Even if there are really exceptions, Zheng Xu admits it! He won't do anything to his family when the time comes, and he will continue to raise them!

Let the traitor come back without face in this life, see who has the highest means?

People still have to face when they live! At least in the growth and living environment of every Yanguo person, the heart is faceless!

Your boss is very ruthless with outsiders, and he is very generous to his subordinates, so how many top employees dare to betray him?

Zheng Xu finally pushed a small box to Xiao Bai in his puzzled eyes.

When Xiaobai opened it, it was an old brand of Seagull brand mechanical watch.

"This..."

"Haha... Take it with you, it's a small gift for you to take office. ”

didn't give him a chance to excuse himself, and this watch is not expensive, so it is really a small gift.

Zheng Xu got up and patted Xiaobai's shoulder and said: "Organize the manpower well, this matter is easy to handle, call me at any time if you have any questions, it's done, the bonus will be doubled this year!" ”

"Thank you, boss, I'll do it with my heart."

Xiaobai's face was a little red, and he was holding the watch box tightly in his hand, and he felt Zheng Xu's weight on him!

Although the price of this small gift may not be expensive, it is light and affectionate!

...................

There are many aspects involved in a movie.

In comparison, Zheng Xu still thinks that when shooting a film, it is the easiest time in the production process of a film.

When the material of the film is finished, although it will take some effort and time in the later stage, this is easy to do.

Mainly post-propaganda and PR.

If you don't make a purely commercial film in order to win an award, it will not be easy to publicize!

Don't think that if the content of the film is good, it will be good at the box office if it is released.

The number of films in major theaters is limited, why do people tilt the number of films for you?

If the number of films can't go up, where will the box office come from?

If the content is good, the theater will give you an inclined film schedule?

This is too taken for granted, there are more movies with good content, if you don't do some public relations, where will the number of films come from?

This time, it seems that Zheng Xu did not engage in the public relations of the theater side, but the rumors were released, and the righteousness of donating to the box office was also released, and he didn't care about the box office at all!

But does the theater side care about public opinion?

Scold~

If you take a closer look at the list of filmmakers filmed by Flash, you will find that from the actors, to the director, the screenwriter, and even the post-production of various departments, including the soundtrack! Everything is done by FlashShine Media Inside!

This kind of thing seems to be thankless, but on a large level, this is another kind of "whole industrial system"!

Their own company doesn't even need to rely on any support and help from the outside world at all, and they can independently shoot film and television dramas behind closed doors!

This point, for now, is still the only one in the country --- scorpion.

If you want to play a movie thoroughly and understand it, it is far from being something that a small studio of a few people can do.

Of course, a small studio can also hire a professional agency to act as an agent, but you can't be the master of how people operate it, and the cost is not a small amount.

At this time, the advantages of Twinkle Media can be fully exposed.

The whole company is its own people, and they are all old employees, and everyone has some experience, and this kind of regular group army combat, all departments work together, although in some aspects may not be as good as the operation methods of some professional organizations in the outside world.

But with Zheng Xu in charge, the employees of the following departments are rushing to the front line, and they can also operate according to Zheng Xu's routine.

As the saying goes, don't care about black cats and white cats, those who can catch mice are good cats!

The means of flashing and flashing media may be so wild, but it can be done!

As a person who is "submissive" in China, Zheng Xu has always been a heavy punch abroad, and it can be said that he has not suffered any losses in so many years abroad.

..................

sent Xiaobai away, and ushered in the minister of the advertising department.

The head of the advertising department is not famous, and he is usually very low-key.

I-Flash Media has not accepted external advertisements for a year or two!

It's not that they're cold, it's forced!

Generally, the second general company, regardless of whether you are famous or not, want to cooperate, wait, there is no time at the moment.

Most of the affairs to be dealt with are to connect with the advertising departments of various brother units.

Now it has developed into a company that focuses on the advertising department of One Flash Media to tailor advertisements for each brother unit, and they even rob the work of the advertising department of each brother unit.

There's no way, in terms of advertising professionalism, it's the strongest in the advertising department of Flashing Media!

So much so that the shame of the current Star Alliance's internal advertising department is actually Want Want Group!

