"Mr. Wu, look, Dacheng's boss Wang Yan is stuck with the brand over there, what can you do here..."

The communication with Wang Yan was not smooth, and Liu Yatao explained to Wu Zhou as soon as possible.

After all, the money has been called, and the brand can't do it, so he feels a little embarrassed.

But Wu Zhou didn't care.

"It's okay, they let them do what they want, and they take it back after three months. In the early stage, the product was put on the shelves first, and in the later stage, after the Hi Food brand was recovered, Hi Food was added as a sub-brand to make a double brand. Wu Zhou said casually.

Although Wu Zhou's side accounts for 49% of the company's shares, it can be said that half of them are his, but after all, Liu Yatao is still the absolute controlling shareholder, what if there is something in the future?

Therefore, the main brand must be Wu Zhou's own, and the sub-brand is Hi Food.

If the two sides have been cooperating happily, then it will continue like this, and both will benefit, once the cooperation is not smooth.

Wu Zhou's side can also withdraw in time, and the investment in brand building on the premise will not be wasted.

"Do you do a double brand, do you use ours for that barcode?" Liu Yatao also probably understands Wu Zhou's concerns, although he still hopes that Wu Zhou's side can do his best to make the brand of Hi Food, but he himself knows that the initiative is on Wu Zhou's side.

After all, there is no company on the market that is more capable of creating explosive models than Wu Zhou's company.

"Well, it's fine." Barcodes don't matter. Wu Zhou casually agreed, but then emphasized it seriously.

"The matter of the ownership of the Hi Food brand, let's put it aside. Now the focus is to upgrade our production line, improve the quality of raw materials, and adjust the seasoning ratio. First polish the product, otherwise I won't push it here, our company only makes high-quality products. "After all, we just cooperated, and we still have to emphasize it again and again.

Liu Yatao nodded in agreement, in fact, who doesn't want to do good things, but good things are expensive, expensive things are sold less, and unmarketable brands also mean death.

Wu Zhou's side is also a successful case of high customer order products, otherwise Liu Yatao would have to die of worry.

At the same time, Wang Yan's office, as the boss, was furious.

"What are you doing all day long, such a good brand, under your nose, can be snatched away by Qiaofei's family, what else can you do?" Wang Yan looked at the many operations in the conference room with an angry face.

It's just that they all lowered their heads one by one, not daring to face the boss.

"Mr. Wang, this brand, we analyzed it at the beginning, the current brand traffic is very small, and it is the extent of the third line, the product line of the entire brand, we have also screened it, the highest sub-category, the sales volume of the industry head is only in the early 2w, this is the small and medium-sized category, there is not much market potential." Some operators defended themselves with a little grievance.

It's not that Qiao Feijia chose this brand, which means that this brand is good.

Although Qiao Feijia doesn't seem to have heard of any failure cases for the time being, the real market situation is there.

The consumer population of the entire industry is so good, and there are many brands doing it, and this category was a chicken rib when they analyzed it.

Even if it is on the shelves, it will be more than 10,000 yuan a month at most.

After mentioning this brand to Xiao Er and being rejected, they didn't have the heart to follow up.

Even, if it weren't for Wang Yan scolding them in a meeting and explaining the situation, they might all have to choke with Wang Yan now.

Although you are paid, you must not insult our professionalism.

It's just that after hearing that it was Qiao Fei's family who wanted to make this brand, he didn't have the confidence to speak so much.

However, there are also operations that are not forced, but take out the computer, log in to the business staff account, and do a re-analysis of the brand and product.

They are also curious about why Qiao Feijia would fancy such a brand.

Is there a sudden wave of hot traffic on the industry side?

Brand search has indeed grown compared to before, but it has not fluctuated much, and it is still a third-rate brand industry.

Looking at the category market again, the sales volume of the head single product category has now reached about 3w+, and the market has improved to a certain extent, but the head single product is a single barrel, and the low price is 6.9 yuan free shipping impulse, so it is still not a big category.

Looking at the selling point of the product, whether there are corresponding attribute words, the trend is obvious......

After re-analyzing it, let them come to a conclusion, then it is still the same, it is not recommended to do it, it is dispensable.

"Why did Qiao Feijia choose this product......

"This kind of market is already small, even if it is Qiaofeijia, what can it do, is it possible that he still plans to train consumers and open up the market?" Some people have a slight disdain in their hearts.

But at this time, Wang Yan on the stage, looking down at the people below, sighed, very disappointed.

After all, there are more than a dozen operations, and there is no way to give an answer by one person.

"Don't worry about that, since Qiao Feijia has spent so much effort to make this category, it must have done a full market analysis, let's just follow it first."

"If the operational capacity is not comparable, we will do it in a down-to-earth manner first, make the products, put them on the shelves faster than them, get the market share first, and occupy the first-mover advantage. In this way, even if the products of Qiaofeijia and their side are really on the shelves in the future, and the market expands, we can also share a big cake. Wang Yan finally announced his decision directly.

"What about the brand of Hi Food, are we still advancing?" An operator asked suspiciously.

was just glanced at him by Wang Yan.

"This kind of brand that won't do it after three months, why do you push him thanklessly. You have analyzed it yourself, there is no branding, so what does it have to do with being our own? "Since we know that this market will have great potential in the future, of course, it is to make our own brand.

These products are not complicated things, just find a factory to post them.

Hi Shi this brand, in their own hands, although they don't do it, but they will also drag, how long can it be delayed.

"If you don't want others to do it, in fact, we can also settle in by ourselves first, and then file and deliver all the products, and the barcode will occupy us first. In this way, if they want to do self-operated channels in the future, they have to transcode and the like, and the procedure process can also slow down a lot of time. Someone spoke, and he understood what the boss meant.

"How long will this last?"

"If the second child cooperates, it will take about a week, but if the second child and our side don't cooperate, it's okay for a month." The operation continued.

"Then do as you say, go first." Wang Yan immediately nodded in agreement.

"But whether it's our own brand or Hi Food? At present, self-operated platforms such as Tmall Supermarket are very strict about the entry card of brands with general industry popularity, and if you want to settle in successfully, it will take some effort. "In fact, Hi Food is not because of the lack of brand power and the difficulty of entering the market, so there has been no promotion.

Now to be an independent brand with a completely blank market share, it is not so easy to convince Xiao Er.

"You don't have to worry about this, you can set the product well, the operation plan is done, and the brand will settle in this area, and I will find a way." Wang Yan waved his hand to dispel their concerns.

In the past, there were many brands distributed, and it was a route to cast a wide net, and there were so many brand products, and it was a waste to use this means.

At this special time, it should still be used.

"I want you to rush our own brand products to the first place in the category as soon as possible, and you have to smash them out for me with money."