Chapter 6 Tomorrow Will Be Better
At 6:12, Wu Zhou opened his eyes and woke up.
Obviously, he also crossed the biological clock of his thirties.
Wake up, wash up, and then turn on the computer to glance at the data, the old operation is used to it......
"What the hell is this data ......"
"Hits: 8000, Settlement: 5283, Payment Amount: 3754241, Estimated Settlement Revenue: 375424.1"
Open Excel again, and the previous data marked is:
"Hits: 5000, Settlement: 3216, Payment Amount: 1254240, Estimated Settlement Revenue: 125424"
3,000 new traffic will be delivered, the number of settlements will be 5,216-3,216 = 2,067 orders, and the payment amount will be 3,756,271-1,254,240 = 2502031
This conversion rate is almost 70%......
Moreover, the average settlement amount of an order is as high as 1210, and the average transaction price of one box is about 300, that is to say, the average transaction is close to four boxes......
"This ......"
Although I don't know what the specific situation is, Wu Zhou himself knows that this data is abnormal.
As for the abnormal data, Wu Zhou very much hopes to find the reason, if he finds the reason for the 'success', and then copy it......
More than 300,000 a day, not more than 100 million a year.
Then Wu Zhou should be able to lie down by then......
Obviously, just think about it, Wu Zhou doesn't have a backstage of love mooncakes, and if you ask for it there, there is a high probability that you won't give it......
Of course, Wu Zhou also had some guesses in his heart......
In the follow-up time, Wu Zhou will attend classes normally, and when he is free, he will go to the second-hand market and look for it in the second-hand trading platform.
In the end, I really found a particularly suitable one, which was a desk and chair that a company had bought before, and I bought too much, but now I don't use it, so I am ready to withdraw. However, it can't be sold at a high price, because it is a one-piece assembly of office furniture, and it is troublesome to disassemble and assemble.
I don't want to ask for second-hand people.
Wu Zhou went over to look at the condition of the tables and chairs, and asked for them all, a total of 5 sets of desks, a total of 300, office chairs, one is 50, and Wu Zhou also asked for 5, a total of 550 yuan.
In addition, Wu Zhou was not idle, and continued to select, analyze, plan, and shoot simple pictures of product pictures, but most of them still found the corresponding brand stores and stole the pictures directly.
After all, Wu Zhou is not a professional artist, photography, these will not be, a little bit of groping, the daylily is cold, find someone...... No money......
In addition, it is to open an e-commerce store data collation.
Cooperate with the agency bookkeeping company to implement the landing of the business license as soon as possible.
If you have to be empty, it is to plan the space on the bottom merchant's side.
As for recruitment, let's wait for the official launch of the business...... Let's set up the basics first......
And Wu Zhou is not a person who likes to draw flatbread, and he doesn't have much money in his pocket, so why do you recruit people for free?
"Money is a cowardice,"
When you have money, you can speak a lot harder.
In a blink of an eye, the Mid-Autumn Festival has passed, and the three-day Mid-Autumn Festival holiday is also the busiest three days for Wu Zhou.
Because I rented a house, the registered address of the business license was directly used by the bottom merchant of the rent, which was equivalent to saving 1000 in disguise.
The first step of starting a business, Wu Zhou chose to open a Taobao store, and the reason for choosing Taobao store is that the threshold is low, and the disadvantage may be that the traffic weight of the Tao system is smaller than that of the Tmall store.
But for Wu Zhou, this is not a problem. Although the platform traffic is very good, Wu Zhou himself has traffic.
Wu Zhou chose some high-value thermos cups, the material is mainly 316 stainless steel, and the purchase cost is between 50 and 60 (different styles, capacities, and costs), and finally, Wu Zhou spent three hundred to buy a laser engraving machine.
Therefore, the last product sold by Wu Zhou is a stainless steel thermos cup with personalized customization, high appearance and good material. Express Wu Zhou chose SF cooperation. Because there was no amount in the early stage, Wu Zhou's delivery cost was still relatively high, and after discussing for a while, Wu Zhou finally saw that Wu Zhou was on the face of the school students, and gave a preferential price of 8 yuan for the first weight and 2 yuan for the second weight.
When the quantity is large in the later stage, the price can be negotiated again.
Therefore, if a single product is sold, the cost of Wu Zhou is about 58-68. But Wu Zhou's current selection of the main product is the couple's model. That is, 2 pieces.
The actual cost is between 110-130 yuan,
After that, according to the main couple color matching in the industry, several couple cups were matched, so that the two cups were grouped together. Then I bought a few good packaging boxes from the wholesale market to polish the packaging.
In this way, the couple pieces are put together and can be used as Valentine's Day gifts, holiday gifts, birthday gifts, etc.
The main marketing phrase is "you are my 'cup'".
The price is 210 yuan. The profit of a single order is between 90-100.
The natural traffic of the new store is very low, so low that it can make people desperate, plus Wu Zhou is still a Taobao store, superimposed with such a high customer order......
So the last hope is Wu Zhou's own accurate traffic.
Naturally, it was sold for 1 day, and after 0 orders, Wu Zhou made a quick decision in the afternoon of the next day and put it first...... On the first day, 10 will be put in first, 20 on the second day, 30 on the third day, and 40 on the fourth day...... Deliveries that are increasing all the time.
With such a high price in the industry, the thermos cup, and it is at the end of September this season, the average conversion is actually more than 1%.
However, the accurate traffic produced by the system has pulled the conversion rate to 10%, 15%, and 20%...... A little bit to about 20% can't pull up......
The conversion rate is more than a little lower than that of moon cakes...... But that is also the result of the right time, place and people, and there are many restrictions.
And now...... Wu Zhou's own "small business" is obviously much higher in length than moon cakes.
In addition, the profit of a single product is about 100 yuan, even if the traffic conversion rate is only about 20%, it is equivalent to the value of an accurate traffic is about 20 yuan.
Another week......
The sales volume of the product finally slowly climbed to 22, and Wu Zhou finally began to make money at this point......
It's not easy......
It's not easy......
The money is finally coming back.
Looking at the money in Alipay, Wu Zhou had the urge to cry, how could he ever be so embarrassed, entrepreneurship is really not something that ordinary people can do, and the uncertainty is too high...... Now in the bank card, there is only the last 32 yuan left.
During this time, Wu Zhou has been picking and searching and calculating to get by.
There is too little money to do but maximize the utilization of funds.
Although there are only 16 sets of goods left in the bottom business, the cost is 1700.
Fortunately, the money, finally, on the fifth day of Wu Zhou's store opening, Alipay had the first confirmed amount of consumers arrived.
Alipay arrival amount: 210, the order on the first day.
242 yuan, this is the current Wu Zhou's entire net worth.
But tomorrow will be even better!