Chapter 828: Product Consultation
In order to do a good job in this product, Guo Tao spent a lot of money to design the product, and at the same time referred to some similar foreign products.
As one of the first cities to open up in modern Chinese history, the old concession area of Huhai has many classic Western buildings and furniture. With the passage of time, although these have strong traces of time, many details still retain some of the unique delicacy of the year.
Needless to say, the others are just the doors and windows of some old houses, if you look closely, you can find that the furniture hardware used on these doors and windows is extremely exquisite and the materials are solid. Even if nearly a hundred years have passed, they are still amazing, no matter from the design or practicality of comparison, it is not at all the kind of accessories produced and sold by some hardware factories now.
According to these, Guo Tao has made two series of furniture hardware, one series is the most popular traditional furniture hardware products abroad, mainly with novel shape, wide product application and low price.
The other series is the retro series, referring to some previous high-end furniture hardware products, using the best quality materials, such as pure copper, gold-plated, silver-plated and other material craftsmanship, plus gorgeous and simple design.
The first series focuses on sales, and domestic and foreign products compete for price advantages. The latter product focuses on product heritage, wins with quality and design, even if the price is lower than similar products abroad, but because it is domestic production, it still occupies an advantage in terms of labor and materials, and the profit is much higher.
These two series were launched by Guo Tao after careful consideration, and in terms of sales, it is obvious that the former is selling well. Although the retro series has attracted many people, the sales are very unsatisfactory because the price is really high.
At this trade fair, Guo Tao mainly promoted the retro series, and he hoped to get overseas orders at the trade fair, so as to promote this series of products.
Because it is a small enterprise, Guo Tao and the three of them participated in the exhibition this time, among which Tan Li is also a temporary college student who works as a translator.
On the first day of the launch, Guo Tao and Xiao Zhang took the printed brochure and began to solicit merchants to discuss cooperation, and for two consecutive days, they also got some orders, but unfortunately these orders are basically popular furniture hardware products, and Guo Tao has high hopes for the retro series, although there are many people who have seen it, but not a single order has been signed.
"Master, I think it's better to adjust the exhibits, right? How about putting a sample of the retro series to the side and putting the popular products in the main position? ”
Seeing that the time of the trade fair was already halfway over, Xiao Zhang couldn't help but suggest to Guo Tao.
Xiao Zhang's suggestion made Guo Tao hesitate, as Xiao Zhang said, the retro series of exhibits in the exhibition area is the core position, although it has attracted a lot of visitors, but in fact, it is basically just to see, when asked the price, most people are shaking their heads again and again, feeling that this value is too expensive, not worth it at all.
And although a small number of people don't say it, they also say the same thing from the point of view of their expressions. With the exhibition more than halfway through, if it continues like this, not only will the retro series not get orders, but it will affect the sales of ordinary products.
"Let's watch for two more days, and then we'll talk about ......." Guo Tao thought about it and was still a little unwilling, among these products, the retro series consumed his most energy, and the manufacturing and production of the retro series of products far exceeded ordinary products in terms of technology and materials, especially the materials are quite solid, how can such a good thing be sold cheaply?
The aroma of wine is not afraid of deep alleys, Guo Tao thinks that good things will eventually have people who know the goods, and 100 ordinary customers are not as good as a good customer. If Guo Tao just wanted to rely on sales to bring down foreign customers like ordinary manufacturers, so as to get orders, he would not need to spend a lot of time and energy on this retro series.
Song Yuanchao and Guo Tao said that if an enterprise's products want to prosper for a long time, it must have its unique fist products that are different from other enterprises, and this product must be refined and stronger.
Guo Tao agrees with this argument, and it is precisely for this reason that he chose the retro series. But now the facts made Guo Tao a little confused, and he began to wonder if he had made a wrong decision?
Another day passed, and ordinary products got three more orders on this day, although the amount of orders was not very large, but it was not bad for Guo Tao's small factory. It's a pity that the retro series of products still hasn't made any progress, and from the development to the present, they have completely eaten a duck egg.
There is still half an hour before the closing of the museum today, the flow of people in the exhibition area has been much less, and most of the foreign businessmen who have come to see the exhibition have already left.
"Let's get ready, we'll close the stall later." Guo Tao sighed, picked up the Nescafe bottle containing tea in front of him, took a sip of tea, and screwed the lid on.
Xiao Zhang responded and began to sort out the materials and samples in the exhibition area, but Tan Li still stood aside and did not move, she felt that since Guo Tao spent money to hire her, she had to abide by the time of commuting, and now the time to close the museum has not yet arrived, and it is not too late to sort it out when the time is up.
