Chapter 289: "Southern Rhyme Cantonese Sound" is on fire!

Gu Che suddenly crossed his mind with an idea, asking Ye Ming to investigate the profitability of the documentary "Southern Rhyme Cantonese".

At first, Ye Ming only thought that Gu Che wanted to know what amazing results he had achieved in the documentary as a narrator, so he responded without thinking too much.

Documentaries are not like TV dramas, which are broadcast for several days a week, and five or six episodes are broadcast at a time.

After the documentary is recorded, there may only be a dozen episodes in total, or even shorter.

So next, "Southern Rhyme Cantonese Voice" is in the form of two episodes broadcast every weekend to meet you.

It adopts dual synchronous playback,TV platform and network platform are launched at one point together,There is no distinction between who comes first and who comes last。

At the same time, in terms of documentary investment advertising, it is also rare to adopt dual simultaneous advertising.

If you buy an advertising position on an online channel, then you have to buy a position on a TV station as well.

When the first and second episodes of "Nanyun Cantonese Voice" came out, the Nanzhou Penguin Film and Television Branch did not arrange any advertisements for the content of the program, because it could not attract business.

It's a documentary, and very few advertisers are willing to put ads on it, after all, not many people watch documentaries.

Even if this documentary has Gu Che as a guarantee, Gu Che only runs through the whole documentary in the form of sound, rather than showing his face from beginning to end.

Therefore, advertisers are not optimistic about the conversion form of this documentary, so this led to the cold of "Southern Rhyme Cantonese Voice" at the beginning of the investment.

Fortunately, Xiong Bingdong also had insight and knew that it was impossible to make a profit from the advertisers, so he negotiated with Nanzhou's TV station early on to introduce the copyright of dual simultaneous broadcasting.

The TV station bought the broadcast rights, which was enough to make the production of "Southern Rhyme Cantonese Voice" pay back.

No loss of money is the biggest gain.

β€”β€”When "Southern Rhyme Cantonese Voice" was not officially launched, Xiong Bingdong thought so.

He's already happy, it's a good thing not to lose money!

Gu Che is still very capable.

If Gu Che wants to cooperate with him to develop film and television programs related to Cantonese opera after that, Xiong Bingdong is also willing to consider it, after all, he will not lose money!

There are some dramas in the entertainment industry that were born for human contact.

As long as you don't lose money and put in a little effort to sell someone a good one, it's already a good deal.

But after the official launch of "Southern Rhyme Cantonese", Xiong Bingdong's thoughts became completely different.

Such astonishing data has far exceeded the energy of online TV series or movies.

This documentary, go on fire!

Xiong Bingdong suddenly realized that the business opportunity of the Nanzhou Penguin Film and Television Division was coming.

Gu Che's documentary not only does not lose money, but also makes money in turn!

So on the second day after the launch of "Southern Rhyme Cantonese Voice", Xiong Bingdong released a message to the public to attract investment, saying that an investment promotion meeting would be held the day after tomorrow, and interested people could come and participate.

When this news was released, not to mention whether other people in the circle still knew about it, at least Gu Che would soon know about it.

Because Xiong Bingdong specially asked Ye Ming what kind of advertisers he thinks the documentary can get, and the realization profit is the highest.

He just asked and asked Ye Ming about it, and he didn't necessarily follow Ye Ming's ideas to attract investment.

But Ye Ming was standing behind Gu Che, if Gu Che spoke, Xiong Bingdong would most likely be satisfied with Gu Che's idea and recruit the advertisers Gu Che wanted.

Xiong Bingdong understands very well that such a good achievement in this drama is because of Gu Che.

And the content of this documentary is Cantonese opera.

Gu Che is still a serious Cantonese opera actor, in order to reach a more in-depth cooperation with Gu Che next time, Xiong Bingdong will seize every opportunity that can be pulled up-

Dead to the end.

Ye Ming deliberately went to the crew of "The Legend of the New White Lady" and found Gu Che, planning to talk to him.

Gu Che is a screenwriter, and under normal circumstances, he will not dictate the actors' interpretations, but will only make some suggestions for the content they perform.

And don't look at Gu Che staring at the crew all day long, but in fact, most of him watched silently and didn't speak much.

But I don't know why, as long as Gu Che is in the crew, not only the actor but also the director, they all feel a deep pressure.

Sun Zhengxin couldn't help but mutter: "When did Gu Che's aura become so powerful?" ”

The actor couldn't help but mutter: "Although Mr. Gu looks very approachable, as soon as he sits on the side, he feels a little creepy, and he doesn't dare to make mistakes, for fear that he will be scolded if he makes a mistake." ”

"It's weird, obviously Teacher Gu doesn't scold much, it's been a year since his debut, and I've never heard of rumors that Teacher Gu has a bad temper."

