Chapter 487: New products are put into production

Sun Yaoliang was the happiest with Anne Ying's arrival, especially when he learned that Anne Ying would be in Jinling for a long time to come.

However, Sun Yaoliang was very surprised that Annie Ying planned to invest in China, especially in the food and beverage industry, he never thought that a college student who had just graduated overseas would become a "foreign businessman" in a blink of an eye, and the change of role made him a little uncomfortable for a while.

Song Yuanchao was very surprised, and he told him about the purpose of Annie's return, which made Song Yuanchao feel good about Annie. Although everyone knew each other before, they had a good relationship, and there was a relationship with Ying Caixia. But friends are friends, business is business, and a good partner in the business field is very important and plays a very key role.

Song Yuanchao, who originally planned to make a joint venture in the southern capital, has been thinking about this issue these days, and the arrival of Annie has given Song Yuanchao more choices in terms of joint ventures.

In the next few days, Song Yuanchao chatted with Ying Annie about her thoughts and attitudes in business, and at the same time, he was investigating the situation of Ying Annie's family in the United States through the channels of Xiangjiang to determine the truth of what Ying Annie said to him.

The results of the investigation were quickly fed back, and Anne Ying was right, her parents immigrated to the United States in the mid-fifties, and they did start a restaurant in the United States. About six years ago, Anne Ying's eldest brother took over the family business, packaged and sold the family's catering, and started a business related to food raw materials with several partners.

This is a medium-sized company in the United States, but it has a small reputation in the industry, and it requires reliable channels and resources to do this, Ying Anne's eldest brother and his partners have done a very good job in this regard, the company has grown steadily over the years, the business is stable, and the company is doing well.

As a member of the Ying family, Ying Anne has a certain stake in this company, but only dividends and does not directly participate in the operation.

Originally, her eldest brother wanted her to start from the grassroots level in his family business after graduation, but Ying Anne chose Coca-Cola as her career starting point. If there is no accident, the last time Ying Annie returned to the United States after going to China to find relatives, she would join the Coca-Cola Company, and then start her career step by step, but due to the reason of meeting Song Yuanchao, coupled with what she saw and heard when she went to the sales company, Ying Annie's changes in China have changed greatly.

Later, the trip to Xiangjiang gave Ying Anne an in-depth understanding of Song Yuanchao, and on the way back to the United States, Ying Anne was thinking about this problem, and finally made a new choice, which was to return to China to invest.

It is not difficult to register the company, and Anne has the money, although it is not much, but her own savings over the years plus the company's dividends, she can still get 200,000 US dollars.

Although Ying Annie graduated from a prestigious school and is also a top student in business, she has no experience after all, and she only knows a little about the situation in China.

If she only relied on herself to invest in China, Ying Annie would not dare to take this step, but if Song Yuanchao helped, it would be completely different, Song Yuanchao's ability is well-known, plus her sister Ying Caixia and Qin Zhengguo told her about the situation of Shenghua Company, Ying Annie made her mind simpler, so she made this decision.

Song Yuanchao did not immediately give Ying Annie an answer, but Ying Annie's appearance this time gave him one more choice in the joint venture, but whether this matter can be decided in the end and how to operate, Song Yuanchao still needs a certain amount of time to wait.

In the process of waiting, Ying Annie did not urge Song Yuanchao, she not only had enough patience to wait for Song Yuanchao to give her a final reply.

In addition, Ying Annie was also not idle, unlike the last time she came back, this time she started the market research work in Jinling, going out early and returning late every day, conducting market research in the city's large and small shopping malls, supply and marketing cooperatives and even cigarette paper stores, collecting data for analysis. Among them, Sun Yaoliang helped a lot, and Song Yuanchao didn't say anything about Sun Yaoliang's help, and maintained a default attitude.

In the new workshop, Song Yuanchao watched the products come down from the assembly line, then packed boxes, and then transferred to the transit warehouse and then sent to the sales company's total warehouse.

These products are different from the previous orange soda and salt soda, the main difference is in the recipe and packaging.

Not to mention the formula, there are four new products, which are peach, lychee, pear and pineapple flavors according to different tastes. The recipe of these drinks is finally determined by Zhan Linhong in accordance with the requirements of Song Yuanchao, and most of the natural raw materials used in terms of raw materials except for some additives, which are very good for those who have tasted it.

The packaging is flexible packaging, which is still the first in China. Ordinary drinks are packaged in glass bottles, and glass bottle packaging has its advantages, such as low packaging cost (can be recycled), convenient filling, etc., but there are also disadvantages, which is the inconvenience of transportation and carrying.

The weight of a glass bottle packaging beverage often accounts for more than half of the whole bottle of beverages, coupled with the fragility of glass bottles, there are often many problems in transportation and carry-on.

