The 08 Olympics is really a national concern!

There is data: CCTV's average rating throughout the day is 6.86%, an increase of 53% compared to the Athens Olympics...

According to the classification of projects, volleyball, basketball, table tennis, diving, gymnastics, badminton, weightlifting, football, track and field and other events have more than 700 million viewers, of which volleyball, basketball, and table tennis have more than 800 million viewers, 985 million, 894 million and 863 million, accounting for 80.5%, 73.1% and 70.5% of the total TV population in the country, respectively...

There is a saying that 'makes the people of the country pay less attention to the Olympics anymore... All the enthusiasm was put into the '08 Olympics'

That's right!

Not convinced?

Then let me ask you, in the 2012 London Olympics, how many medals and how many gold medals did the Chinese team win?

It's the same with the Olympics in Brazil...

Pull it back, under the suppression of the Olympic Games, whether it's a movie or a TV series, all the horses are together...

Let's put it this way, after the start of the Olympic Games, the market of the entire film market is less than 50 million!

In the original time and space, a "Perfect and Perfect" and "Deserted Village Apartment" were released in August, and the box office was good - because there were four new movies in August...

This time, although "Ten Perfect Nine Beauty" was also released on August 1, the problem is that "Red Cliff" was released a week later than the original time and space - it was released on July 18, plus "Exquisite Ancient City" is full of stamina, and the box office of "Ten Perfect Nine Beauty" is only more than 20 million...

"Deserted Village Apartment" 17 million...

Compared with the cost of less than 5 million, these two are actually a big profit!

Tang Ren also released a "Strange Tales of the White Water River", a folklore horror film, Shen Xudong did not participate, and took a box office of 18 million, which is okay!

Oh, it's been 7 weeks since the release of "Exquisite Ancient City", with a cumulative box office of 392 million.

Normally, there is no hope of breaking 400 million.

After all, the genuine disc has been listed, and the high-definition film source has also appeared on the Internet...

Unless you learn "Monster Hunt" shamelessly, and do some public welfare screenings, there are 13 Golden Harvest Cinemas anyway, brush it!

However, Shen Xudong is a person who wants face...

The box office figure of 392 million has exceeded expectations.

As of August 19th, the box office of "Red Cliff" (above) has just passed 200 million, more than 100 million less than the original time and space...

And the overseas performance is also very usual, the regions that have been released, South Korea has the best box office performance, attracting 840,000 moviegoers, about 4 million US dollars, similar to "Exquisite Ancient City" - the latter Korean moviegoers are 880,000...

Japanese benzene... It hasn't been released yet.

"The Legend of Ruyu" premiered on August 13th, just as the Olympic Games were in full swing, and the ratings and influence were not at all...

Let's put it this way, in the field of TV commercials, the BJ Olympics look more like a carnival of the CCTV family.

AGB Nielsen data shows that during the BJ Olympic Games, CCTV directly (re)broadcast various events to drive ratings, CCTV one, two, five and seven sets of viewers increased by 40%...

That... The local station is really embarrassed, there is no way, in the face of the Olympics, the resources owned by CCTV are indeed incomparable to any local satellite TV!

Even "The Legend of Ruyu", which is known as the king of the year's drama, is the same.

The premiere is not obscure, at least it is not interested!

But the popularity of "The Legend of Ruyu" has risen, after all, the quality is excellent and the cast is strong - Chen Hao leads the starring role, and the supporting cast includes Jiang Xin, Yu Feihong, Yan Danchen, Wang Likun, Qin Lan, Huo Yanyan, Huo Siyan, Li Xiaolu, Xiong Naijin...

By the way, there is also Li Yiyao, who has changed her name to Mao Xiaotong, and the three actresses newly signed by Chen Xi have also been packed: Yang Rong, Song Yi and Li Yixuan...

Newcomers brush their faces!

"The Legend of Ruyu" has 72 episodes, the cost is 48 million, Dragon TV's first round of exclusive broadcasting, and a single episode is 600,000 purchases...

When it was broadcast to the tenth episode, the ratings exceeded 1...

What a great result!

You must know that the Olympic Games are broadcast at the same time.

Episode 14, the ratings broke 2...

Although it is still incomparable with the ratings of the Olympic Games, it is already the TV series with the highest ratings and influence in the same schedule, and even beat "Princess Little Sister", which is broadcast exclusively on Mango Channel...

"There are still 4 days to go before the Olympics end, and your marketing draft and publicity draft are ready... By the way, arrange for them to participate in more variety shows..."

"I know... Let me tell you, there are seven or eight TV stations that have expressed interest and want to buy the second round of broadcasting rights, and there are more than a dozen local satellite TV stations to inquire about the price of daytime stalls..."

Speaking of this, Shen Xudong suddenly remembered something: "I heard from the advertising department that 4A companies are going to advertise according to ratings?" ”

"That's right!"

The 4A company is an alliance formed by advertising companies...

The original meaning of 4A is the abbreviation of the American Associato of advertising agencies, and the 4A Association has very strict standards for member companies, and all 4A advertising agencies are large-scale comprehensive multinational advertising agencies.

TV stations survive on advertising.

Therefore, 4A companies decided to place advertisements according to the ratings.

Meaning ratings are everything!

Chen Xi was a little worried: "According to the ratings... Then the ratings become the only criterion! ”

Shen Xudong was happy: "... How? Worried that the drama we do has no ratings? ”

"That's not it... I just don't think ratings are necessarily a good thing..."

"You care about it... What is the point of the meat eaters? ”

"Meat eaters despise and fail to plan far!"

Shen Xudong ignored her, raised his wrist and looked at the time: "I still have something to do, let's go first..."

"Got a date?"

"I can't talk about it... If you have time with me, Da Tiantian will invite me to dinner..."

"Forget it, I won't go..."Speaking of this, Chen Xi reminded: "Da Tiantian has a master, you..."

"Don't worry, she's bored at school and wants to complain to me... I'm measured! ”

……

After "Rise to Fame", Da Tiantian participated in the filming of the movie version of "The Days of Living with a Flight Attendant"...

She plays the heroine, and the male protagonist is He Rundong.

It was a play arranged by her agency.

Shen Xudong was still a little angry - why didn't you follow the route that Lao Tzu arranged for you?

Later, when I thought about it, my idea was a bit excessive.

In terms of identity, Shen Xudong is just one of the tool people responsible for making the big sweet popular...

It doesn't particularly matter.

Don't be pretentious!

Therefore, the mentality should be good, the so-called sea is wide and the fish jumps, and the sky is high and the birds fly!

After setting the right mentality, Shen Xudong and Da Tiantian maintained the efficiency of meeting every month and every ten days.

Basically, Da Tiantian sent a room number, and then he went when he was free...

How to say it, Shen Xudong is the kind of man who has to be tough, and if he has a need, of course he is duty-bound!

This time it was the same, he drove to the address sent by Da Tiantian, pushed open the box, and then saw a girl sitting next to Da Tiantian.

Seeing Shen Xudong coming in, Da Tiantian got up and said, "Let me introduce, this is Kan Qingzi, my roommate in the same dormitory..."

My wife will go to work tomorrow, and I can code words with peace of mind...

(End of chapter)