Chapter 229: Advertising
"Our batch of fabrics can produce 800,000 pieces, so when all the clothes are produced, it will not be too late to sell." Hu Haifeng said.
"Are you stocking up? But this is a new dress, what if it can't be sold? ”
Hearing Hu Haifeng's arrangement, Wang Yusuo couldn't help but be taken aback.
The most taboo thing in their industry is to hoard goods, just like Chen Jiabao at the beginning, they hoarded so many jeans, but the jeans were unsalable, almost closing down his factory.
Because no one could have predicted whether the clothes produced would sell well, let alone Hu Haifeng's new style, there was no reference data on the market at all, and there were no new things that had been tested by the market, and it was easy to overturn.
"Don't worry, I have the bottom in my heart, you still have to help me do a few things, you go and order a few big posters, and I will tell you how to get the content on them."
"By the way, how many big trucks does our garment factory have?"
Wang Yusuo didn't understand why Hu Haifeng suddenly shifted the topic to this, but he didn't ask in detail, but replied directly: "In terms of advertising posters, our factory has a cooperative company, and it is okay to leave it to them, as for the big trucks that our factory pulls goods, there are twenty of them." ”
"Could it be that those textile mills in Westwind need us to bring the fabric back ourselves?"
Hu Haifeng shook his head and said: "No, they will send the fabrics over, I want these big trucks to be of other use, you ask the drivers in charge of the trucks to clean the car from the inside out, to ensure that the car looks clean." ”
Wang Yusuo finally couldn't help the curiosity in his heart, and couldn't help asking, "Mr. Hu, what are you doing here?" ”
He could guess that it should be related to the sale of new clothes this time, but he couldn't guess what Hu Haifeng was going to do.
"You'll know when the time comes, don't be in a hurry." Hu Haifeng smiled mysteriously and didn't tell him now.
After sending Wang Yusuo away, Hu Haifeng picked up the phone in the office and called Zhang Jiayu.
"Hey, who?"
Zhang Jiayu's high-minded voice came from the opposite side, since he made the chewy fast food the first fast food in Xifeng City, he was in this tone, and he was arrogant.
"Are you a boy who owes a beating? A little achievement will not be able to float, if you have established yourself in the provincial capital in the future, you will not be able to go to the sky? Hu Haifeng said directly without giving any face.
Now the ones who can suppress Zhang Jiayu are Hu Haifeng and Zhang Jianguo.
"Hehe, it's Brother Hu, you wouldn't pretend if you knew me, I can't help it, people in the provincial city have high vision, and if you don't pretend, you will be looked down upon." Zhang Jiayu hurriedly changed his attitude and tone and said.
Hu Haifeng knew that Zhang Jiayu was looking for a store these days, and it was estimated that he was embarrassed, so he showed his temper.
"Ask you something, can you help me contact a few newspapers in the provincial capital? I'm going to advertise the new outfits. Hu Haifeng asked.
"Advertising? Is it not very effective to find a newspaper? ”
When Xifeng City was doing publicity, Zhang Jiayu participated in the whole process, and it was most effective to find a TV station for advertising.
After all, many people don't read newspapers very carefully nowadays, especially young people, at most they just glance at them in a hurry, and they don't bother to read the serious content, let alone those advertisements hidden in the corners.
"I also know it's better to find a TV station, but the question is do you know anyone?"
At the beginning, they found a TV station in Xifeng City to advertise, and it took a lot of effort, let alone a provincial capital.
"I really can't see enough in the provincial capital, and I'm not familiar with the young people in the provincial capital!"
Zhang Jiayu looked helpless, he was a dignified young man in Pingshan City, but if he really wanted to come out, he would not play a big role.
"Then don't talk nonsense, find me a few newspaper offices, I will contract them a page, the price is not a problem, but I must ensure that I can print color newspapers."
Hu Haifeng did not follow in the provincial capital, and Zhang Jiayu was much stronger than him in comparison.
Zhang Jiayu knew Hu Haifeng's character and would not be untargeted, so he agreed and found a few newspapers, but he still had no problem.
Hu Haifeng found Wang Yusuo's proud disciple Wen Ziqiang again, Hu Haifeng had a good impression of him and intended to cultivate him, so he directly arranged for him to say: "Xiao Wen, you go and do a few things for me, first prepare 200,000 towels, the quality should not be too inferior, but the price should not exceed one yuan." ”
"At the same time, you go and prepare ten refrigerators, twenty TVs, and fifty bicycles, the price is not too expensive, but the things must be of a big brand, can you do it?"
Wen Ziqiang immediately nodded with a serious expression and said, "It can be done." ”
Hu Haifeng nodded with satisfaction and asked him to go to the finance to get the money to do things.
There was a little bit left to prepare, and Hu Haifeng personally went to do it.
The finance department watched Hu Haifeng spend money like flowing water, and couldn't help but feel a little worried.
In fact, all the executives know that Hu Haifeng has spent a lot of money.
The key is that they don't know what Hu Haifeng is going to do, and they are so anxious that they don't know what they want to do.
If you are not careful, you will have to lose money, and the garment factory that has just been about to recover will be in trouble again.
But because the money Hu Haifeng used was brought over by others, they couldn't say anything.
A day later, Sun Dahai called and told Hu Haifeng that the garment factory in Pingshan City had produced 200,000 pieces of professional clothing, which were directly loaded and sent to the provincial capital.
After another three days, the garment factory in the provincial capital finally drove out 800,000 pieces of professional clothing and hoarded them all in warehouses.
Now there are millions of professional wear in the entire garment factory, and it can be said that this is definitely the most hoarded of the same style of clothing in the country.
Just wait for Hu Haifeng's order, this batch of clothes will be put on the market for full sale.
But Hu Haifeng didn't do this, because his pre-marketing had not yet burst into power.
1993, the day before Women's Day.
The weather is getting warmer, and the streets of Canglan City are bustling.
Spring is coming, everything is revived, and a spring scenery is full of spring.
"Yesterday is like the flowing water, far away from me. Today disturbs my heart, and I am so worried. ”
Suddenly, the most popular song recently came from Kangzhuang Avenue, "New Mandarin Duck Butterfly Dream".
With the popularity of the TV series "Bao Qingtian", this theme song has also been widely sung by people, and the popularity is extraordinary.
All of them couldn't help but look towards the source of the sound.
After all, in their memory, there was no sound store on this main street, so how could there be singing.
As a result, when they saw the source of the sound, everyone was stunned, as if they had discovered a new continent.
It turned out that at this time, there was a large group of trucks slowly approaching the street, and each car had a big horn on it.
The singing comes from the horns, and it's surprisingly uniform.
"What's going on? What are these cars for? ”
"Hell knows, I'm working in the Propaganda Department, and I haven't heard anything about it."
"Look, there's a big poster on that car."
No one knew what the cars were for, until someone found the big poster on them.