What's more, Liu Cunli, as a senior executive of the Jiangnong vegetable basket and one of the founders of the township enterprise at the beginning, has been thinking about how to promote the company's performance to a higher level.

Seeing that Liu Cunli really took the bait and ran over to take the initiative to inquire, Tang Hao knew that his goal had been initially achieved, so he replied with a smile: "This is actually very simple, if the tourists come to pick vegetables with the mentality of playing, it is impossible to completely integrate this matter into their lives, and they will forget it when the game is over."

Can't impress people, can't integrate into their lives, Jiangnong vegetable basket wants to rely on this road to develop, naturally there is no great possibility. ”

Liu Cun*l listened thoughtfully, saw Tang Hao stop, and hurriedly asked, "Then how can I integrate into their lives?" ”

"It's very simple, make an ad that resonates with life."

Tang Hao stood up, stretched out his hand at Liu Cunli, and said with a smile: "I haven't introduced it yet, we are from Wuyun Advertising Company." ”

"Boundless advertising agency? I don't think I've heard of it. ”

Despite this, Liu Cunli still stretched out his hand to shake Tang Hao and said, "I am Liu Cunli, the director of the advertising department of Jiangnong Vegetable Basket Company. ”

"I have admired Mr. Liu's name for a long time."

Tang Hao said: "If Mr. Liu has time, we can have a meal together at noon."

At that time, I will give Mr. Liu a detailed introduction to a series of advertising and promotion plans made by our company for the basic defects of Jiangnong vegetable basket.

I believe that Mr. Liu may not have heard of our boundless advertising agency, but after seeing the plan, he will be satisfied. ”

If it was usual, Liu Cunli would definitely scoff at such a statement, but this time, he had already been interested in Tang Hao in advance, so naturally he would not refuse.

"Okay, let's talk while eating."

Afterwards, the three of them went to the restaurant in the county together.

Originally, Liu Cunli was still a little skeptical about the strength of Wuyun Advertising Company, but after seeing Tang Hao's new Levante, he asked the price and learned that it cost more than 2 million, and he probably had a bottom in his heart.

Those who can afford to drive this kind of luxury car must have assets of at least 10 million yuan, and the company's strength is naturally needless to say.

Many times, businessmen make initial judgments based on each other's cars, watches, dress, etc., coupled with Tang Hao's appropriate words and deeds, which left a good first impression on Liu Cunli.

As for Ye Qingyang, he was really unfamiliar with this line of work, and he didn't know what to say, Liu Cunli didn't care, he just thought he was Tang Hao's assistant and little follower.

During the meal, Tang Hao called the waiter to bring paper and pens, and explained the general plan to Liu Cunli on the spot.

In the past, the advertisements of Jiangnong's vegetable basket were mainly based on convenience and speed, but the protagonist of Tang Hao's plan is a woman similar to the image of a nanny, busy in the old man's home, creating a warm family atmosphere.

The same is true for the narrator's advertising words: the bits and pieces of life come from the collision of firewood, rice, oil, salt, sauce, vinegar and tea, the Jiangnong vegetable basket, and the vegetable garden of your own family.

The depiction of language cannot fully interpret the specific scene, but Liu Cunli, as the director of the advertising department, can make up his own brain.

Just thinking about the specific picture, Liu Cunli couldn't help but slap the table excitedly, and said repeatedly: "Okay! This advertising plan is good!

Mr. Tang, you're right, we've always been promoting convenience and speed, completely ignoring the customer's innate rejection of things outside the family.

Only by integrating into them can such defects be eliminated, they will reject others, but not their families!

Such an advertising concept is really good!

Mr. Tang, this advertising plan, we want Jiangnong vegetable basket, when can we give a detailed time-sharing chart? ”

"The detailed plan can be taken out within a week."

Tang Hao confidently introduced: "In terms of price, our charges are still very fair.

If your company chooses a single advertisement, then the design fee is 600,000 yuan.

If it is an annual subscription, three advertising plans a year, the total cost is 1 million.

As for filming and promotion, these expenses are charged separately and are subject to the actual cost. ”