Chapter 189: The Sword Goes Overseas
Through these two invitations to domestic manufacturers, Rouyu has officially become the leading brother and overlord of the current domestic screen industry.
At the same time, with "soft feather" as the overall core, the domestic screen panel system has gradually appeared in the public's field of vision.
Even the domestic screen panels in the future will launch corresponding products, which more or less have the technology related to "soft feathers".
It's also time for the 618 crazy rush to buy.
The diving of the Fire Dragon 888 has also caused some users to rush to buy, especially the diving of the high-end flagship of the Fire Dragon 888.
After all, last year's domestic manufacturers have basically begun to emerge in the high-end flagship market and have begun to gain a firm foothold in the high-end price range.
This year, all domestic manufacturers are basically working hard to really push their products to the high-end market.
So everyone was able to discover a very interesting place.
This year's high-end flagships,In fact, the overall hardware configuration is very good,Especially in terms of image and screen,It has invested a lot of money。
Basically, the standard configuration of each flagship this year is a high-definition screen with 2K resolution, and even a screen made of R4 or R4+ material.
In terms of imaging, various mobile phone manufacturers have made great efforts in this regard.
Blue Factory's GN1 + Micro Gimbal + Zeiss Joint Tuning and Optical Lens Coating.
Rice's GN2 outsole sensor + two IMX586 secondary cameras.
In terms of green factories, they are all IMX766+IMX789 dual-outsole main camera wide-angle and ultra-wide-angle lenses, and even OnePlus mobile phones have specially co-branded with Hasselblad.
Therefore, the peripheral configuration of the high-end flagship mobile phones of various mobile phone manufacturers this year is basically at the top level, and it is even much stronger than the top flagship of the previous generation.
It's a pity that such a powerful peripheral configuration has encountered the fire dragon 888, a processor chip that can destroy the world.
As a result, the high-end flagships of each company have more or less diving, and even with the subsidies of third-party platforms, the extent of the diving is even more jaw-dropping to most netizens.
The starting price of rice mobile phone 11Ultra is 5999 yuan, and it can be won at 618 for 4500.
OnePlus 9ProThe starting price is 4999 yuan, and you can buy a new machine for 3,500 yuan during the 618 period.
This also makes some users who have the pursuit of cost performance, and after corresponding comprehensive consideration, finally buy the corresponding Fire Dragon 888 model.
In addition, the price of 1,000 yuan is also a market that various manufacturers compete for.
After all, the number of consumers at this price point is the largest among all price points.
In addition to the corresponding newly released models for 618, a series of products such as Redmi K40 and Realme GT Neo, which were originally more than 2,000 yuan, have also begun to reduce the price of 1,000 yuan at 618.
This year's 618 is very crazy, and the overall product sales have finally been released.
What is unexpected is that in terms of the entire product shipment, the shipment of Honor products this time has skyrocketed to the second place.
The largest number of shipments during the entire 618 period was naturally the products of the rice company, and the shipments of the rice company plus the red rice product reached a staggering 3.95 million units.
And this year's glory can be described as a sudden rise, although it has just become independent, but the sales volume during this year's 618 also came to 3.11 million units, becoming the second largest brand in sales during this year's 618.
Of course, the most unexpected thing for most netizens is that this year's fruit mobile phone ranked third in sales during the entire 618 period, with a total shipment of 2.41 million units, becoming the third mobile phone brand in the whole network.
In the top three positions of the product's sales list, the first place is naturally the Honor X20Pro.
Relying on the ultimate performance and the corresponding top-notch LCD screen, the shipment of this product has reached the level of 1.29 million units, becoming the product with the largest shipments during this year's 618.
Of course, if you count the regular version of the Honor X20, the shipments of this series may have reached a terrifying level of 2.4 million units.
The second place is Redmi, which is famous for its extreme cost performance, and this time Redmi's product on the list is Redmi K40.
Redmi K40 this time with a price of 2,000 yuan to less than 2,000 yuan, and finally obtained a total of 1.19 million units shipped.
However, what is surprising is that this time the third place in the sales of the entire single product is actually the fruit mobile phone 11.
As the flagship product released by Guozi in 19, the sales volume of the fruit mobile phone 11 during this year's 618 directly came to the early 4,000 yuan, which also made this product sell nearly 1.14 million units.
You must know that this is a product with a price of 4,000 yuan, but it is not a 1,000-yuan mid-range machine like the Redmi K40 and Honor X20 series.
In fourth place is naturally the Honor X20, which sold a total of 1.11 million units.
The fifth is Redmi's note10Pro.
It can be said that during this year's 618, Redmi and Glory did stage a competitive drama.
