Chapter 403: No need to run the market anymore

The promotional poster of the new winter style of Xinyu Children's Clothing Factory was shot very beautifully.

The four little models are cute and lively.

The work-study boy in the Department of Chemistry, who was in charge of the shooting, gave full play to his imagination at a super level under Liu Xinyu's pointing, and on the basis of taking good promotional photos, the shooting level has been greatly improved.

The first time his photographic work was recommended by the Beijing University Photography Agency to participate in the photography enthusiast competition, he won the first prize, and he had his first camera, and he really set foot on the road of photography, and he was out of control.

But that's for later.

Because Liu Xinyu no longer has a cooperation agreement with Shenghua Garment Factory, Xinyu Children's Clothing Factory is of course completely decoupled from Shenghua Garment Factory, and the next winter new sales will of course have to rely on Xinyu Children's Clothing Factory itself.

The first new promotion after the decoupling is particularly important, not only Liu Xinyu attaches great importance to it, but also Fang Ming, who is the director of Xinyu Children's Clothing Factory, of course, also attaches great importance to it.

He handed over the production in the factory to Yu Wenli, Zhao's sister-in-law, and Fang Minmin to star, while he went around the market with sample clothes and propaganda posters.

Although Liu Xinyu can't spare time to run the market, she is also extremely concerned about the sales of Xinyu Children's Clothing Factory, after all, she is the legal person and major shareholder of Xinyu Children's Clothing Factory.

On this day, Liu Xinyu came out of school and did not go directly to the design studio as usual, but turned into Xinyu Children's Clothing Factory.

On the way home the night before, Liu Xinjian mentioned Fang Ming to her.

said that Fang Ming had not only lost a lot of weight recently, but also had a circle of blisters on his mouth, and he always said that he was fine.

Later, Chen Zhaodi went to ask Fang's mother, only to know that the sales of Xinyu Children's Clothing Factory were not satisfactory recently, and the finished children's clothing was about to fill the warehouse.

Originally, Chen Zhaodi wanted to talk to Liu Xinyu about this matter in person, but Liu Xinyu was so busy that she even asked Fang Jing to bring her to the design studio from the restaurant, so she could only let Liu Xinjian and Liu Xinyu mention this matter.

Liu Xinyu still knows more or less about the current predicament of Xinyu Children's Clothing Factory, but she is not so worried about Xinyu Children's Clothing Factory.

The publicity work of the design studio has not yet begun, once the publicity work is in full swing, the dilemma of Xinyu children's clothing factory can be solved, and the children's clothing in the warehouse is definitely not enough to sell.

Instead of running sales every day, Fang Ming should focus on production, and more production is the last word.

Liu Xinyu hasn't been to Xinyu Children's Clothing Factory for several days, but she didn't expect that not only Fang Ming had lost weight, but also Yu Wenli, Fang Minmin, Zhao's sister-in-law, and even Zhang Daniu, who was a doorman, seemed to have lost weight.

It's a collective weight loss too!

But these people weren't fat originally, what is it like to lose weight!

Liu Xinyu sighed in her heart, in the end, she was negligent.

Gathering the main backbone in the conference room, Liu Xinyu held a brief meeting for everyone.

At the meeting, Liu Xinyu announced the new publicity plan for the new Xinyu children's clothing factory in the design room, and finally said with a smile: "The new style of Xinyu children's clothing factory is the first new model introduced to the market after the establishment of Xinyu design studio, and the design office attaches great importance to the publicity and distribution of this new model." The matter of publicity and distribution is handed over to the design office, and the production depends on everyone, not afraid of more ready-to-wear, but afraid of not enough to sell! ”

Liu Xinyu's words were like a reassuring pill for everyone, and the floating hearts suddenly found a place to stay.

