This is an absolute business genius!

Douglas watched dumbfounded.

Douglas was sure he knew all about today's process, and as a veteran business executive, he had been through all kinds of marketing scenes, so he should have been immune to this kind of showmanship.

But now when Zheng Nan smashed these glass glasses in front of him, he gave those speeches impassionedly, but he still made himself almost cry out with excitement, God knows how much perseverance it took to resist the urge to step forward and wave a shovel together.

By all accounts, this is a successful marketing campaign, even one that would be included in a classic business school lesson plan.

Douglas was glad that he was cautious and safe, and chose to compromise and cooperate with Zheng Nan instead of confrontation.

Otherwise, with the sudden change in the current situation, as well as Zheng Nan's ability to take advantage of the chaos, even if he wins the full support of the headquarters, he may not be able to get any good.

Of course, Douglas is more sure that after this marketing campaign, Sunshine Glasses must be selling crazy, and the first domestic glasses brand will definitely be stable, and even the market share may be able to exceed the task, winning 70% or even more than 80%.

……

The reporters at the scene were also excited, they forgot that they were invited to come for an interview, and only thought that they were really witnessing a great corporate change, witnessing how a responsible company sticks to its last conscience in this wave of the times.

I don't know how many reporters wrote in their notebooks on the spot such comments as "dare to be the first in the world" and "true conscience of the industry".

This is a company that was on the verge of bankruptcy a month ago, a company that borrowed a lot of money to produce glasses, and no one knows what kind of despair they will face if their production fails, but they still choose to stick to their conscience! ’

Glass glasses public opinion is turbulent, everyone knows the health hazards of glass glasses, but all glasses manufacturers dare not replace glass materials, because once this will make their long-term production all come to naught, but only sunshine glasses, they dare to be the first in the world, dare to smash all glass glasses with health risks, they are heroes! ’

'Sunshine Eyewear was the first to introduce resin glasses, and he also promised to redeem it for all consumers who want to redeem, regardless of brand, I can't imagine what a noble quality this is, and I am very fortunate to be able to witness such a great enterprise and a great feat! ’

All the reporters are completely free from praise in their reporting, and perhaps they think that even if they exhaust all their words, they will not be able to express a ten-thousandth of their feelings.

So much so that in the end, when Zheng Nan took Liang Ziyun to send red envelopes to these reporters, these reporters also expressed their resolute refusal to accept them one by one, saying that such a great company as Sunshine Glasses has made such a great feat, if they still accept red envelopes, are they still human?

Some people also say that sunshine glasses are now the time to need money, although the amount of these red envelopes is not high, but they are also doing their part for the conscience of this market.

Even the editor-in-chief Wu, who hated to let Zheng Nan go bankrupt and jump into the river on the spot, was silent for a long time when he saw the manuscript of his reporters, and finally gave instructions to publish it in the newspaper.

This is not the conscience of the editor-in-chief Wu, but from his perspective as the editor-in-chief of Ninghai No. 1 Newspaper, he knows that this kind of public opinion is irreversible.

Imagine if Ninghai Evening News pointed at a company that stood on the moral high ground of the industry, dared to be the first in the world to smash materials, and provided all consumers with new materials for exchange, even if it was just a small criticism, then the unlucky one was definitely Ninghai Evening News, it was himself.

At that time, all kinds of complaint letters will flock in, and I am afraid that the higher authorities or the president will have thoughts about themselves, and I am afraid that I will really be doomed.

"Why? That Jiangxia bun, why can he do such a great thing, why do I have to say good things to him? ”

"And this crusade against glass glasses was provoked by me, and I actually helped him, I'm so angry, ah!"

God knows how Editor-in-Chief Wu roared impotently and angrily in his office when no one was around, and how much hair he tore out.

Of course, if Zheng Nan knew, he would definitely carry Pinru's wardrobe to him overnight and dance a hula dance: I like you to look at me like this, and I can't do anything about it.

At noon on the same day, Ninghai TV first reported the news, and also broadcast that Zheng Nan and the employees of the Sunshine Glasses Factory smashed all the glass glasses with tears, and they were also ambitious to exchange each pair of glass glasses to help everyone get rid of the safety hazards of glass glasses as soon as possible.

"Although Sunshine Glasses is just a fledgling boy in the whole industry, he has faithfully fulfilled the responsibilities of the industry pioneer, and we believe that no matter in any industry, we should set up an industry benchmark like Sunshine Glasses."

The report of Ninghai TV seemed to set the tone for this matter, and the evening newspapers published in the afternoon also urgently added this news, whether it was Ninghai Evening News or others, they all put on a gesture of praise.

And the next day, all kinds of morning newspapers and morning newspapers were released, which directly made sunshine glasses the focus of the industry and the times.

Zheng Nan watched all kinds of reports one by one, and finally let go of the last trace of heart.

There is no doubt that compared with the undisciplined and unrestrained lower limit of various self-media in later generations, the media in this era still have to be more or less face-saving, so as not to deliberately stand out for the sake of eyeballs, and even the Ninghai Evening News, which provoked this public opinion war and was obviously angry with itself, also put on a praising attitude, without yin and yang weirdness, let alone forced objectivity and neutrality.

Suddenly, the phone rang, it was Douglas calling, and he was very excited to tell Zheng Nan that now the wind of public opinion has been brought up, and sunshine glasses have become an industry benchmark.

Zheng Nan smiled and said that there was a newsstand downstairs on his side, and he had read all the reports.

Zheng Nan even joked that he felt very good to be praised like this.

Then Zheng Nan changed his words again: "But such a turbulent public opinion will definitely bring a very powerful wave of retaliatory consumption in the future, which will definitely be more powerful than the original wave of the instrument factory!" ”

Douglas said that Yandu and Baiyun's last franchise stores were ready, and he was worried about Ninghai's side, after all, Zheng Nan first vacated Ninghai's inventory to supply a city farther away, and Ninghai could put up an empty city plan.

Zheng Nan reassured him that although it is now an empty city, the instrument factory is working overtime to produce, and it will be sent to various cooperative stores in Ninghai early tomorrow morning to ensure that there are no accidents as much as possible.

Douglas was relieved that everything was ready now, just waiting for tomorrow......