little helpless.

After all, Sansang is the top existence in the upstream of the entire mobile phone industry.

Even if Sansang made a face to the rice company, the rice company could only choose to go against the grain.

At the same time, in this predicament, rice companies also choose to invest in more technology companies in the domestic supply chain with sufficient capital flows.

On the one hand, it is to be able to find a replacement to tide over the difficult time period when the supply is cut off by Sansang.

On the other hand, it is to prevent accidents from being stuck by other upstream supply chain manufacturers in some supply chain source devices.

It's just that Rebus never expected that the soft feather company he invested in would be so powerful that it could produce a top-notch OLED screen that could compete with Sansang.

Investing in Rouyu is simply a blood gain.

Even Rebus felt that he had invested too little at this moment, and he had invested billions more than he had known.

Rebus was very satisfied with Rouyu's top screen this time, and contacted Zhou Zhen as soon as possible, wanting to learn more about this top screen.

However, as he learned better, the burning fire in Rebus's heart began to slowly extinguish.

Although this top-notch OLED screen is the top in the industry in terms of display level and overall screen quality.

But because this screen is top-notch, it also has some corresponding shortcomings.

Because of the high requirements of the screen, and the current production line of the screen is only one, coupled with the very low yield rate of the screen, the production capacity of this screen is very small.

Zhou Zhen on the other end of the phone estimated that the production capacity of this top OLED screen in the first half of this year was estimated to be only a little over a million.

The company also plans to improve the yield rate of products as much as possible in the next six months, and also add several screen production lines.

We will try our best to increase the production capacity of the current top-of-the-line OLED screen.

In addition to the production capacity problem, the cost of the screen is also a thorn in Rebus's heart.

The cost of a screen reached a thousand dollars.

Even on the phone, Rebus used his identity as a shareholder to pull in the feelings of both parties, and each screen could only be discounted by 50 yuan.

Screens that cost close to a thousand dollars, which is a huge pressure on Rice's current products.

The digital series of rice mobile phones still maintains the hurdle of "1999" yuan.

The price of the note series has just come to the price of 2699.

As for the price of the MIX black technology exploration flagship, it is only 3299 yuan.

Now the core components of mobile phones are processor chips and screens.

A flagship processor chip, plus flash memory and some corresponding parts around it, costs 700 yuan.

Counting the battery, charging IC, labor cost, screen glass, mobile phone back cover, camera module, speaker module, motor and other components, these costs add up to nearly five or six hundred yuan.

Plus screen, 5% royalty of paste, mobile phone packaging, assembly costs, shipping costs, labor and so on.

Everything is shouting these two words: ask for money.

Rebus also calculated the cost of the screen.

If you want to make a high-end flagship mobile phone with this top-notch screen, it is estimated that you will not make money if you don't sell it for more than 3000.

Although the rice company claims that the hardware profits are thin, the rice company itself is a commercial company, and it cannot always be traded at a loss.

If calculated in this way, Rebus thinks that the price of a mobile phone with this screen will be at least 3,500 or more to satisfy the rice company.

It's just that Rebus has always had a question in his heart, is the rice mobile phone that costs more than 3,500 yuan still rice?

If the price is so high, will the rice noodles who have always supported the rice company pay for this product?

After so many problems, Rebus finally decided not to use this top-of-the-line screen for the time being.

Rebus decided to wait.

Wait until the second half of this year to expand the production capacity of Rouyu,Wait until the price of the R3 screen is slightly reduced,Then consider Rouyu's top screen。

Even Rebus had his own calculations in mind.

In the second half of the year, a small batch of R3 screens will be ordered, and some models will be used to seize the market with this screen.

Wait until the first half of next year,RouyuR3After the price of the screen is reduced,Then order a large batch of screens to mass produce products that have been sold and rely on hunger marketing to sell out of stock in the hot market。