Chapter Seventy-Three: Departure
It's already November 17.
This year's Double 11, the competition can be described as very fierce.
It's just a pity that rice, which has been occupying the first place in Double Eleven in the past few years, lost to the glory of the sub-brand of Juchang this time.
Now the glory is supported by his big brother, and the development in recent years can be described as very smooth.
Its digital series and V series have successfully shaken the position of the flagship of the digital series of rice mobile phones in terms of cost performance.
It can be said that the current glory is basically played together with rice and red rice.
Of course, what made Zhou Zhen speechless was that this time, in order to achieve enough excellent sales, the rice directly started a big dive in the note series.
Note3The original starting price of 2999 yuan was directly dried on Double 11 to start at 2299 yuan.
What makes Zhou Zhen feel a little helpless the most is note3Pro, such an excellent flagship product, from the beginning4699Yuan directly dropped to3499Yuan.
This big dive directly flashed Zhou Zhen's waist.
The mobile phone released in August dived by 1,200 yuan in less than a quarter, which not only stabbed the hearts of the first users, but even pressed Zhou Zhen's face to the ground by the rice company.
At the press conference of this mobile phone, Zhou Zhen announced to the audience that the cost of this mobile phone was about 4,000.
Now it has suddenly dived to 3499 yuan.
This also means that rice does not make money by selling mobile phones, and it has to be posted upside down to users for 500.
Obviously, most users are not stupid.
So Zhou Zhen, the host of the press conference and the product manager of the note series, became the target of the first users.
As a result, users abused Zhou Zhen on the Internet, and users who made Zhou Zhen's emojis emerged in endlessly.
So much so that the person in charge of Zhou Zhen's fast sound also said that he can often see videos related to Zhou Zhen on the short video platform.
Zhou Zhen also said that he was speechless, obviously he was miserable by the rice company.
Zhou Zhen has always insisted on maintaining high-end pricing for products to ensure the basic positioning of products.
It's a pity that the guys in the rice company don't listen.
In less than two months after the product was released, it dropped by nearly 500 yuan, and as a result, it jumped 1,200 yuan during the Double 11 period.
And Zhou Zhen really became the so-called back-up man of the rice company this time!
As for Rebus's phrase "I bear the responsibility", it has become a joke.
Even the senior management of the rice company talked about Zhou Zhen behind his back.
Obviously, the Note3 series of big diving events have affected the reputation of rice companies.
Many company executives have made a fuss about this matter against Zhou Zhen and Rebus, who strongly supports Zhou Zhen.
After all, the competition within the rice company is still relatively fierce.
Although Rebus is the founder, there are still many forces in the company that need to be checked and balanced by Rebus.
"Xiao Zhou, you are ......"
In the office, Rebus looked at Zhou Zhen with a little doubt in his eyes.
Resign!
Zhou Zhen officially submitted his resignation letter to Rebus and prepared to leave the rice company.
Obviously, now Zhou Zhen has completely had enough of the rice company.
If you are not afraid of god-like opponents, you are afraid of pig-like teammates.
Zhou Zhen still agrees with this sentence very much.
When making Rice Note3Pro, Zhou Zhen directly targeted the target of the product to flagship brands such as fruit and Sansang.
Guozi and Sansang, as the top brands in the mobile phone industry, Zhou Zhen did not hesitate to collide directly with each other.
It's a pity that the sales strategy and brand positioning of "pig teammates" directly made Zhou Zhen's efforts come to naught.
The level and product rate of this product are definitely the products that belong to the ceiling level in this year's mobile phones.
However, after this wave of changes in the sales strategy of the rice company, the reputation of this product has plummeted, and the first users who bought this product have scolded the product and Zhou Zhen.
This incident made Zhou Zhen not a human being inside and out, and also made Zhou Zhen understand what it means to be a "can't help Adou".
Rice companies want to hit the high-end!
It's harder than a kick to get to the World Cup!
Looking at the crazy insults against himself on the Internet now, although Zhou Zhen was a little angry in his heart, there was a little ecstasy under the anger.