Of course, Glory has not returned to this kind of competition for too long, and with a brand benchmarking rice and red rice, the two brands naturally fall behind.
However, relevant people are still more concerned about the shipment of models with a price of more than 4,000 yuan.
After all, this price point can fully reflect the popularity of the brand in the high-end market.
And the number one shipment above the price of 4,000 yuan is naturally the fruit mobile phone11, and your overall sales are really frightening everyone.
However, the next data made domestic mobile phones feel a little ashamed.
In second place is still the fruit mobile phone, which is the latest flagship fruit 12, which won the second place with a total of 870,000 units in sales.
The third position is finally a domestic mobile phone, and this time on the list is the just-released Honor 40Pro, which ranks third with a total of 540,000 units shipped.
The fourth position is the rice mobile phone 11Ultra with a big dive, and this time through the corresponding dive, 470,000 products were also sold during the 618 period.
The fifth position is the soft mobile phone 3, which has weakened a little.
Roupai mobile phone 3 has a certain length due to the release time, plus the price is too high and the corresponding discount is too small.
As a result, the shipment of Roupai mobile phone 3 during the 618 period was only 390,000 units, and it could only temporarily succumb to the fifth position.
The sixth is that the Honor 40Pro+ has bought 350,000 units in sales.
Seventh is the fruit on the list, and the fruit 11 ProMax ranks seventh with a total of 340,000 units shipped.
The eighth is still fruit, fruit 12Pro, 290,000 units.
And the ninth finally saw the Roupai mobile phone 3Pro, ranking ninth with 270,000 units.
Tenth, Xiaomi mobile phone 11Pro, ranked tenth with 220,000 units.
In the sales list of high-end flagship mobile phones, Guozi mobile phones directly occupy four seats, and even the sales of these mobile phones of the fruit brand have exceeded the products of the other six brands.
This is enough to see that the current fruit in the high-end market is indeed to seize a part of the share left by the chrysanthemum factory.
However, Roupai and Glory have also won a certain share in the high-end market, and it will not make the fruit too terrifying.
On the other side, European Finland!
Nokia Corporate Headquarters!
Li Yun, the head of Rokia, is negotiating with Nokia's top executives.
"We want to enter the European market, and we want to set up a European branch independent of the headquarters, and we welcome your company to take a stake when the time comes!"
The purpose of Li Yun's trip to Europe this time is very simple, that is, to open up the market in Europe.
It stands to reason that this matter should be done by Zhou Zhen, but Zhou Zhen's current status is somewhat special.
It is impossible to go abroad, after all, Huaxia is the safest place.
This time, the hardware technology for Roupai to enter the European market is available, but the corresponding market environment and European telecom operators are still lacking.
After all, if a brand wants to truly enter other markets, it must be supported by corresponding operators in other markets.
And the first Nokia found by the Roju!
Nokia was once a mobile phone company and a communications company, and accumulated a lot of communication technology in the 2G era and the 3G era.
However, with the strong rise of fruit and the strength of Android, Nokia's mobile phone business gradually lost the entire market.
So Nokia adopted the method of survival with a broken arm, which was suitable for the original mobile phone business to be sold to other companies, and it was transferred to the ocean of communication technology.
With the accumulation of the original and the efforts of the later period, Nokia's position in the communication market continues to grow, and it can even begin to gradually affect the telecom operators in Europe.
As a technology company focusing on technological innovation and high-end flagship, the company naturally set its sights on Europe.
The European market, with its abundant market, is also a battleground for high-end flagship mobile phones.
How to make Nokia willing to help itself get these European operators, Roupai chose to cooperate with Nokia in the way of interest bundling.
The way in which the interests are tied to the chariot and eventually becomes a comrade-in-arms in the trenches.
To this end, after Zhou Zhen's instructions, the company finally decided to set up a corresponding branch in Europe.
This so-called branch is only responsible for the sales of products and the corresponding brand operation, and the head office is naturally responsible for the production of products and the maintenance of the system.
Obviously, Roupai also needs to use local branches to attract some influential local technology companies and operators, so as to ensure the expansion of overseas markets.
Negotiations between Jopai and Nokia actually began at the beginning of this year.
However, Nokia's reaction was relatively ambiguous, with neither agreement nor opposition.
It wasn't until June this year that Nokia had a certain reluctance, and Zhou Zhen sent people to Europe to seek cooperation with Nokia.
At the same time, if Nokia is willing to authorize some of the corresponding technologies and help European operators, Roupai is willing to let Nokia obtain 17% of the shares in the form of technology shares.
Nokia inspected the scientific and technological strength of the company, and finally agreed to the cooperation with the company.