Later, after his narration, Su Ye realized that it turned out that their fathers both worked in the same company and their positions were comparable, so the two of them knew each other since childhood, and later they both chose computer majors, but on Brother Xiaoma's side, his father preferred to stay in the local area for development, while Horse went to study in a beautiful country.

Because of his age, Horse at least has the idea of competing with Brother Pony.

I thought that after taking advantage of his study abroad experience, he would definitely be able to beat him, but he didn't expect that when he came back from graduation this year, the Tengxun company founded by the other party had been successfully listed on Hong Kong Island, and the other party was already a hot figure in the domestic Internet industry.

Horse, who didn't admit defeat, pulled a few more friends and decided to develop towards the SNS field, planning to go out of another track.

The reason why he didn't take money from his family was that his family was really not optimistic, and on the other hand, he didn't take money from his family when he started his business, so he also wanted to compete.

It's just that they didn't expect to be so expensive to engage in the Internet, so they posted that help-seeking post on the Tianya Forum with huge traffic, but they didn't expect it to attract investors like Su Ye who not only understand the commercial value of SNS websites, but also have great prospects.

It's a blessing.

"No wonder, but Brother Xiao Ma is really good, at present, no one should be able to copy this qicq he has done in China, and he has now also got angel investment, if you want to catch up in this track, it is unlikely that you will switch to SNS sites."

Su Ye analyzed.

"Yes, it's convenient to chat with people who know how to do it."

"Actually, have you thought about how to promote the website in the early stage? The process of turning a website from zero to one is great, but the process from one to one hundred is actually more difficult, you probably don't know, in fact, Tencent has already created it.

At the same time as having the enviable scale of today, you should also think that he almost ran out of his way last year and sold the entire software at a low price, because the early promotion model was inefficient, resulting in too much budget spent.

So, I'd like to know how you're going to promote it. ”

Su Ye directly asked the core of the question.

The emergence of new products, in fact, the publicity channel is a more important link, once the fame is not started, then it means that the previous efforts are all in vain.

This is especially true in the Internet industry, because your product is virtual, and the object of your service is also agnostic, and it takes more effort to get others to use your product.

"Oh, the basic structure of the website is also from Facebook, so we plan to imitate them in the early promotion, and we plan to spend money in the early stage to let those business bigwigs settle in, so that they can help us advertise.

Once these business people settle in enough, other partners who are related to them will naturally join us, and when the time comes, they can conduct business communication on this website, and we can take the opportunity to launch our advertising service and earn advertising fees for these business people. ”

Horse outlined his plans.

Unexpectedly, after listening to it for a while, Su Ye shook his head.

"You've really fallen into a misunderstanding."

This early plan was thought of by a few of them after getting together for a few days, but they didn't expect to be devalued by Su Ye, and Horse's heart was a little shocked, but I still wanted to hear his high opinion first.

"That'...... Boss Su, tell me about it. ”

"It's not impossible to invite a business tycoon, but what level of business tycoon is influential? How much does a business tycoon of this level make a day? How much do you have to spend to get him to come over and advertise?

And how many people do you have to hire to achieve this effect? Have you thought about any of this?

I took a look at the rich list, and the top 100 business tycoons are basically not what we can afford.

And even if people can lower the asking price to help you advertise, in fact, it is not very useful, you don't always think about the problem of influence, we are doing the Internet industry, it has certain restrictions.

You see that these people who are engaged in chemical industry and minerals are basically middle-aged and elderly people in their fifties and sixties, what kind of network do you let them play, do you think they will be interested? Through the effect of their promotion, the affected people are basically elderly, and their acceptance is not very high.

Let me tell you that the first target group of the Internet should be the young group, because the number of Internet users is probably generated among these people, so do you know where the group of young people is the largest? ”

Horse shook his head, clearly fascinated.

"That's not easy, it must be a college campus."

"Huh? University? If I'm not mistaken, the acceptance rate of universities in our country is not very high, are there really so many people? ”

"Please, how many years have you been out there, do you know, since 03, our national universities have begun to expand, last year the number of our college students was almost 14 million, and if 1 in 10 of them can use our website, you can be on fire."

Horse thought about it for a while, the scale of more than one million users is indeed quite large, at least in the current domestic Internet industry, it is indeed ranked.

"So, Boss Su, you mean that we should try to be as student-oriented as possible, right?"

"Yes, if you listen to me, change the direction, let's specialize in campus SNS and build an online dating platform exclusive to young people."

"Well, your idea did have a great impact on our previous plan, and I really can't be the master of this, I have to go back and discuss with them."

Horse didn't dare to take matters into his own hands.

"Well, you go back and talk to them, try to go in this direction, I can tell you clearly, there are indeed many benefits to this, college students are interested in the Internet, can make friends online, they will definitely try it, so you almost don't have to spend much money on early promotion.

You only need to maintain a good user experience, and they will automatically help you promote it when the time comes, and it can produce a fission reaction, so how to retain these premises is what you should think about.

I've already thought about some of these measures, but I can't say at the moment, because I also have my own plans, and if you stick to yours, I may find another team to try and invest in many aspects, after all, there is nothing wrong with it. ”

Su Ye chatted with him, and indeed came up with more ideas, because he had too much advanced industry information, so he naturally preferred the whole team to follow his opinion.

"Okay, Boss Su, I'll go back and talk first, thank you for coming here in person today, listening to your words, it gave me a lot of inspiration, I feel that the career of studying abroad in those years, it is better to communicate with you today, I will try my best to persuade my team to reach cooperation with you."

Horse's heart is extremely impressed.

When he was looking for investors at the beginning, he was most afraid of encountering those laymen who were blindly commanding, but now that he saw Su Ye's confident look, he had basically decided in his heart.

Out of the café, a Rolls-Royce stopped.

"Young master, the boss has something to do with you."

"yes, got it."

Horse nodded and got into the car.

"Boss Su, wait for my good news, I will call you personally when the time comes, let's go."

"Well, goodbye."

Waiting for the car to go away, Su Ye was speechless for a while.

This car is a Rolls-Royce Silver Thorn, and the market price should be above six million.

Damn, if you have a mine at home, you have to pull investment.

I don't understand.

"Su Ye, why is he called horse? What an ugly English name. ”

At this time, Yao Mi finally asked this question.

"That's not easy, because his nemesis is called Pony, it's a pony, isn't his name horse a mature pony?"

After speaking, Su Ye suddenly realized something.

I don't know how the development is going on Brother Ma's side? E-commerce is indeed a good outlet.