As far as their Want Want Group is the latest, and although their advertising department is famous, it is famous for its advertising shooting of too sand sculptures and too locomotives.

This seems to be an alternative, achieving the role of advertising.

To tell you a little trivia, the actors used in the advertisements shot by Want Want Group are their own employees!

There is a very famous advertisement for Wang Tsai milk, which is a mother giving Wang Tsai milk to her children in school.

Can you believe that a decade or two later, when the little boy in the ad grew up, they made a sequel to the commercial?

It's still the same routine! Or those actors!

His mother came to school again to bring him Wang Tsai's milk!

This little kid has grown up and is a teacher at school!

This kind of brain circuit, and the advertising effect of sand sculpture, was once ridiculed and ashamed by the advertising department of several small partner brother units.

Cai Laoer's face is unnatural when he mentions this now.

Now there are seven companies in the entire Star Alliance, except for the enterprises of Zheng Xu's two elders, there are five core enterprises.

The five companies carefully selected by Zheng Xu are not chosen randomly, each of them is of great use!

As a child born in a landlord family whose family composition is not pure, Zheng Xu's thinking is sometimes old-fashioned and traditional.

He has been educated by his elders since he was a child, his wealth is not exposed, he is not in the limelight, he has to make a lot of relationships, he has a lot of friends, and a lot of enemies, he has to do the right thing, he has to abide by the rules, he has come out and mixed up for so many years, and he thinks that everything is almost the same.

Friends, although he doesn't make too many friends, the quality is excellent!

For example, an ally like Michelle Bingcheng, it seems that he is a bubble tea shop, very inconspicuous and not high-end, but who cares, if this kind of bubble tea shop is spread in China, 100 stores, 1000 stores, 10,000 stores?

Regardless of whether they are renting or buying a store outright, his biggest advantage is that they have a physical store!

Basically, every store will have a TV with a commercial and a movie clip with them on it!

For example, Zheng Xu has a new movie to be released this time, they will not only launch the corresponding new milk tea, but also hang Zheng Xu's new movie poster in the store for linkage!

How much publicity money can this save Zheng Xu!

This kind of little partner who usually looks inconspicuous and has great use at critical moments is not only honest and obedient, but everyone is still a fellow countryman, who is not happy to want it?

Among all the companies in the entire Star Alliance, the smallest is Flashing Media, but they are also the strongest "attack" among several companies.

It's really a different field, there is no comparison, Zheng Xu's other friends are responsible for paying for him, providing him with logistics, he is responsible for fighting monsters and upgrading outside, and giving his friends popularity to help them earn more money to support him, this is a perfect ecological closed loop.

.................

The head of the advertising department handed Zheng Xu a new folder.

Zheng Xu opened it and saw that it was a new product advertisement about Synear, to be precise, the outer packaging design scheme of the new product.

In order to cooperate with Zheng Xu's new movie, the company that sells dumplings also wants to pursue it a little bit and engage in joint branding.

But a good quick-frozen dumpling, with a movie poster printed on the bag, will always give people a nondescript feeling, which is not funny!

Now this problem has been pushed to Zheng Xu.

Looking at the pictures in the folder, Zheng Xu was not satisfied, this kind of bells and whistles is a bit out of place for the current era, too impetuous, and not good for the product positioning and corporate image of Miss!

He is responsible for his allies, but he doesn't just talk about it, and if people can't trust him, he's foolish.

"In this way, the packaging remains unchanged from the old packaging, but here on the front, I use a red box and add a small word, and every time I sell a package of so-and-so products, they donate a dime to a certain medical institution."

The Minister of Advertising was a little dazed, he wasted so much effort and donated a dime a bag? Isn't it too stingy?

Zheng Xu's eyes narrowed, and he explained: "Don't underestimate this dime, their profits are not much, but they have a large number of shipments!" The total annual sales volume is not a small amount. It's not too conspicuous to do it like this, but it's also a lot of donations. You go back and use our relationship to lead their people to talk about this matter, connect the relationship between the relevant units, and publicize it. ”

"The old packaging remains unchanged, and just adding such a small word also saves them money for the new packaging."

