Chapter 69: The Internet Doesn't Understand Movies (4/4)
has not been ignored, after all, the two protagonists of "Send You a Little Red Flower" are newcomers: Peng Yuchang + Zhang Zifeng!
Naturally, a lot of publicity resources have also been invested...
The box office of "The Return" in March was only more than 300 million, which was suppressed by "Need for Speed" and "Robocop" in turn, and "Captain America 2" in April...
The limelight of these movies has been stolen by a "Telephone" by Golden Harvest - starring Song Jia + Yang Zhi + Hui Yinghong + Chen Jin, a horror thriller, word-of-mouth and box office crushed "Magic Police" in the same schedule...
The box office exceeded 600 million, because it was released on the same day as "Magic Police", resulting in the latter's total box office of only 40 million, and even the tail strength of "Captain America 2" was weakened.
"American Team 2" is recognized as the best of Marvel and has successfully reversed the embarrassing popularity of American Team in Marvel.
You must know that in the Avengers, Iron Man, wearing a cool steel armor, can fly, is rich, has a very high IQ, is genius, humorous, and dashing;
Hulk, when transformed, has infinite strength, is invulnerable, invulnerable, and a genius scientist. He has the strongest body and the strongest intelligence, but his personality is introverted and not good at words.
Thor, a god, is the best race in the universe, with a divine hammer. Silver armor, red cloak, blonde hair;
Eagle eye, accurate archery, cool styling.
Black Widow, very beautiful, very good at fighting, a spy, can do anything...
It can be said that the entire Avengers members have endearing characteristics: they are either good-looking, super-capable, super-capable, or very capable or smart - except for Captain America.
Even annoying: not strong but always stubbornly pointing fingers at others and arguing with teammates.
The Russo brothers have a hand in shaping characters!
"American Team 2" saved the character of American Team.
Historically, tall and complete characters have been the most difficult to shape, because they are too inhuman and easy to give people a false feeling.
"Team America 2" successfully solves this problem, and it doesn't use any weird tricks, just extremely traditional materials - dystopia and self-sacrifice.
Through the changes of the times, create a sense of incompatibility for him, reduce the alienation brought by Gao Daquan, and then various reversals to highlight his consistent conduct, and of course, finally sublimation: self-sacrifice...
This self-sacrifice is a metaphor, and he certainly did not sacrifice ...
In terms of shaping characters, Joss Whedon does pull his hips, but he is suitable for filming big scenes, "Avengers", in fact, is Zitari, that bit of combat power is filmed as the battle of the century, all kinds of AOE, long shots, destruction of buildings, a Leviathan is full of oppression!
Looking at the Russo Brothers' "Avengers 3 and 4" battle, the sky-full spaceship Leviathan, the camera will only follow the close-up of a single hero, and the long shot of grabbing gloves will only follow the movement of different heroes...
There is no sense of oppression at all!
The box office in the mainland of the original time and space exceeded 700 million, but this will not even reach 500 million - "Telephone" is too brilliant.
And the ticket is smashed, and the cat's eye will also be ah, and the strength is greater...
Oh, "Telephone" is a very new Chinese film genre, using the key prop phone to link time and space, link the girl who also has phantom lies, expressing a similar point of view to "Butterfly Effect", changing history, and will always be eaten by the destruction of the causal chain...
The screenwriter is Shen Xudong, and the director Qiu Litao...
Propaganda slogan: Shen Xudong fights horror movies again after eight years!
It's true that after eight years - "The Legend of the Hunter in Xing'anling" was released in 06...
However, Taopiao Piao was not discouraged, on May 1st, they bet on "You at the Same Table", and it is the exclusive monopoly of online ticket channels...
Oh, produced by Gao Xiaosong, produced by Light and Ahri Pictures, the director's name is Zhang Qi, and the lineup is basically the same as the original time and space, Lin Gengxin + Zhou Dongyu;
Tianmei Media, this year's May Day file is also on the movie - "Fuxing Travel Group"...
As far as Hong Jinbao's part...
……
"I'm really convinced, one by one I take big data as a treasure... I'll put my words here, if Ahri Pictures takes big data as a magic weapon to win, only failure awaits them! ”
"As a cultural product, creativity must be its core value, if every film refers to data and comes from the assembly line, how boring would it be?"
"Film and television creation is a long-term behavior, and in the fast-paced era, creating according to the existing data model is likely to become a carved boat."
"Big data points to commercial success, not work success! Suitable for post-mortem summaries, not upfront layouts... Trying to mass-produce content will end up producing only a bunch of garbage..."
"Even Hollywood, which is at the top of the world's entertainment, has a lot of works that explode every year, and if you simply draw out a few big frameworks, you feel that it is really too simple to imagine entertainment if you can succeed."
Shen Xudong rarely criticized his competitors directly in an internal meeting.
"Those who engage in the Internet don't understand movies, and content creation is not so easy to subvert!"
"Let's continue to do our own thing, leave him alone..."
After the meeting, Shen Xudong returned to his office, and after a while, Gao Fenfen and Chen Xi came over, and the former said, 'I heard that Ma Yun wanted to take a stake in our company, but you refused?' ’
"Well, I did reject Ahri..."
"Why?"
"Ahri's taste is too strong, you see, Koo Yongqiang said that "House of Cards" actually relies on Sony's production skills, big data is useful, but it can't be deified, but Ahri mentioned Netflix, that is, "House of Cards" is "Through big data analysis, it is predicted that Kevin Spacey, David Fincher and the TV series produced by "BBC production" will be a big hit, so "House of Cards" is a great success! It's like there's a big data and everything! ”
Chen Xi came to say: "Gu Yongqiang... I guess it's time to get out! ”
"Bought by Ahri, you still want to maintain decency? I'm definitely going to sweep the floor out. ”
Shen Xudong nodded, and then changed the topic: "However, I watched "Fuxing Travel Group", and I feel that the quality is not high... The follow-up may be overtaken by "You at the Same Table"..."
"Youth films are really fierce, the "You at the Same Table" was released for 4 days, and the box office exceeded 150 million!"
“… Hong Jinbao is still old, and it is obviously a good road comedy framework, but the result presented is too loose. ”
"What if you can't beat it?"
Shen Xudong frowned: ""Fuxing Travel Group" was released in Asia, have you recovered the cost?" ”
Chen Xi: "It's been withdrawn, the lineup of Hong Jinbao + Yuan Biao, although it is not as good as Cheng Long, is still quite popular in Southeast Asia!" ”
"Just recoup your costs..."
"But we have always been the overlord on May 1st..."
Shen Xudong shrugged: "People have smashed nearly 50 million votes to make up for it, and the theme is also popular... Besides, when will we become the overlord of the May 1st gear? Last year's "Iron Man 3", the year before that there was "The Avengers"..."
"Now, Ahri Pictures is definitely going to be proud..."
"Let's get a handful... Next month's "Sunshine Ferocious" will do a good job of publicity and marketing! ”
"Hmm..."
Shen Xudong raised his wrist and looked at the time: "Do you still have something?" ”
Gao Fenfen: "You're going to the horse farm again?" ”
“… Today there is an appointment..."
"Who?"
"Tang Yan..."
(End of chapter)