The launch of Fruit X surprised users.

What's more, this time, the fruit X mobile phone is basically similar to the design of the Rice Note3Pro in terms of overall design.

Bang full screen design + 3D structured light face unlocking.

The products of the two companies are like a collision.

However, the front of the rice Note3Pro adopts a hyperboloid OLED screen and a new generation of cop packaging technology, and the opposite side also adopts a quad-curved ceramic integration design.

As the saying goes, "It's not scary to hit the shirt, whoever is ugly is embarrassed!" ”

In terms of the appearance and design of the product, the overall performance of the rice note3Pro is far superior to the current fruit X.

Before the 8th generation of the fruit, the design of the fruit mobile phone was indeed the benchmark of the entire mobile phone industry.

Even the appearance of many domestic mobile phones is basically borrowed from the appearance design of fruit mobile phones in terms of design.

After the fruit X, the overall design performance of the fruit mobile phone is in a state of gradual stabilization.

It's okay, but it doesn't have much to show in terms of design.

Even when domestic mobile phones began to implement gradient glass and corresponding ceramic process design, fruit mobile phones still continued the original design.

To be honest, this design was not very outstanding in the later mobile phone market.

It's just a pity that some users still think that the design of the fruit mobile phone is the best design, and even some domestic mobile phone manufacturers deliberately design the mobile phone similar to the fruit in order to be able to cater to this part of the user.

For example, an executive of a mobile phone manufacturer complained that the right-angle bezel of the fruit phone was an anti-human design.

After all, the overall look and feel of the right-angled bezel is relatively ordinary, and it will also have the feeling of holding in the hand.

The look, feel, and right-angled bezel are indeed much worse.

Zhou Zhen remembered a sentence: "When an ugly thing is said to be beautiful by hundreds of people, no matter how ugly that thing is, it is beautiful!" ”

Obviously, the dominance of fruit mobile phones in the market has always been the top existence.

Even if the design of the right-angle bezel has a lot of defects, it has gradually been recognized by many users under the implementation of fruit mobile phones.

Some mobile phone manufacturers that have criticized the right-angle bezel of the fruit mobile phone launched the right-angle bezel model when they launched the phone the following year to please users.

Even in a certain year's mobile phone market, basically half of the mobile phones use the design of the bezel of the mobile phone with a right-angle bezel design.

You must know that before this year, the mobile phones launched by various mobile phone manufacturers were 3D rounded frame mobile phones.

Just because of the fruit mobile phone, the original trend has instantly become a trend with a right-angle bezel as the development.

From this point, it can also be shown that the dominance of fruit mobile phones in the entire mobile phone market is relatively invincible.

Even many manufacturers and many mobile phone manufacturers need to look at the face of the fruit mobile phone to develop.

The notch screen design of the Rice Note3 series was complained about by some users when it was launched, which was very ugly.

But with the launch of the fruit X with the same notch screen on the fruit mobile phone, such voices on the network instantly decreased a lot.

The biggest change in the perception of users is naturally the 3D structured light face unlock!

When rice first launched this technology, many users felt that this technology was dispensable.

When Fruit X brought this technology, it instantly changed all netizens' views on the current technology.

From a useless and dispensable technology, it instantly became a far leading black technology.

Zhou Zhen looked at the change in the evaluation of 3D structured light face unlocking on the Internet, and couldn't help but let out a burst of emotion.

Whether the technology is good or not, whether the technology is leading or not, it still depends on the manufacturer.

Some manufacturers have used this technology and have been complained that it is useless.

No manufacturers are using this technology, which is known as leading the development of black technology.

The "double standard" of netizens......

However, with the release of the fruit X product, Zhou Zhen knew that he had another chance to do things.

The release of Fruit X instantly attracted the attention of many users and netizens.

Of course, the release of the fruit mobile phone also drove the sales of the rice Note3Pro at the same time.

The rice company has put a lot of effort into this promotion.

Most users just laughed it off after seeing such a promotion, but there are still some users who choose to believe Rice's propaganda.

This allowed the Note3Pro to sell nearly 100,000 units in the next week.

This data can basically be infinitely close to the results of the first week of sales when the Rice note3Pro was just released.

What's more interesting is that the sales of Rice Note3 have also increased dramatically during this period of time.

Of course, the increase in product sales is also thanks to the design of the notch screen adopted by the rice note3.

"Young man's first fruit X!"

That's right! The front of this product is basically exactly the same as the fruit X.

And in the MIUI theme store, there are also special designers who have designed a system theme that imitates IOS for the Mi note3.

And the rice Note3After using this system theme, compare it with the fruit X,The positive perception of the two is exactly the same。

The same notch screen!

Same jaw!

The same "little white stripe" full-screen gesture!

Plus an IOS-like theme!

Rice Note3, this is a fruit X for young people.

Zhou Zhen didn't feel too strange after getting the news.

After all, after the launch of the historical fruit X, it did cause a shock to the entire mobile phone industry.

Compared with the excellent design, the fruit X even directly stole the limelight of the fruit 8 series released at the same time as the fruit X.

The historical Rice Company also launched the same in the second year, and the appearance design of the Rice Phone 8 is not much different from the fruit phone.

And this mobile phone is also very similar to the fruit X, and is known as "the first fruit mobile phone for young people".

Rice mobile phone 8 has been complained by most users because of the overall appearance design, but the overall sales of the product is the best selling generation in the past generations of the rice mobile phone digital series.

Even the rice company relied on the sales of this mobile phone to successfully make the rice company successfully listed in 18 years.

The more complaints, the better the sales!

This has basically become a curse in the entire mobile phone industry.

It's just that Zhou Zhen is a little helpless that the sales of the rice note3 series have rebounded and risen, and the main reason is not the reputation of the mobile phone, but the assistance of the fruit mobile phone.

This is simply a shame for domestic mobile phones.

But Zhou Zhen understands that now domestic mobile phones cannot really shake the reputation of the fruit in the mobile phone market in terms of word-of-mouth or influence.

Especially the rice of a domestic mobile phone company!

Zhou Zhen also thought that if he designed a rice Note3Pro model for the chrysanthemum factory, maybe the reputation and sales would be better.

After all, the current marketing strategy within the rice company is simply a mismatch for Zhou Zhen.

A few days before the release of the fruit phone, the Rice Note3 series was mentioned in a meeting held by the senior management of the rice company.

Because the sales of the Rice Note3 series products at that time were not very ideal, the company's senior management wanted to increase the sales of the product by reducing the price by 300 to 400 yuan.

Although this matter was finally suppressed, Zhou Zhen could also see some things from the content of the meeting.

There are only a few people who want to make the real meaning of the product rush to the high-end, and most of them still focus on sales and so-called economic gains.

Even if someone in the company wants to make the brand really hit the high-end, they will be restrained by this group of people, and finally let the opportunity for the brand to hit the high-end end end without a problem.

However, Zhou Zhen also signed a one-year work contract in the rice company, if he is uncomfortable or feels that the current rice company's mud can't support the wall, Zhou Zhen feels that he can just leave.

After all, the Tao is different, and they do not conspire with each other.

I have prepared a template for the rice company to impact the high-end, and the other party does not work hard or even resist, so the final result has nothing to do with Zhou Zhen at all.