Guo Tao nodded slightly, very satisfied with this girl in his heart. Since she was hired as a translator, Tan Li has been performing very well from before the start of the exhibition. Although at the beginning, Tan Li was still a little rusty and shy when communicating with foreign businessmen, she made rapid progress, and in less than half a day, she overcame her psychological problems and became proactive.
And Tan Li's English is very good, don't look at her as a sophomore, but fluent English has helped Guo Tao a lot. In the past few days, Tan Li has continued to learn and improve in her work, she began to not know much about some professional vocabulary, but her learning ability is very strong, relying on a dictionary and communication with customers, she quickly mastered these professional words, and now there is no problem at work.
"This young lady, can you give me a copy of your product information?" At this time, an old foreign man in his fifties with gray hair came to Guo Tao's exhibition area, his eyes stayed on the exhibits in their exhibition area, and then asked Tan Li with a smile.
"Absolutely." Tan Li smiled and nodded, handed the prepared materials and manuals to the other party, and took the initiative to explain to the other party.
Tan Li has been doing this kind of work these days, and now she is familiar with it. Listening to Tan Li's introduction, and carefully looking at the information and manuals in his hand, the old man nodded slightly, and then asked Tan Li a question.
Tan Li was stunned for a moment, looked at Guo Tao not far away, and then said to the old man: "This gentleman, wait a minute, can I ask my boss to communicate with you?" ”
"Of course!" The old man shrugged his shoulders and made a gesture of signification.
Tan Li asked the old man to sit first, then poured a glass of water for the old man, and then trotted to Guo Tao's side and whispered a few words to Guo Tao.
Guo Tao was stunned at first, then stood up and looked at the old man who was sitting not far away looking at the information.
"What you said is true?"
"That's right, this gentleman said he was very interested in our vintage collection and wanted to talk to us about the order." Tan Li hurriedly replied.
A touch of joy appeared on Guo Tao's face, Guo Tao hurriedly took Tan Li towards the other party, and took the initiative to greet the old man when he arrived.
"Hello sir, this is Mr. Guo Tao, the general manager of our company."
Tan Li introduced Guo Tao's identity to the old man, Guo Tao took out his business card and handed it to both hands, and asked the other party how to call him.
"Cork, Wilbert Cork." Cork replied with a smile, took Guo Tao's business card, glanced at it, and then took out a delicate metal business card holder from his pocket and gave it to Guo Tao.
Guo Tao took the business card, the other party's business card is very simple, there are no bells and whistles on it, only the abbreviation of the company and the name of Wilbert Cocker, Guo Tao don't speak English well, even if he understands English, he can't see what company the abbreviation of this company represents.
After getting to know each other, Cork asked directly about Guo Tao's retro series of products and asked some professional questions. After listening to Tan Li's translation, Guo Tao began to introduce their products to Cork, and at the same time took a few exhibits to show the other party at Koke's request.
Cork picked up the exhibits and looked at them carefully, looking inside and out for a while, and then he asked Guo Tao a question.
"Mr. Cork asked, if he could sell him these exhibits?" Tan Li said to Guo Tao.
Guo Tao was stunned for a moment, and looked at Cork with an inquiring gaze. Cork explained with a smile, and Tan Li's translator told Guo Tao that Cork wanted to go back and test their products after buying them to see if it was as stated in the introduction, of course, Guo Tao could also refuse. But if Guo Tao agrees, he will be very grateful.
Guo Tao thought about it and didn't refuse, and directly quoted the price of a few exhibits to Cork, who said OK after listening to it, and then took out the money to buy it very happily.
Cork got up and shook Guo Tao's hand, and said with a smile that this is the case today, he will let people test their products as soon as possible, and if the test is completed, he will visit Guo Tao again to discuss the details later.
Guo Tao expressed his understanding, and then politely sent away the little old man Cork, and after Cork left, Xiao Zhang on the side couldn't help but say: "Master, this foreigner won't be here to take advantage, right?" Looking for a reason to buy a few samples? No matter how you look at it, it feels strange, we don't have many samples, one less is not one, to have more such a few people, what to put on the booth in the next few days? ”
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Guo Tao waved his hand and said disapprenously: "It's okay, anyway, the retro series hasn't signed an order so far, didn't you say earlier that you want to adjust the proportion of the exhibits in the booth?" It's not a loss to sell a few samples now, what if the other party really has any intentions? ”
"This is not necessarily, who can say for sure, I think this foreigner is here to take advantage." Xiao Zhang still doubted the other party's purpose and shook his head.
Guo Tao smiled and no longer distinguished him, at this time it was time for the museum to close today, Guo Tao beckoned Xiao Zhang and Tan Li to pack up their things, and then left the development area together.