Chapter 62 Is Stock Connect about to start Series A financing?
Entering mid-May, Zheng Wentong and Bai Xiaolu are even busier.
Bai Xiaolu is going to start filming her first micro-film starring in the weekend, the shooting time is 3 to 4 minutes, the male protagonist originally planned to invite Zhang Mingen to star, but the man did not have a schedule.
However, it may also be that he dislikes the low salary, and he has to cooperate with Bai Xiaolu's filming time, and the filming time can only be chosen on weekends.
In the end, Yuan Shuang had no choice, and temporarily pulled his friend Wang Rui to save the scene, he also graduated from the acting major and was born in a professional class.
Wang Rui has no background resources, and can only play small supporting roles or group performances without lines in film and television dramas, and has begun to give up his acting career and prepare to change careers.
Wang Rui is also in the nineties, a native of Longcheng, Suzhou Province, and Bai Xiaolu are fellow countrymen, when the two of them are playing, if Wang Rui comes to a dialect, it is easier to laugh. But fortunately, the director Yuan Shuang is more professional, and the shooting of several sets of shots in the early stage was relatively smooth.
Zheng Wentong rented an entire floor of an office building on the fifth floor of Building 10 of Lujiazui Software Park, with a monthly rent of 165,000 yuan.
He re-registered two companies, Puhai Micro Gram Information Technology Co., Ltd. (hereinafter referred to as Micro Gram Information Technology) and CEFC Integrated Financial Services (Puhai) Co., Ltd. (hereinafter referred to as CEFC Financial Services).
The registered addresses of Micro Ke Xinke and Huaxin Financial Services are Room 501 and Room 502, Building 10, No. 98 Asan Road, with registered capital of RMB 20 million and RMB 5 million, respectively.
Wang Zhiliang moved all the R&D teams of Weitoutiao, and he also officially resigned as the technical director of Puhai Interconnection Information Technology Co., Ltd. to concentrate on the application development of the three APPs of Weitoutiao, Weishi and Weidian.
At present, the development team of Micro Ke Xinke has more than 80 people, Zheng Wentong asked Wang Zhiliang in the next two months, each month to double the manpower, 160 people at the end of June, 320 people in July, and 1,000 people by the end of 2015.
According to Zheng Wentong's requirements, in July 2015, the micro headline APP was officially launched, in October 2015, the micro reading APP was officially launched, and in January 2016, the micro vision APP was officially launched.
Zheng Wentong also contacted headhunters and asked them to recruit an Internet content moderation team to review the text and image content uploaded by Weitoutiao users every day, in addition to manual review, there are also robots to automatically scrape it.
Clear-eyed people can see that Weike Xinke is the son of Slope Capital, and Interconnection has become the godson of Slope Capital.
Perhaps stimulated by Micro Ke Xinke, Zhang Yi recruited a group of fresh graduates from his alma mater, China University of Technology, who are about to graduate, and he has a clue about how to realize commercial value realization in universal WIFI.
The securities investment department led by Unit Ping has begun to reduce its holdings of Yinzhijie, Oriental Fortune and Flush.
Yao Yutong saw the huge amount of money in the company's account, although she knew that the money had nothing to do with her, but it was quite enjoyable to watch the digital growth.
Zheng Wentong has achieved sleeping until he wakes up naturally, counting money until his feet cramp.
Yao Yutong thought to herself, if she had one percent of Zheng Wentong's personal assets, she would have no motivation to continue to work, wouldn't it be good to enjoy life after financial freedom?
On May 20, the executive deputy of Pujiang New Area. District. Changyi Zhongnan and other district leaders inspected Puhai Interconnection Information Technology Co., Ltd.
Zheng Wentong, the founder of the company, and Zhang Yi, the technical director, introduced the operation of universal WIFI after the launch to the district leaders, and Xiong Xiaoge of IDG Capital accompanied him to participate in the inspection.
Yi Zhongnan encourages all employees of Puhai Interconnection Information Technology Co., Ltd. to make persistent efforts, be brave in innovation, respond to the slogan of Internet + put forward by the government, combine Internet technology with traditional industries, and help and serve more small and micro enterprises.
Although the scale of Puhai Interconnection Information Technology Co., Ltd. is not large now, the development prospects are very good. In the district, your founding team will make the company bigger and stronger, and make it a new business card in the Internet industry in Pujiang New Area.
Zheng Yaqing met Yi Zhongnan on Chinese New Year's Eve, the people-friendly Yi Deputy. District. The chief inspected the fireworks show jointly planned by Station B and Puhai Interconnection, and also accepted an on-site interview with Li Ni, deputy general manager of Station B, and had a cordial conversation and took photos with the people participating in the New Year's Eve on the river beach.
She felt that Yi Zhongnan was a little different, so she went to ask Sister Xu Ru. Xu Ru explained slightly, "The main reason is that we are the head of District Yi, so we look more majestic." ”
"Didn't he last year be a deputy. District. Is it long? This year is still a vice. District. Long? Zheng Yaqing didn't understand.
"There are a lot of people now, I'll explain it to you later, after all, vice. District. Long and often. Business. Deputy. District. The length is also very different. ”
Zheng Wentong and Xiong Xiaoge sent the district to the downstairs of the Pudong Development Building, Xiong Xiaoge was very surprised, "I thought it would take a month or two, but I didn't expect that Universal WIFI would start advertising now." ”
"Our early pilot is the CPC model, and after the number of users is further expanded, we will start to fully promote the CPM model."
The advertising of mobile APP is mainly divided into cpc and cpm.
