Chapter 64: Exclusivity
The meeting room of the company.
Zhou Zhen was smiling and explaining the company's latest new project to Yu Dazui, who was sitting opposite.
Fold-out folding screen project!
The new project brought by Rouyu Company this time is an excellent innovation in technology.
For a long time, domestic mobile phones have basically been unable to really compete with iOS in the entire market camp.
And the most common form of this statement is the inability to meet high standards in terms of price.
The top match of the fruit can be sold for more than 10,000, does the domestic mobile phone feel like the fruit?
In all domestic brands, I am afraid that only chrysanthemum factories have the strength to compete with fruits in the later stage.
As for the gap between other manufacturers and fruit mobile phones, it can be described as 108,000 miles.
The best way for domestic brand mobile phones to surpass the fruit in terms of price range is to find another way and open a new track.
The folding screen is another track in addition to the traditional mobile phone mode.
The folding screen mobile phone is essentially an innovation in the mobile phone industry, and this time it is a new round of exploration of the form of the mobile phone.
Of course, whether folding screen phones can become the mainstream in the future is all unknown.
However, Zhou Zhen believes that the future of mobile phones can develop into a variety of models, but the form of folding screen mobile phones will not become the final form of mobile phone development.
After all, the development trend of mobile phones is to make mobile phones more sensitive and more convenient, while mobile phones with folding screens can allow users to enjoy both mobile phones and tablets at the same time.
But in fact, this mobile phone mode is not very convenient for users.
Under the trend of integrated development of mobile phones, although this form can be explored, it cannot become the final form of mobile phones.
Even with the development of the mobile phone industry, due to the corresponding excellent design technology, the design of this folding screen will eventually be eliminated by many manufacturers.
Different technologies are oriented to different times and have different statuses.
The launch of the concept model of "folding screen" is a very important breakthrough for the entire mobile phone industry and even for the entire domestic mobile phone brand.
Because of this, Yu Dazui finally came to Rouyu Company with his own team and talked in detail with Rouyu Company about the cooperation between the two.
The project of "folding screen" is determined to be won by Juchang!
"Rouyu company's "folding screen" project, our company's senior management is very interested in this, I don't know how to cooperate in terms of cooperation? ”
Yu Dazui is still very satisfied with this project, after all, this project has a very mature plan.
With a mature plan, in the next development, the production of the product can be started with a slight modification of the product design and the procurement of components for the corresponding supply chain.
According to Yu Dazui's estimate, as long as the project is completely negotiated this time, it is estimated that the chrysanthemum factory will be able to launch a "folding screen" mobile phone on the market at this time next year.
The design of the "folding screen" mobile phone is really very novel.
It is said that after the launch of the mobile phone market, it will inevitably cause a sensation in the entire market, and the chrysanthemum factory, as the publisher, can take this opportunity to gain more word-of-mouth and fame.
"Our company now has a ready-made technical ...... for the screen and hinge technology of this folding screen."
Zhou Zhen saw that the fish had already taken the bait, and he didn't hide it, and directly told his plan.
This time, Rouyu Company plans to package and sell the technology and components to the Chrysanthemum Factory, and at the same time, Rouyu Company will also send a team to conduct in-depth cooperation and optimization with the Chrysanthemum Factory.
Enabling the chrysanthemum factory to produce innovative "folding screen" mobile phones as soon as possible.
Of course, in simple terms, it is "chrysanthemum factory pays for technology and corresponding components".
Yu Dazui heard the other party's words, and he also began to be a little moved.
"Can this folding screen project and program cooperate with our chrysanthemum factory alone?"
Yu Dazui is more satisfied with this way of cooperation, but Yu Dazui is more concerned about whether this folding screen project is unique to Ju Factory, or can the entire mobile phone industry ......
Really!
Zhou Zhen stared at Yu Dazui with a smile.
Regarding the other party's doubts, Zhou Zhen had already guessed it.
Today's mobile phone manufacturers have many original components and product designs, all of which are proposed by the upstream supply chain.
Some of the solutions are basically public solutions, and these mobile phone manufacturers can use the design solutions proposed by the upstream supply chain as long as they pay some money.
In addition to the public version of the plan, there are two ways to cooperate: exclusive and exclusive!
The public version is basically a design scheme that mobile phone manufacturers can buy with money.
The design of hardware technologies such as processor chips, mobile phone cameras, etc., all belong to the public version.
Exclusive, which means that this solution is basically designed for designated mobile phone manufacturers.
It is the most common image sensor unique to mobile phones.
For example, the future IMX600 and 700 of the chrysanthemum factory, the OV48C of rice, and so on.
Exclusives are a way between public and exclusive.
Generally, it refers to the mobile phone manufacturer can take the lead in using the corresponding mobile phone design technology, and during this period of time, only their own products can use this technology.
When the deadline expires, this unique technology will become a public version, and all mobile phone manufacturers can pay for this new technology design.
For example, the Sony IMX766 sensor was monopolized by the green factory for half a year, and after half a year, it officially became a public version of the technology.
Among the chips, the MediaTek Dimensity 820 was also monopolized by Redmi for half a year, and it was also used in the products of other manufacturers after half a year.
"Rouyu has a very close cooperation ...... with a number of mobile phone manufacturers"
Zhou Zhen leaned on Yu Dazui with a smile, and had already given Yu Dazui's answer from his words.
The design of "folding screen" will become a design that Android mobile phone manufacturers are very concerned about.
Only supplying to the chrysanthemum factory is not a good thing for Rouyu.
Now the project of Rouyu's first set of folding screens chooses to cooperate with the chrysanthemum factory, mainly because of the status of the chrysanthemum factory in the domestic mobile phone.
The design of this technology is only for the chrysanthemum factory, but it affects the future opportunity of Rouyu Company to make money.
In Zhou Zhen's heart, Rouyu Company is a high-ranking upstream supply chain company.
Rouyu company is the most solid partner and "father" of various mobile phone manufacturers.
And not a vassal of a certain mobile phone manufacturer.
In particular, the design of the folding screen is a very innovative design in the next five years.
It is absolutely impossible to have only one manufacturer exclusive to the chrysanthemum factory!
Yu Dazui also expressed his understanding of such an answer.
After all, Rouyu Company is not a vassal of any manufacturer, and it is basically impossible to have a unique "folding screen".
"But ......"
But Zhou Zhen's words changed but gave Yu Dazui hope.
Although this technology cannot be exclusive, it is possible to let the chrysanthemum factory monopolize this technology and design.
After all, among the various mobile phone manufacturers, the only domestic manufacturer that can really design the folding screen and officially sell it is the chrysanthemum factory.
Other manufacturers want to make folding screens, or have the ability to make folding screens, at least one or two years later.
Rouyu Company can give the chrysanthemum factory a one-and-a-half-year technical exclusivity period.
It's just that you have to... Add money......
Regarding Zhou Zhen's suggestion, Yu Dazui also agreed with joy.
The technology of "folding screen" chrysanthemum factory can be said to be inevitable.
"In addition to the folding screen, there are two technical ......"
Of course, in the email sent to Yu Dazui, in addition to the design of the folding screen, Zhou Zhen also has two other projects that can be cooperated with Juchang.
The folding screen is a project of Rouyu Company!
Then the other two cooperative projects are naturally related to Yuzhen.
Charging IC chip project!
Independent display chip project!
That's right, both of these projects are related to semiconductor design.
After the establishment of Yuzhen, it did not directly choose to design processor chips with a higher degree of integration as the company's main business, but started with the least difficult chiplet to do special design.