At a time when the atmosphere was constantly becoming tense, at this moment, Ye Ming came!

As soon as Ye Ming arrived, he felt that the atmosphere of the crew was a little wrong, as if everyone welcomed him.

When Sun Zhengxin saw Ye Ming, he quietly breathed a sigh of relief in his heart, and pulled him aside: "You're here to find Gu Che, right?" ”

Ye Ming: "Yes. ”

Sun Zhengxin raised his eyebrows: "Gu Che is going out to run the notice?" ”

Ye Ming also raised his eyebrows: "No, what's the matter, do you really want Gu Che to go out and run the announcement?" ”

Sun Zhengxin was speechless for a while.

He reacted in hindsight, he was tricked by Ye Ming!

Looking at Ye Ming's expression of interest of "confessing leniently and resisting strictly", Sun Zhengxin looked left and right, and said helplessly: "Gu Che's aura is too strong, I can't suppress it!" ”

"The atmosphere of the crew has been a little tense these days, so it's better for you to come over and stay with him for a trip so that we can relax and relax. Only with Zhang and relaxation can you shoot better works! ”

Ye Ming: ......

He said speechlessly: "Gu Che doesn't interfere with the crew's filming much, why are you so afraid of him, as long as you don't change the script, he won't be in a hurry with you." ”

Sun Zhengxin looked unfathomable: "You don't understand. ”

He said: "It's not a question of whether to interfere or not, but there is a kind of person who can't help but be nervous when he stands next to you, and he is born with a submissive leadership temperament." ”

"In my eyes, Gu Che is such a person, his aura is getting stronger and stronger, and he is becoming more and more like those industry veterans I have seen."

Ye Ming shrugged his shoulders, he still didn't quite understand.

However, this did not affect him to take Gu Che out to talk about things, and it just so happened that "The Strongest Singer" sent the latest competition element arrangement, as well as some publicity and promotion for the official release of the show next week.

in a cafΓ©.

Gu Che was surprised when he heard the official arrangement of "The Strongest Singer" said by Ye Ming.

"It's going to be released on June 15th, are you in such a hurry, aren't you planning to release it in July?"

Although their first round of competition has been recorded, recording is not the same thing as editing it.

Gu Che thought that he would wait for another half a month before receiving the news of the official launch of "The Strongest Singer", and at that time, they should have completed the second round of recording.

The voting system of "The Strongest Singer" has always been detached from the recording.

When the recording of the program is completed, the ranking of the singers will be arranged in the program first, and then the ranking on the network will be calculated after the program is released.

Some singers don't play well in the show and get low scores, but as soon as they are broadcast, they get super high votes by relying on strong fans, so they may counterattack in the show.

Although the proportion of online voting scores is not as high as the scores of live recordings, no matter how small the mosquito is, it is still meat.

When it comes to the competition of top-level singers, the scores are often fought to the decimal point, rather than a large number of points or a dozen points.

Ye Ming didn't know what he thought, and said meaningfully: "Maybe you're afraid of long nights and dreams, you participated in the first round of competition recording, and your face has been completely exposed in front of the contestants and fifty professional judges." ”

"Although the people who can be selected by Li Yi to join the program team must have signed a strict confidentiality agreement with the crew, there must be brave men under the heavy money, and it is difficult to guarantee that no one will take risks under the huge interests."

"Once your identity is exposed, wouldn't Li Yi's early concealment be all in vain?"

Ye Ming is also an industry insider, and he guessed what Li Yi was thinking about hiding the news that Gu Che was the starting singer.

It's nothing more than wanting the whole network traffic to bombard in a period of time!

Once there is an explosive effect, it will definitely form an explosive propaganda.

How long has it been hidden, the more netizens can't imagine it, and when the news spreads, the more interesting it will be to discuss.

Compared with showing Gu Che's card in advance, it is better to hide it and cause sensational publicity.

If you choose with your eyes closed, you know how to choose.

If you do variety shows, you want traffic, attention, and hot searches!

Gu Che also thought of this, smiled slightly, and didn't say anything.

Since you decided to join, there is no way to prevent it from being used.

It's just that Gu Che really wants to say to Li Yi that who will use whom at that time is really not necessarily.

He became popular only last year and this year, and the national recognition is actually not high.

Sometimes, his work is more famous than he is.

The reason why his recognition is very high in the eyes of some people and has formed a reputation is that insiders know their own family affairs, understand his ability, and have played their own signs.

