About costume dramas...

In the original time and space, Jiaxing World has a set of costume drama templates: find a fairly popular IP, mainland Xiaohua partners with Hong Kong and Taiwan out-of-fashion actors, and then find a few old drama bones...

"Three Lives, Three Worlds, Ten Miles of Peach Blossoms", "Fuyao", "Fire Like a Song"...

The big heroine drama of all colors, the big heroine from a humble background, carrying a mysterious life experience, shouting the slogan "Born to the sun, turning the tables against the wind", conveys the noble idea of "Who said that women are inferior to men" between blood and tears.

It inherits all the characteristics of works of the same genre, but cleverly avoids all the innovations.

took the young actors from his studio, found a high-quality and inexpensive Taiwanese actor as the male lead, and invited a few old actors who took money to do things to increase the average score of acting skills, and it was over.

Why are dramas of this theme popular on mainland video websites?

Big brother, if you shoot a palace fight, you can be criticized for ruining the social atmosphere and worsening interpersonal relationships...

What do you want to shoot?

What can you shoot?

The ancient puppet drama on the whole day attracts fans to pay for it!

Sometimes, it's not that you don't work hard, but that the harder you work, the more sad you become.

Shen Xudong will not deliberately commit taboos, but PPTV tries to diversify the genre...

Including police and bandit themes, such as "Anti-Bone", "The Beginning", "Young Police" and the like.

In addition, PPTV has teamed up with Motie Book Company and Starting Point to form an annual essay contest, specifically for the theme of criminal investigation!

PPTV is ready to make efforts in modern themes: criminal investigation!

In addition to the fact that criminal investigation dramas are easy to shine, it is also because many young actors hope to transform into dramas through criminal investigation themes...

The criminal investigation theme is a special drama between ancient puppet dramas and traditional dramas, which can not only take the down-to-earth route, but also add a little idol factor...

In the original time and space, several post-85 students have transformed into criminal investigation dramas, which is proof!

Pulling it back, the director of "Crane Pavilion" is Yang Wenjun, who is also an old acquaintance, and has collaborated on "The Happy Past of the Lao Ma Family", "Blue Blindness" and "The Woman of the Knife Family"...

Yang Wenjun has filmed costume dramas before: "I Love Hedong Lion" and "Lu Bu and Diao Chan"...

Oh, "Lu Bu and Diao Chan" He is the executive director...

The level is just like that, but his aesthetics are fine, which means that he can still do work!

Give a good script and make a good show...

The meal was almost finished, and a few people chatted about "Little Times"...

"Thai Embarrassment" broke one billion, although he was surprised, Xu Zheng had already filmed "People in Embarrassment" before, and the box office was not bad;

"Little Times"... Why?

268 million in the first four days?

"Little Times" itself is a well-known bestseller, with sales exceeding 10 million, and a high online click-through rate, winning the annual sales champion from 2009 to 2012...

In addition, Baidu's "Gu Li Bar" ranks eleventh among more than 4,000 literary characters in Tieba, and is the top-ranked female literary character Tieba, with more than 20,000 fans imitating Gu Li in Tieba and creating fanworks for her. ”

"Such a work naturally has adaptation value,"

Shen Xudong shrugged his shoulders and continued: "If it weren't for its author named Guo Jingming, maybe I would have won the adaptation rights!" ”

Tang Yan, who had not spoken, suddenly asked: "I heard that Yang Xiaomi only received a salary of 500,000 yuan, and then converted it into an investment amount?" Can you get 15% of the income dividend? ”

Shen Xudong did not deny it: "There should only be box office dividends, and it can't be income dividends!" ”

"But there is no point in such a movie!"

"Movies don't have to be meaningful and valuable, some of them are purely for the purpose of making money..."Little Times" is actually very similar to the "Twilight" series..."

"Twilight... It's like a movie you made..."

"yes, so I know a little bit about the positioning of this book... I even started The Hunger Games myself..."

"Twilight" is really the American "Little Times": there are fanatical fans, but the overall level is ridiculed by the group, some teenagers love to watch it, but in the adult social circle, if you say that you like to watch "Twilight", everyone will fall into a slightly embarrassing surprise...

The Hunger Games is positioned in a similar way to Twilight...

It was a youth film from the beginning. Whether it is politics, oppression, or resistance, it is the background of whether the male and female protagonists love or not, and how to love...

Not profound at all!

Yang Wenjun finally interjected: "I don't understand it anyway, they asked me to make a movie called "Bride Wars"... said that the heroines Yang Tianbao and Liu Yifei have a box office of at least 300 million..."

Shen Xudong pondered for a moment and said, "... The picture is beautiful, find a few handsome guys, and choose a good schedule... Box office 300 million... Almost! ”

“… It's that simple? Don't read the story? ”

"Isn't this the copyright bought? What story to watch in the remake? ”

Yang Wenjun nodded: "They will give me 45 days of shooting... said that it will be released on Valentine's Day next year! ”

"A fair-type movie?" Shen Xudong immediately asked: "The producer is Light Media?" ”

"Yes..."

"Wait a minute, what is a temple fair-type movie?"

"Generally, love-related holidays, such as Valentine's Day, Tanabata, Christmas, Chinese New Year's Eve, there will be similar movies released...

It is on the day of the holiday, and supplemented by large-scale marketing linked to the festival and love. The purpose is very clear, that is, to be small and big, and expect to earn it back by the box office of this day. ”

"Can you earn it back?"

"It's not a big problem, generally the cost of this kind of movie will not exceed 30 million, and if the implantation point brand and advertising are worth it, the cost will almost be recovered, and the results after the release will be pure earning..."

"Our film market is so messy!"

Shen Xudong was happy: "Where is this, when "The Good Man of the Three Gorges" was released, the total box office in the country did not reach 2 million... Last month, although Zhang Yi's "Love" was defeated by "Fuchun Mountain Residence" in the same schedule... But "Love" also has a box office of 140 million! Overall, although the market is chaotic, the mainstream evaluation system has not yet lost its voice! ”

……

Shen Xudong is talking about May, "Love" and "Fuchun Mountain Residence" were released on the same day...

And then crushed by the latter in various ways ...

It's not about crushing, the former has a box office of 140 million, and the latter has a box office of 180 million, a difference of 40 million yuan...

The rights to "Love" have been sold in a record 174 countries and regions around the world.

But at least in terms of talking points, the public opinion aroused by "Fuchun Mountain Residence Map" far exceeds that of "Love"...

All the staff complained about "Fuchun Mountain Residence Map"...

There was even a spit conference on the Internet - more ruthlessly than who scolded.

Invisibly, it attracted a lot of ugly viewers - I want to see how bad it is.

In fact, in the original time and space, Shen Xudong also went to the cinema to watch this movie, and his reason was very simple: he simply wanted to feel the temptation of Mr. Zhilin's uniform!

But "Love" was the winner of the Grand Jury Prize at the Cannes Film Festival - it did not win the Palme d'Or, which was awarded to "The Life of Adele" directed by Abdai Kosisch...

Many film critics lamented that 'the recent period is the most filthy period of Chinese cinema. ’

How can it be so exaggerated...

In my father-in-law's house...

Drink a little too much