Chapter 164: Bitter Tears of the Record Factory
Fang Guobin is a quick-tempered person, but it doesn't mean that he is stupid, seeing Zheng Nan so positive, Fang Guobin immediately took two steps back, and looked up and down with a vigilant face: "Who are you?" What does this have to do with you? ”
Zheng Nan took the initiative to stretch out his hand to Fang Guobin: "Hello Director Fang, let me know, I am Zheng Nan, the general manager of Dongfang Electronics Company." ”
Fang Guobin suddenly realized: "I know you, it turns out that you are the owner of the liar's leather bag company, and now the newspapers are talking about your company and VCD." ”
Liu Banshan and Lu Chengjun were very dissatisfied, but Zheng Nan was very indifferent: "The company is not big, but the VCD is real, so Director Fang might as well talk about it, what is wrong with your unit, maybe there is a possibility of cooperation between us." ”
Fang Guobin waved his hand: "Hey! It doesn't matter if you're really a liar, anyway, all Ninghai knows about the bad performance of my record studio, otherwise it wouldn't have fallen to the point of asking for money every day. ”
"Many people think that the audio is so hot now, and our record factory is also making money, but in fact, it is not like that at all!"
Fang Guobin told Zheng Nan that the shipment of tapes in his record factory is indeed very large, which is true, but it does not mean that the factory is very profitable, on the contrary, the factory is still losing money every year.
First of all, copyright is better in China, but they have to pay a lot of copyright fees for publishing various audio-visual products of Hong Kong, Taiwan and foreign celebrities, which also leads to the high price of their tapes, and it is difficult to compete with those pirated tapes in the market.
In addition, on the tape itself, they also need to pay a large amount of patent fees to foreign companies every year, just the protective groove on the tape that is difficult to attract attention, it is hundreds of thousands of patents every year, and there are countless other patents on the tape, but the equipment on the market is designed like that, you can't change it.
"Little brother, tell me, the royalty is a lot of money, and then the tape patent fee is a lot of money, and the factory finally makes some benefit money, and the money is all planted here, and the factory loses money every year!"
Fang Guobin talked about these with bitter tears.
In fact, this is also the same problem faced by many domestic enterprises, especially related to the electronics industry, many times it is not that there is a problem with production and operation, or that foreign countries deliberately stuck your neck in technology or patents, and you will not be able to compete.
Just like Fang Guobin's record factory, this is also a time-honored factory, and the royal suppliers of Ninghai Film Studio were all the queen suppliers back then, and they also published audio and video products such as Liang Zhu and Dream of Red Mansions, which can be described as a smash hit.
But it is such a factory, and foreign countries will be stuck in your upper limit to collect your copyright fees and tape patent fees, so that you can't make money and are reluctant to go bankrupt, so you can only work for foreign record companies and related patent companies, in this case, the factory's efficiency is of course getting worse.
And sure enough, that's great!
Zheng Nan was determined: "Director Fang, what if I say that I have a way to improve the efficiency of the record factory?" However, this may require the cooperation of the factory manager. ”
"Little brother, are you telling the truth? If I can really improve the efficiency of the factory, I will cooperate with everything! ”
But Fang Guobin was not so trusting: "But what can you do?" If you have a foreign relationship, can you help me waive the copyright fee or patent fee? ”
Zheng Nan shook his head: "It's neither, but let's change the track, such as the CD." ”
Zheng Nan has no choice about the copyright fee, and he will not persuade Fang Guobin to engage in piracy, and he will not be able to pay it if he is sued at that time.
The key to Zheng Nan is to change the product, compared with the tape industry that has been deeply cultivated abroad for many years, and various patents are stuck to the death, CD-ROM is still an emerging industry, and various patent barriers are not so obvious, which is why even an empty tape costs a dollar, and a CD-ROM often only costs a few cents.
"Even if Director Fang can make more efforts to circumvent the existing patent barriers, maybe the cost of optical discs can be further reduced, so is it better than Director Fang You produce tapes, and then hand over the bulk of the profits to the ghosts for no reason, and work for them?" Zheng Nan said.
Fang Guobin on the other side was dumbfounded, and then asked in a daze: "What is a CD, is it like a gramophone record?" ”
Zheng Nan almost vomited blood when he heard one sentence: "CD, don't you know the CD player?" Although the principle is similar to that of a gramophone record, the specifications are much smaller, almost the size of a palm. ”
Fang Guobin then understood what it was, but then he said: "Our factory also produces this CD, in fact, his production cost is higher than that of tapes, and if we introduce it, the patent fee can indeed be left part, but what about the copyright fee?" ”
"Director Fang can produce blank discs and burners for sale, so that the discs burned by consumers themselves will not be charged the copyright fee on your head, Director Fang." Zheng Nan said.
Fang Guobin suddenly brightened: "I see, so I can indeed leave a lot of money." ”
"But there's one last question." Fang Guobin asked, "Manager Zheng, you also said that CDs belong to the current high-tech products, do so many people buy them?" ”
Zheng Nan smiled: "Director Fang, you seem to have forgotten what product my little brother has in my hand." ”
Fang Guobin was stunned for a moment, and then remembered the content in the newspaper: "VCD? It's a machine that specializes in optical discs, isn't it? ”
Zheng Nan nodded: "That's it, I believe that Director Fang, you have also read the news, and you also know how popular my exhibition on the Bund was that day, and it was only a pre-sale that day, and now I came to Hailian Building for the next official sale." ”
"Director Fang, think about it, when thousands of people buy back VCDs, they will need more discs and recorders, even if an average person needs ten discs, then the other director you are 100,000 sales!" And with the rapid update of the current music industry, there will only be more and more CDs needed in the future! ”
"And the disc is a consumable, it is very easy to be damaged, any scratch or even dirty thing, it may make him invalid, and then the consumer will have to buy it again?"
"What's more, no one or a single company in the country has yet realized the value of CD-ROMs!"
With Zheng Nan's words, Fang Guobin seemed to see a picture unfolding in front of him, that is, he would rely on the disc industry to revitalize the majesty of Ninghai Record Factory in the future, and he would also become a well-known entrepreneur in Ninghai.
"Yes, little brother, you're right, when the time comes, you sell VCDs and I sell CDs and recorders, and we can jointly control this market, it's a win-win situation!"
Fang Guobin said excitedly, but he was not completely carried away, he calmed down and still asked: "So little brother, what do you need me to do now?" ”
Zheng Nan suddenly smiled shyly: "Help me pay the money." ”
Fang Guobin: ???