On January 1, when Wanli Travel and Xiongchang wallets first began to subsidize, although the total budget amount was not announced, the industry knew that it was 100 million yuan.

On January 10, when Dudu Dache and Goose Factory Payment jointly launched, the budget had been directly doubled to 200 million yuan.

After another 10 days, this time the momentum of Kuaidu and Factory A can no longer be said to be a cold start, but a hot start, and 500 million yuan is more than twice that of Dudu!

When Lin Yi was still lamenting that Factory A was really rich and extraordinary, he immediately refreshed his understanding.

Because on the afternoon of January 21, Kuaitu announced that the taxi driver reward of 10 yuan per order, which was originally the same as Wanli and Dudu, was directly increased to 15 yuan per order.

This increase is also exaggerated, indicating that Kuaitdu found that after the fermentation of the front-end time, taxi drivers have become accustomed to running thousands of miles and Dudu, and there is no need to change if the rewards are the same.

It takes such a big investment to cut through the mess and attract them quickly.

On the other hand, Kuaidu's high-profile participation in the war was like a clarion call, attracting all the eyes that had not been paid attention to before.

The media began to report on the news of the subsidy war in the taxi industry, not only on the Internet, but also on more traditional television and paper media, which raised the heat of the incident to a new level.

Wanli, Dudu and Kuaidu are all startups that have received large amounts of financing, and there have been some public reports before, so the media has also dug up all the news of these three companies.

The founders of Lin Yi and Cheng Wei were even more intensively picked up, which is very different from Lin Yi's own hype in the summer vacation, which is very newsworthy.

However, he didn't have time to pay attention to the interview invitations sent by various media this time.

Of course, compared to the ride-hailing software companies that most people have heard of for the first time, people are still more interested in the shadows behind them.

Ordinary people also have no intention of understanding the strategic significance behind the large subsidies for ride-hailing software, and they have one of the most intuitive feelings:

BAT is so rich!

This cannot be wrong, because the three startups in the ride-hailing industry themselves are not yet profitable, and they rely on the large investment of the Big Three, and even this event is inseparable from the funding of BAT.

In any case, the influence of this war has gone beyond the industry and is completely "out of the circle".

Lin Yi didn't care too much about these things, his attention was still on the other two competitors, so what reaction did he do after Kuaidu entered?

Nothing was done.

Of course, Lin Yi didn't raise his hand to surrender, nor did he want to retreat from Kuaidu Taxi, purely because the other party was already a step too late.

Why did Kuaidu choose to increase the size immediately after only one day of starting?

Because there's not much time left for Kuaidu.

The Chinese New Year's Eve of 2014 also happens to be the 30th of the solar calendar in January.

Kuaidu launched the subsidy on January 20, when the lunar calendar was the twentieth day of the lunar month, and three or four days later it was the northern and southern New Year.

Although it is not yet a legal holiday, the strangers who are wandering in the city have already embarked on the way home.

In the face of this Spring Festival, which has been called "the largest seasonal migration in human history" by foreign media, it doesn't seem so important how many coins BAT bosses scatter.

The bustling city on weekdays, the 24-hour busy streets, and all the hustle and bustle are gradually falling silent, until the two days before and after the Spring Festival, which will completely become an empty and apocalyptic scene.

Very cyberpunk.

"Kuaidu is also considered unlucky, just after the launch, it will meet the Chinese New Year, and all economic activities will be suspended."

"They should still have a little bit of growth in the past few days, but compared to our growth some time ago and Dudu, it can be said to be insignificant."

It is naturally Lin Yi who is commenting on Kuadu Taxi, and on the opposite side is his most respected gold owner's father, Xiong Factory

Mr. Robin Lee.

Yes, Lin Yi is reporting again.

"It's not entirely a matter of luck, their follow-up has been ten days late since Dudu, and 20 days late since the trip to thousands of miles, it should be said that their own response is too slow."

Li Robin is in a good mood, what he says is Kuadu Taxi, but what he thinks about is Factory A, which is rare for him to evaluate the company of Factory A so easily.

"How's it going over there?"

Lin Yi replied: "After the Dudu taxi subsidy caught up, I still got a wave of dividends, although due to the problem of the server, most of it flowed to Wanli Travel."

"But with what I know about Cheng Wei, he shouldn't give up so easily, so I'll continue to pay attention to Dudu's movements."

Cheng Wei's silence during this time was very abnormal, although Lin Yi had already found out that with the help of the Goose Factory, it took seven days and seven nights to solve the problem of the server, but other than that, it was too quiet.

Lin Yi had some guesses about what trick he was brewing, but he didn't tell Li Luobin, after all, it seemed that it was difficult for Xiong Factory to interfere in this matter.

He didn't come today for that purpose.

Li Robin also had no intention of interfering in the direct competition between Lin Yi and the other two, he was only interested in the performance of Wanli Travel:

"So, Wanli Travel is now the number one in the taxi industry?"

"At least until the end of the year, nothing will change."

Although Lin Yi's words are premised, his tone is very firm, Li Robin is not a nitpicker, he knows that it is not easy to do this step.

What Li Robin is considering is whether to announce this news as good news at the annual meeting of the bear factory, and introduce it as a key performance of the year.

In 2013, global smartphone sales reached 1 billion units, surpassing feature phones for the first time, heralding the dawn of a new era.

In China, the annual sales of smartphones are 350 million, and the wave of mobile is no longer a "trend", but a "reality".

To be honest, unlike Factory A and Goose Factory, which have always been called together, the bear factory is not left behind in this process for the time being, but it has obviously lacked bright spots.

This is the background reason why he is so desperate to decorate the façade with the results of thousands of miles of travel, but he also has two concerns.

First, it is still a question mark whether the current dominant position of Wanli Travel can be maintained, and Li Robin also knows very well that the subsidy of the taxi industry has not been scored, and it will inevitably make waves again after the year.

The second is that although Wanli Travel was invested by him, the outside world has always thought that it is a "bear factory" company, but it is not the bear factory itself after all.

Li Robin soon discovered Lin Yi's intimate side, because he actually took the initiative to participate in the annual meeting of the bear factory.

Anyway, the positivity of his close-up attitude made Robin Li a little embarrassed.