The essence of CPC is an advertising model that is billed by the number of clicks, which is settled according to the number of clicks, and only the advertising content is not considered as an advertising fee, and the customer needs to click to calculate the revenue.
CPM is essentially an advertising model that is billed by the number of impressions, which is settled according to the number of times the user has viewed, and the revenue is calculated as long as the impression is viewed. Universal WIFI is currently charged according to 1000 times.
"It doesn't matter how much advertising costs you spend in the early stage, how many merchants you can work with, and how many offline stores are willing to scan the code to share the WIFI network is the key."
"We don't care about the current data, we value your potential for development. The free WIFI traffic plan proposed by Zhang Yi is very good, as a large customer, the three major operators will purchase WIFI traffic, and then share it with your users for free, which can rapidly expand the user group. ”
"You have to put more energy into the promotion of third- and fourth-tier cities, seize their psychology of wanting to take advantage of a small advantage, and the temptation of free Internet access can gain a large number of new customers."
And these new customers are often the untapped customer groups of big platforms such as Taobao and Toutiao. According to my estimates, as long as the number of your users exceeds 100 million, the advertising cost of a network company alone will exceed 10 million per month. ”
"I have also considered this, because there are applications of the same type as ours on the market, and they are more likely to obtain C-end customers by providing WIFI equipment to B-end customers, and some companies have also gained tens of millions of users just by putting WIFI equipment."
The B-side refers to the merchant, and the C-end refers to the customer. However, the cost of this investment method is also relatively high, and Zheng Wentong plans to take another path.
Expand the server, optimize the network, improve the networking rate and stability, enhance the customer's experience, and launch the function of one-click networking.
"Mobile Internet entrepreneurship, is 2000 that will make it different, Penguin and Ahri, one to Didi, the other to invest fast, every day to burn money, a day to burn tens of millions, in the end Pony and Lao Ma can't stand it, in February this year, Didi and Kuaidi merged."
"In April, 58.com and Ganji.com merged again, if you can't do the second child, then choose to buy the second child, there is no need to waste the money from financing." Xiong Xiaoge sighed.
"But I support you to burn money first, there will be no market if you don't burn money, you choose to cooperate with the Android mobile phone manufacturer's application distribution market is no problem, pea pod, 91 mobile phone assistant, application treasure This application distribution software will be replaced by the mobile phone manufacturer's application store sooner or later."
"We want to burn all the money in the A round of financing, burn out the market share, and wait for the number of universal WIFI users to exceed 300 million and the daily active users to exceed 50 million, and then open the B round of financing."
"According to my estimates, when the number of users of universal WIFI exceeds 500 million, other similar mobile phone software will not be able to shake the market share of universal WIFI." Zheng Wentong gave his own judgment.
"Well, according to our agreement, the shares of the Series A financing will be diluted by IDG to other shareholders who are ready to invest. I heard that you have made a lot of money in the stock market this year, and you are not short of money anyway. ”
In order to separate Weitoutiao from Puhai Interconnection Information Technology Co., Ltd., Zheng Wentong and Xiong Xiaoge agreed.
Puhai Interconnection Information Technology Co., Ltd. Series A financing, slope capital does not dilute the equity, and IDG capital acquires shares.
Prior to the Series B financing of Stock Connect, Slope Capital will transfer the same proportion of shares to IDG Capital, and the transfer price will be subject to the valuation of the Series A financing of Stock Connect.
What does that mean? For example, if the current valuation of the interconnection is 400 million, and IDG Capital transfers 5% of the shares to introduce other shareholders to complete the A round of financing, then IDG Capital will get 20 million funds at one time.
IDG Capital first bought 10% of the shares of the Stock Connect from Yanjing Lutong Investment at a price of 5 million, and later bought 5% of the shares of the Stock Connect at a price of 10 million.
Now in the A round of financing, IDG Capital has sold 5% of its shares in exchange for 20 million funds, and continues to hold 10% of the shares of the Stock Connect, which is already a big profit.
If the Stock Connect completes the B round of financing at the end of the year or the first half of next year, then Slope Capital will sell 5% of the shares of the Connect to IDG Capital before the B round of financing, and the price will also be 20 million.
This has two benefits for IDG Capital, first, IDG Capital's shareholding in Puhai Hutong Information Technology has not changed, and it is still 15%. And the valuation of Series B financing is usually much higher than Series A.
Second, Slope Capital is equivalent to providing IDG Capital with an interest-free loan of 20 million, which can be used by IDG Capital for at least half a year.
The reason why Zheng Wentong put forward this condition is to get Xiong Xiaoge to agree to him to split the Weitoutiao team from Interconnection.
Of course, as the majority shareholder of absolute control, Zheng Wentong directly split the micro headline team and joined the newly established Puhai Weike Information Technology Co., Ltd. It is no problem, and it is useless to oppose 15% of shareholders.
It's just that at present, the cooperation between Zheng Wentong and Xiong Xiaoge is still relatively pleasant, and there is no need to fight evil. Unless it really involves hundreds of millions, or even billions of interests, it is necessary to tear your face when it is time to tear your face, and you will definitely be ruthless when you should do it.
"By the way, when is your Slope Capital's investor meeting scheduled?" Xiong Xiaoge asked casually.
"Saturday, May 30, 2 p.m., Conference Hall, 2nd Floor, Waldorf Astoria on the Bund."
"Why choose Saturday, I want to take a break at the end of the month." Xiong Xiaoge complained.
"Brother Xiong, we do investment, so there is a saying that there are two days off? I chose Saturday because I have something to do these days. ”
Xiong Xiaoge thought that Zheng Wentong was going to carry out a new investment project, and asked him with interest what he was doing.
"Look at the house, buy the house!"