Feng Xiaogang has been the overlord of the Chinese New Year stalls for several years.

"Kung Fu" lost once, "Let the Bullets Fly" lost once, and then "1942" also lost, this year returned to the comedy theme that he is best at, and found his old partner Ge You + Wang Shuo, although he thought in his heart that 'you dicks are only worthy of watching this', but I never thought that "Private Custom" would lose at the box office...

And lost to a pair of rookie directors!

Yan Fei, Peng Damo...

Although there have been works before, they are basically dramas, stage plays, and a few sketches...

I can't figure it out, it's a billion-level comedy as soon as it is shot.

The box office is crushed, and the word of mouth is also crushed!

Yes, I didn't have the sincerity to shoot "Private Custom" - for example, "Party A and Party B" is called a beauty plan, Liu Pei sings a song, Tsing Yi dresses up, it is a fan, charming and does not take off clothes, and the eyes are smiling, and in "Private Custom", Li Xiaolu came up with high-fork swim trunks, touching the back and wetting the body, not only superficial and sexually seductive, but also showing the beauty and extravagance of this high-level society...

Maybe the beauty plan that the elder brother thinks is the temptation of Chiguoguo...

According to the words of Douban netizens: The combination of Wang Shuo + Feng Xiaogang is just nonsense, what is filmed is not called a movie at all, there is no coherence, it feels like using a platform to preach and spread their own values, but Weibo and WeChat are so developed, why do you want to make movies?

I can be insincere, but you can't help but buy it!

So he posted five Weibo posts in a row, nominally scolding film critics, but in fact talking about the audience who gave bad reviews!

Feng Xiaogang took good care of the audience at the beginning, and when he was "Party A and Party B", he specially told the filmmaker, "Don't promote my film as educational, no one will watch it"

It's a pity that with his fame, he doesn't know how many pounds and taels he has, and he thinks of himself as a master at every turn, and wants to be the audience's father!

Glass Hearts!

When everyone says good things, the eyes of the masses are bright, and if they say bad things, they are all water army, is there any reason for this?

In fact, as a popular art, film has a very mature evaluation system.

In addition to Douban, there is also Time.com, and there are scoring systems such as IMDB.

Do you still want to gag everyone?

……

Shen Xudong didn't care about Feng Xiaogang...

His Weibo has already begun to promote "Earth Fire".

"Earthfire" is a disaster film, and the cost is close to 180 million...

Most of them are post-production special effects...

Shen Xudong has watched "Earth Fire" several times and feels that the quality is not bad, but... At this stage, there is a popular saying: watch comedy and watch domestic comedy, and watch Hollywood for other genres...

Earthfire falls into the 'other genre'...

For box office considerations, Shen Xudong arranged Deng Chao and Chen Xiao to star, and the supporting cast arranged Liang Jiahui, Zhang Guoli, Wu Mengda...

After "Let's Run", Deng Chao ushered in the peak of his career, but as long as he starred in the film, the box office was not less than 500 million!

But for "Earth Fire", the box office of 500 million is far from enough.

Coupled with the later publicity, the company's investment in "Earth Fire" cannot be recovered without 650 million...

The key pre-sale is not ideal, and a bunch of people on Douban are not optimistic.

"What do you say to carry the banner of domestic science fiction, it is estimated that it is sensational + Wumao special effects..."

"I read the original work of "Earth Fire", it was about the coal mine, I was speechless, what age is it, and I actually filmed this theme?"

It's normal, some of them are really not optimistic about this movie, and some of them are water armies - in this era, wine has never been so afraid of deep alleys, and in terms of the impact on the box office, the weight of those things other than the quality of the film far exceeds the quality of the film itself.

The movie stinks in the early stage, which will really make some people believe that the movie is bad...

Of course, part of it is because of "Let's Talk", Shen Xudong's praise of Guo Fan...

As for Liu Cixin - Da Liu's real breakthrough is not because of the publication of "The Three-Body Problem", but because he won the Best Feature Story Award at the 73rd Hugo Awards for "The Three-Body Problem", which is the first time that an Asian has won the Hugo Award...

Yes, at this stage, Professor Yan Feng of Fudan University famously said: "Liu Cixin single-handedly raised Chinese science fiction literature to a world-class level."

But his popularity is still limited to science fiction circles...

To tell the truth, science fiction is a niche literature in China, with not many authors and readers, and this is the case so far.

Fame, fame: "The Three-Body Problem> Liu Cixin> Liu Cixin's other works...

"Earth Fire" itself is not Liu Cixin's masterpiece, the original work is just a short story, and its influence is average, not to mention compared with "The Three-Body Problem", that is, "Supernova Era", "Ball Lightning", "Three-Body Problem", and "Full-Band Blocking Interference" are not comparable!

Popular saying: It's not a big IP!

However, Shen Xudong is very confident in "Earth Fire" - in a mature film market, box office champions always belong to big-budget and big-scene movies, and often these movies belong to Hollywood...

"Earthfire" is a big scene!

Of course, the propaganda offensive must be done well.

So, around the 25th, the Tianmei Media Banner publicity team collectively turned around and turned to the "Earth Fire" publicity...

As for Charlotte...

Although entering the third week of release, the box office trend has declined, but... Caught up with the Christmas file, more than 35 million in a single day on weekdays, and another 92 million in two days of Christmas...

As of December 26, "Charlotte's Troubles" was released for 15 days, and the cumulative box office exceeded one billion - becoming the fourth film to break one billion this year, and broke the efficiency of "Thai Embarrassment" and "One Shot to the End" to break one billion, and the final forecast of the theater chain - more than 1.35 billion.

As for where the end is, we have to see if "Earth Fire" is powerful!

"Police Story 2013" has been released for three days, and everyone has a judgment - up to 600 million...

……

"The influence of the movie is indeed more than the sketch, I recently rehearsed on CCTV, before the release of "Charlotte", although the staff's attitude towards me was not to be ignored, but..."

"Contempt?"

"Yes, contempt!"

Shen Teng came to the company, mainly to accompany Mary and Wei Xiang to discuss the preparations for "This Killer is Not Calm"...

Well, it's actually a platform for Wei Xiang - "Killer" was originally scheduled to be Wei Xiang, but now Shen Teng is the most popular, and according to the idea of the film department, I want Shen Teng to be the leading actor.

Shen Teng found Shen Xudong... I want him to come forward.

met and chatted about the preparations for the Spring Festival Gala.

By the way, my own treatment before and after the release of "Charlotte" ...

This is normal, just like Huang Bo said, 'In the past, in the crew, you could meet all kinds of people, and they had all kinds of tricks; If you can't settle the account after you go, who cares about you? But now (I have become famous), I am surrounded by good people, and every one of them is full of smiling faces. Teacher Huang, are you tired, take a break, Teacher Huang, what do you want to eat and drink, I'll get you something. ’

Shen Xudong reminded: "Don't underestimate others, you can enter CCTV, and it's not easy to have a compilation!" ”

"I know..."

Shen Teng nodded: "How dare Mary and I be temperamental, which one of the backstage of the Spring Festival Gala is not our seniors..."

“… I know the purpose of your coming, the scene "Killer" must be starring Wei Xiang..."