190 gives you a chance, you don't use it
"Get in!"
Zheng Xu didn't give him a good face at all when he saw Zhang Benyu's appearance.
Zhang Benyu carefully closed the door, walked to the sofa next to Zheng Xu and sat down honestly.
"I asked your special screenwriting department to help the short video department, how are you doing lately? Have you watched all the finished films in a flash short video? Well? β
"I... I've seen it all, and I've done it all according to your request. β
Zheng Xu rubbed his forehead, raised his hand, Zhang Benyu quickly picked up the cigarette case on the table and handed it to Zheng Xu, lit the cigarette, and did it in one go.
"Hey... In the past two days, I have experienced our flash short video, and some of the content you do is a little homogeneous! What's wrong? Don't bother to use your brain? Will only copy the template? β
"Can't it go on like this, our flash short video has only been online for a few days? If it continues like this, not only will it have no impact, but will it make users disgusted? β
When Zheng Xu experienced a flash of short videos in the past two days, he found that although the video about Lao Mei's shooting would be brushed up to one or two every once in a while, the content was seriously homogeneous, and his account didn't choose the type he liked, and the push content was random, but the content of the push, in Zheng Xu's opinion, the purpose was a little too obvious, but the effort was too fierce.
If you continue like this, if you are led to the rhythm and press the hat of the previous sunspot platform, it will not be a matter of time and a half if you want to take it off.
Although there are no signs of this yet, Zheng Xu just feels that it is not right to use.
Now that the problem has been discovered, it is necessary to actively correct it.
It's not that you have to do a lot more and more powerful in reverse black, you have to draw it slowly, moisturizing things silently.
If a flash short video is directly characterized, how will it be played in the future, even if some things are true, the credibility will decline.
The influence and credibility of the platform have been greatly reduced, and it is not far from death.
"I just sent a message to Wang Yi, and some of our special video push frequencies will be actively lowered in the background. Also, have you ever heard of the word .a? β
Zhang Benyu was a little dazed, this famous word a few years later, is still a very niche and out-of-the-way word today.
Zheng Xu flicked the cigarette ash and began to popularize the meaning of the word .a to Zhang Benyu.
..................
This thing is a foreign product, an abbreviation of a few words, .a What did it originally refer to?
According to the original meaning, it refers to the behavior of "accosting artists", which originally refers to the behavior of men who have received systematic learning (mainly involving accosting (first acquaintance), attracting (interacting), establishing contacts, and upgrading relationships), practicing and constantly updating and improving, and self-improving emotional intelligence.
To put it bluntly, it refers to how to quickly seduce the opposite sex.
But later, with the spread of .a, there were more and more methods about .a, and there were many theoretical researchers in this industry.
Gradually, .a became a discipline.
It can also be said to be a crooked way.
A few years ago, around 2010, a "talent" in this field returned to Yanguo from studying in the United States, brought this thing back to China, repackaged it, and made a new word, called ------- bubble learning.
It is even more blatant to sell courses on the Internet.
Until last year, that is, in 2013, this product also received the support and promotion of several Internet giants in Yanguo.
In fact, the core principle of .a is very simple, that is, to use people's psychology to deny you first, then identify with you, and then continue to deny you and then identify with you, through repeated torture in time and language, in order to achieve psychological control of a person.
Don't look at this thing as powerful, but it also has disadvantages, and it can only be applied to people who are particularly powerful in certain aspects, or particularly wasteful.
For ordinary people, the effect is not great, because now ordinary people in Yanguo are busy making money and living, who has the leisure to listen to how forced others are all day long.
Although Zheng Xu doesn't have much involvement in this discipline, he knows a little bit on the surface, and now he thinks if he can apply this thing to the field of short videos?
The current .a mainly focuses on one-to-one strategies, not that one person can only use one person, but that different methods should be used for different people, and only one person can be targeted at a time, and the damage is somewhat limited, but Zheng Xu wants to find someone to study this thing and see if he can integrate the principle of this kind of thing into a short video, although it has changed from a one-to-one offline skill to a one-to-many online short video, the effect may be greatly reduced.
But it's not that customer service can't be done, as long as time permits, the amount of this kind of short video will be made up and accumulated for a long time, and the effect should not be too low, right?
Zheng Xu just felt that although they only promoted the dark side of some well-known foreign countries, the way was not refined enough, and the methods were too rough.
