For a long time, Li Han thought that Baizhe Cake Shop was only supported by a group of regular customers, and he never thought that their popularity had already spread through the word of mouth of the guests.

And because Wang Man and Li Jia both wanted the store to remain as it was, Li Han didn't think about the popularity of Baizhe Cake Shop.

Therefore, when eating at noon, Li Han used the big data APP to check the customer big data of the cake shop.

The highlight is that 79% of the customers in their store are repeat customers, and most of the customers will buy the boutique afternoon tea again within a week, and 84% of the customers choose to recommend it to the people around them after tasting it.

Although Li Han doesn't know how popular the cake shop is, these data are already quite powerful.

Judging from this data, there is indeed the capital to open a branch.

And the scale of Baizhe cake shop is small, in fact, it is easy to form, the kind of bubble tea shop, chicken steak shop can be slightly modified, buy a hand-ground coffee machine and an oven can be opened.

Thinking of this, Li Han made up his mind and came to the side to send a video request to Liu Chang.

After connecting, Li Han said straight to the point: "Starting today, you ask my brother-in-law to arrange for someone to buy about 30 more small stores, just the size of the roadside bubble tea shop and Zhengxin chicken chop." You can rent it for three years, you don't need to buy it. ”

"Thirty?" Liu Chang asked with some surprise, "Are you going to open a bubble tea shop?" ”

"No, it's a branch of Baizhe Cake Shop." Li Han explained, "I investigated today and found that these two beauties in our store are much more capable than I imagined, so I decided to tap their potential and open a branch." ”

"But what about the manpower?" Liu Chang asked worriedly, "Do you want to start training again?" ”

"Simple," Li Han said with a smile, "You just go to the franchise network to post a franchise news, tell everyone, we provide stores, equipment and costs, and invite them to settle in." A store only needs two or three clerks, who can be young couples or good friends, one person makes desserts, one person makes coffee, and one person is responsible for cashier, and we get 30% of the income every month. ”

"We provide the storefront, equipment and materials, so just a few people with them?" Liu Chang pondered for a moment, "Wouldn't it be too much of a loss to take thirty percent?" ”

"Of course, the rent is deducted from the profit of the store, and if the profit of the month is not enough to offset the rent, then there is no commission." Li Han continued, "We provide recipes, and we cover the church. The benefits are calculated on a pro-rata basis, and they will be able to earn more and more. ”

"What you said sounds a bit like a liar out there who cheats on franchise fees......" Li Jia muttered beside him.

"It's a bit ......" Li Han smiled dryly: "But the contract must be formal, and they will know it when they read it." ”

Saying that, Li Han told Liu Chang: "The only thing is to sign a confidentiality agreement, and they must not disclose the recipes and package combinations of our store, otherwise they will be held legally responsible, and then the rest will be restricted by regular terms." ”

"Open so many homes at once...... Will it be a loss? Liu Chang asked worriedly.

"It's okay, it's mine." Li Han smiled and said, "Money, don't worry about it." ”

"Okay!" Liu Changyan was a little relieved when he heard this, "But, can you really cover the church?" ”

"This is very simple, first of all, you can also ask them to have a certain level of cooking when recruiting people, and then ......" Li Han said, gently pinching the little ears of Wang Man, who was eavesdropping on his chat, and dragged her to the screen, "Let these two girls teach those who join, until the church." My cousin who never cooks can learn it, and so can someone else. ”

Wang Man's eyes widened and he pinched his face in dissatisfaction, and then greeted Liu Chang on the other side of the screen: "Good afternoon." ”

Li Han pressed Wang Man's head and continued: "After the first batch of people have learned, it will be easy to do, build a group for everyone to exchange experiences in it, on the one hand, you can teach others the better techniques you have discovered, on the other hand, these can teach newcomers together, everyone helps each other, and together we make this brand bigger and stronger." ”

"Sounds great, I like the mode." Li Jia laughed beside him.

Wang Man sighed: "I'm afraid that not everyone is so kind, there will definitely be people who will quit the alliance after learning the recipe and making a reputation." ”

"Let them go, the façade is in our hands, the brand is also ours, we only need to recruit two more people to fill the vacancy." Li Han stroked her braids and smiled, "As for after they quit the alliance...... I ask you, if a new burger joint told you that their burger was exactly the same as the Golden Arches, would you go for it? ”

"It depends on the price." Liu Chang replied over there, "If the price is the same, then why don't I go directly to the Golden Arches?" ”

"Right?" Li Han turned to Liu Chang and said, "If they quit the alliance and go it alone, they can only reduce the price, plus without the bonus of our brand awareness, their business will also decline, and after they withdraw from the alliance, their income will be less, and we only need to recruit another group of people and there will be no loss." ”

"Wonderful...... Wang Man said suddenly.

