A truck of 3,000 VCDs shipped from Jiangxia finally arrived in Ninghai, Zheng Nan first rented a warehouse in the optical instrument factory, and then directly let the truck drive into the factory to unload the goods.

"Factory director, do not disgrace the mission, all 3,000 VCDs are delivered safely!"

Deputy factory director Jiang He first came with another strong young man with the car, Jiang He jumped out of the car first to report to Zheng Nan, and Zheng Nan patted him on the shoulder to show relief.

Watching the unloading workers send the VCD into the warehouse one by one, Zheng Nan's heart can be put down, and then his exhibition and sales activities can officially begin.

Zheng Nan first took out 42 units from it and sent them to Medi Karaoke, and Boss Zhang saw that the VCD was about to come down with tears in his eyes, after all, it was only 8 sets of experience stores and all the boxes were replaced with VCDs, and the concept was completely different.

"Director Zheng, can I play the first all-VCD karaoke shop in Ninghai?" Boss Zhang asked.

Zheng Nan nodded as a matter of course: "Of course you can, and not only to advertise, but also to show the momentum of your boss Zhang!" ”

Boss Zhang, who got the approval, was overjoyed, and what he was most worried about was that Zheng Nan would deliberately suppress his own publicity for the sake of VCD sales.

Obviously, he thinks this way to make Zheng Nan's pattern smaller, because in Zheng Nan's opinion, the more popular Boss Zhang's Medikaraoke is, the better his VCD can be proved, and the more artifacts each karaoke needs, the more it can increase its sales.

Therefore, Zheng Nan not only won't stop it, but if Boss Zhang needs it, Zheng Nan can also help him publicize.

So before Lu Chengjun's machine was installed in the store, Boss Zhang put out the billboard he had prepared a long time ago, and even hired someone to shout at the door: "VCDVCD!" All the boxes in our store are equipped with VCD, welcome new and old customers to come and experience! VCDVCD！ All the private rooms in our store have been changed ......"

In the face of such a circular brainwashing shout, Zheng Nan could only give a thumbs up and praise: You are really a fucking propaganda ghost!

However, Boss Zhang's approach reminded Zheng Nan that it seemed that he should also think of another propaganda strategy.

After all, the connections of Oriental Audio and the Mu family in Ninghai are a bit beyond imagination, because theoretically, even if Oriental Audio is the first joint-stock enterprise in the country, he is still a private enterprise with a strong industry after all, and it should not affect the sales end of the number department store, which plays a pivotal role in Ninghai.

But he just did it, and then he thought about the Ninghai Evening News that the Mu family brothers and sisters had brought to find by themselves, knowing that they also had considerable connections in the media industry, if he simply only put advertisements on the media side, once the Mu family made trouble again, he would be in trouble.

So Zheng Nan immediately set off with Liu Banshan, leaving only Jiang and Lu Chengjun to continue to be responsible for the installation at the karaoke.

is still the advertising agency on the Bund, Zheng Nan made a direct request: "I need to advertise, the kind that has nothing to do with the media!" ”

Advertising companies were confused at first, because in the general concept, aren't advertisements all placed on the media? If you don't have TV, newspapers and magazines, or outdoor billboards, what is the logic of having nothing to do with the media? Do you hire someone to shout at you all over the street with a loudspeaker?

"You're right, I'm just going to hire people all over the streets to spread the word to me!" Zheng Nan said.

Zheng Nan said that he could rent a lot of small vans, which were plastered with advertisements on the outside, and then the loudspeakers kept playing the advertisements in a loop.

You can also hire some people to ride bicycles, with advertising flags on the bicycles, and the corresponding advertising shirts can also be passed on the cyclists, and then let them wander around Ninghai.

Finally, it is the most traditional way to distribute leaflets, sweep the building or walk along the street, in short, it is necessary to saturate advertising.

The advertising agency didn't mind coming to do business, but in a responsible manner, the company manager told Zheng Nan that this kind of advertising works best in the media.

Zheng Nan nodded and said that he understood, but he needed multiple channels of advertising to rest assured.

Seeing that Zheng Nan was so resolute, the advertising company didn't say anything more, negotiated the price and started working.

Later, it turned out that Zheng Nan's caution was correct, and when Zheng Nan's advertisements in various newspapers were transmitted to Mu Zineng's ears, the first person in the national joint-stock enterprise was furious in the office, angrily scolding Hailian Building for being a Hong Kong critic of the red guy, really thinking about money and crazy, and actually cooperating with that Zheng Nan.

Mu Zi can not help it, although he has connections in the department store, but after all, he has to give face to the other party, the number department store gave this face, but when it came to the Hailian department store, they didn't give this face, and Mu Zi could not have a good way for a while.

Don't think that if you find a venue, you can pass the test, I Muzi can not be rectified!

Mu Zi can immediately ask the secretary Xiao Li to contact the media, and he wants to give these media some more influence.

Xiao Li was surprised, didn't he expect the boss to be so angry about this matter?

It's right to think about it, the boss is a good-looking person, and now Zheng Nan and Hailian Department Store are so faceless, of course Lao Tzu has to take good care of them.

Is it just that all the media in the whole of Ninghai are affected?

Mu Zi can scold Xiao Li for being stupid, of course, he only needs to focus on a part: "Mainly invite Ningjiang Daily and Ninghai Evening News, and the others just need to call them and let them know." ”

Mu Zineng's logic is very simple: block, but not block, because the cost is too high, keep a part of it, these media are smart, they know that this is a good opportunity to open their mouths and blackmail Zheng Nan.

"What I want is that guy can't stand to get out of Ninghai, or accept the blackmail of the media and newspapers, but that's not a good choice, because those guys are wolves who can't be fed!" Muzi smiled evilly, once again feeling that he was in control of all the situation.

……

The pressure that Muzi could give was quickly transmitted to Zheng Nan, and almost the next day, Zheng Nan received calls from various newspapers, and they all told Zheng Nan that they were under some pressure, hoping that Zheng Nan would either add money or they could only take down the advertisement.

Jiang Jixian was shocked at the time: "Is this oriental audio still so ghostly?" But he can put pressure on so many advertising agencies, which is too powerful. ”

Zheng Nan smiled and said that they may not all be masterpieces of oriental audio, and there may be some people who fish in troubled waters and want to add money.

Jiang Jixian and Liu Banshan reacted at this time, it is very possible, after all, there are so many media, no matter how powerful Dongfang Audio is, it is impossible to affect it all, and he is not a god, there must be someone who deliberately took advantage of the opportunity to ask Zheng Nanshi for money.

"Then how can we tell who is really affected and who is deliberately sitting on the ground?" Jiang Ji asked first.

Zheng Nan shook his head: "We don't need to distinguish between him and who, let them think it's good to go, anyway, we have other propaganda channels." ”