Chapter 194: A White Deer with an Annual Income of Over 100 Million!

When Zheng Wentong was busy forming a music group, Bai Xiaolu was not idle. She signed 5 endorsements one after another, and also took the time to record an episode of "Run, Brother".

These five endorsements are Porsche, Dyson hair dryer, Gillette and Guerlain Eye-catching Ambassador and Huawei Honor 8. Bai Xiaolu became the spokesperson of Porsche China and signed a two-year advertising contract, with an endorsement fee of 16 million for two years.

The Dyson hair dryer was launched in Japan in April '16, and they originally wanted to sign a South Korean actress as a spokesperson for China. The hottest Korean drama this year is "Descendants of the Sun", and the brand has been in contact with the heroine of the show, Song Hye Kyo, but Song Hye Kyo's price is too high, which makes the brand retreat.

Dyson realizes that the mainland market is much larger than South Korea, and girls may not be willing to spend thousands of dollars on a bag, but they are willing to spend thousands of dollars on a high-end hair dryer. Dyson's goal is to become Apple in the hair dryer market, and in the future, there are two types of hair dryers commonly used by girls, one is Dyson, and the other is other brands.

At this time, Bai Xiaolu's studio contacted the Dyson brand, and Dyson immediately became interested after reading Bai Xiaolu's information. Bai Xiaolu is a post-90s actress, and this year's starring "Ode to Joy" is a hit drama, ranking first in the ratings of satellite TV for several consecutive days.

What's more, the two endorsements signed by Bai Xiaolu before are high enough, one is Bulgari and the other is Porsche, both of which are luxury brands, and their target sales groups highly overlap with Dyson. For the luxury audience, only buy the expensive one, not the right one, what is a hair dryer of a few thousand dollars.

In order to enhance the degree of persuasion, Bai Xiaolu Studio revealed in advance that the TV series "Ordinary Glory" starring Bai Xiaolu as the heroine will land on the eight o'clock file of CCTV 1.

The agent Wang Rui was still a little hesitant when he saw Dyson, and after he knew that Dyson's original spokesperson was Song Hye Kyo, Wang Rui immediately thought of the wording.

"Maybe you think that Shuangsong CP is very well-known in our mainland, but they are far inferior to our two bosses. Bai Xiaolu is the heroine of the hit drama, her boyfriend is the youngest post-90s rich man in our domestic Internet industry, and the only post-90s on the Forbes rich list next year. ”

"I believe you also know that it is impossible for the top rich to do brand endorsements, but their unintentional publicity may make the product on the hot search. For example, Bai Xiaolu is recording a vlog, and her boyfriend uses a Dyson hair dryer to help his girlfriend blow her hair, and the publicity effect is no less than running an advertisement. Wang Rui persuaded.

I have to say that Wang Rui's example is still effective, Dyson's advertising contract was signed for one year, and the annual subscription fee was 5 million, and the brand also wanted to observe Bai Xiaolu's ability to bring goods, and then consider whether to renew the contract.

Gillette signed 10 million for two years, Guerlain signed 10 million for two years, and Huawei Honor 8 is 9 million a year. With these five advertising endorsements alone, Bai Xiaolu can get 50 million advertising revenue.

Bai Xiaolu couldn't help but report the good news to her boyfriend, she could be regarded as experiencing the happiness of the rise of the coffee position. Because this is the case in the entertainment industry, the more popular you are, the more others want to ask you to act and find you to endorse, and the higher your income. If you are not famous, so the ratings of the broadcast drama are not good, and there are a lot of bad reviews, it means that your ability to resist dramas is not good, and your income will also drop sharply, Bai Xiaolu is obviously on the rise at present.

In mid-July, Blue Star Games announced the first month sales of "PUBG", the global sales of "PUBG" on the steam platform exceeded two million units, and the first month revenue exceeded 400 million yuan.

Zheng Wentong clearly remembers that before the rebirth, Blue Hole Games generated a huge revenue of $920 million and a net profit of $310 million for the company in 2018 with the game "PlayerUnknown's Battlegrounds", and "PUBG" sold more than 50 million copies at that time. Even after Blue Hole Games changed "PUBG" to a free-to-play game in 2022, it had a high revenue of 560 million yuan in the first quarter.

