Chapter 21 Choosing a name is not a casual thing
As the saying goes, sincerity is the gold and stone.
As the saying goes, the fierce girl is afraid of being entangled.
The above sentence is crossed out.
In short, for the non-cooperation of these restaurant owners, the solution that Lin Yi came up with was not a shocking trick.
It's grinding.
Lin Yi and Li Jianguobing divided into two ways, sat in each store every day, and began to persuade when there were few people, as if a little monk was chanting.
Each boss resisted for a long time or a short time, but sooner or later they would choose to surrender, the main reason was as Lin Yi expected.
This is beneficial and harmless to the merchants.
Normally, they need to charge a fee to go online on the website, just like they have to charge a store rent in a shopping mall. However, Lin Yi's small broken station has not yet opened, and of course this first wave of customers must be treated specially.
Later, when there were only two takeaway websites left on the market, yellow and blue, they took a fair percentage of the sales amount to the merchants, which made the large and small stores miserable.
This year, the food delivery website has just started, and it is far from such a strong position, and even Eleme charges a fixed fee.
After bargaining with the merchants, Lin Yi agreed that the website would charge them for more than a certain number of orders generated by the store each month.
Of course, the delivery fee for takeaway is still charged according to the order, but this money is paid by the consumer, and the merchants don't care.
But they asked a question that knocked the two upside down: "What's the name of your website?" ”
After going back, the two began to discuss, and Lin Yi first gave Li Jianguo a chance: "It's not too late to choose a name now, what do you suggest?" ”
Li Jianguo is obviously a rough man, this kind of thing is really difficult for him, and after thinking about it, he only gave one: "How about calling it a snowpiercer?" ”
A black line appeared on Lin Yi's head: "I'm your partner, not your girlfriend, you are here to mess with me!" ”
Northeast dialect is very contagious, a dormitory has a Northeast person at the beginning of the freshman year, and when the senior year graduates, the room is often full of Northeast dialects.
However, Li Jianguo and Li Moyan both grew up in big cities, and their accents are very strong, and Lin Yixue's Northeast dialect is a joke.
Li Jianguo was not embarrassed: "Isn't this too hasty, then you can talk about it." ”
Lin Yi didn't plan to spend too much time on this: "It's not a casual thing to come up with a name, let's say ......"
That sentence just now instantly gave Lin Yi inspiration.
"Why don't we just call it whatever?"
"What?" Li Jianguo didn't understand.
"I mean, our website is called casual, which is a super common mantra."
Lin explained the reason at the beginning: "Usually when you walk to the cafeteria after class, when Lao Zheng asks you what you eat, do you usually answer casually? . ”
"When our potential high-frequency customer, Zilong, was lying in the bedroom and asked us to help him bring food, he also said that he would bring anything."
"What to eat? On the casual takeaway network! ”
"Well, even the slogan has come out together, so you don't have to think about it anymore."
Li Jianguo admits that this scene is quite common, but he always feels that it is too child's play.
"The name...... Isn't it too casual? ”
"It's perfect to have a little vividness in the ordinary, and a little playfulness in the vivid."
In this way, Lin Yi still feels a bit like the way of hungry, Internet companies like to engage in this set in order to show their youthfulness.
However, what Lin Yi thought of just now was that there was a dish in Gan cuisine called "casual", but he didn't deliberately imitate competitors. After all, the takeaway ordering industry finally fought between the yellow and blue families, not because they had good names.
When Li Jianguo was still hesitating, Lin Yi had already decided to cut through the mess quickly: "If you don't have a better suggestion, then I announce that this website will be officially named casual from now on." ”
……
The "patience offensive" of the two founders of Casual Takeaway lasted for a week.
That night, when Lin Yi and Li Jianguo met in the dormitory to synchronize their progress, they found that they had won all the predetermined goals.
Except for the small South Gate Malatang at the beginning, that Boss Yang was very stubborn.
Although Lin Yi and Li Jianguo feel that they are already very familiar with him, if they want to take a credit or even a free order one day, they may not be able to agree, but the takeaway thing is not to let go.
"What to do, do we have to try to defeat him any longer?" Li Jianguo was actually a little desperate.
Lin Yi couldn't do anything for the time being, he thought about it:
"Although I also think that if we can win the popularity of this school, it will be a good publicity for our website to be launched, but we don't have much time to waste on it."
"It's really not good, just use these merchants who have been negotiated now to do it first, after all, people finally agreed and can't let them wait too long."
Li Jianguo was a little impatient: "Then when will we go online?" ”
Originally, entrepreneurship was a race against time, the faster the better, normally speaking, now should be a round of promotion while the iron is hot, and then go online.
However, it has been a month since the start of school, and it has been two weeks since I returned from Changhua military training, and now it is the end of September.
Lin Yike promised to go to Rongcheng to see Gu Caiwei during the National Day holiday, and he was also a little looking forward to it when he thought of this.
"After the holiday, after the holiday, we quickly did a round of promotion in the whole school, and then it went online."
Lin Yi had told Li Jianguo about the holiday arrangements in advance, and it was not so convenient for the latter's girlfriend to be far abroad.
Li Jianguo, a left-behind child, also took the initiative to say: "I don't have to go home to stay in school, what else do you think I can do?" ”
Boys don't love home as much as girls, and many boys don't want to go home after just going to college.
Lin Yidong wanted to hand over the promotion to Li Jianguo, so that he could go online as soon as he came back, but he hesitated and gave up.
On the one hand, he is not too worried about Li Jianguo, so it is best to stare at it in front of him.
On the other hand, more importantly, during the holidays, the staff in the school is uneven, and many students have left the school, so it is inevitable that the coverage of promotion at this time is not enough.
Then give him some trivial pre-work and use it as a practice.
"So, you have two jobs these days."
"First, continue to try to find that Boss Yang to set up a trick and see if you can make him change his mind."
"Second, we need a lot of manpower for promotion and post-launch distribution, and you can pull up the team first during the National Day holiday."
Li Jianguo didn't have much hope for the first task, but he was more interested in the second task, and after fiddling with Lin Yi or two for so long, he finally started recruiting troops, and he felt that this was a bit of a career.
"I think Lao Tzu's team was only opened, and there were only a dozen people with seven or eight guns......
This guy even made up BGM by himself, and of course he agreed to it quickly.
Lin Yi couldn't hear his heart, and was still secretly evaluating that although this guy's ability still needs to be exercised, at least he is very motivated.