Li Han couldn't help but laugh when she heard this, gently held her chin and teased, "Are you a cute little kitten?" Come on, meow again, I'll listen. ”

Wang Man's face was slightly red, and he looked at the playful expressions on Li Jia and Liu Chang's faces, his face became more and more red, and he hammered Li Han on the shoulder: "I hate it, can you be serious when you talk about business?" People are looking at it......"

"In short, that's our approach to development." Li Han continued, "The operation model of Baizhe Cake Shop has few manpower, so the pursuit is quality, and it is to create profits by retaining customers, and the demand for promotion is not so high. ”

"The advantage of this model is that it can bypass the commission of the food delivery platform and only rely on regular customers to support themselves. And the output is low, a store can produce about 30 servings of high-quality afternoon tea every day, even if 30 stores are opened, the demand will not be saturated. However, since it is a handmade dim sum, of course, it is necessary to pursue the principle of preferring shortage to abundance, and not to let the yield be too high, so that customers lose their freshness. ”

"But even if there is overcapacity, it doesn't matter, we can let Baizhe Cake Shop produce bread and use it to supply the bread demand for glass handmade hamburgers to digest internally, which will also save costs for both parties. In the future, the two stores will occasionally have a discount linkage, eat a hamburger and get handmade snacks, or buy a boutique afternoon tea and get a hamburger coupon or something like that......"

Li Han gushed endlessly and explained the operation model in his mind to Liu Chang, Wang Man and Li Jia in detail, and the three of them listened to it with a light in their eyes.

"Brother, you're a genius!" Liu Chang exclaimed, "Did you plan it like this in the first place?!" ”

"I didn't plan it that way from the beginning, but I did think about it, but it only recently took shape." Li Han touched Wang Man's brain and said, "The main thing is that this girl has impressed me a little lately." ”

"What about me?" Li Jia pointed to himself and asked unconvinced.

"You're great too." Li Han patted her head and smiled, "It's rare that I can still run this store very well when I'm lazy in the store every day." ”

"That's pretty much it, hee-hee......" Li Jia nodded and smiled in satisfaction.

"Okay, I got it!" Liu Chang said energetically, "I will explain this operation plan to you today, I have a hunch that sooner or later we will be able to make a big brand comparable to Golden Arches and KFC!" ”

"Of course." Li Han said with a proud smile, "When these two stores become bigger, our brand will become famous in China, and then we will acquire some snacks, sodas, instant noodles and other rapid development, and wait until we dominate the food industry, and then set foot in other circles, engage in clothing, and make games!" Finally, together with the two companies of Qiaokou Company, we broke into the foreign market and turned him upside down! ”

"Oh! It's on fire! Liu Chang smiled excitedly, and then asked worriedly: "But, in that case, we will need a bigger company and more people, where are we going to do this?" You can't all use your own family, right? ”

"If you expand slowly, it will take a long time." Li Han said nonchalantly, "But there is another point, the façade of the cake shop should be near the self-operated store of Jiaxing Coffee, on the one hand, to take advantage of their popularity to steal their customers, and on the other hand, to hit their business and prepare for the acquisition of them in the future." ”

"Got it." Liu Chang responded, "Then I'll go and explain to the people below first." ”

After cutting off the video, Li Han thought about the next allocation of funds.

Although his plan developed quickly, it was burned by burning money, and he needed to invest tens of millions of dollars to open the store first, and then slowly return to the cost. So he had to calculate how much money he would spend to buy Jiaxing Coffee.

These budget tasks are time-consuming and low-yielding, so Li Han is ready to hand them over to others.

And Liu Chang's sentence "it's burning" just now reminded him of a person: Wang Zhenyu once said that he wanted to work with him before.

After the initial group of people provided funds as shareholders of Qiaokou Company, Li Han had fewer contacts with them.

Only at the shareholders' meeting, Li Han will meet Wang Zhenyu and Chen Jianjun, but these two people seem to just want to wait to count the money since they got last year's dividends, and occasionally they can be seen in the previous group saying that they recently mentioned a BMW or something.

He didn't know if Wang Zhenyu was interested in continuing to follow him now, he was going to go back and ask.

After discussing the details, the afternoon was almost over, and the three of them closed the cake shop and prepared to go home.

"Bye-bye, my dear partners." Li Jia waved his hand to the two of them, "Let's cheer together tomorrow, right?" ”

After Li Jia left, Li Han put his arm around Wang Man's shoulder: "Okay, let's go back today and sort out the recipe for the starry sky pudding and send it to Huihui, right?" Then pray that she will learn soon. ”

"No problem, I promise to teach her in three days." Wang Man smiled confidently.

(End of chapter)