But in the eyes of outsiders, Gu Che's signboard may not be so effective.

After all, he is not an actor, nor is he a director, and he is not very recognizable in the eyes of the public, and he is not as famous as his works.

But "The Strongest Singer" is different, this show has been going through eight years.

Even if some people in the back think it's not good-looking, most people, just for such a situation, will catch up with so many episodes when the latest season appears.

The variety show "The Strongest Singer" is also a very suitable platform for Gu Che to be exposed and enhance his national popularity!

Ye Ming said: "Because it was released in advance, the theme elements of the second round of competition were also announced first, which is 'family affection'." ”

Gu Che's eyes flashed with a touch of interest, "The first round of competition to talk about love, the second round of competition to talk about family affection, then the third round of competition, shouldn't it be about friendship?" ”

Ye Ming thought about it, but shook his head and felt different: "I always feel that Li Yi will not play cards according to the routine, otherwise according to the first two elements, the third element is too common and too easy to guess, and it can't make the audience feel fresh." ”

He deliberately looked at Gu Che and asked tentatively: "How about it, in the original music you prepared, did you tell about songs related to family love?" ”

Gu Che thought for a while and said, "Although there are not many songs that purely talk about family affection, don't worry, there is still one that hits." ”

Ye Ming breathed a sigh of relief, but still said cautiously: "In this way, let's prepare with both hands, you prepare your songs here, and I will also prepare classic repertoire from other singers for you, just in case, we will rehearse two songs and make a foolproof plan." ”

Gu Che was thoughtful, and suddenly said: "Are you afraid that Li Yi will not play according to the routine, and one day suddenly announce that it is forbidden for singers to use original repertoire on stage to participate in the competition?" ”

Ye Ming smiled bitterly: "What is this called not playing cards according to the routine, in the last season, didn't Li Yi ban it once, and almost let some singers go berserk." ”

The unfairness lies in the fact that it is forbidden not to say it earlier, the invitations are all invited, and the songs are all in hand.

And the fair point is that all are banned, and everyone is back on the starting line, and they have made efforts to adapt classic old songs.

In this regard, Gu Che has a different opinion: "This time, he will not ban original songs from entering the stage." ”

Seeing his confident appearance, Ye Ming asked curiously, "What do you say?" ”

Gu Che smiled slightly: "Because, my original songs will bring huge traffic to his show." When he tasted the sweetness, he couldn't give it up easily if he wanted to, I didn't care, but he had to ask the audience if they agreed. ”

Ye Ming snorted and teased: "I really hope what you said is the truth, not arrogant words." ”

After chatting about "The Strongest Singer", he began to talk about the investment advertisement of "Southern Rhyme Cantonese Voice" again.

It's really not that he deliberately dragged Gu Che to help Sun Zhengxin.

But from the very beginning, Sun Zhengxin wanted Gu Che's opinion.

In the matter of attracting investment, he has no requirements, Gu Che has never received an advertising endorsement, no matter what business he recruits for the Cantonese opera documentary in which he is narrated, he is not afraid of any conflict with Gu Che's image.

Besides, an advertisement for a documentary, not an advertisement for Gu Che's own image, is nothing to fight about.

Unfortunately, Gu Che also had no requirements for investment, and the two quickly reached a consensus.

He has only one principle: "Don't have any ads for lending platforms, and no financial ads can be placed." ”

Ye Ming compared an "ok", and silently ordered a wax for Sun Dao in his heart.

He said, anyway, the horizontal is dead and the vertical is dead, Gu Che just left for an hour or two, what is the difference between staying in the crew.

It's better to get used to the days when Gu Che is there as soon as possible, and adjust your psychological state more.

As soon as you close your eyes and shoot according to the script, it's over.

What do you want to do so much!

Gu Che too, Ye Ming felt that Gu Che was worried about it, and he had detained all the actors here, so what else could there be.

Ye was relaxed, without pressure, Ming completed the task of this trip, left the crew, and the bitter Director Sun saw Gu Che again in the crew, and his color changed for a while.

Ye Ming, this guy, doesn't talk about martial arts, he said that he would take him out for an afternoon!

Gu Che noticed that Sun Zhengxin was looking at him, and asked deliberately: "Director Sun, what's wrong, is there something wrong?" ”

Sun Zhengxin's heart immediately sank, and he shook his head and said, "No!" At present, the crew is progressing very well, and every actor is working hard! ”

Gu Che smiled, "Strive to complete the shooting as soon as possible." ”

Sun Zhengxin replied loudly: "Yes, Teacher Gu!" ”