Chapter Thirty-Five: Raising the File...
The box office of "First Love" has a lot to do with the explosion of "East Palace", and the starring lineup transplants the heroes and heroines of "East Palace"...
Reba + Zhu Yilong.
On the fourth day of the broadcast of "East Palace", the plot of the eighth episode directly sparked a heated discussion on the whole network: blood wedding!
In the first six episodes, the male protagonist teased the female protagonist again and again, what hero saves beauty, catches fireflies, there are many tricks, and in the seventh episode, the female protagonist looks forward to a better future for herself and the male protagonist, and the male protagonist and his party are talking around the fireplace at night, discussing how to destroy her whole family.
In the eighth episode, he directly led the troops to destroy the heroine's grandfather and the country!
It's so exciting!
In the ninth episode, I personally went into battle to see the heroine's grandfather's head - in fact, he didn't have to cut it himself, but this is a great military achievement!
Not only that, but more than that, the male protagonist's army also went to bully the female protagonist's mother, making her father crazy and her mother dead...
This thing is so brutal!
The audience's discussion soared directly...
The drama "East Palace" is very good - it is a very perfect presentation of the conspiracy line deliberately ignored in the original work, not limited to love and love, it even aggravates the conspiracy line, the perspective is slowly pulled from the desert wasteland to the Feng Dynasty, depicting the bloody cruelty of the men's power struggle, as well as their hypocrisy!
Of course, the most fundamental reason is that youth themes have a market and an audience.
Before 2011, youth films were vacant, and the romance films at that time were the love-hate feelings and hatreds between urban white-collar workers such as "Zhiming and Chunjiao", "Single Men and Women" and "Love", which were more like other people's stories than real life.
Romance movies are moving, the key is to see whether the sense of substitution is strong.
How large the audience is, it depends on whether the protagonist's career and life are grounded.
In China, there is no doubt that there are more people who have experience of high school life than white-collar workers and domineering CEOs.
Oh, there were actually youth films before, "The Secret That Can't Be Said", "Love Notice"...
But the sense of substitution in these two parts is basically zero!
Especially "Love Notice" - big stars disguise ordinary students to chase girls at school, in addition, the heroine plays the guzheng, but Chopin is attached to the bedroom, and there is a piano at the door of the house... It's hard not to suspect that this movie was made for Yundi...
Ahem, the so-called formula of youth films is actually as follows: bad boys with goddesses, ordinary girls with school bully, I really like it, creation separates people, and growing up is very painful...
It's not the legendary three-piece set of abortion, going abroad, and dying early!
……
In the car, Chen Xi held the data report of "First Love" in his hand and was very satisfied: "According to the current trend, "First Love" can get at least 350 million box office, if "Thirteen Hairpins" is really not released in Golden Harvest Cinemas, it is possible to break 500 million!" ”
Shen Xudong shook his head: "What do you mean by really not being there?" We've banned The Thirteen Hairpins of Jinling... Even if Zhang Weiping intercedes with the General Administration, it is useless, saying that a ban is a ban! ”
"Then do you want to go to the United States for a few days?"
"Why am I going to the United States?"
"The General Administration is going to really give orders..."
Shen Xudong waved his hand: "Market economy, the General Administration will not directly issue an administrative order, at most it will be suggested, since it is a suggestion, then I can listen to it or not!" ”
Chen Xi didn't speak, was silent for a moment, and changed the topic: "... How did you prepare for the Chu-Han hegemony you planned before? ”
"I was going to make seven... But it is difficult to make a hit on the current costume theme, and we have also done "Thirteen Soldiers Return to the Jade Gate", which really can't be sold! In the Three Kingdoms series, there are only two works left: "Zhuge Kongming" and "Sima Yi"..."
"Then how did you agree?"
"The Legend of the Hongmen Banquet" is almost 60 million box office, which means that there are still many audiences who are interested in the theme of ancient costumes, control the budget, and adjust a good schedule... It should be profitable, but only if it is new! ”
"What's new?"
"Sima Qian and the Liu family have a grudge against each other, and deliberately blackened Liu Bang with Spring and Autumn brushwork, so that you have the illusion that Xiang Yu can beat Liu Bang..."