First, the prestige is worth it!
Second, I can take this opportunity to leave the rice company.
"Mr. Lei, the recent evaluation of me on the Internet is really bad, for the sake of the company, but also for me personally, I think resignation may be the best way out for me!"
Zhou Zhen was unusually excited at this time, but on the surface, he still pretended to be unusually uncomfortable.
Rebus looked at Zhou Zhen and felt a little helpless, after all, the other party didn't do anything wrong.
Rice Note3ProThis product is indeed very amazing, but now Rebus still thinks that the initial price may be a bit high.
And Zhou Zhen is basically in a state of free-range idleness in the company now, and perhaps leaving is the best choice.
After chatting for a long time, Rebus finally agreed to Zhou Zhen's resignation.
After working in the rice company for more than half a year, Zhou Zhen quietly left the rice company.
However, after leaving the rice company, some regulations were signed.
Cannot join a company in the same industry to hold an important position within one year of leaving the company.
It can be regarded as the rice company that gave Zhou Zhen some restrictions.
On the third day after Zhou Zhen left the rice, Zhou Zhen got a new news.
The latest digital series of Rice mobile phones will use Sansan's OLED screens for all series.
"I'm Nima ......"
After Zhou Zhen got the news, his whole face became a little bad.
Rice company: This is really ......
I haven't been away from the rice company for a month.,The next generation of the rice company's digital series won't consider using the screen of the R2 material of the soft feather?
At the same time, compared with the order volume in the first half of this year, the blue factory and the green factory have also reduced the purchase of soft feather R2 material OLED screens.
After Zhou Zhen went through the relevant investigation, he finally knew the reason for the incident.
Sansang's latest takeaway screen is officially on sale in November, and the price of each screen is only 500 yuan, and the price is basically the same as that of RouyuR2 materialoledScreen.
In order to have more in-depth cooperation with Sansang, various manufacturers basically consider Sansang screens as the primary consideration in terms of screens.
And the sales channel of Rouyu's R2 material OLED screen was basically taken away by Sansang.
Although the soft feather screen is dozens cheaper, most mobile phone manufacturers are willing to spend dozens of dollars more to buy the "Sansang" logo.
After all, the use of "Sansang screen" in publicity will be an excellent way to promote mobile phones.
And now the soft feather R2 material OLED screen is only left in some models of the blue and green factory, and the chrysanthemum factory and the berry family continue to use it.
However, according to the corresponding estimates, it is likely that there will be a backlog of about 3 million to 4 million products at that time.
For this reason, Zhou Zhen can only choose to temporarily stop the production line of R2 material screens and start to convert to R3 material screen production lines.
At the same time, I also began to consider preparing to temporarily reduce the price of the R3 material screen, and strive to attract manufacturers by relying on excellent screen quality and corresponding price advantages.
Of course, how to solve this group of R2 screens has also become a difficult problem in Zhou Zhen's heart.
"Why don't you just fix it yourself?"
At this time, Zhou Zhen suddenly had a new idea in his mind.
As the saying goes, it is better to ask for others than for yourself.
Other manufacturers have basically given up their interest in R2 material screens, so they can only digest this batch of products from their own internals.
"Let's go to Yuzhen Company first, and then go to Treasure Island!"
Zhou Zhen had a resolute look in his eyes at this time, as if he had already made up his mind.
Let's take a look at the reputation and earnings of the tech tree you currently own.
Rice Note3 series, the sales of the entire series have reached 22.9 billion, basically counting the large cup version plus the ordinary version, a total of almost 4.7 million units have been sold.
Zhou Zhen also obtained a revenue value of 22.9 billion!
Converted into technology points, Zhou Zhen also gained 2.29 million technology points.
And with the next sales of this series of products, there will also be continuous revenue value in the account.
At the same time, Zhou Zhen has also accumulated a lot of prestige and technology during this time.
If these reputation points and technology points are converted into technology points, Zhou Zhen has now reached 4.02 million technology points.
4.02 million technology points, this is not a small amount, this is a huge amount of money!