Chapter 10: The Half-Step Boss (Part II)
The purpose of movie promotion is to expand popularity and let the audience know that such a movie has been released!
However, domestic film promotion has another intention: to make it for theaters.
Otherwise, the theater won't schedule the film for you!
Later, another item was added: deliberately avoiding actors who make the audience hate, for example, the publicity of "Dragon Horse Spirit", if you only look at the publicity, you don't know that the heroine is Liu Haocun;
And..."Hachiko, the Loyal Dog".
Feng Xiaogang is really embarrassed, the filmmaker's propaganda focuses on the little earth dog in the movie, not Feng Xiaogang...
Pull it back, this time the publicity of "Detective of the Republic of China" added variety show publicity, and the three leading actors all went to "Happy Camp"...
After all, "Base Camp" has high ratings and has intuitive benefits for publicity.
However, Shen Xudong, as a screenwriter and planner, must also participate in the publicity.
"Although there is no blockbuster in April, the handicap is here... Therefore, it is necessary to mobilize the audience into the theater as much as possible..."
"Well, just do your best."
Huang Bin didn't know what came to mind: "It's a pity that "Detective of the Republic of China" didn't use Hong Kong actors, otherwise, sell copyright..."
"There's no need... The cost is more than 10 million, you use Hong Kong actors, and the cost is at least 30%. After a pause, Shen Xudong continued: "Moreover, Jiahe also said that he would try to release it!" ”
"Detective of the Republic of China" is a series after all, Shen Xudong still has ideas about the box office in Southeast Asia, give it a try, what if it happens?
"Hong Kong movies have laid a good foundation, gangster films, action movies, martial arts films... The three major types have swept through Southeast Asia, and all we have to do is follow these three types..."
Shen Xudong was blowing, and his phone rang... It's Chen Musheng.
“… No, I came this time mainly to find Golden Harvest to continue cooperation! ”
"I'll see Huang Baiming later..."
"Then I can't go to see Du Qifeng, right?"
“… Okay, tomorrow night. ”
Hanging up the phone, he said to Huang Bin: "Go!" ”
Huang Bin nodded, and the two got up...
……
Shen Xudong, apart from Huang Baiming, can't think of a second collaborator!
There are only a few Hong Kong directors who can still play now...
First of all, exclude Du Qifeng - if you offend Du Qifeng, it is equivalent to offending his vote!
Wang Jing and Orange Sky are very close, and in the past few years, Wang Jing has made a bunch of bad movies during the exploration period...
Other people also paid more respects to the mountain, for example, Zhuang Wenqiang, Mak Zhaohui, and Liu Weiqiang's trio took Bona.
The rest is that Huang Baiming still has a little energy.
Besides, "Ip Man" still depends on him to form a game...
As for the screenwriting work...
It's better to leave it to his son Huang Ziheng to be responsible!
To be honest, the "Ip Man" series has some highlights in addition to the plot of the first part, and the later parts are all running accounts!
The plot is better than the other, but the drama is better than the other!
Routine plot: The sense of humiliation continues to superimpose and accumulate, the audience is constantly substituted into the humiliation, forming continuous emotional depression, by the way, there is also a Chinese strongest person other than Ip Man who tried to wash away the humiliation but was defeated again, so he deduced a new and higher value of humiliation, emotional depression reached the breaking point, and then Ip Man appeared, tied with a slight advantage, was injured and gradually fell into the wind, found the opportunity and hit the Jedi counterattack, pressed the opponent to the ground and a blank hammer... In the end, the emotional release and humiliation seem to have been washed away.
Since the first part of the "Ip Man" series, every ultimate opponent will always set the competition as an open competition out of "unconvinced" or "contemptible", so that the two sides have become Olympic, and the inequality between the two sides on other levels has been erased, and everything returns to the purest competition.
But it's a blockbuster...
Why is the first part okay?
The first part is to find out the routine and then lay the routine, so it also has some less round, less greasy jade feeling, and some more life-like raw edges.
There is a clearer growth curve in terms of characters, and the completion of several supporting characters is also better.
However, the psychological foreshadowing is relatively insufficient, that is, the superposition and accumulation process of the aforementioned humiliation is relatively sloppy.
So the last big climax also seemed sloppy - Ip Man won quickly after two punches.
In fact, the whole movie, although it traverses heads-up, one-to-many, group battles, indoors, outdoors, empty-handed, and blades, it is a crushing game without exception from beginning to end.
Of course, I wasn't going to do so many at the beginning.
Shen Xudong's positioning of "Ip Man" is very clear - to make money.
In this regard, Huang Baiming is more experienced than him.
……
Huang Baiming is the director career that was suspended in 95 years - "Wolf Kiss Horror Night", trying to combine strange case stories with comedy themes and open up a new film creation model.
It's a pity that there is an inherent gap between the serious theme of strange cases and the expression of comedy.
Even Cheng Long, the overlord of Hong Kong films at that time, had to give up his comedy performance when filming "Serious Crime Unit".
It can be seen that it is not easy to integrate the two elements of strange cases and comedy.
In the end, "Wolf Kiss Horror Night" only received 3.9 million Hong Kong dollars, and the word-of-mouth was even more miserable...
Huang Baiming suspended his directing career, and this pause was 7 years.
From 1995 to 2002, although Huang Baiming participated in the filming of many film works as a screenwriter and producer, he never created any works as a director.
In 02, he filmed a "Brotherhood", which was also a box office fiasco...
With the rise of the mainland market, Huang Baiming certainly has ideas.
He chose action movies and tested the waters of the two dramas "Dragon Tiger Gate" and "Fuse", and the male lead is Donnie Yen.
Now I am looking for a mainland issuing company.
In the original time and space, his choice was Bona Films, and later he cooperated with Huayi and Guangguang Media respectively...
Shen Xudong came with sincerity - buy out directly!
Gao Fenfen gave a bottom line of 30 million!
Two films!
So, Shen Xudong is very serious... Huang Baiming, who came to meet with the idea of negotiation...
And then... I felt what a high-end bureau is!
Huang Baiming didn't talk to him at all, but invited him to a nightclub to experience the nightlife of Hong Kong.
……
What is business?
Talking about things at dinner?
It's too low, the so-called business negotiation is important for business.
In Huang Baiming's opinion, Shen Xudong is very similar to him, both are screenwriters, and now they are running their own companies, and they both like beautiful women...
The news about Shen Xudong's liking for beautiful women is actually that Shen Xudong left a rumor that he played ten on the yacht last year.
Everyone's not serious!
It's easy to do if you're not a serious person...
Although in Huang Baiming's view, Shen Xudong is not a big guy, but he is also full of potential and can be regarded as a half-step boss.
Arrangement!
Isn't it just a tender model...
Shen Xudong in line with the idea of following the local customs, once again practiced the true character of a man...
Art is not divided into regions, so we should communicate often and don't be stingy...
It is important to know that the relationship between people and people is to communicate with each other.
It was almost ten o'clock the next day when he got out of bed.
Downstairs, Huang Bin was already waiting for him in the hall: "Boss Huang asked us to have dinner together at noon." ”
“… Yes. ”
(End of chapter)