As a professional in the film and television industry, Zheng Xu is only interested in the affairs of his own industry and those related to the film and television industry.
Although Zheng Xu is in the director's industry, his professional ability is average, but I don't know if he is wrong about talent, Zheng Xu is very good at some crooked ways and skills that will help him develop his career, even if it is some new things, he learns very quickly.
......................
After talking for a long time, looking at Zhang Benyu, who still seems to understand or not, Zheng Xu is not discouraged, the more he talks about this thing, the more mysterious it becomes.
"You take a few people to secretly recruit a few psychology professionals, not part-time, but full-time, and internally recruit screenwriters in the name of your special screenwriting department, and do it quietly. You can report this to me directly. β
"In short, I want you to take a few selected people, plus these psychologists, to analyze some of the methods used by foreign media to smear our country before, and to study the possibility of applying this .a in short videos."
"I've been thinking a little bit about this lately, and I'll give you an example, for example, can we start with this... In the past, the kind of situation that sold anxiety as an emotional blogger on the neck, or horoscope divination, this kind of short video is easy to resonate with ordinary people. As long as you attract a group of fans, you can release some short videos from time to time, eh? You know what I mean? β
Zhang Benyu looked at Zheng Xu with a strange look in his eyes, and he was a little scared, how could he feel a little dangerous about this topic that the boss said.
"Uh... Boss, shall we do this? β
"Breaking the law?"
"Should... Don't commit it, right? β
"Then you have an opinion about me?" Zheng Xu looked at Zhang Benyu with a smile.
"I'll go recruit now, let's go now, boss, wait for my good news!"
Zhang Benyu's face changed in a second, stood up and looked at Zheng Xu and nodded in agreement, and hurriedly walked out of the office.
Zheng Xu squinted at the office that was brought to the door, this matter was his whim, and if he had an idea, he would call someone to explain it, and let them test and operate!
What do you want your subordinates to do?
Just let them do the work for themselves.
In the past, some directors have tried to add some psychological things to the movie, Zheng Xu is just a simple yearning and wants to improve his professional ability!
This thing is not illegal, why can't he do it? Now there are millions of overseas users in a flash short video, so many guinea pigs are waiting to be fed, take them to test first, there is the best effect, no effect...
If it doesn't work, continue to research other methods!
Although it is a bit unethical to do this, it is difficult to say if someone finds out.
But... When the time comes, it's a big deal to stand up and admit your mistakes, or that set, it's all the private behavior of employees, and Zheng Xu will criticize it fiercely!
Then it's fire, paid leave, and coming back to another department to continue working!
Zheng Xu played this routine very skillfully.
.......................
In mid-April, the news was summarized to Zheng Xu one after another.
First of all, the joint delegation went very smoothly, two stars who went out from Xijiang Province led the team, Xijiang Province did not have any resistance at all, this is a serious business investment project, and it is too late for people to welcome it.
In the end, there was only one sentence handed to Zheng Xu, Director Zheng could shoot wherever he liked! What is lacking and what is made up!
That's enough!
Zheng Xu looked at Lao Qin and said: "Arrange for people to go over first, and quickly arrange all the tasks for the early framing and investigation, and in addition..."
After thinking about it for a while, Zheng Xu continued: "If the scenery and living environment are not easy to choose, give priority to the place where the living facilities can be guaranteed. β
Because Xijiang Province is vast and sparsely populated, and there are some remote places, the construction of living facilities is definitely not particularly in place, although Zheng Xu can willfully overcome difficulties to shoot in places with better scenery and more characteristics, but if you don't take into account the living facilities and road traffic, when the time comes, when the new drama is released, how can the audience be attracted to the field?
Be responsible for what you do! Zheng Xu said that to help them promote the tourism industry in Western Xinjiang, we must help them promote Western Xinjiang Province well, and not fix those bells and whistles.
After explaining the matter, looking at Lao Qin's appearance of wanting to speak and stopping, Zheng Xu was curious: "What else is going on?" β
"Dao'er... That one... Regarding the sponsorship of car companies, don't you intend to find a French-funded company, it's a bit troublesome now. β
Zheng Xu thought it was a problem with the sponsorship fee, did he think he wanted too much sponsorship fee?
"Is it because of the sponsorship?"
