Listening to Song Yuanchao's inquiry, Ying Anlun smiled, he pointed to the tea set in front of him and said: "Although I grew up in the United States, the education I received since childhood is the education of traditional Chinese, we Chinese have an old saying 'people take food as the sky', when my father made catering, people always have to eat, eating is the inevitable need of people, and it is also instinct, in any era and any environment, eating a full stomach is the first place." ”

"In addition, we Chinese people have a lot of catering, Chinese food is famous all over the world, and my father had just arrived in the United States, and he had no experience in other industries, let alone connections, so starting with catering is the most suitable choice."

Song Yuanchao admitted that Ying Anlun was right, and he thought so too.

Ying Anlun continued: "Chinese food is famous all over the world, but Chinese food is not easy to replicate, a restaurant is famous, but if you open a branch because the chefs are uneven, the taste will be different. This is the disadvantage of Chinese food, and it is also the biggest difference from Western food or fast food. ”

Speaking of this, Ying Anlun paused before continuing: "Do you know the fast food of Burger King, McDonald's, and KFC? ”

Song Yuanchao nodded, Ying Anlun should have been thinking about how to explain to Song Yuanchao just now, after all, these brands are not available in China. Ordinary people are simply confused if they hear these brands, but Song Yuanchao is different, not to mention that he has the memory of later generations, and in terms of his current identity, his sources are much more than ordinary Chinese.

You must know that Song Yuanchao is the big boss of Xiangjiang Shenghua Group, and these fast food industries in Xiangjiang have long existed, and Ying Anlun just thought of this before he continued to mention these.

Ying Anlun laughed, and then said: "Since you know and understand, compared with these Western-style fast food industries, the biggest disadvantage of Chinese food is that the product cannot be standardized and industrially copied, and to a certain extent, if Chinese food can be industrialized and copied like Western food, then do you think this will still be Chinese food?" ”

Song Yuanchao also smiled, Ying Anlun was right, the characteristics of Chinese food are changeable tastes and completely rely on the skill level of chefs, which are fundamentally different from Western food, to copy the fast food industry, so that Chinese food will form an industrial operation, which will not be possible in thirty or forty years, let alone now.

"This problem is the biggest problem of Chinese food, if it is just a restaurant, and the owner is the chef, it is not so important, but opening a restaurant chain is different, the ingredients of each store can be standardized, but the chef is simply impossible, and even if it is the same chef, the taste of the two stir-fried dishes before and after is slightly different, not to mention different chefs."

"For this reason, the bigger the restaurant chain, the more problems it causes, and the same is true for our restaurants at Yingjia, as we have more and more branches, the more difficult it is to control."

Ying Anlun sighed, a little helpless: "If this problem cannot be solved, chain restaurants will not be able to develop enterprises, and it will never be possible to achieve the level of those Western fast food chains." And for Westerners, although Chinese food is good, it is not Western food after all, sometimes it is just a matter of changing the taste and tasting freshness, but it is never possible to be their staple food like Western food. ”

"I discovered this problem when I was in college, and I tried many ways to solve it, but the facts told me that it was an unsolvable problem. From this point of view, there is no need to continue Yingjia's chain of restaurants, the development of this industry has come to an end, and no matter how hard I try, I will never be able to reach the scale of those fast food industries. ”

Song Yuanchao understood Ying Anlun's thoughts, Ying Anlun wanted to make a career after taking over the family business, but when he took over, he found that the end of the Chinese food chain was in front of him, no matter how hard he worked and how he changed, but the innate nature and disadvantages of Chinese food were powerless for him, which may be his helplessness.

Ying Anlun smiled self-deprecatingly, shook his head and said: "When I see the facts, I understand that there is no future for continuing the family's restaurant chain, at best, guarding those restaurants and doing some repetitive work every day, do you know?" The thought of me doing this for decades to come, all the way to my father's age, makes me feel like I'm going crazy. ”

"Oh God! Busy in the kitchen every day is not what I want, I am not my father who can do the same work in the restaurant for decades, I must be crazy. Ying Anlun shrugged his shoulders, spread his hands and said, "That's it, I decided to end the family chain of restaurants, and I packaged all the restaurants for sale." ”

"I studied business and management at university, and my father's plan was to take over the family restaurant business, which I did. It's a pity that my father and I don't think the same, and I can't say who is right and who is wrong, because from his point of view, there was nothing wrong with catering in the first place, and he can be regarded as successful in this industry. ”

"But the times are different, coupled with the innate limitations of Chinese food, this industry is destined to have no future. But if you don't make Chinese food and change to Western fast food, you will inevitably have to compete with other fast food giants, and the commercial competition is cruel, and I am not sure of the slightest success in competing with them, so I still choose the current business after thinking about it. ”

Song Yuanchao understood Ying Anlun's thoughts very well, and he asked if he considered the problem from Ying Anlun's point of view, I am afraid it would be the same as him, right?