Before the rebirth, Blue Hole Games earned a high income of about 20 billion yuan with the "PUBG" series of games, and Zheng Wentong's Blue Star Game also solved the problem of the national server game version of "PUBG". There will only be more domestic paying players, not less, so Blue Star Games can bring two or three billion yuan of revenue to the slope investment in the next few years.

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It is precisely because the sales of "PUBG" in the first month were very good, so Zheng Wentong has no fluctuations in his girlfriend's advertising endorsement income of 50 million. However, he was very happy that Bai Xiaolu had defeated Wu Moufan as the spokesperson of Glory 8.

The spokesperson of Huawei Glory 8 was originally scheduled to be Wu Moufan, but the brand has not officially announced the spokesperson, Wu Moufan broke out in June about the bubble door, and Wu Moufan was exposed to sleeping fans. On Weibo, there is an ID named Xiao Gina who exposed Wu Moufan's bed photos and chat records, and other fans on the Internet have successively exposed the recordings of Wu Moufan's fans.

As a result, after Wu Moufan's appointment was exposed, Jackie Chan and other celebrities washed the floor for Wu Moufan on the Internet, and Ma Weiwei talked about the Xiao Gina incident, bluntly saying that Wu Moufan's sleeping powder is a living Bodhisattva. Such a remark with three wrong views completely ruined the popularity of passers-by.

A netizen commented on Ma Weiwei's remarks: "Wu Moufan sleeps fans and is a living Bodhisattva? I see that you have also paid attention to Wu Moufan, so you can kneel and beg the Bodhisattva to give you physically. I don't know self-love, and I think other girls are as cheap as you! Zheng Wentong reprinted this comment on the micro headlines, and accompanied by a picture of Concubine Hua's rolling eyes, implying that "a slut is hypocrisy".

Some fans of Wu Moufan came to Zheng Wentong's comment area to defend their idol, saying that a few photos don't prove anything.

Wu Moufan's studio has denied that Wu Moufan is about to bubble, Wu Moufan is usually like a little fool, how could he do such a thing, there is no substantive evidence in the audio, it may be that the other party has other plans and is trying to blackmail Yunyun.

Wu Moufan's fans also questioned in the comment area why Huang Zitao was chosen to star in "Wolf Warrior 2".

Huang Zitao has no previous movie acting experience, while Wu Moufan has already starred in two movies.

Of the four sons of EXO's returnees, it's clear that our mortals are the most popular, do you know how hard our idols work?

Zheng Wentong uploaded a photo of "Tao Te Ching" in the comment area, and then did not continue to reply.

Wu Moufan's fans didn't understand, so they asked other netizens what Zheng Wentong's reply meant.

Netizens solved his doubts and asked him if he knew who wrote the Tao Te Ching? Wu Moufan's fans replied that they didn't know, and they seemed very impatient, he was questioning why Zheng Wentong chose Huang Zitao to star in "Wolf Warrior 2", obviously our Fan Fan's popularity is higher.

Netizens probably couldn't stand it anymore, so they sincerely told this fan that "Tao Te Ching" was actually written by Lao Tzu, and someone else Zheng Wentong has already told you why he is unwilling to use Wu Moufan to star in "Wolf Warrior 2", because Lao Tzu is willing.

This fan was so angry that he began to post again, saying that poor Fan Fan was suppressed by the capital side, and now he is hiding in Canada, and everyone should only watch jokes.

On July 11th, Huawei Honor held a new product launch conference for Honor 8 at Puhai Oriental Sports Center, and Bai Xiaolu, as a brand spokesperson, was also invited to attend the press conference.

Huawei's official slogan for the Honor 8 is"It's so beautiful that it's different",Double-sided glass design,Rear dual camera,Kirin 950Octa-core processor,Rear fingerprint unlock,Good photo strength。

At the press conference, Bailu was wearing a black dress, with a special taste in the suspender design and wrapping chest design, which was pure and feminine, which could perfectly show the curve of the shoulders and collarbones, and infinitely amplify the feminine charm.

The material of the waist seal chosen by Bai Xiaolu is metal, which outlines the perfect curve of the slender waist well. Long black wavy hair and dark lipstick allowed the audience at the press conference to see the beauty of Bai Xiaolu.