"It's not... At present, the most enthusiastic about us are BYD people, but the French-funded car companies you want, what do they say, it is not a question of how much sponsorship costs, but they feel that their sales are like that, a bit of a passable meaning, they are not interested in our project at all, and you want them to take the initiative to find the door, if I don't ask someone to inquire, I don't know what they think until now. β
Lao Qin spread his hands, what can he do when he encounters this kind of target object?
The other party is already lying flat, and he doesn't even bother to turn over, what else can he do?
"This..."
This is a problem that Zheng Xu has never thought about, a car company is not interested in film and television advertising, are you salted fish? !
Salted fish still have ideals!
I can't take this with me at all, so I can't let him take the initiative to find cooperation, right? He couldn't pull that face, and it wasn't like he couldn't play without them.
"Grass, you first contact those domestic car companies, within half a month, if there is no result, we will pick domestic car companies, these French waste, there are benefits and I don't know how to cherish them, and they are really born to surrender."
Zheng Xu's most annoying thing is that the plan is disrupted, everything that has been arranged, and there is a problem in the last link, how to fix this?
Pots and pans, peppercorns are ready, just wait for the meat to go to the pot, and the pig is gone!
.......................
After taking a shower at night, Zheng Xu painted alone in the study.
He hasn't been so calm to paint for a long time, thinking that when he first entered the film and television industry, for several months, every day he was in this study, quietly by himself, while watching "Tomb Road" in his mind, while drawing storyboards.
For that project, he put in so much effort, and he did it later, which paid off.
4b pencil, the long tip of the pen touches the white paper, the right index finger is bent to support the pencil shaft, the thumb is pressed against the pencil from above, and the little finger is stretched out and pressed against the paper for support.
"Rustle."
As a self-taught skill, Zheng Xu's sketching level can only be said to be average, but it has also reached the point where he can draw his ideas completely.
It may not be as agile as those professional painters, but it is enough for him at the moment.
With the last few shaded lines finished, put the pencil down and place the artboard on the easel with a little pressure on both sides of the drawingboard.
Zheng Xu likes to sit on a low soft stool and draw with a sketchpad between his legs, and he doesn't like the kind of painting directly that he sets up an easel and puts the sketchpad on it.
He moved back the soft stool and quietly looked at the sketch in front of him.
A sports car with very sharp lines and a slightly exaggerated style.
Unlike most of the streamlined sports cars on the market today, the overall style of the sports cars in the paintings is a bit retro.
This sports car is the protagonist of Zheng Xu's new drama this time!
Right! A TV series featuring a car!
As for the actor, at most he can be regarded as the second male, at least that's what Zheng Xu thinks in his heart.
This alternate version of the sports car image has not yet been completely finalized, Zheng Xu just drew the style of the appearance,
When the sponsor is decided, I will take this picture and discuss it with the sponsor.
Zheng Xu's original idea was that no matter which car company he cooperated with, it was best to make this car into an energy-producing coupe or something like that, not a sports car.
Now that there are no French-funded car companies interested, the last sponsor is likely to be a domestic car company, Zheng Xu has reservations about the manufacturing capacity of the current domestic car companies.
I have nothing to do today, one is to relax, and the other is to draw this new version of the exterior of the model.
This kind of slightly retro model, in Zheng Xu's mind, with the current manufacturing capacity of domestic car companies, should be no problem, right?
When the time comes, you can also make minor repairs.
"Bang bang."
There were three very perfunctory knocks on the door, and before Zheng Xu could agree, Wang Ou pushed the door and came in.
"What are you up to? What time is it? β
"Huh? How did you draw a new one? Don't you use the old one? β
Wang Ou, who was still complaining that Zheng Xu didn't go back to the house on time to sleep, saw the new painting in front of Zheng Xu, and his attention was diverted again.
"That's a reservation plan, this is an alternative, I can't wait for them to spend a lot of time designing it before letting me choose, right? That's too much of a waste of time. β
Zheng Xu stood up, not wanting to talk more about this matter, as soon as he stretched out his arm and put his arm around Wang Ou's shoulder, he walked out and turned off the light.
ps: Today's shift, it's a little vacation for all of you, and you have a headache! Today, there is a supermarket downstairs that opens, just downstairs, beating gongs and drums, making trouble for a day, I thought that it would be evening and I could stop a little, but I was still too naΓ―ve, and people engaged in open-air movies in the screening.
Not to mention exaggeration, the noise in my house is almost more than 90 decibels, the feeling of chirping, too delayed, upset, tomorrow to see how the situation is, if it is normal, I will make up for it.
I knelt down first.