Chapter Thirty-Seven: Recruitment Order?
Publicity + theater support can give birth to a high-grossing movie.
This is the consensus!
In fact, the movie viewing party held before the release of the movie was for the theater to watch, so that they had a psychological expectation...
An experienced theater manager can basically draw conclusions after watching the movie once, and then combining the lineup and publicity efforts!
The difference in "Stone" is the lineup...
And tongues!
In the original time and space, Gao Jun publicly said that 'the success of dialect comedy is absolutely accidental, this success cannot be replicated, Ning Hao's next movie "Crazy Racing" has a lot of investment, if you still don't use stars and insist on dialects, then the market prospects will definitely not be good." ’
And then...
"Crazy Racing" is still a dialect, and the box office has exceeded 100 million!
It's really what Shen Xudong said, 'In the Internet era, a high-quality comedy will spread as quickly as possible, control piracy, and the box office will bring surprises!'" ’
Gao Jun, Wu Hehu, Zhao Jun, each of them has the top five cinemas in China - New Film Association, Shanghai United Cinema, China Film Southern Shinkansen...
"Stone" needs their support.
"Three CEOs, let's decide, if the box office of "Stone" can really break 100 million, I hope the three of them can promise me one thing."
"You say."
Shen Xudong was poor: "It's the work that I will produce and produce later, and it can give me three days of film scheduling, even if it is released at the same time as the blockbuster..."
Gao Jun looked at the two old friends, and then said, "... Your condition is not specific..."
Shen Xudong said frankly: "I don't ask for 50% of the film schedule, 20% is enough... Now it is too difficult for small and medium-sized investment films to survive, without the support of the theater chain, they were released, and the word of mouth fermented, and then they were released..."The Two of Us" and "Glorious Anger" are a pity..."
】
Wu Hehu nodded: "... There is no problem with Shanghai United Cinemas! ”
Zhao Jun also said: "The Southern Shinkansen... I'll go back and talk to them, but there's a good chance it's fine! ”
Gao Jun said: "Just three days..."
"Thank you to the three bosses..."
Speaking of this, Shen Xudong coughed, and then said: "I have read a report before, which says what to do after graduating from film, there are four paths: one is to enter a TV organization, which has nothing to do with movies; the second is to make some films that you don't understand and continue to win awards; the third is to swim in the circle, but the work is really not flattering; The fourth is to shoot advertisements and make money... I now offer the fifth point: make a commercial film! ”
"I'm here to say, as long as you have confidence in your work, show it to me, I've passed the test here, I'll help you do the rest, you want to form a team, find actors, and release it... I provide one-stop service! ”
A reporter immediately asked: "Do you want to save Chinese films?" ”
Shen Xudong was speechless: "Do you think I have that ability?" I just do what I can to do a favor..."Stone" was introduced to me by Huang Bo, and I only found out, I can be sure that we must have a lot of good projects that can't find investment funds... By the way, I also want to make some money..."
"Making money through movies?"
“… Which movie I was involved in didn't make money? ”
……
That is, which movie of Shen Xudong didn't make money?
By the way, this matter is not considered a whim, it was discussed with Gao Fenfen - the new generation of directors in the mainland should also come out...
It's just that there are seniors who are pressing, and they can't get out...
It's okay, we help!
This is called the Recruitment Order.
Pull it back, "Stone" premiered, what to do with the rest?
Keep smashing the propaganda!
TiMi's publicity team was launched - "Shanghai Film Festival "Crazy Stone" premiered with 1,000 people, hilarious start", "'Stone' wants to be crazy, Shen Xudong proudly broke 100 million!" "Ning Hao's appearance may make Feng Xiaogang feel nervous"...
In addition, of course, it is the comments of the major famous directors.
Chen Kexin said: "Crazy Stone" is not like a mainland movie, and Ning Hao's grasp of humor rarely appears in Hong Kong films. ’
Huang Jianxin praised 'Ning Hao is indeed a very mature director, with a very good ability to control details, and the movie has Quentin's black humor, which is very good. ’
and Andy Lau - he also invested two million.
It's all going to be listed!
Even if it's not the headlines, it's news.
With the advent of the release day, the publicity is getting stronger and stronger...
……
As the opening ceremony film, "Stone" was released once, and then Ning Hao led the team to promote it - on the third day after the opening, it was officially released nationwide!
Shen Xudong doesn't have to follow.
He didn't go back to the capital, and he had to participate in the forum unit of the Shanghai Film Festival - Sino-European co-productions and anti-piracy...
is speechless, the Sino-European co-production has a half-dime relationship with him?
In fact, he can also participate - cheat and make up.
There is a Sino-European co-production fund, it seems to be hundreds of millions, Shen Xudong can make a beautiful ppt, a pit stroke!
- Everyone is making money, why can't I?
"The Countess", "The Jade Warrior"...
It's all bad movies anyway...
I think too much, I don't have a chance at all, this is the work of the major old studios, take a look at the producers behind "Jade Warrior": China Co-production Company, China Film Producers Association and European Producers Club...
Yes, it is not profitable, but it is also a valuable attempt to open the way for those who come after it.
Shen Xudong probably listened to them blow...
He doesn't know any of these so-called European producers...
Anti-piracy forum... He had a chance to speak, but unfortunately he couldn't think of any new ideas.
It's like a debate, the topic of the debate is 'Wealth is free, you can't run it or not', this Nima still uses debate, and fools know how to choose...
……
Shi Nansheng also participated in this Shanghai Film Festival, "Dragon Tiger Gate" and "Fuse" are all works produced by her...
She had to be promoted, and the festival invited her to lead a master class 'Gold Medal Producers and Strategies for Successful Films'.
Shi Nansheng is as famous as Li Guofu in the Chinese film industry - he has the reputation of being a person in the world.
She is one of the top producers of Chinese films...
Why write about her?
Because... Shen Xudong is preparing to produce "Ghost Blowing the Lantern" and wants to find Xu Ke to direct, but he is a little worried about Xu Ke's current state - I feel that Xu Lao Wei is not very good at filming now!
Shen Xudong knew the reason - Xu Ke knew each other during this time... Thirdly, rejuvenated.
But I don't know if it's too much vitality, I burned my brain, and the next five years brought three big bad movies: "Iron Triangle", "Deep Sea Search", and "Women Are Not Bad"...
It wasn't until "Di Renjie's Empire of the Heavens" that it was a little more normal!
Shen Xudong wanted to find Shi Nansheng to understand the general situation, but it really didn't work, so he changed the director.
For whom?
Can't find the right director?
I really couldn't find a suitable one, so he took a few young directors and went on his own!
Grass fucking, make a movie, and don't have the right director?
Guo Fan finished filming "You at the Same Table" and then went to shoot "The Wandering Earth"...
Who could have imagined this span?
Don't underestimate the creativity of the director.