Chapter Fifty-Eight: The Feather and the Fruit
"Rouyu Company sued Guo Company for infringement of 22 patents!"
Fruit X has just been released for a week, and it has caused a sensation in the entire mobile phone market.
Just when the fruit mobile phone was selling well, a new news suddenly exploded on the Internet.
Rouyu Company sued the fruit company for infringement!
That's right! Under Zhou Zhen's signal, Rouyu Company finally made a move.
That's right, the fruit X mobile phone has a total of 22 patents infringed on the design of the product this time.
2 patents such as notch screen design!
17 patents such as 3D structured light face unlocking!
3 patents such as full-screen gestures and "small white stripes"!
Among these 22 patents, the most core patent is naturally the 3D structured light face unlocking patent.
As the saying goes, those who come first eat meat, and those who come later drink soup!
Zhou Zhen attaches great importance to his company's patented technology.
In Zhou Zhen's view, it has enough patented technology to reflect the company's core scientific and technological strength.
And Zhou Zhen firmly believes that "go the way of others, let others have no way out!" ”
Zhou Zhenzai has basically registered all the patents that can be registered.
These patents can not only become the company's core competitiveness, but also bring great benefits to the company.
For example, the patent fee for the full screen is generally packaged and sold with the screen of Rouyu Company.
This makes many technology companies consider giving priority to the purchase of soft feather screens when buying screens.
In July this year, Rouyu Company also conducted relevant negotiations with Sansang Company because of patent matters.
As the first manufacturer to enter the OLED screen in the entire technology industry, Sansang has a relative absolute advantage in OLED.
Like some related basic patents, Sansang is firmly in his hands.
So-called patent infringement is the inadvertent use of someone else's technology.
Of course, the investigation of patent infringement still depends on the face of the patentee.
If the other party temporarily turns a blind eye, it's okay to say.
If the other party recognizes the truth, there are some things that will cause the infringing party a headache.
In fact, some of the basic patents of Rouyu Company in the production of screens are actually held by Sansang.
In the early days, when the Rouyu company was not fully done, Sansang turned a blind eye to the patent infringement.
But with the gradual rise of the soft feather company, and in the first half of this year, it directly seized more than 30% of the domestic OLED screen market share.
Sansang couldn't sit still at all!
However, the patent dispute between Sansang and Rouyu did not go to court, but was finally resolved perfectly through private negotiations.
Rouyu Company needs to compensate Sansang for 80 million patent fees.
Of course, in addition to losing money, some of the related basic patented technologies have also been granted cross-fertilization at a deeper level.
Sansang allows Yuyu to adopt Sansan's most basic OLED screen technology.
At the same time, Rouyu Company also authorized Sansang to produce a screen similar to the full screen.
There is also some relatively simple cooperation between the two.
However, there will inevitably be a battle between the two companies in the future, and the current Rouyu company is still at a disadvantage in the real competition.
In the following time, it is urgent to seize the opportunity to develop oneself and strive to be able to truly compete with Sansang.
And this time, Rouyu Company once again directly aimed at the fruit mobile phone in terms of patents.
The fruit phone X infringes on the patent of Rouyu in terms of the screen style and the current 3D face unlocking method.
Of course, Zhou Zhen is not optimistic about this patent lawsuit.
Even Zhou Zhen felt that this patent lawsuit might end up in the end.
At this time, the difficulty of cross-border patent litigation is still very high, and some patent litigation lawsuits have dragged on for several years without result.
However, some technology companies eventually give up patent litigation when they conduct cross-border patent litigation due to the long time and the corresponding high litigation costs.
Zhou Zhen filed a patent lawsuit against Guozi this time, and losing money was secondary, mainly to be able to take this opportunity to promote his company.
Guozi Company, which is currently a giant in the entire technology industry, can be said to be known to everyone.
Although Rouyu Company has begun to emerge in the screen panel industry, it has not been widely recognized by the public.
Zhou Zhen intends to use the opportunity of patent litigation to promote the company.
In this way, the company's reputation will be enhanced!
Obviously, this patent lawsuit did make Rouyu Company famous on a small scale, and even many netizens who didn't know about Rouyu Company also got to know Rouyu Company.
Zhou Zhen played a very good game of chess, and even directly won five million prestige points in one go.
After this news was released, the official of the fruit also released the corresponding news.
"The 3D Structural Face Unlock Project is a technology that was established in July '15 and developed over a period of two years......
Obviously, the current fruit company can no longer sit still, after all, the impact of this incident on the fruit company is too great.
In order to completely mitigate the impact, the company had no choice but to issue a statement, and placed evidence such as the plan of this project behind the statement.
From the evidence expressed in these words, it can be seen that my company has been developing 3D architecture glossy face unlocking since July 15.
It took more than two years before the technology was fully developed and applied to mobile phones.
From this series of published data, it can be seen that this time the 3D structured glossy face unlocking technology is independently developed by the fruit company.
After getting such a reply from the fruit, the mentality of netizens has also changed to a certain extent, and even some netizens think that Rouyu Company is taking the opportunity of touching porcelain to sensationalize.
"How can Rouyu Company compare to the fruit, and how can the company get this technology!"
"The fruits have refuted the rumors, it looks like Rouyu Company has been slapped in the face!"
"Trash Feather! Garbage Zhou Zhen! ”
As a result, there are countless Internet trolls in the comment area of Rouyu Company's official Weibo comment area.
Just when the comment area of Rouyu Company was about to fall, Rouyu Company's official Weibo released a new message.
"Facts speak louder than words!"
At the bottom of this Weibo, there are some pictures of patent authorization certificates!
From the patent authorization certificate, it can be clearly seen that the patent holder of the 3D structured light face unlocking technology is Zhou Zhen, the controller of Rouyu Company.
This also means that Rouyu's lawsuit against Guozi for infringement is a matter without any justification.
With the release of this Weibo by Rouyu Company, the original netizens also calmed down instantly.
At this time, they no longer made too many comments, and at this time, they waited for the next response of the fruit like a melon-eating crowd.
On the other side of the ocean, the headquarters of the fruit company.
Cook, the head of the fruit company, also frowned at this time.
With the announcement of the corresponding patent certificate by Rouyu Company, the relevant response posted on the official website of the fruit company instantly became a joke.
Even this matter directly affected the stock price of the fruit company.
In the past half month, with the release of fruit X, the stock price of the subsidiary has been on an upward trend.
However, the occurrence of this incident of Rouyu Company made the stock price that had been rising begin to decline gradually.
Cook can be said to be very troubled by this matter, after all, a decline in the stock price will cause dissatisfaction among most of the company's shareholders.
As the head of the company, Cook also had to start paying attention to this matter.
The technology of 3D structured glossy face unlocking has been established by the fruit company since 15 years.
And the time when this technology was actually developed and ready to be applied to products was at the end of 16 years.
When the company was ready to fully register the patent for this technology, it found that it was a step too late, and the corresponding technology patent had already been registered by others.
At that time, the company did not take this matter to heart, and planned to wait until the product was launched before buying the patent.
It's just that the development of the script is a bit wrong now......