Compared with Qu Xiaoxuan in "Ode to Joy", Bai Xiaolu gave netizens who watched the press conference a different viewing experience this time, and it is also more in line with the slogan of "beautiful and different", I have to say that Bai Xiaolu is indeed a very dedicated advertising spokesperson.

Bai Xiaolu signed the endorsement of Glory 8, and the happiest person was not Zheng Wentong, but Zheng Wentong's parents, because Zheng Xingjian and his wife followed the advice of their son Zheng Wentong, took out the pawn shop in their hands, and changed careers to become mobile phone dealers.

Zheng Xingjian opened three stores next to each other on Xinchuan Road in Tongji County, acting as an agent for Huawei, OPPO and VIVO mobile phones. The dealers of these three mobile phone manufacturers in domestic mobile phones have made a lot of money.

Zheng Xingjian soaked in the store every day during this time, learning the technology of repairing mobile phones from the master invited back by Hua Qiangbei.

After Zhou Yuling heard that Bai Xiaolu endorsed Glory 8, she was very happy, and she had already changed the poster of Bai Xiaolu's endorsement of Glory 8 in the mobile phone store.

Zheng Xingjian told his son that Zhou Yuling has been active in the store these days. Zheng Wentong understood Zhou Yuling's thoughts, and her mother Zhou Yuling actually wanted to meet someone who didn't know Bai Xiaolu in the store, and then focus on introducing Bai Xiaolu's spokesperson identity to satisfy her vanity.

Zhou Yuling curiously asked Zheng Wentong about the advertising revenue of Bai Xiaolu's endorsement of Honor 8. She was embarrassed to ask Bai Xiaolu, it was rare for her son to take the initiative to contact her, and she could just satisfy her curiosity.

"It's a few million a year, I don't know how much, this belongs to her personal income, and I don't bother to ask." Zheng Wentong replied.

Zhou Yuling secretly said to herself, a random advertising endorsement is a few million, and she will shoot two or three more dramas a year, plus the salary, and she will earn more than 100 million yuan a year casually, no wonder everyone is digging into the entertainment industry.

After the broadcast of "Ode to Joy 1" ended, Liu Tao, Bai Xiaolu, Jiang Xin and Yang Zi have all received many new endorsements, only Xiao Transparent Qiao Xin has not yet received advertising endorsements.

Liu Tao's advertising endorsement fee is 15 million for two years, and Bai Xiaolu's endorsement fee is 10 million for two years.

After all, Liu Tao has filmed a lot of TV series in recent years, "Langya Bang", "The Legend of Miyue" and "Ode to Joy" are all her masterpieces, and she won the 2016 Magnolia Award for Best Supporting Actress with "The Legend of Miyue", and her coffee position is already a quasi-first-line actress.

Bai Xiaolu is a third-tier actress in terms of coffee position, after all, there is only one "Ode to Joy" so far, but Bai Xiaolu's endorsement fee has exceeded that of many second-tier actresses.

After the broadcast of "Ordinary Glory" and "Xiangmi", as long as the two dramas do not collapse, Bai Xiaolu can successfully become a second-tier actress.

At that time, her endorsement income will be comparable to that of first-line actresses in the industry, similar to Fan Bingbing, Yang Mi, Yang Ying, Zhang Ziyi, and a single advertising endorsement is about 20 million a year.

Because she has a boyfriend of 10 billion, Bai Xiaolu's commercial value is one level higher than that of the coffee position in her circle. If Bai Xiaolu can make an annual drama like "Know" or "Yanxi Raiders".

Bai Xiaolu's endorsement fee at that time can be equal to veteran male stars like Andy Lau, Chen Daoming and Tony Leung, and the income of an advertisement is almost between 40 million and 50 million.

There is a reference example of Yang Ying, although her cutout acting skills have been criticized, but since marrying Huang Xiaoming, Yang Ying's coffee position has always been a first-line actress, after all, with Huang Xiaoming's traffic blessing.

If President Wang is the most famous post-80s generation in China, then Zheng Wentong is undoubtedly the most famous post-90s generation in China. With the blessing of Zheng Wentong's traffic, Bai Xiaolu's endorsement income is destined to be not low.

Bai Xiaolu estimated in her heart that if you add the salary of Bulgari endorsement, "Ordinary Glory", "Huan 2" and "Huan 3", plus her dividends in the Tonglu Investment Fund, her income in 2016 has exceeded 100 million!