"Karma?"
"Sima Qian was sentenced to palace punishment... Either make a "Battle of the Giant Deer" first..."
"The Battle of the Great Deer?"
"It's the story of Xiang Yu's destruction of the boat," Speaking of which, Shen Xudong has a supplementary shot for you: "The "Historical Records" records... Xiang Yu led his troops to the west to slaughter Xianyang, killed the prince of Qin, burned the palace room of Qin, the fire was not extinguished for three months, and the women who collected their goods and treasures went east. People may say that King Xiang said: "Guanzhong blocks mountains and rivers, and the land is fertile, but they are all tyrannical." King Xiang saw that the Qin palace was burned and broken, and he wanted to return to the east, and said: "Wealth does not return to his hometown, such as embroidering clothes at night, who knows!" The speaker said: "People say that Chu people are monkeys and crown their ears, sure enough." "King Xiang heard it, the cook..."
"What do you mean?"
"It's that people persuade Xiang Yu that the pass is easy to defend and difficult to attack, the land is fertile, and the materials are abundant, so it's better to stay here and dominate the world... Xiang Yu didn't listen, and the person who persuaded him complained, "People say that the Chu people are like macaques with hats, and when I saw them today, it was so." ’
Xiang Yu was angry when he heard this, and directly asked Han Sheng to cook Han Sheng into a pot of human broth..."
"It's too overbearing..."
Chen Xi was about to say something, Shen Xudong's mobile phone rang, took it out and looked at it, and said casually: "It's Gao Jun... Could it be that Zhang Weiping is making trouble again? ”
"Impossible... He's not really stupid! ”
Answering the phone, Shen Xudong was stunned for a moment, and then replied: "I know, I'll call you later!" ”
"What's wrong? What's wrong? ”
“… Zhang Weiping's brain is in water! ”
"Watered?"
Chen Xi hurriedly took out his mobile phone and clicked on Weibo, and sure enough, Zhang Weiping made a big statement again, "The theater takes the big head, that is, lying down to make money, they don't take any risks, and they benefit the most."
If Chinese films want to go out, they must be in line with international standards, and they must also formulate reasonable market rules, investors are the most risky, according to international practice, investors should account for the majority, and cinemas account for a small amount, and I have released the North American Christmas file of "The Thirteen Hairpins of Jinling" this time, the film producer accounts for 65%, the American distribution company accounts for 10%, and the American theater accounts for 25%. "Jinling Thirteen Hairpins" I rely on strength to speak this time, this market is the strong to make rules, I will not increase the share ratio when I release "The Love of the Hawthorn Tree" and "Three Guns", this time I am making a huge investment in the movie, I have this confidence. If the theaters are not satisfied, they can refuse to show "The Thirteen Hairpins". ’
Why didn't he dare to raise the ticket price of "Dragon Gate Flying Armor", he was not confident! Otherwise, why wouldn't he dare to release it on the same day as us? ’
Chen Xi quickly finished reading, looked up and was about to look at Shen Xudong, who was on the phone, and could vaguely hear, 'Check him, I think he has a tax problem!' 'Also, let it go, I'm going to clean him up!' ’
Hung up the phone, before Chen Xi could speak, Shen Xudong dialed the phone in the United States again, this time in English...
I didn't understand, but it should mean 'collect more bad reviews...'
It's not over, Shen Xudong dialed Gao Jun's phone again: ""Dragon Gate Flying Armor" has been raised, and it will be released on the evening of the 11th!" ”
Chen Xi swallowed his saliva, this is going to kill them all...
Shen Xudong made five or six calls in a row, and then looked at Chen Xi expressionlessly: "What are you going to say?" ”
"It's okay..."
“… Some people really don't know how thick the sky is! Can't give him face! ”
Chen Xi whispered: "Actually, there are quite a few investors behind "The Thirteen Hairpins of Jinling"..."
"So what..."Red Cliff" I dare to clean up, what are you afraid of "Jinling Thirteen Hairpins"?"
(End of chapter)