Let's talk about transportation, short-distance transportation is acceptable, the proportion of loss generated by each link in the process of long-distance transportation is too large, which is why many beverage manufacturers are mostly limited to local sales in the face of the market, and rarely can cover the sales surface to the field and even the national market.

If you want to achieve this level, it is completely impossible to produce by a single factory, because a large amount of loss will directly affect profits and sales convenience, and also increase transportation costs.

The best way to solve this problem is to set up canning plants in various places, which will produce and meet local sales needs. This is a very common practice in the beverage industry, and historically, the first thing Coca-Cola and PepsiCo did after entering the domestic market on a large scale was to open or acquire local beverage factories in various places, and then produce them as canning plants, so as to achieve full market coverage.

A branch is far from being able to do this at present, and to do so requires not only a large team, but also a large investment. And a branch factory does not have this ability, at least not yet.

The use of such packaging for new products was decided by Song Yuanchao after careful consideration, and in later generations, plastic bottles of beverages were overwhelming, and basically replaced the original glass bottle packaging material to become the mainstream of beverage packaging. And although the cost of such packaging has risen per bottle, it can be greatly convenient from the perspective of convenient transportation, reduced loss and large-scale market sales.

Doing business can not look at the present, to calculate the general ledger, if you hold on to the incomplete, then the enterprise will never be able to progress. This new product is a bold attempt by Song Yuanchao in a branch factory, although there are many people in the southern capital who are not optimistic about Song Yuanchao's attempt, and there are even people gloating and waiting to see Song Yuanchao's jokes, but Song Yuanchao has a strong confidence.

"How's the production going?"

"The situation is good, now the daily output of the assembly line is three times the original output of orange soda, this is because the equipment has just been debugged in place, did not dare to produce at 100% load, if everything goes well, I estimate that it should be no problem to reach the previous four times the output." She Liang on the side said to Song Yuanchao with confidence, and Song Yuanchao calculated in his heart and nodded slightly.

The full capacity of the orange soda assembly line of the first branch factory was about 100,000 bottles per day before three shifts, and the normal production was about 60,000 bottles.

The new line is now capable of reaching 300,000 bottles per day, which of course is a full capacity of three shifts, and the normal output is around 200,000 bottles.

This output is a big breakthrough for the current branch factory, of course, there is still a big shortage compared with the international advanced beverage assembly line.

Song Yuanchao remembered that the advanced beverage assembly line in China in later generations could easily reach the output of 36,000 bottles (cans) per hour, while the assembly line of Coca-Cola and Pepsi Cola, the output of an assembly line could reach 60,000 bottles (cans) per hour, and the daily output was as high as 1.44 million bottles (cans) based on 24-hour non-stop, which was far from this number compared to the assembly line of a branch factory.

There are differences in the times and technical deficiencies, but from the current point of view, this assembly line is already advanced in China, and it can also initially meet the current needs of a branch factory.

After taking the production report handed by She Liang and taking a look, Song Yuanchao had a number in his heart, handed the report back to She Liang and said: "Continue to maintain this output production, and at the same time pay close attention to whether there is any problem with the assembly line." By the way, all the technicians of the manufacturer went back? ”

"I went back, but I left the contact information of Zhang Gong on the other side, and he promised to call him directly if there was any problem, and he would help solve it."

Song Yuanchao thought for a while and said: "You and this Zhang Gong have a good private relationship as much as possible, so that in a few days, I will personally go to Zhang Gong's side, bring some gifts or something, and say that I will visit him on a business trip, please have a meal and drink, and the expenses will be reimbursed in the factory, and ask Zhang Gong privately if he is willing to come to us, if he is willing to come to the preferential treatment, if he is not willing, it doesn't matter, if there are any technical problems in the future, I hope he can take the time to help, of course, the cost is easy to say, it is really not okay to send some gifts." ”

"I understand, it's just this Sunday, I'll book a ticket when I go, leave on Saturday afternoon, and try to come back on Monday." She Liang agreed, although in the process of equipment installation and commissioning, a branch of the factory sent technical personnel to accompani, but because this set of assembly line is currently the most advanced assembly line in China, plus the packaging materials are different from before, the operation of the assembly line is not the same, the time is too short, the people on the side of the branch factory do not fully grasp the technology, although ordinary maintenance is not a problem, but once there is a critical link failure, it will be troublesome, and the other factory must send someone over.

They are talking about this Zhang Gong is one of the technicians sent by the other factory, and it is the leading technician, in the installation and commissioning of these days She Liang and his relationship is good, privately became a friend, if you can pull Zhang Gong to their own factory then the problem of the assembly line will not be a problem in the future, even if the other party is not willing to come, privately help to pick up the work, at least this is much more convenient than arranging work through the other party's unit.