Chapter Eighty-Nine: The Big Winner?
Compared with Marvel, Warner Bros., who holds DC, is really a big start!
Nolan's "Batman" trilogy directly hyped up DC's name, and then was overtaken by Marvel!
The Marvel Cinematic Universe is the number one classic business plan in the entire business history, with long-term planning and precise execution, from character setting to plot arrangement, from burying easter eggs to selling peripherals, from inside and outside the play, every step is stepped on the point, just to make you like it, so that you can pay for it;
In fact, Warner wanted to do this at first, but it didn't find a project manager like Kevin Feige, and found a video artist who loves symbols...
And Warner Bros. is really used to meddling in projects!
DC is only treated as an IP under Warner, from the director to the editor to the actor and so on, Warner has to intervene...
With such a big premise, it's strange to be able to sell out the work!
It doesn't matter, Warner still has Harry Potter and Middle-earth anyway...
Speaking of "The Legend of the Wicked", Warner Bros. is so powerful that he actually got the PG-13 level, you must know that the original "The Legend of the Wicked" is a proper R rating!
Warner helped win 3,500 theaters to open!
It has set a record for the opening of a wonderful studio work, and the number of blooms in "Twilight" is only 3,400...
Then, the box office on the first day was $15.23 million, the next day was $18.68 million, and on the third day, there were 16.84 million...
The box office exceeded $50 million in three days of the opening weekend!
And the word of mouth is bursting: Rotten Tomatoes freshness is 95%, Rotten Tomatoes popcorn index is 95%, the average audience score is as high as 4.7 stars (out of 5 stars), the MTC overall score is 78, and the average IMDb score is as high as 8.5 points. CinemaScore's audience reputation is A...
Anyway, a bunch of messy data is proving that "The Legend of the Wicked" has a lot of stamina...
But for Shen Xudong, the most important thing was that it was over on the first day of the release of "The Legend of the Wicked" - the movie was a big hit, proving that the American version of the adaptation has a market!
That... Can the follow-up "Hot Hand Detective" and "The Guy in My Body", including "Lucky Key", be made into an American version?
……
"Painted Skin" was released on September 26, and the distribution company, Tianmei simply screened "Spicy Hand Detective" directly...
The release time is 35 days.
The cumulative total box office is 225 million, surpassing "The King of Kung Fu", temporarily ranking fourth in the year, second to "Cao Cao", "20 Years Old Again", "Exquisite Ancient City", just about 10 million more than "Red Cliff" (above)...
That's right, the top four are all films produced by TiMi.
A bunch of media started to take stock, among which the inventory of "Southern Weekly" is the most widely circulated, and it has been summarized from the beginning of the year to "Hot Hand Detective":
At the beginning of the year, "Cao Cao" swept across Asia and won a global box office of $145 million, and it is reported that the production cost of "Cao Cao" was 60 million yuan, of which the box office of Japanese benzene set a new box office record for Chinese films, reaching $55 million;
"People in Embarrassment", which was released at the end of February, continued the path of low-cost comedy, and informatively launched the combination of Xu Zheng + Wang Baoqiang, the two of them plus Huang Bo and Shen Teng formed the Tianmei Media comedy team...
At the beginning of April, "Zhao Zilong 2" played against "Seeing the Dragon and Unloading the Armor", Shen Xudong once again proved that he is the real helmsman of the Three Kingdoms series, and the most critical factor in the hot sale of the first "Zhao Zilong" is him!
The May 1st "Southern Starman" was unfortunate to encounter the two super productions of "The King of Kung Fu" and "Iron Man", plus the cast of "Southern Starker" was too weak, even if it had a good word-of-mouth, it still failed at the box office...
At that time, many people in the industry sang about Tang Yan, and then, "20 Years Old Again" starring her set a box office result of 285 million, which was surprising - it is reported that the cost of "20 Years Old Again" was less than 20 million!
Moreover, "20 Years Old Again" belongs to a two-shot book, and the Korean version has also sold well, with a local revenue of nearly $60 million in South Korea, and I heard that the Vietnamese version, the Japanese benzene version, and the Thai version are all in the planning!
We all foresaw the big hit of "Exquisite Ancient City", after all, the original work of this film was too popular.
But we are still pleased with the scale of "Exquisite Ancient City", but I am also worried about "Exquisite Ancient City" - such a scale will make it difficult for bad movies in the future to be blamed on the General Administration...
The final box office result of 392 million not only refreshed the box office record in mainland film history, but also told all investors that the mainland market is enough to accommodate a big production with an investment of more than 100 million.
In addition, the overseas performance of "Exquisite Ancient City" is close to 44 million US dollars, and the staff of TiMi revealed that they have received overseas advances for the latter parts of several countries and regions...
Finally, "Hot Hand Detective".
Cheng Lung said that when he promoted "The King of Kung Fu" before, he said: "Actually, "The King of Kung Fu" is a film made for Americans, and Chinese audiences may not like it. ’
He was right.
Therefore, even if Jet Li + Cheng Long, the box office of "The King of Kung Fu" still hasn't done "Hot Hand Detective"!
Chinese audiences are growing rapidly, and Xu Dong said that in the future, if a theatrical film wants to succeed in the market, it should have one of the following two characteristics: one is that it can reflect the strength of the strong film industry, and the immersive audio-visual experience cannot be replaced by watching TV at home; The second is that the story of the film can reflect the current reality and can resonate widely with the audience.
The value of stars and casts is slowly weakening until they disappear completely.
Well, the article of "Southern Weekly" is mainly analyzed from the movie itself, although there are views, but it is limited to readers, and on the Internet, everyone discusses more about how much money Shen Xudong or Tianmei Media made through these movies!
It's strange, many times everyone is very concerned about the profitability of the movie, obviously it won't be distributed to you if it makes money, and it's not your money that loses money...
Actually, it's easy to explain: the economic base determines the superstructure.
If the film industry was completely unprofitable, we wouldn't see so many good movies.
Not every good movie is for the purpose of making money, but the overall profitability of the film industry determines the height that the film can reach.
Pulling it back, there is no specific project cost on the official website of TiMi Media, only an approximate data, such as "Spicy Hand Detective", which says that the total cost is 35 million US dollars.
This is the result of adding the cost of publicity and then ×3.
After all, it's easy to exaggerate, so it's easy to do publicity!
A movie with a cost of 30 million and a cost of 3 million, which one will you choose?
Therefore, it is difficult for netizens to calculate specific data... But the majority of netizens can't stand the magic power through Golden Harvest's financial report to calculate the cost and profitability...
For these projects, Golden Harvest has invested 25%.
It will definitely be written into the financial report - in September, the second quarter financial report was released, and the investment and profitability of the film were clearly written.
Among them, "20 Years Old Again" invested 5 million, accounting for 25% of the investment, and made a profit of more than 40 million, of which a small part was the issuance commission;
They concluded that the total cost of "20 Years Again" was 20 million, and 160 million were earned...
"Exquisite Ancient City" invested 30 million, accounting for 20% of the investment share, deducting 25 million publicity expenditures in Southeast Asia, "Exquisite Ancient City" made a profit of nearly 20 million...
In addition, there are data from "Twilight" and "Seeing the Devil"...
Together, Golden Harvest's total revenue in the second quarter was close to 1.9 billion, and the profit was 130 million - the main expenditure was too strong, planning the construction of 12 theaters, and the renovation of 10 theaters...
It doesn't matter, the public is more concerned about the data of several movies, and then various calculations come to the final conclusion: Tianmei Media earned more than 300 million in one summer, and Shen Xudong earned more than 200 million US dollars...
(End of chapter)