"In addition, tell the network department about this matter, let them anonymously and quietly expose this matter on the Internet, pretending to find it by accident, and give them a corporate impression of doing things with peace of mind and unassuming, understand?"

The head of the advertising department nodded with a look of sudden realization, got up and prepared to do it immediately.

"Don't worry." Zheng Xu knocked on the table and asked him to sit down first.

"In this movie, there are not many shots for Want Want," because some of Want Want products do not have a suitable opportunity to be implanted, and forced implantation will affect the viewing effect. Of course, Zheng Xu won't do this, but he can't be eccentric, he can only think of some off-the-field compensation.

But this kind of compensation advertising has to be done quietly, and it has to have a publicity effect, so it can't be done in a traditional way!

"You go to contact their platform, let's do a new activity on their platform, and after our movie is released in December, we will do an activity of sending scarf ticket stubs to draw gift packages!"

"This big gift package drawing activity should be carried out by the two countries together, and each country will let Want Want prepare 200,000 gift packages."

"The United States can not be so strict, but in our country, every province, every city, the odds of winning the lottery for me to diverge, we have to take care of it, the more people who like to speak online, try to give the prize to this kind of person, can this be done?"

The head of the advertising department stared at him and nodded mechanically, he still hadn't figured out what the point of this routine was.

"The gift box I want is not an ordinary gift box, let Want Want make a batch of such a large plastic thick and exquisite box!"

Zheng Xu gestured with both hands to the size, which was about ten catties of a gift box the size of a small suitcase.

"On the outer packaging of this gift box, their company logo is printed on it, and it is full of snacks for me! I picked a little bit of each of their snack products, and I packed them inside, and stuffed a few product vouchers for Mixue Bingcheng and Miss, the kind that can be used nationwide! ”

"This kind of gift box will be distributed online by lottery, and then put it in Fat Donglai for sale, and after the event is over, it will be time for the New Year, take advantage of this wave of New Year, see if you can package the products of several of them to bundle and sell, pay attention to the price."

Yanguo people love face, during the Chinese New Year, go to relatives to see friends, this kind of large very real gift package, not to mention to children, to put it mildly, no one under the age of 30 will hate this red very festive gift bag!

Who can refuse a large box of a dozen pounds of snacks?

Wouldn't it be more intimate to put some Honey Snow Ice City and Miss product vouchers inside?

Is this a wave of advertising?

It can also indirectly improve the quality and grade of their products.

As for the lottery of the scarf, why should it be evenly spread out by province and city, and try to choose people who like to surf the Internet?

Oh, the Chinese is broad and profound, and the word lottery is sometimes the meaning you think in your heart.

But sometimes he's literal, too!

For Zheng Xu, what is a lottery?

It's to draw you out and give you a prize, as for what luck and odds? Just think about it.

For the kind of people who like to surf the Internet, if they really "win", will they happily post on the Internet to show off?

Isn't this another wave of advertising?

To spend one dollar into more than two dollars is advertising.

If you spend a dollar for five cents, it is not advertising, it is called burning money!

"Understood, I will inform them as soon as possible, so that they can prepare early and arrange production as soon as possible."

The head of the advertising department remembered Zheng Xu's explanation, turned around and went to work.

.....................

After finishing this wave, Zheng Xu finally became idle.

It's still a lot of work to deal with every day.

But it was all in his plan.

Isn't it all for this movie?

His current various operations have almost squeezed the limit of a movie dry, and everything that can be linked has been linked.

Utilizing the value of a movie to such an extent, ordinary people don't have so many routines, he doesn't eat alone, he has his own benefits, and he also pulls his friends to follow him.

Don't forget to be rich and noble, it's good for everyone to come together.

All the means available have been arranged.

------Off topic------

I want to do a survey, but I don't like to use the plot of the movie to water the number of words.

I think I'm sorry for the reader's money.

I read another book the other day, good guys, often a drama, the plot of the original drama with tens of thousands of water.

I don't think this thing is necessary, right?

I'm really interested, just watch the original drama, and if I'm not interested, I just know the general meaning.

At most, I'll pick some interesting shots to write, and then add a little bit from the audience's perspective at a later stage, and that's the end of it.

Now I want to ask you, masters, I do this, can you accept it?