Chapter 595 [Official Retail Price]

Finally to the price that consumers are most concerned about,As of now,Consumers are extremely satisfied with this mobile phone,Basically, there is nothing to dislike,Whether it is the appearance of the appearance,Or the performance of the mobile phone itself,It is currently the world's first,There is no one。

A proper smartphone is responsible for the appearance and performance.

But at the press conference at this moment, Qin Feng on the stage pressed the small remote control in his hand, and the big screen behind him showed a string of prices, and he said at the same time: "The official retail price of 16GB body capacity is 5298 yuan, 32GB is priced at 5798 yuan, and the maximum body capacity of 64GB is priced at 6298 yuan." ”

For the high price of Xingyu Technology's mobile phone products, everyone actually expected it for a long time, but when Qin Feng announced the official retail price, it was also more expensive than expected, and the new products were better than expected, and the same was expensive.

The third-generation flagship product is actually more expensive than Apple's mobile phone, and the first two generations are slightly cheaper than Apple's mobile phone.

Qin Feng dared to set a price more expensive than Apple's mobile phone, because the third generation of products has changed, if the first two generations of products have some technical gaps with Apple, then the third generation of products has been ahead of Apple.

And now is not the situation of three years ago, the basic plate of Xingyu Technology has taken shape, and the popularity of the brand has been quickly established.

It is necessary to establish the high-end and build the image of the first in the industry.

At the same time, it also has a certain relationship with the consumption concept of the Chinese people, sometimes they may not buy the best, but to buy the most expensive, because there are many people who have face and are willing to pay for face.

The premise is that your things have to be compelled and others don't have.

It is foreseeable that at Apple's autumn conference in September this year, the new generation of iPhone series products is not comparable to the third generation of Xingyu Technology's products, which Fang Hong knows best.

Apple's iPhone will not have fingerprint recognition technology until 5S, and it will not be until next year 2013.

And the most important thing is that Xingyu Technology's under-screen fingerprint technology is more advanced, and the performance of the S620 processor is also higher, which is currently the world's most advanced mobile phone chip processor, and the process uses 22nm process, while Apple's mobile phone is still using the 28nm process this year, and even next year's iPhone5S is still a 28nm process.

It is not easy to be ahead of the Apple generation in the chip processor, Xingyu Technology has spent a lot of money in order to level Qualcomm, and the R&D cost has almost doubled, but Qualcomm does not pay a penny, it is all paid by Xingyu Technology.

In the short term, Qualcomm is a big fat man, but for Xingyu Technology, being able to balance Qualcomm is a major strategic success, as long as there is no problem strategically, it ensures that the direction is correct, and some tactical flaws can be ignored.

With the S3 launch event over, the product is scheduled to be available tomorrow.

The headlines on the front page of this holiday are all news about Xingyu Technology's new products, and the media in the technology circle are competing to report it, and the mainstream media newspapers are also following up on it.

The current hot topics on the Internet are S3-related discussions, and various technology bloggers have posted articles or videos to analyze Xingyu Technology's S3 mobile phone from various angles.

[It is worthy of being a technology manufacturer at the ceiling level of the industry, and has always been at the forefront of science and technology fashion. ]

[Friend: How do you play this?] ]

[The under-screen fingerprint unlock is really amazing, a bit of the taste of Qiao's gang leader back then, and the moment of unlocking was really amazing.] ]

[I have a hunch that Xingyu Technology is going to take the trend of biometric authentication technology.] ]

[Friends: There is already an answer to what to do with the next generation of products, and S3 has already given the version answer.] ]

[Until now, I feel super dreamy, this is what domestic mobile phone manufacturers can do?] ]

[The appearance is really high, but the price is really expensive, I know it will be very expensive, but I didn't expect the cheapest to be more than 5,000 yuan.] ]

[If you really like it, pay it in installments.] ]

[Friends estimate that there is no pressure, because they really can't catch up, Xingyu Technology has thrown other domestic manufacturers away more than eighteen streets, and even the taillights are no longer visible, and the absolute ceiling is unique.] ]

[The pressure is on Apple's autumn conference, Xingyu Technology took the lead in unveiling it in the summer, and Apple feels a little unbearable without Qiao's help...... (covers face)]

[Mr. Qin kept saying that Qiao Gang Leader was his idol, but he hit Apple with a heavy punch and showed no mercy, haha!] ]

[idols are idols, shopping malls are shopping malls, one yard is one yard. ]

[Buy, buy, buy.] ]

……

Under the unprecedented heat, the pressure has indeed been given to Apple on the other side of the ocean, this year is the year that Apple has officially entered the Greater China market, and this market has Xingyu Technology, a strong competitor.

This time, the release of the third generation of products is as amazing to the world as the first generation, as it said, and then cast a new classic.

For Apple, the pressure is really high, and it's frustrating.

Because it was once again given a head start by Xingyu Technology, the technology of fingerprint unlock function, Apple is still developing and has confirmed that it will be released on the iPhone5S.

As a result, Xingyu Technology once again came out ahead of Apple, and the technology is more advanced.

It is really important who releases it first, because the latecomers are called imitation and followers, and the first ones are called the leaders of fashion trends and the pioneers of technological innovation, and their status in the minds of the world is completely different.

It is directly reflected in the brand value, the brand value of Xingyu Technology, the current market estimate has reached the scale of 100 billion yuan, and the brand has only taken five years from its establishment to the present.

Apple is under pressure because it already sees Xingyu Technology as its biggest competitor, and the only thing that makes Pants Ke breathe a sigh of relief is that Xingyu Technology fortunately has no intention of expanding globally, at least so far, it has no tendency to do so, but is fully committed to the Greater China market.

In the short term, Qin Feng really doesn't have much idea of globalization, because the Greater China market has not yet been fully understood, which itself is equivalent to a world-class market.

In addition, not going global is also because Qin Feng does not want to have a full-scale conflict with Apple at this time, because Xingyu Technology has its own weakness, that is, chips.

Although the S620 processor used in the current S3 is the best chip processor in the world, it is still at risk of being stuck in the neck, which really forces Apple, and the competition in the market will definitely use means outside the market.

Only when high-end chips are replaced by domestic ones, and the whole industrial chain of domestic semiconductors is built and formed, and after the guarantee is established, this short board will be filled, and Xingyu Technology will have nothing to fear.

As for the domestic friends and business peers, there is no pressure at this time, and the gap with Xingyu Technology has not narrowed but is widening in the past three years, which is very helpless, and I want to lie flat.

The next day, Saturday, June 23.

The third-generation S3 smartphone was officially launched in major offline stores across the country, and at the same time, a pre-sale channel was also launched online, and users could order online in Jingdong.

However, Alibaba's treasure Tmall does not.

Now Xingyu Technology no longer needs to use other sales platforms to open up sales channels for itself, brand awareness has risen, and the company itself has a strong sales network, the company's official website can place an order, but the logistics are handed over to Jingdong to do.

It is also very simple to choose only Jingdong of Daqiangzi, because Qunxing Capital invested in Jingdong and is the company's largest shareholder, so Xingyu Technology has an official flagship store on the Jingdong website.

……

(End of chapter)