Dong Ping...

This is a good player at playing capital!

Shen Xudong was instantly alert: "What is he looking for you two?" ”

Ning Hao frowned, as if recalling, and said for a long time: "I said a bunch of things about capital operation... I don't understand the specifics... Anyway, it means that Xu Zheng and I want to follow him, and he will lead us to achieve a class jump..."

"Jump? How to jump? ”

"He said that what we want to do in the future, he can attract investment... He also said that the current movie is no longer the movie itself, it has become an investment project, and some people are waving money and wanting to enter the circle..."

Shen Xudong nodded: "He's right!" ”

In a way, a film project is really similar to an investment project...

The investor is equivalent to major VC institutions, taking Ning Hao's "Hello, BJ" as an example, the cost is 80 million yuan.

Among them, Ge You's salary is 35 million, Ning Hao's basic director's salary is 10 million, and Shen Xudong's screenwriting and production expenses are 10 million...

The specific investment share is divided into four parts, Tianmei Media and Bad Monkey Pictures account for 6 percent, Maoyan accounts for 1 percent, the major theaters are 10% together, China Film 15%, and the remaining 5% is given to PPTV...

If Shen Xudong is willing, he can take out his investment share for financing...

Shen Xudong + Ning Hao + Ge You, this lineup is still a Spring Festival file.

King fried in the absolute sense!

According to many investment theories, this is called a high-quality investment project, which can leverage 15~2 billion basic funds (box office), if you add the linkage effect - the stock price rise caused by the box office, it is immeasurable...

Ning Hao scratched his head: "It doesn't matter if what he said is right or not, I'm fine now anyway..."

"If you want to make money, PPTV is planning to go public, I'll give you 1 share..."

“PPTV？ How to go public? Go to U.S. stocks? ”

"I'm not going to the U.S. stock market... Go to Hong Kong stocks... We contacted several brokerages and estimated that the market value could be more than 300 billion..."

"300 billion..."Ning Hao estimated: "That point is 3 billion... Too much, right? ”

"It's not for nothing, you have to be a channel director..."

"What channel?"

"Didn't you do that 72 change movie project... In addition to the blockbuster movies, other movies will be released and directly launched on PPTV..."

"Just on?"

"Hmm... We're different from most countries in the world, we don't have a window of opportunity..."

The so-called window period, that is, the film distribution window, is the length of time a film stays on different broadcast platforms.

Mature market, generally speaking, theaters: 3-6 months, counting from the day the movie is screened, 3-6 months, can only be seen in cinemas, but usually not for that long.

Home Entertainment: After 6 months, it's actually a DVD, a Blu-ray DVD.

E-download: After 6 months, pay to download the movie online.

Video on Demand: After 6 months, one paid VOD is available via the TV network.

Pay-TV: After 1 year, you can watch TV after paying the TV bill.

Public TV: After 2 years, you can basically watch it for free, but the TV station still has to pay the copyright fee to the film company.

However, the mainland market is special, and box office profits are the lifeblood of film companies.

Other ways to make profits, in addition to selling copyrights, are basically... Good films can still be released overseas, and bad films will fend for themselves.

Who talks to you about the window?

……

Shen Xudong actually suppressed his anger...

How to say it, he has always been wary of Dong Ping.

Dong Ping is the chairman of Huanxi Media...

Huanxi Media was formerly known as 21 Holdings, and it was only renamed after Xu Zheng and Ning Hao became shareholders.

This kind of operation is also called backdoor in the capital market.

Dong Ping also has the title of "King of Media Stocks", who is good at capital market games and backdoor listing of film and television companies. Prior to Huanxi Media, Dong Ping had successfully listed two companies.

In 05, Poly Huayi was listed in Hong Kong backdoor, and later renamed Huayi New Media, and in 2008, Dong Ping transferred 1.7 billion shares and successfully realized 221 million Hong Kong dollars to exit.

In 2009, Dong Ping loaded his film and television business into the Hong Kong-listed company Shanglian Cement, which was later renamed Culture China, and in 2014, he sold the company to Ma Yun at a valuation of 10.4 billion Hong Kong dollars, which is now Alibaba Pictures.

This high-end player in the capital market does not make money from the box office, but by buying shells, injecting assets, and then selling the company at a high price to make a profit.

That's right, it is a cultural China that helped Zhao Yanzi earn 6.2 billion Hong Kong dollars in 100 days!

And Zhao Yanzi is the heroine of Xu Zheng's "Hong Kong Embarrassment".

The three producers of "Hong Kong Embarrassment" are Zhenle Dao, Guangguang and Princes, and behind this are three investors, Xu Zheng, Wang Changtian, and Zhao Yanzi.

Now, are all the threads strung together?

Xu Zheng is bald, and fans laugh at him and say that he is extremely smart. On the one hand, of course, he is talented in his acting career, and on the other hand, he is keen in the capital market. And "Hong Kong" is a perfect example.

When filming "Thai Embarrassment", Xu Zheng took the script everywhere to find investors, and after being rejected continuously, he finally won the favor of Wang Changtian, the king of light.

Xu Zheng impressed Wang Changtian with the way of acting and speaking, and invested more than 30 million yuan in this movie, and the box office of "Thai Embarrassment" sold 1.268 billion, setting a record for the first Chinese film to exceed 1 billion box office. Guangguang Media made a big profit of more than 400 million, with a return of more than 10 times.

Unexpectedly, the share price of Guangguang Media soared by 64%, the market value increased by more than 3.3 billion, and Wang Changtian's worth increased by nearly 1 billion yuan.

The capital market is really a magical place, 400 million can leverage 3.3 billion. 30 million became 3.3 billion in the blink of an eye, magnified 100 times.

And Xu Zheng, as a director, can get a 10% share according to the prior contract, that is, 40 million.

Earn a fraction of a penny...

Unwilling!

This kind of small fraction did not exist at the time of "Hong Kong Embarrassment".

Xu Zheng relied on intellectual property rights and labor investment to get nearly half of the box office share of "Hong Kong" at the beginning.

In other words, Xu Zheng didn't spend a penny, and he got half of the future profits of "Hong Kong Embarrassment", of course, he had to bear 50% of the risk.

In order to avoid this risk, Xu Zheng used 150 million to sell the box office proceeds of "Hong Kong Embarrassment" to 21 Holdings, which was later known as Huanxi Media, before the release of "Hong Kong Embarrassment".

In this way, if "Hong Kong" loses money, Xu Zheng has included a stable income of 150 million yuan, and the other part of the loss will be shared by other shareholders and shareholders of 21 Holdings.

If it is earned, the share price of 21 Holdings in Hong Kong is bound to rise, and Xu Zheng, as a major shareholder, will naturally get a piece of the pie.

It can be described as a sure-fire business.

At this time, the helmsman behind 21 Holdings is already Dong Ping, an expert in playing shells.

Without Dong Ping's guidance, Xu Zheng would not have been like a fish in water in the capital bureau so quickly.

There are directors in the Northwest Circle, the Beijing Circle, and the Hong Kong Circle, what if you don't belong to any circle?

Then form a circle by yourself, and the big guy will move closer to you.

Xu Zheng is one of them...

Actually, it doesn't matter if he's just a creator...

At the very least, he brought a lot of excellent works to the audience. 3

The bad is greed, and later even many film and television works made a profit before they started filming, relying on product placement, reselling investment rights, etc., many film and television projects have become financial instruments, and it doesn't matter what the final product looks like.

The problem is that Xu Zheng is now mixed with Tianmei, and the income has never been a fraction...

(End of chapter)