Ying Anlun told Song Yuanchao that although he withdrew from the catering industry, the concept of taking food as the sky is still applicable to current investment, which is why he entered the agricultural products industry.

And the future of the agricultural products industry is much greater than that of the catering industry, and the facts have proved that he has taken the right step, and now his company is developing very well, and has gradually changed from the processing of raw and auxiliary materials of agricultural products to the direction of farm and animal husbandry, plus several of his partners have a deep background, and the future is bright.

"Maybe my company can cooperate with your company, such as juice, edible oil and wheat, I have heard that your current beverage and instant noodle products are selling very well, and the past few years are the best time to continue to expand."

"This is no problem, we can indeed cooperate in terms of raw materials, but you also know that there is a shortage of foreign exchange in China, and it takes a lot of foreign exchange to import raw and auxiliary materials from abroad, even if we are a joint venture." Song Yuanchao replied with a smile.

Ying Anlun nodded in understanding and said, "I have also understood that this situation is indeed the case, but I think there is always a way to solve it, what do you say?" ”

Song Yuanchao suddenly laughed, Ying Anlun was right, there was no way, but it was more troublesome.

In fact, it is not without benefits to cooperate with Ying Anlun, after all, from Ying Anlun's narration, Song Yuanchao also saw business opportunities and stable sources of raw and auxiliary materials.

At present, the country has not yet reached the level of a comprehensive market economy, and at present the planned economy is still the mainstay, supplemented by the market economy.

In this case, the restriction of the development of enterprises is often the problem of raw material planning, even if the joint venture of the company can not be avoided, although the company has preferential policies to some extent, and is larger than the ordinary state-owned enterprises in the raw material plan, but compared with the rapid development speed of the company, it is still not satisfied.

Needless to say, let's just take instant noodles as an example.

The main raw materials of instant noodles are flour and edible oil, which are the raw materials for making instant noodles, but the planned share of these two types of raw materials can no longer meet the needs of the company, especially since the sales of instant noodles have been rising since this year, and the sales of instant noodles in the country have already broken through the level of last year.

In this case, the planned raw materials granted to the company have long been gone, and in order to maintain production and meet market demand, the company can only buy unplanned raw materials on the market at a high price.

However, it is important to know that unplanned raw materials are not only expensive, but also the source is often not the same channel and the same batch of products, and different raw materials from different channels and origins will lead to differences in the quality of raw materials.

Before coming to Chang'an, the company's quality control department raised this problem, requiring unified procurement and controlling the quality of raw materials to ensure product quality.

But this issue was discussed for several days without any result, because it could not be done at all.

At present, the production process can only be continuously adjusted according to the different sources of raw materials and different quality, but this will lead to a decrease in production volume and a waste of manpower.

】

If there is a long-term stable and moderately priced raw material channel, this is a good thing for the company, and the problems that have been troubled before will be solved.

Agriculture in the United States is very developed, and wheat products accounted for more than a quarter of the world's products at the beginning of this century.

Although domestic wheat production has increased significantly in recent years, it is still unable to meet domestic demand, and a large part of it depends on imports.

China's wheat production will continue to rise in the next two or three decades, eventually reaching the world's first, but that's another story, at least now the United States far exceeds China's wheat production, ranking among the highest in the world, second only to India.

"Why don't you talk to Aniti about this? You're her big brother, after all. Song Yuanchao asked curiously.

Ying Anlun smiled and said: "Business is business, Anne is my sister, yes, but you are the chairman of the company, aren't you?" ”

Song Yuanchao was immediately happy, Ying Anlun's statement is not wrong, business and personal relations are separated, which is indeed a common practice in the Western business community.

And Ying Anlun is also a very smart person, he knows very well that although his sister is the major shareholder of the company, Song Yuanchao is the real boss of the company, if you jump away from Song Yuanchao and tell Ying Annie directly that although this matter may also be successful, but this approach will make Song Yuanchao unhappy, and this is a long-term business, once the cooperation is successful, it will be beneficial to both parties, why retreat?

It is more appropriate to talk directly with Song Yuanchao, and at the same time, he can also take this opportunity to express his position and let Song Yuanchao dispel his concerns.