Although he had reassurance, as the factory director, Fang Ming was still a little unsure, and when the others left the conference room, Fang Ming asked Liu Xinyu: "Sister Xinyu, do you really need to go to the market anymore?" ”

can't blame Fang Ming for having such a question, after all, these days he has almost run all over the shopping malls that Xinyu Children's Clothing Factory once cooperated, but the result is extremely unsatisfactory, looking at more and more ready-to-wear clothes in the warehouse, how not to make him anxious.

"I don't think you're believing it anymore! Don't worry, you just sit in the factory and wait for the order to come to your door. The task of the factory is to organize production, not to slow down production because there are many ready-to-wear garments in the warehouse, and at the same time to pay attention to quality. Lack of liquidity, tell me in time. Liu Xinyu glanced at Fang Ming and said.

Fang Ming smiled a little embarrassedly.

Now what he is most worried about is the sales problem, after all, he has put all his net worth on the Xinyu children's clothing factory.

Since becoming the director of Xinyu Children's Clothing Factory, he has gradually handed over the sales work of Qingsong Socks Factory and Minqin Package Clothing Factory.

The green pine socks factory is far away, and the whip is out of reach, even if he has the heart, he is not enough, so he naturally puts all his expectations into the Xinyu children's clothing factory.

The quality of Xinyu Children's Clothing Factory is related to the quality of life of him and his mother in the future.

Although the elder sister can also help the family, the elder sister still has to raise small potatoes, and the elder sister now has no other income except for the salary in the design studio, so the situation is not as good as his!

Liu Xinyu didn't know that Fang Ming was under a lot of pressure now, and he had also reached the age of marriage for the object there, Fang's mother didn't know how many times she had mentioned it, and hoped that Liu Xinyu would help Fang Ming introduce the object.

Stress also has the benefits of stress, at least promote Fang Ming to constantly try to open the market of Xinyu Children's Clothing Factory.

It's just that it is much more difficult to open the market in the capital than in Wuxian.

Fang Ming failed to open the market, there are various factors.

First, the publicity and distribution work of the design office has not yet been officially launched.

Second, although Xinyu Children's Clothing Factory has launched a season of clothing to the market, the recognition of the market is still relatively weak.

Third, someone should have used some means behind the scenes, deliberately blocking the road of Xinyu Children's Clothing Factory.

Of course, there are some other factors, but regardless of the reason why Fang Ming failed to open up sales, Liu Xinyu is full of confidence.

After sending a chicken soup for the soul to the backbone of Xinyu Children's Clothing Factory, Liu Xinyu began to promote the new winter style of Xinyu Children's Clothing Factory.

This time, Liu Xinyu's handwriting was relatively large, and he personally went to the Beijing Evening News to discuss the issue of advertising.

In order to be able to smoothly negotiate the newspaper advertisement, Liu Xinyu made a lot of preparations, specially went to the district to open a letter of introduction, and after some sincere negotiations, finally negotiated with the Beijing Evening News about the advertisement.

It's just that the horizontal version of the advertisement this time is not so satisfying to Liu Xinyu, because the layout is not the front page that Liu Xinyu is satisfied with, and the layout is a bit old-fashioned, but in order to be able to get on the newspaper, Liu Xinyu still gritted his teeth and accepted the newspaper's proposal.

The readers of the Beijing Evening News in Beijing are still quite extensive, ranging from old gentlemen and ladies in their seventies and eighties to elementary school students in their seventies and eighties, all of whom have the habit of reading the Beijing Evening News.

The advertising layout is not large, but it is full of pictures and texts, exquisite and cute little models, novel and beautiful children's clothing, which instantly attracted the attention of readers.

Who doesn't have a child, which elder doesn't want their children and grandchildren to be beautiful and cute, just such an advertisement, Xinyu Children's Clothing Factory and Xinyu Design Studio are famous at the same time.

Sure enough, as Liu Xinyu said, Xinyu Children's Clothing Factory soon received the first order.

Although the order is a shopping mall that is not very large, but with the first one, are you afraid that there will be no second?

Next, Fang Ming received orders while organizing production, and the trouble was no longer that the warehouse was full, but that the supply was in short supply.